Huawei mobile phone chip Kirin 980 released: invested more than 300 million US dollars, using 7 nanometer process.

2018 Kirin Chip Media Communication Meeting Site

On September 5th, Huawei released the new mobile phone chip Kirin 980 in Shanghai. Kirin 980 is the world’s first mobile phone chip using TSMC’s 7nm (nanometer) process, and the flagship mobile phone Mate20 series released by Huawei next month will be equipped with this chip.

According to Huawei, Kirin 980 has adopted the most advanced 7-nanometer process and integrated 6.9 billion transistors, and its performance and energy efficiency have been comprehensively improved.

The world’s first 7nm process chip

Kirin 980 chip pushes the competition of mobile phone chips to 7nm, and then the new generation chips of Apple and Qualcomm will adopt 7 nm technology. For mobile phone chips, the technological process directly affects the performance and power consumption performance, and advanced technology is the basis of performance experience and energy efficiency experience.

At present, the 10nm manufacturing process is widely used in the industry. Only TSMC has realized the mass production of 7nm manufacturing process in the world, and Huawei Kirin 980 was also handed over to TSMC.

Last month, TSMC factory was invaded by ransomware, which caused the production line to stop production. TSMC also explained that some customers’ products were affected.

However, Huawei fellow Ai Wei said on September 5 that the TSMC virus incident did not affect Huawei Kirin 980 chip.

According to reports, compared with the 10nm process, the performance of the 7nm process is improved by 20%, the energy efficiency is improved by 40%, and the transistor density is increased by 1.6 times, achieving double improvement of performance and energy efficiency. At the same time of process upgrading and evolution, it is accompanied by the challenge of chip design upgrading, and the design difficulty of 7nm chip is greatly increased. From the point of view of chip technology, 7nm is equivalent to 70 atoms in diameter, which is close to the physical limit of silicon-based semiconductor technology. If Kirin 980 wants to dance on the needle tip, it still needs to overcome the complex semiconductor technology effect and the influence brought by the three-dimensional resistance and capacitance of the transistor itself, and its challenge is beyond imagination.

Ai Wei introduced that Huawei’s chip team started the basic research of 7nm new technology three years ahead of schedule, and integrated the advanced IP and system design capabilities accumulated by the industry and Huawei itself for a long time, effectively solving a series of engineering mass production problems of 7nm.

Based on CPU, GPU, NPU, ISP and DDR, a small Kirin 980 chip designed a heterogeneous architecture with system-wide integration and optimization, and integrated 6.9 billion transistors in less than 1 square centimeter.

Ai Wei said that Kirin 980 invested more than 300 million US dollars in R&D, but the specific amount is not convenient to disclose.

In terms of CPU, Kirin 980 is used by developers based on ARM Cortex-A76 for the first time in the world. Compared with the previous generation, single-core performance is improved by 75% and energy efficiency is improved by 58%. In order to meet the users’ demand for faster and more lasting mobile phone experience, Kirin 980 has designed the Kirin CPU subsystem on the basis of the previous generation multi-core architecture. Besides adapting and optimizing the CPU core for the terminal business, it has also designed the CPU scheduling algorithm, bus design and other details in depth, so as to ensure that the Kirin CPU subsystem can give full play to its performance and energy efficiency advantages from the overall design of SoC.

In terms of GPU, Kirin 980 is the first commercial Mali-G76 GPU in the industry, which improves performance by 46% and energy efficiency by 178% compared with the previous generation. Kirin 980 also innovatively introduces AI FM scheduling technology, which can learn the frame rate, fluency and touch screen input changes in real time, predict the task load of mobile phones, dynamically perceive the performance bottlenecks in the use of mobile phones, and conduct FM scheduling in time. Especially in the game scene, using AI FM scheduling technology to predict the load per frame of the game can improve the prediction accuracy by more than 30% compared with the traditional prediction method.

The fourth generation of self-developed ISP: pixel throughput increased by 46% compared with the previous generation.

As the core function of daily use of mobile phones, the improvement of camera ability has always been the focus of Kirin chip. In order to pursue a more beautiful and clearer imaging world, Kirin 980 adopts a brand-new upgraded fourth-generation self-developed ISP, which improves the pixel throughput by 46% compared with the previous generation and can adjust the image color and gray scale by region. Compared with Kirin 970, it supports more cameras and adapts to multiple cameras to bring a new photo experience. A new HDR color reproduction is introduced, which can adjust the image color in different regions and balance the color and details of photos.

For dark shooting scenes, Kirin 980 adopts a new Multi-pass multiple noise reduction technology to accurately reduce the noise in night photos, and the details are more complete, and the night shooting effect is more transparent and clear. The tracking accuracy is greatly improved in moving scenes. When shooting people in motion, the detection rate of face recognition is improved to 97.4%, and every wonderful moment is clearly captured.

The optimization of taking photos has shifted from static photos to mobile video. Kirin 980 adopts the Pipeline "processing pipeline" technology dedicated for video to improve video clarity, and the video shooting delay is reduced by 33%. In the future, users can easily shoot clear video blockbusters without heavy professional camera equipment.

Artificial Intelligence: Identify 4,500 photos per minute.

Kirin 970 set up a special NPU (Neural Network Processor) and put forward the concept of end-side artificial intelligence for the first time. The NPU of Kirin 980 has become dual-core, which has stronger computing power. In AI scenes such as face recognition, object recognition, object detection, image segmentation, intelligent translation, etc., it adopts a higher precision deep network and has better real-time performance.

According to Huawei, Kirin 980 recognizes 4,500 images per minute, and the recognition speed is 120% higher than that of the previous generation, much higher than the same period of the industry; When people are running fast, Kirin 980 can draw the joints and lines of human body in real time; Powerful object detection ability can accurately identify a variety of objects, and can achieve real-time object tracking for photo preview. Compared with the first artificial smart phone chip Kirin 970, Kirin 980 has achieved a leap from image recognition to object detection.

In addition, Huawei also announced that Kirin 980 supports 5G. Kirin 980 combines with Balong 5000, a 5G chip, to provide a 5G mobile phone solution.

The cumulative shipment of Huawei P20 exceeded 10 million units.

He Gang, president of Huawei’s consumer mobile phone product line, revealed in Shanghai that the cumulative shipment of Huawei P20 has exceeded 10 million units in the five months since its listing. "We hope that the total sales volume of this machine will exceed 20 million units. This is the task given to me by Mr. Yu (CEO of Huawei Consumer Business Yu Chengdong)."

He Gang said that the previous P20 series of gradient colors (aurora color, cherry pink gold) won enthusiastic response from the market once it was launched, and was popular among female users.

On the 5th, Huawei launched a new P20 color model, adding two new colors, namely Aurora Butterfly and Fritillaria, and two P20 Pro leather back covers.

He Gang said that M-series and P-series have made a good distinction between user groups, so they are not worried about the competition between P20 new products and the upcoming Mate 20.

This time, an 8GB version has been added for Huawei P20 Pro, in which the leather limited edition reaches 8GB+256GB, which fully meets the demand of high-end mobile phone users for large storage space and higher performance.

In addition to the new color matching of P20 series, Huawei EMUI 9.0 developed and customized based on Android 9.0 also appeared at the press conference. EMUI 9.0 simplifies 10% of the settings, and optimizes the details in many aspects, such as one-handed operation and gesture navigation, so that the overall sense of operation becomes simple.

Due to the adoption of GPU Turbo2.0 (software processing technology), the user’s game experience can be improved well, and the loading speed and response time become faster. The AI engine has also been updated in EMUI 9.0. At present, HiVision has been able to identify most places of interest and over 10 million famous paintings and artworks around the world. The launch of functions such as email translation and smart schedule also meets the needs of business people.

The 10th Anniversary Special Issue of Cells

Journal link:https://www.mdpi.com/journal/cells

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2021 is Cells The tenth anniversary of the publication of periodicals. As of now,Cells The journal has published more than 9,300 papers, and its homepage has been visited by more than 50,000 people every month. We support you. Cells The authors, readers, peer reviewers, editors and others who have contributed to the journal express their sincere thanks.

To celebrate this important moment, the journal created a series of commemorative special issues "10th Anniversary of Cells— Advances in Cell Microenvironment ",this special issue invited Professor Alexander Dityatev, Professor Mark R. Wilson and Professor Dmitri Rusakov, experts in the field of cell microenvironment, as guest editors. Related research topics focused on include, but are not limited to: ECM remodeling, mechanical transduction, stem cell niche, tumor microenvironment, neural network and synaptic microenvironment, reconstruction and repair of cell microenvironment with injectable ECM scaffold, gene therapy and pharmacological targeting, experimental modeling of microenvironment using micro-mode and micro-fluid, and system biology of cell microenvironment. We sincerely welcome all scholars and researchers in this field to contribute enthusiastically.

Deadline for submission of special issue: September 15th, 2022.

Guest editor

Prof. Dr. Alexander Dityatev

German Centre for Neurodegenerative Diseases (DZNE)

Prof. Dr. Alexander Dityatev is a professor at the German Center for Neurodegenerative Diseases (DZNE) and the head of the molecular neuroplasticity group. He received his doctorate from the Institute of Evolutionary Physiology and Biochemistry in St. Petersburg, Russia. His research group mainly studies extracellular matrix (ECM), and its potential mechanism involves many mechanisms, including L-type voltage-gated Ca2+ channels, NMDA receptors, Ca2+-dependent K+ channels and the regulation of axonal excitability, focusing on the mechanism of controlling ECM up-regulation and downstream events affecting synaptic and cognitive functions. So far, his article has been cited 8570 times.

Prof. Dr. Mark R. Wilson

University of Wollongong, Australia

Prof. Dr. Mark R. Wilson is a senior professor of chemistry and molecular biology at the University of Wollongong, Australia. He took the lead in identifying and studying extracellular (secretory) mammalian chaperones and their roles in protein’s homeostasis (protein homeostasis). He also conducted basic research on protein homeostasis mechanism of supporting diseases, such as motor neuron diseases. His research team has accumulated expertise in a wide range of technical fields, including confocal microscopy, flow cytometry and the production of recombinant proteins that require a lot of post-translational modifications (such as extracellular chaperones). So far, his article has been cited 6562 times.

Prof. Dr. Dmitri Rusakov

university college london

Prof. Dr. Dmitri Rusakov is a professor at University College London and a member of the synaptic imaging team. He mainly studies the formation and integration of signals in neural circuits of astrocytes, the organizing principles of synaptic structure and function, the activity-dependent control of neurotransmitter release, and the nano-molar landscape of basic Ca2+ in neurons and astrocytes. Its research is helpful for interdisciplinary efforts to solve the cellular mechanism of epilepsy and other neurodegenerative diseases. Up to now, his articles have been cited 8141 times.

Special issue details page:

https://www.mdpi.com/journal/cells/special_issues/Anniversary_Cell_Microenvironment

CellsPeriodical introduction

Editor in chief:

Cord Brakebusch, The University of Copenhagen, Denmark

Alexander E. Kalyuzhny, Neuroscience, USA

It mainly publishes research in cell biology, molecular biology and biophysics. At present, it has been included in databases such as SCIE (Web of Science), PubMed, MEDLINE and PMC.

2020 Impact Factor: 6.600

2020 CiteScore: 6.663

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Spring Festival travel rush inventory in 2025 | Ice and snow economy "hot" gives a new height. Traffic "gives force" adds warmth.

CCTV News:Spring Festival travel rush ends on February 22nd, 2025. According to the data from the comprehensive transportation Spring Festival travel rush working class in 2025, in 40 days in Spring Festival travel rush, the cross-regional personnel flow of the whole society was 9.02 billion person-times, an increase of 7.1% over the same period in 2024.

Among them, the number of railway passengers sent was 510 million, a year-on-year increase of 6.1%; The turnover of highway personnel was 8.39 billion person-times, a year-on-year increase of 7.2%; The number of passengers sent by waterway was 31.21 million, a year-on-year increase of 7.6%; The number of passengers sent by civil aviation was 90.2 million, a year-on-year increase of 7.4%.

Inventory in Spring Festival travel rush in 2025: The "ice and snow fever" traffic in the north and south helps the ice and snow tour.

This year’s Spring Festival travel rush also presents a feature: whether it is cold in the north or warm in the south, there has been an ice and snow tourism fever.

The hosting of the Asian Winter Games has heated up the "two-hour" and "three-hour" economic and tourism circles with Harbin as the center. Domestic air ticket orders with Harbin as the destination increased by over 20% year-on-year, and hotel bookings increased by nearly 60% year-on-year. The cumulative reception of inbound tourists in Harbin increased by 144.7% year-on-year.

A major feature of Spring Festival travel rush this year is that ice and snow tourism fever has appeared in many places in the north and south of China. The data shows that the hotel booking fever in Altay, Yili, Qitaihe, Heilongjiang and Xilin Gol, Inner Mongolia in the north increased by more than 40% year-on-year. The search heat of ice and snow consumption in Shanghai, Zhejiang, Guangdong and other places in the south has more than doubled.

In order to cope with the ice and snow tourism fever, this year, Spring Festival travel rush, the railway departments around the country increased the frequency of trains running between the hot cities of ice and snow tourism. Railway and transportation departments around the country have opened up the "fast lane" of ice and snow tourism, realizing the seamless connection between railway stations, bus stations and ski resorts. In view of the surge of tourists going to Shangri-La, Yunnan for skiing, Yunnan Railway Department has started tourist trains from Xishuangbanna, Kunming, Dali and other popular tourist cities to Lijiang, and then the tourists will transfer to the EMU train from Lijiang to Shangri-La, which will go directly to Shangri-La. Xiamen, Fujian opened the first ice and snow theme train to Harbin.

Wu Zhenbin, the stationmaster of Xiamen North Station of Nanchang Bureau of China Railway, said: "We have designated a waiting area for group passengers in the waiting room and arranged special escort services to make the elderly groups travel steadily and feel warm."

New Drug Administration Law: Drugs imported without approval are not counterfeit drugs.

  Beijing Procuratorate Daily, August 26th (Reporter Xie Wenying) "164 votes in favor and 3 abstentions". On the morning of August 26th, the 12th meeting of the 13th the National People’s Congress Standing Committee (NPCSC) voted to pass the newly revised Drug Administration Law. The highlight of the revision is that the scope of counterfeit and inferior drugs has been revised, and drugs imported without approval have not been classified as counterfeit drugs. At the same time, respond to questions such as whether the network can sell prescription drugs.

  Because China has not implemented compulsory license, some cancer patients are still "illegally" buying foreign generic drugs to save themselves. The experience of Lu Yong, a leukemia patient in Dying to Survive, is a true portrayal of this situation. In order to alleviate the contradiction of "expensive medical treatment" among the people, and let the public use good drugs more quickly and afford good drugs, the State Council requires speeding up the examination and approval of new drugs listed overseas and strengthening the supply guarantee of drugs in short supply, which are all reflected in the newly revised Drug Administration Law.

  Yuan Jie, director of the Administrative Law Office of the Legal Affairs Committee of the National People’s Congress Standing Committee (NPCSC), said at today’s press conference that the import of drugs from abroad must be approved, which is a rule and principle made by law. Drugs that have not been approved, even those that have been legally listed abroad, cannot be imported. This time, the scope of counterfeit and inferior drugs was revised, and drugs imported without approval were no longer classified as counterfeit drugs, which was a response to the concerns of the people. The newly revised Drug Administration Law stipulates that if the circumstances are minor, the punishment may be reduced or exempted for importing a small amount of drugs legally listed abroad.

  "It is not the same as reducing the punishment to take drugs imported without approval out of counterfeit drugs and stipulate them separately." Yuan Jie said that the law has strictly set legal responsibilities, and the production, import and sale of counterfeit and inferior drugs without obtaining the drug approval documents are still punished according to the production, import and sale of counterfeit and inferior drugs.

  To implement the drug administration law well, the responsibility of the regulatory authorities should not be underestimated. Yuan Jie said that in the chapter on supervision and management, it is stipulated that if the drug supervision and administration department finds that a drug violation is suspected of committing a crime, it shall promptly transfer the case to the public security organ. The public security organ, the people’s procuratorate and the people’s court shall promptly transfer the case to the pharmaceutical supervisory and administrative department if there is no need to pursue criminal responsibility or be exempted from criminal punishment according to law, but administrative responsibility should be pursued.

  There is a high degree of social concern about whether prescription drugs can be sold online. In this regard, the newly revised Drug Administration Law also responded. Liu Pei, director of the Policy and Regulation Department of National Medical Products Administration, said that the current law clearly stipulates that prescription drugs cannot be sold directly to the public through the Internet, and the revised Drug Administration Law stipulates the principle of comparison in selling drugs through the Internet, that is, it requires the drug sales through the Internet to comply with the relevant provisions on drug management, and authorizes the drug supervision and administration department of the State Council to formulate specific measures in conjunction with the health authorities of the State Council and other departments, and stipulates that several types of specially managed drugs cannot be sold online.

  The newly revised drug administration law will come into effect on December 1 this year.

AI current affairs pictorial | incomparably proud

On the afternoon of March 5th, when General Secretary of the Supreme Leader attended the deliberation of his Jiangsu delegation at the Second Session of the 14th National People’s Congress, he proudly recounted the achievements of China’s transportation development: "Now China’s automobile production and sales volume is the largest in the world, new energy vehicles are the best, and the highway mileage is also the longest. High-speed rail has gone out, urban rail transit has also gone out, ships have also gone out, and we have also built large aircraft, which is the ‘ Three pearls ’ It’s all made … …”

Traffic is the pioneer of China’s modernization. The general secretary once compared the traffic map of the whole country to a painting, demanding that "the traffic of beautiful China be outlined more beautifully".

Under the earnest entrustment of the General Secretary, the beautiful prospect of China’s transportation power is gradually becoming a reality. Today, let’s follow "AI Pictorial" and enjoy the magnificent picture of "opening the road on every mountain and bridging the bridge when encountering water", which is full of hope, vitality and dreams.

This is the C919 plane shot on the tarmac of Shanghai Hongqiao International Airport on May 28th, 2023. On the same day, flight MU9191 of Eastern Airlines, which was carried by C919 large passenger plane, landed smoothly at Beijing Capital International Airport, marking the successful completion of the first commercial flight of this aircraft and its official entry into the civil aviation market.

This is the C919 plane shot on the tarmac of Shanghai Hongqiao International Airport on May 28th, 2023. On the same day, flight MU9191 of Eastern Airlines, which was carried by C919 large passenger plane, landed smoothly at Beijing Capital International Airport, marking the successful completion of the first commercial flight of this aircraft and its official entry into the civil aviation market.

Traffic is the "artery" of economic development, and the cause of traffic always has a heavy weight in the heart of the supreme leader General Secretary.

In Xiangxi, Hunan Province, the General Secretary specially visited Aizhai Extra-large Suspension Bridge and asked carefully how the bridge was operating and whether the lives of local people had improved.

At the Tianjin Port Terminal, the General Secretary is very concerned about how to make the port bigger and stronger, pointing out that "the economy needs to develop, the country needs to be strong, and transportation, especially shipping, needs to be strengthened first";

At Beijing Daxing International Airport, the General Secretary carefully examined the process of intelligent technology and full self-help paperless intelligent check-in, and pointed out that Daxing International Airport should be built into a "world-class aviation hub" to show the wisdom and strength of the people of China to the world;

… … … …

A bridge spans north and south, all the way to all directions. Floating China, generate has developed vigorously in the construction of a powerful transportation country.

Up to now, the total mileage of China’s comprehensive transportation network has exceeded 6 million kilometers. From Linhai Xueyuan to Jiangnan water town, from Saibei Gobi to Lingnan mountains and rivers, 159,000 kilometers of railway networks crisscross, and 45,000 kilometers of high-speed rail lines are interwoven into a network. In 2023, China completed 61.25 billion person-times of cross-regional personnel mobility, up 30.9% year-on-year. The "travel radius" of Chinese is getting longer and longer, and the good life is constantly extending.

Behind the remarkable achievements, it is inseparable from the support of science and technology. When attending the deliberation of the Jiangsu delegation, the general secretary pointed out that it is necessary to "take scientific and technological innovation as the guide, make overall plans to promote the upgrading of traditional industries, the growth of emerging industries, the cultivation of future industries, and strengthen the deep integration of scientific and technological innovation and industrial innovation."

In recent years, China’s transportation science and technology innovation has achieved a historic breakthrough from quantitative accumulation to qualitative leap, from local advanced to system capacity improvement.

In Fuxing series EMUs, China has completely independent intellectual property rights for all key system software, and the China standard used accounts for 84%; During the construction of Daxing Airport Station, the builders installed 1232 shock-absorbing pads under the terminal building of Daxing Airport to minimize the vibration caused by trains passing through underground tunnels at high speed. Intelligent high-speed rail, intelligent highway, intelligent port, intelligent shipping, and intelligent postal service have accelerated to take shape, criss-crossing China … … Transportation has a stronger "science and technology flavor" and the level of modernization has been greatly improved.

When the road is clear, everything will flourish. The road network is criss-crossed, the routes reach the whole world, and the ocean-going ships shuttle back and forth, which drives the integration and development of industry, tourism and culture, and effectively unblocks the domestic and international double cycle. China high-speed rail, China Road, China Bridge and China Port, which are going global, intersect with the world and communicate with the times, and promote China’s deeper integration into the global industrial chain supply chain system.

On January 15th, 2023, the most "frost-resistant" and intelligent member of Fuxing family — — Fuxing's alpine intelligent motor car sped by on the northeast land.

In January 2023, the most "frost-resistant" and intelligent member of Fuxing family — — Fuxing alpine intelligent EMU is speeding on the land of Northeast China.

"The transportation industry is moving forward step by step, ahead of the world, and craftsmen are very important in it. It is not enough to design the light drawings well, and finally it will be implemented in the hands of welders. ‘ Without Jin Gangzuan, we can’t do porcelain work ’ 。” When participating in the deliberation of the Jiangsu delegation, the general secretary was concerned with transportation talents.

As a "craftsman" from the front line, representative Sun Jingnan shared her thoughts at the meeting: "What is ‘ Craftsman ’ ? Is to treat yourself in the professional field ‘ Haggle over every ounce ’ After tempering, breakthroughs can be achieved. "

With the rapid development of transportation industry, the demand for high-quality talents is also more vigorous. In recent years, Sun Jingnan has never kept secrets with his apprentices, and led the team to complete one technical research and achievement transformation after another. In the future, Sun Jingnan plans to work with more skilled craftsmen to manufacture high-end, intelligent and green rail transit vehicle products with exquisite skills and welding guns in his hands.

If you do not stop, the future can be expected. Nowadays, a mobile China is marching steadily towards the vision of "people like their actions and things are superior to their flow". The dense modern three-dimensional transportation network has made people’s "happiness road" smoother and smoother, and also provided solid support for Chinese modernization.

SUV + sedan dual drive, "Corolla" is synonymous with a happy life

When it comes to the Corolla, I believe most people are familiar with this classic sedan. But what kind of spark will an SUV be named "Corolla"? On January 20, the highly anticipated "Most Preferred, Multifunctional Urban SUV" Corolla made its debut. Its arrival means that the Corolla family has completed the evolution of SUV + sedan dual drive on the basis of having a variety of drive forms and multiple product levels.

Since its inception in 1966, Corolla has shouldered the mission of creating happiness for users with excellent quality that exceeds their expectations. From "Japan No. 1" to "Global Love", in the eyes of users, owning a Corolla can have stable happiness. Today’s "Corolla" has long gone beyond mere car attributes and has become synonymous with a happy life.

A new starting point, continuously deepening the product layout

After 55 years of precipitation and 12-generation model innovation, Corolla has met the different needs of users in different eras and regions with its ultra-high product charm that keeps pace with the times, and has won the wide favor of consumers all over the world. At present, Corolla has been sold in more than 150 countries, and the global sales volume has exceeded 50 million, creating the first myth of global sales. In 2004, Corolla entered China. During the 18 years of deep cultivation in the Chinese sedan market, Corolla also accompanied 4.50 million Chinese users to start a happy life. In the just-passed 2021, Corolla handed in the full score, and the Corolla family ended with a proud result of selling 330,280 units throughout the year to protect the travel happiness of users.

The times are endless, and innovation is never-ending. Standing at a new starting point, Corolla has always stood at the forefront of the times, accurately gaining insight into consumer needs, and continuously giving users a good car experience with the spirit of continuous innovation. Now the 12th generation of Corolla under the TNGA architecture has been completely revolutionized from R & D design to procurement and manufacturing, and has formed a family camp with multiple dynamics and versions, further enriching the product matrix and fully meeting the diverse needs of users. On the TNGA architecture, Corolla is always rejuvenating the brand with products, just as Corolla, which has both a "strong sense of power" and a "sense of urban quality", combines Corolla’s classics with the practicality of SUVs, unleashing the all-round advantage and bringing more happy times to users.

Quality is the same, always abide by quality assurance

Create happiness for users, think what you want, and do what you want. In the eyes of consumers, "stability", "reliability", and "high quality" are important car purchase criteria. Corolla will also practice the same quality, reduce the failure rate with high-quality products, and improve the economy of car use.

At present, FAW Toyota has Toyota’s first TNGA brand-new factory overseas and the world’s top car manufacturing technology and quality standards, and has repeatedly obtained "0 bad" results in Toyota’s global quality inspection and assessment. At the same time, FAW Toyota has simultaneously introduced its excellent quality management characteristics into the daily production management of the factory, and every detail is controlled, just to ensure the quality of each product is the same, so as to meet consumers’ pursuit of quality. Similarly, as the champion model of FAW Toyota, all Corolla products also adhere to the Toyota QDR (Quality-Quality, Durability-Reliability, Reliability-Durability) concept, inheriting the QDR quality gene, ensuring low failure rate and strong durability of vehicles, and creating pure Toyota quality. Adhering to the high quality brought by quality assurance has become the charm of the Corolla family to attract millions of car owners.

Service upgrade, happiness guarantee sincerely for you

Facing the new era, FAW Toyota adheres to the brand mission of "mass production happiness", and moves forward sincerely with a heart of gratitude to users. And Corolla is the best practitioner of this mission.

In order to create a happier travel guarantee for Corolla users, FAW Toyota continues to upgrade its service functions to make customers have the most pleasant service experience. Adhering to the service concept of "professional car handling, sincere treatment of people", FAW Toyota will provide customers with "quality, speed, convenience and peace of mind" services through more measures to demonstrate high-quality service capabilities and sincerity to customers, so that customers can have the most pleasant service experience. In addition, FAW Toyota also launched a super APP, realizing an APP to connect customers, dealers, and manufacturers, which can realize six functions of sales, service, vehicle to everything, charging, travel, and community; while the system is connected, FAW Toyota also actively changes the organizational function model, introduces a social SCRM system, realizes the "one-to-one operation model of" one-to-one group ", and gradually responds to customer needs at the fastest speed; in the future, FAW Toyota will continue to upgrade digital functions to make its communication with customers more convenient and effective.

"For love, walk my way", from the national sedan to the national SUV, from the Corolla to the Corolla, Rui Fang, the Corolla family has the excellent commonality of high quality, reliability and durability, and comprehensive performance. At the same time, there are differences in the demand positioning of subdivisions, which shows the detailed ingenuity of FAW Toyota’s practice of the "True to the Extreme" brand slogan. Users can easily choose according to their own needs and feel the happy life of the Corolla style.

Editor, Song Yuting

Proofreading, Wang Xin

How is Dongfeng Motor’s "Landscape Map" drawn?

Recently, the Chinese auto market has welcomed a new high-end new energy passenger car brand – Landmap.

It had to be said that the new energy track was really attractive. As soon as the next person fell, there would be someone here to relay the power. Even if the venue had already fought for "blood and blood", there was no fear at all.

But don’t think that this is a returned overseas Chinese who is deceiving under the banner of new energy. The background of Lantu is not ordinary.

Do you still remember that in 2018, Dongfeng Motor Group established the h business department specially for the high-end brand of electric vehicles? It is the predecessor of Lantu, in other words, the Lantu brand is shouldering the major task of Dongfeng Motor’s brand upward and new four modernizations, which is extraordinary enough, right?

And there are various indications that Dongfeng is coming for real this time.

The official said that Lantu does not belong to Dongfeng’s existing independent brand passenger car company, but directly belongs to Dongfeng’s Hong Kong-listed company – Dongfeng Motor Group joint stock company. This is equivalent to Xu Liuping, chairperson of FAW Group, when he adjusted the structure, he directly belonged to the group, and the status and importance are self-evident.

In addition, Landmap will be different from other subsidiaries of Dongfeng Motor, featuring a new strategy, a new organizational mechanism, a new business model, and a new team. Yoyah will operate independently and adopt market-oriented operations, which is equivalent to Dongfeng Motor starting a second business.

Let’s take a look at the core executive configuration of Lantu. The CEO (CEO) and CTO (Chief Technology Officer) is Lu Fang, the former head of the project management department of the FAW Group Pentium Development Institute, who once led the development of Hongqi H5 and Pentium T77. The chief brand officer is Lei Xin, the former executive deputy general manager of Dongfeng Infiniti, the CFO (chief financial officer) is Shen Jun, the former manager of Dongfeng company finance reporting division, and the COO (chief operating officer) is Jiang Tao, the former general manager of Dongfeng Nissan Dalian Branch.

"This is a strategic choice for us to use a new organization, new mechanism and new model to promote Dongfeng’s brand upward," said You Zheng, a member of the Dongfeng Group’s party committee standing committee and deputy general manager.

Under the new organizational mechanism, Landmap has a more flexible way of activities, gets rid of the previous rules and regulations, and explores an innovative and integrated development model of "mature car companies + new forces in car manufacturing". This is the basic framework for the birth of Landmap.

Why?

"With the consumption upgrade of China’s automobile market, the mid-to-high-end market of 200,000-350,000 yuan is growing significantly, and it is also the only incremental segment in the passenger car market in 2019. Only this price market can carry the future of Dongfeng Group’s electrification and intelligent technology." You Zheng once said frankly.

Breaking through the original pricing ceiling of independent brands can provide more cost space for the application of new technologies and functions, which is also one of the motivations for Dongfeng to plan the "Landmap" brand.

A person close to Dongfeng Motor said that another motivation for Dongfeng Motor to launch Lantu was the influence of high-end independent brands such as FAW Hongqi.

FAW Hongqi, which also belongs to the background of central enterprises, has undergone tremendous pressure on Dongfeng in the past two years. In 2019, FAW Hongqi achieved its annual sales target of 100,000 vehicles, a significant increase of 234% compared with the same period last year.

But as China’s second-largest state-owned auto group, Dongfeng Motor’s sales are mainly provided by joint ventures, and its independent passenger car business is relatively weak. In 2019, Dongfeng Motor sold a total of 2.4536 million passenger cars, of which the combined sales of multiple brands of autonomous passenger cars were only 323,000.

From January to June this year, Dongfeng’s own brand passenger car sales were 164,000, down 33.4% year-on-year, the overall performance was less than the market, and the main models were mostly priced below 140,000 yuan, and the brand power could not be compared with the red flag.

Obviously, the birth of the Lantu brand is not only due to the general trend of the market, but also due to the performance of Dongfeng.

It is worth noting that, due to the decline in Infiniti’s positioning, Dongfeng has no luxury brands to sell, while other state-owned enterprises such as FAW, SAIC, Changan, and GAC all have luxury brands as a facade.

You can’t say that the things that senior brothers and junior brothers have, when they arrive at Dongfeng, there is nothing. That definitely won’t work, so the third motive for the birth of the Mist Map is also there.

The mid-to-high-end market has a way out, sales decline, and the desire for luxury brands are the main reasons for the birth of Lantu.

Can it stand?

Some people also pointed out that Dongfeng was slapping his face and making him fat, just like an ignorant child. Others have it, and I am also clamoring to have it.

Personally, I don’t think this is accurate. Why can’t I have what others have?

Everyone knew that the new four modernizations were a major trend. If Dongfeng deliberately adhered to the original few traditional independent brands, wouldn’t it be equivalent to sitting still? Instead of sitting and waiting to die, it would be better to "take a fight and turn a bicycle into a motorcycle".

But the beginning also said that the new energy track has been fighting for blood, and what does Dongfeng (Lantu), who is halfway through the battle, use to match the old drivers who have fought dozens of rounds?

Although Dongfeng’s layout in the new energy field is very early, in 2001, Dongfeng Electric Vehicle Company was established, and now it has 19 years of experience in electric vehicle research and development. In addition, in recent years, Dongfeng has also launched several 100 thousand yuan pure electric vehicles, and its Dongfeng well-off electric vehicles are not uncommon.

The problem is that the technical reserves used for low-end models over the years, do you think it is enough to support 20-350,000 high-end cars? Obviously, it is insignificant. We don’t know what good goods are pressed in the bottom of the Dongfeng box.

DONGFENG MOTOR CORPORATION Standing Committee Member, Vice President

Second, although there are increments in the 20-350,000 range, these increments do not belong to independent brands. Take the new energy vehicles in the 20-350,000 range targeted by Landscape as an example, in fact, many independent brands have already tasted the pain.

For example, GAC New Energy’s Aion LX and SAIC’s Marvel X, they all shoulder the brand’s high expectations, and the price is infinitely close to the 20-350,000 range, but the results are obvious to all, Aion LX monthly average of hundreds of units is already good, Marvel X some months even only single-digit sales.

Data Source: 1st Electric

After years of hard work in the field of new energy, it is considered a small achievement of GAC New Energy. The current main sales models are still about 15-170,000 Aion S and Aion V. It is difficult for independent brands to rise! It is even more difficult to rely on pure electric vehicles to rise!

It was no wonder that Lantu’s high-end approach would be questioned by the industry. Dongfeng Automobile, which was still a traditional OEM, had failed to accumulate enough users and word-of-mouth in the field of new energy vehicles on the basis of several existing passenger car brands.

Of course, everyone understood the truth. Just as Zhu Yanfeng, the chairperson of Dongfeng Group, said, "You have to run at the beginning, and you have to sprint at the beginning." Lan Tu had to keep up with the rhythm quickly, otherwise it would become the next Byton and end in tragedy.

It is reported that Dongfeng has formulated a 10-year product plan for the Lantu brand and will launch 9 models. The first SUV product will use the pure electric vehicle S platform led by Dongfeng’s technology center. The new product will be a B-class SUV model, which will be launched in 2021, targeting BBA mid-sized luxury SUV products.

Landmap will sell in a new channel built by itself in the future. Dongfeng Renault’s factory in Wuhan will be upgraded and used for the production of new models, and the annual production capacity is planned to be 150,000 vehicles. (Indirectly solve the problem of employee employment in the Renault factory)

In addition, we can also ask, can Nissan Motor, a joint venture partner of Dongfeng Motor, help to pull a hand? Recently, Nissan has officially launched pure electric vehicles, and the new Ariya will inevitably enter the Chinese market in the future. Is it possible to carry Nissan’s electric vehicle platform or provide some key technologies?

After all, with Nissan’s help, the gap between Landscape and the first batch of players could be quickly narrowed. Of course, this was just speculation, and Nissan might not be so generous.

Nissan Ariya

In general, you can say that the birth of the Landscape was an initiative, or it can be said that it was forced out by the market. As far as the current situation is concerned, what do you think of Dongfeng Motor’s "Landscape" drawing?

Blue Electric E5 PLUS starts pre-sale, leading the new trend of mid-sized plug-in SUV

On September 26th, the automotive market ushered in a remarkable event, officially opening the pre-sale. With a 109,800-119,800 price range, this model is precisely positioned for family users who pursue quality of life, making it an ideal choice for their family to travel. With its excellent performance, comfortable driving experience and high cost performance, the Blue Electric E5 PLUS will undoubtedly set off a new trend in the mid-sized plug-in SUV market.

KV1

As the latest masterpiece of the Blue Electric brand, the Blue Electric E5 PLUS has been fully upgraded in terms of space design, ride comfort, intelligent technology and power performance. It has the leading wheelbase and space conversion rate in the same class, creating a flexible space layout of "Big Five Seats, Enjoy Seven Seats" to meet the diverse travel needs of family users. At the same time, the Blue Electric E5 PLUS is also equipped with a leapfrog cockpit and intelligent technology configuration, bringing the ultimate comfortable experience and convenient smart connected life to drivers and passengers.

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In terms of power performance, the blue electric E5 PLUS is equipped with the DE-i super electric hybrid system, achieving the perfect balance of power and battery life. It has the strongest peak power and torque output in its class, and the zero-hundred acceleration only takes 7.8 seconds, allowing the driver to feel the surging power at any time.

autumn

In terms of quality control, the Blue Electric E5 PLUS also performs well. It is inspected and tested through the strictest standards and the most advanced equipment to ensure that every car can leave the factory in a state of "0 faults". This dedication to quality and strict control has won the Blue Electric E5 PLUS a good reputation and wide recognition in the market.

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Today, the Blue Electric E5 PLUS has been synchronized to stores nationwide and officially opened for pre-sale. We sincerely invite consumers to go to the Blue Electric Vehicle National User Center for a test drive experience and experience the excellent performance and comfortable driving experience brought by this model. I believe that in the near future, the Blue Electric E5 PLUS will become a shining star in the mid-size plug-in SUV market!

Asian Dragon in Shigatse area is on sale! Discount 10,000, act quickly

Welcome to [Autohome Shigatse Promotion Channel], where we bring you the latest promotion information. For the high-profile Toyota models, we are honored to announce that a grand price reduction campaign is in full swing in Shigatse. The maximum discount range is up to 10,000 yuan, which means that consumers have the opportunity to buy this luxury car at a lower price. At present, the minimum starting price has been adjusted to 168,800 yuan. To seize this rare car purchase opportunity, please click "Check the car price" in the quotation form and let professional consultants get you more favorable car purchase conditions. Don’t miss it, act now!

日喀则地区亚洲龙特价出售!优惠1万,赶快行动

The exterior design of the Toyota Asian Dragon is ingenious, with smooth lines on the front face, showing a unique sense of power. Its air intake grille is designed with a large area of blackened grid, which not only enhances the visual impact, but also emphasizes the sporty style. The overall style is stable and stable, and the body lines are full of movement and elegance, showing the aura that a luxury car should have. The details are exquisite, whether it is the lamp design or the body outline, it reflects Toyota’s persistent pursuit of quality and aesthetics.

日喀则地区亚洲龙特价出售!优惠1万,赶快行动

With its streamlined body design, the Asian Dragon presents an elegant and dynamic side profile. The body size is 4990mm*1850mm*1450mm and the wheelbase reaches 2870mm, making the interior of the vehicle spacious and comfortable. The front and rear wheel tracks are 1595mm and 1605mm respectively, providing a solid foundation for driving stability. The tire size is 215/55 R17, and the delicate wheel design not only guarantees the driving performance, but also adds the stylish atmosphere of the vehicle. From the side, the Asian Dragon shows an aesthetic that coexists with strength and refinement.

日喀则地区亚洲龙特价出售!优惠1万,赶快行动

In terms of interior, the Asian Dragon is designed with a design concept of simplicity and refinement, and the overall style is biased towards business and luxury. It adopts a high-end plastic steering wheel, which feels light and easy to control. It supports manual up and down + front and rear adjustment to ensure the comfort of the driver. The 10.25-inch central control screen stands on the driving platform, full of technology, providing rich multimedia functions and convenient navigation experience. As for the seats, the fabric material is used, which makes the sitting feel comfortable. The main and passenger seats support front and rear, backrest and high and low multi-directional adjustment to meet the needs of different drivers. The USB/Type-C interface is equipped to facilitate passengers to charge and data transmission during driving, which enhances the convenience of daily use.

日喀则地区亚洲龙特价出售!优惠1万,赶快行动

[Autohome Model Introduction] The Asian Dragon is equipped with a 2.0L L4 engine, which has a maximum power of 127 kilowatts and a maximum torque of 206 Nm. This power system uses a CVT continuously variable transmission (simulated 10 gears) to ensure the smoothness and fuel economy of the vehicle during driving.

To sum up, the car owner gave high praise to the exterior design of the Asian Dragon, especially the 45-degree angle of the body line and the big mouth grille design, which won the love of him and his wife, making the Asian Dragon both elegant and fashionable in their eyes. This exterior design undoubtedly enhanced the recognition of the Asian Dragon in many models, and also confirmed its success in the market.

Shenzhen taxi prices have been adjusted for the first time in eight years, and drivers’ monthly income may increase by 2,555 yuan

  Xinhua News Agency, Shenzhen, May 5 (Reporter Mao Siqian) Shenzhen will adjust the city’s taxi freight from the 5th, the overall freight will rise, and the taxis will be driven according to the sub-regions inside and outside the original special zone, and the implementation of different freight rates will achieve the same price in the same city. The freight adjustment income is all owned by taxi drivers. It is estimated that the average monthly income of drivers driving green taxis outside the original special zone will increase by 2555.5 yuan, and the monthly net income will reach 5305.5 yuan.

  Shenzhen currently has 18,457 cruise taxis, including 10,297 red taxis (referred to as "red"), 2,191 green taxis (referred to as "green"), 5,869 electric taxis and 100 accessible taxis, all of which are subject to government pricing. Among them, green taxis can only operate outside the original special zone, and the freight rate is lower than other taxis.

  According to Huang Xiqin, a researcher at the Price Department of the Shenzhen Municipal Development and Reform Commission, the current cruise taxi freight system and oil price freight linkage mechanism were formulated and implemented in October 2009. In recent years, factors such as the taxi market environment and operating costs have undergone fundamental changes. After calculation, the average monthly net income of red drivers in 2016 was 5,851 yuan, and after various subsidies, it decreased by 19.97% compared with 2014; the average monthly net income of green drivers in 2016 was 2,399 yuan, a decrease of 36.68% compared with 2014, far lower than the average monthly salary of 6,752.8 yuan for employees in Shenzhen in 2015. Among them, the average monthly loss of each vehicle in the "green" industry was 3,909 yuan, and the cost profit margin was -13.42%.

  The freight adjustment mainly includes three aspects. First, the mileage price is adjusted from 2.4 yuan/kilometer to 2.6 yuan/kilometer; second, the return air fee is subject to a ladder addition, from 25 kilometers to 50 kilometers, the mileage price will be charged by 30%, and above 50 kilometers, the mileage price will be charged by 60%; third, the "green" and "red" freight rates and oil price freight linkage mechanism will be merged, and the city’s unified freight structure, charging standards and oil price freight linkage mechanism will be implemented.

  All cruise taxi companies do not participate in this price adjustment income distribution, and the freight adjustment income is all owned by taxi drivers. The "red" overall freight level is increased by 4.22%, and the monthly income of each car can increase by 1498.14 yuan, and the monthly income of each driver is about 750 yuan; the "green" overall freight level is increased by 19.93%. For the "green", the monthly income of each driver is increased by 2555.5 yuan, plus the original net income of 2750 yuan, the monthly net income can reach 5305.5 yuan, narrowing the income gap with the "red" driver.

  For passengers, based on the current average distance (about 7.40 kilometers), the average additional expenditure per passenger trip is about 1.09 yuan (red) or 3.85 yuan (green).