上海龙凤419后花园

　　On July 24th, in Washington, D.C., Maurice Obst Feld (third from left), chief economist of the International Monetary Fund, gave a speech at the press conference of 2018 External Risk Report. The International Monetary Fund urges cooperation to solve global imbalances, and warns global economies that persistent external imbalances may aggravate trade tensions and lead to faster tightening of the financial environment, posing a threat to the global economy. Xinhua News Agency reporter Yang Chenglin photo

　　On August 8, according to the website of CNN, the United States announced a list of 25% tariffs on $16 billion of goods imported from China on Tuesday. This marks the latest escalation of the trade war between the two largest economies in the world. The 279 items in this list include motorcycles, odometers and antennas, and the effective date of the tariff increase is August 23rd.

　　The consequences of lightly starting the war are unpredictable.

　　Mamstrom, the EU Trade Commissioner, wrote on the Financial Times website that the threat of a global trade war was coming.

　　The world economy is facing severe challenges. As the only superpower and the largest economy in the world, the United States plays an important role in the world economy.

　　International organizations are deeply worried about the actions of the United States. The International Monetary Fund warned that the trade war between the United States and other countries in the world may reduce the global economic growth rate by 0.5% by 2020, and the global GDP will be lost by about 430 billion US dollars. The Organization for Economic Cooperation and Development also warned that if the tariff cost of China, the United States and Europe is increased by 10%, it will lower the global GDP by 1.4%.

　　Internationally renowned professional institutions and economic and trade experts are pessimistic about the trend of the world economy. Fitch Ratings International estimates that a trade war involving tariffs on goods worth $2 trillion may reduce the global economic growth rate from 3.2% to 2.8% in 2019. Greg Dako, an economist at Oxford Economic Consulting, estimates that if the United States imposes a 10% tariff on another $400 billion of imports from China and China imposes a 25% tariff on all American imports, the global economic growth rate will be reduced by 0.5 percentage points.

　　The international media are generally worried about the terrible consequences of the trade war. Sputnik published a commentator’s article, severely condemning the unilateral protectionism of the United States and warning that the trade conflict between the United States and China may trigger a global economic downturn. The British "Guardian" stressed that the trade war provoked by the US government will lead to bad consequences and affect other countries. The website of CBS believes that once the trade war worsens, the situation will be difficult to clean up. According to an article on the website of the Independent, Trump announced that protectionism would bring great prosperity after he took office as the president of the United States, which made economists panic again. The cycle of revenge, economic pain, public anger and dishonesty in the 1930s seemed to emerge from the darkness again, just like the ghost of trade war in the past.

　　Worst of all, confidence in the global market, which is more valuable than gold, has been severely hit. Not long ago, at the meeting of the European Central Bank held in Sintra, Portugal, the most authoritative decision-makers in the world believed that the trade war brewing between the world’s largest economies was depressing corporate confidence and might force central banks to lower their outlook. The British newspaper The Guardian quoted the research results of Oxford Economic Research Institute as saying that the increase in uncertainty and risk brought by the United States’ tariff increase will affect business confidence and investment, especially cross-border investment. The US approach will affect the economic growth of China, the United States and other regions.

　　In a recent survey conducted in Reuters, nearly 3/4 of 150 analysts believe that trade protectionism will have a serious negative impact on global economic growth next year. They come to this conclusion on the basis that trade barriers have been raised and confidence has deteriorated.

　　Break the rules and disturb the world.

　　Paul krugman, the Nobel laureate in economics, published an article in The New York Times, USA, which was very straightforward: the scale and motivation behind the Trump administration’s tariff increase — — Obviously deceptive national security reasons — — It’s the latest trick This move is equivalent to rejecting the rules of the game we created.

　　The EU even bluntly criticized the United States for its "disregard of international law".

　　Francis Fukuyama, a political scientist at Stanford University in the United States, recently published an article "The Shaken Postwar International Order" in Japanese Daily News. The article said that the protectionist tariff policy of the Trump administration in the United States showed a trend of starting a trade war with major countries. Based on the rule of law, free trade, democracy and other rules, the "liberal international order" established after World War II is shaking. The article said that in the past 50 years, the United States has formulated and supported the international order based on the principle of liberalism. Today, the biggest threat to this order is President Trump. Trump is waving a protectionist stick and undermining the international order.

　　Lamy, former Director-General of WTO, pointed out in an exclusive interview with Japan’s Daily News that "the trade war in the United States is an anachronism". Lamy said that there were also trade frictions when he was the Commissioner in charge of trade affairs of the European Commission more than ten years ago. But there is no precedent for this "trade war" provoked by the Trump administration. It is against WTO rules to restrict imports on the grounds that national security is threatened.

　　The website of the Australia East Asia Forum recently published an article by Peter Robertson, Dean of the Business School of the University of Western Australia and Professor of Economics, entitled "Rewriting the rules may cause world trade to fall apart". According to the article, the purpose of the WTO is to provide a stable external environment for the survival and development of enterprises, alleviate the impact of hostile lobbying groups and political populism, and at the same time limit the practice of countries using trade policies as diplomatic weapons. However, with the political mood turning to nationalism, the WTO and the liberal economic order are facing increasing challenges. Now, the Trump administration is using economic policy as a means to deal with international relations in a way that runs counter to the WTO.

　　Faiz, former ambassador of Bangladesh to China and chairman of Bangladesh Institute of International Strategic Studies, said that the United States has now become a destroyer of global free trade and fair trade, and the protectionist policies adopted by the United States are undermining the global trade order.

　　The international media is filled with dissatisfaction with the United States.

　　Japan’s Sankei Shimbun pointed out that the U.S. government’s series of trade protection measures were strongly opposed by its allies. The tough protectionist trade policy of the United States is an important reason for disrupting the world trade order.

　　The Russian newspaper Kommersant commented that the Trump administration’s announcement that it would impose additional tariffs on China’s goods was a reneging and irresponsible performance. The move of the United States has opened the valve of trade protectionism, which is not conducive to the development of global trade liberalization.

　　The Cuban Debate website reported that the United States threw out a list of tariffs on China’s goods, which was a new unilateral action that threatened global trade.

　　Go one’s own way and miscalculate

　　Peter Robertson published an article saying that the Trump administration’s "rewriting the rules" openly opened the door for nationalism and protectionism, and believed that this was an acceptable way to handle international relations, which damaged the credibility of the United States.

　　Robert Kagan, a famous American commentator on current affairs, said sharply not long ago that the United States was a "super rogue power" and tried to bend the world to his will by his own strength.

　　At the just-concluded G20 meeting, French Finance Minister Bruno lemerre strongly criticized the trade conflict between the US and Europe, saying that the Trump administration’s unilateral tariff policy was based on the "law of the jungle".

　　As the French "Echo" website article said, US President Trump bargained on the international stage. Previously, he was increasing his financial wealth; Now, he is consolidating his political capital. The method is to force other countries to make concessions.

　　Lamy holds the same view. He pointed out that Trump believes that shaking the whole system can change the status quo. "To get satisfactory results, two people (two countries) must sit at the negotiating table." His calculation is to threaten each other with protectionism, and those who come to Washington to demand that the United States take back its mandate are bound to shed some blood.

　　Lamy said that this is a cruel political means that can only be seen in the Middle Ages, and it is not easy to succeed. People can’t negotiate with a gun to their heads.

　　Peter Robertson said that in Trump’s so-called plan to restore the American economy and the global leadership of the United States, his overbearing approach was a miscalculation.

　　John McCain, a famous American politician, is more pessimistic about the future of the United States under Trump. The article entitled "John McCain warns of the end of the era of" the United States dominates the world order "published on the website of the US Stars and Stripes not long ago said that McCain was worried that during Trump’s presidency, the United States was going further and further on the wrong road, which means that the leading position of the United States on the world stage may end.

　　Attract public anger and rise up against it

　　With regard to the harm that the United States will do to other countries if it vigorously pursues protectionist policies, Upatyayi, an economics professor at the Indian Institute of Technology, pointed out that the affected countries should not sit idly by, but stand firm and take corresponding measures.

　　On July 31st, representatives of automobile exporting countries from the European Union, Canada, Spain, South Korea and Japan held a meeting in Geneva. Many participants said that they are considering a series of measures to counter the United States, including calling for the dispute settlement mechanism of the World Trade Organization and imposing retaliatory tariffs on American goods. This shows that, just in case, the "anti-American alliance" formed by these automobile manufacturing countries will continue to fight for the trade friction that the United States may provoke.

　　French President Macron warned that "economic nationalism" would punish everyone, including the United States. "This is the most wrong way — — Respond to the existing international trade imbalance through destruction and economic nationalism. Economic nationalism means war, which those people did in the 1930s (during the Great Depression of 1929-1933). " He said.

　　Countries have begun to take action.

　　Since the United States has violated WTO rules by imposing tariffs on steel and aluminum, WTO members, including Russia, the European Union, India, Canada, Mexico and Norway, have resorted to the WTO accordingly. According to the rules of the WTO dispute settlement mechanism, the two parties to the dispute will hold consultations in the next step. If the consultations fail, they can submit to the WTO to set up an expert group to hear the case. However, the disadvantage is that it takes a long time, usually about two years.

　　Counter-measures of various countries have also been released.

　　According to a report by RIA Novosti on August 5, Russia announced that the import tax rate will be raised to 25% to 40% for several kinds of freight vehicles, road construction equipment, oil and gas equipment, optical cables, metal processing and rock drilling tools produced in the United States. This is in response to the steel and aluminum tariffs previously imposed by the United States.

　　According to the website of India Express reported on August 4, India’s previously postponed measures to impose higher tariffs on some American imports will take effect on September 18. Angry at Washington’s refusal to grant India a new tariff exemption, New Delhi decided in June to raise import duties on some American products such as almonds, walnuts and apples from August 4, but later postponed this move. According to the report, as the world’s largest importer of American almonds, India decided in June to raise the import tax on this commodity by 20%, and together with the European Union and China, it retaliated against the US move to raise tariffs on steel and aluminum. India also plans to impose a 120% tariff on imports of American walnuts, which is by far the most severe action taken against the United States.

　　According to Reuters, the list published by the Canadian government lists more than 250 kinds of goods, and the tax began on July 1, totaling 16.6 billion Canadian dollars (about 12.6 billion US dollars). Canadian Foreign Minister Christia freeland stressed that this was Canada’s "most violent trade action since World War II" and that "we will not escalate (trade war), but we will not back down".

　　Americans can’t sit still. Recently, Eric Gasetti, Mayor of Los Angeles, USA, took a delegation to visit Asia urgently. Eric Gasetti solemnly declared that LA will continue to open its doors to China. He even directly called on leaders from all over the United States to take measures to vigorously promote foreign cooperation. "Doing business is generally planned according to the length of 10 years, but Washington seems to only plan things within 10 hours or even 10 minutes. In the Trump administration ‘ Serious ’ In the case of damaging the reputation of the United States, leaders from all over the United States should strengthen cooperation with investment partners. We hope to see a blue ocean ahead, and our ship is stronger than before, although the waves are bigger. I believe that we can work together with our partners to cross these waves, even if there is some seasickness. "

　　CCTV News:On October 23, 2017, the Ministry of Commerce issued Announcement No.61 of 2017, imposing anti-dumping duties on imported copolyformaldehyde originating in South Korea, Thailand and Malaysia. After a name change review, this measure will expire on October 23, 2022. At present, the corporate tax rate in Korea is 6.2%-30.4%, that in Thailand is 18.5%-34.9%, and that in Malaysia is 8.0%-9.5%.

　　On July 12, 2022, the Ministry of Commerce received the application for final review of anti-dumping measures submitted by Yunnan Yuntianhua Co., Ltd., Ningxia Coal Industry Co., Ltd., Kaifeng Yu Long Chemical Co., Ltd., Yankuang Lunan Chemical Co., Ltd., Tangshan Zhonghao Chemical Co., Ltd. and CNOOC Amano Chemical Co., Ltd. on behalf of domestic industries. The applicant claims that if the anti-dumping measures are terminated, the dumping of imported copolyformaldehyde originating in Korea, Thailand and Malaysia to China may continue or recur, and the damage to China’s industry may continue or recur, and requests the Ministry of Commerce to conduct a final review investigation on imported copolyformaldehyde originating in Korea, Thailand and Malaysia, and maintain the anti-dumping measures imposed on imported copolyformaldehyde originating in Korea, Thailand and Malaysia.

　　According to the relevant provisions of the Anti-dumping Regulations of the People’s Republic of China, the Ministry of Commerce has reviewed the applicant’s qualifications, the relevant information about the products under investigation and similar products in China, the import of the products under investigation during the implementation of anti-dumping measures, the possibility of continued or reoccurrence of dumping, the possibility of continued or reoccurrence of damage and relevant evidence. The available evidence shows that the applicant meets the provisions of Articles 11, 13 and 17 of the Anti-dumping Regulations of the People’s Republic of China on industry and industry representation, and is qualified to file an application on behalf of the paraformaldehyde industry in China. The investigation organ believes that the applicant’s claims and the prima facie evidence submitted meet the requirements of the final review and filing.

　　According to Article 48 of the Anti-dumping Regulations of the People’s Republic of China, the Ministry of Commerce has decided to conduct a final review investigation on the anti-dumping measures applicable to imported copolyformaldehyde originating in South Korea, Thailand and Malaysia from October 24, 2022. The relevant matters are hereby announced as follows:

　　I. Continue to implement anti-dumping measures

　　According to the suggestion of the Ministry of Commerce, the Customs Tariff Commission of the State Council decided to continue to levy anti-dumping duties on imported copolyformaldehyde originating in South Korea, Thailand and Malaysia in accordance with the scope of taxable products and tax rates announced by the Ministry of Commerce in the annex during the final review investigation of anti-dumping measures.

　　The anti-dumping tax rates levied on companies are as follows:

　　Korean companies:

　　1. Korea Engineering Plastics Co., Ltd. 30.0%

　　（KOREA ENGINEERING PLASTICS CO.,LTD.）

　　2. (Zhu) Kelong Plastic Co., Ltd. 6.2%

　　（KOLON PLASTICS, INC.)

　　3. Other Korean companies 30.4%

　　（All others）

　　Thai company:

　　1. Thailand Polyformaldehyde Co., Ltd. 18.5%

　　（THAI POLYACETAL CO., LTD.）

　　2. Other Thai companies 34.9%

　　（All others）

　　Malaysian company:

　　1. Baoli Plastics (Asia Pacific) Company 8.0%

　　（Polyplastics Asia Pacific Sdn. Bhd.）

　　2. Other Malaysian companies 9.5%

　　（All others）

　　Second, the review investigation period

　　The dumping investigation period of this review is from July 1, 2021 to June 30, 2022, and the industrial injury investigation period is from January 1, 2018 to June 30, 2022.

　　Third, review the scope of products under investigation

　　The scope of products reviewed is the products to which the original anti-dumping measures apply, which is consistent with the scope of products to which the anti-dumping measures announced by the Ministry of Commerce are listed in the annex, as follows:

　　Product name: copolymerized polyoxymethylene, also known as polyoxymethylene copolymer, or polyoxymethylene copolymer.

　　English name: Polyformaldehyde Copolymer, or Polyoxymethylene Copolymer, or Copolymer-type Acetal Resin, or Acetal Copolymer, etc. English name is usually referred to as POM Copolymer for short.

　　Chemical molecular formula:-[CH2-O] n-[CH2-O-CH2-CH2] m-(n > m).

　　Physical and chemical characteristics: Copolymerized polyoxymethylene is a thermoplastic resin synthesized from formaldehyde, with -CH2-O- main chain and -[CH2-O-CH2-CH2]- block bond (the content of -CH2-O- is more than 50% by weight). At room temperature, it is usually a milky white or yellowish granular solid, and it also meets the following performance indexes:

　　

　　Main uses: Copolymer polyoxymethylene has good comprehensive mechanical properties such as high mechanical strength, high fatigue resistance, high creep resistance, etc. It can partially replace metal materials such as copper, zinc, tin and lead, and can be directly used or modified for automobile parts, electronic appliances, industrial machinery, daily necessities, sports equipment, medical appliances, pipeline fittings, building materials and other fields.

　　This product belongs to People’s Republic of China (PRC) Import and Export Tariff: 39071010 and 39071090. Other products under these two tax codes, such as homopolymerized polyoxymethylene and modified polyoxymethylene, are not within the scope of the products under investigation.

　　Fourth, the content of the review

　　The contents of this review investigation are: If the anti-dumping measures against imported copolyformaldehyde originating in Korea, Thailand and Malaysia are terminated, whether dumping and damage may continue or recur.

　　V. Register for the survey

　　Interested parties may, within 20 days from the date of this announcement, register with the Trade Relief and Investigation Bureau of the Ministry of Commerce to participate in this anti-dumping final review investigation. Interested parties participating in the survey shall provide basic identity information, the quantity and amount of products under investigation exported or imported to China, the quantity and amount of similar products produced and sold, and related information according to the Reference Form for Registration to Participate in the Survey. The reference format for registering for the survey can be downloaded from the website of the Trade Relief Investigation Bureau of the Ministry of Commerce.

　　Interested parties who register to participate in this anti-dumping investigation shall submit the electronic version through the "Information Platform for Trade Relief Investigation" (https://etrb.mofcom.gov.cn), and submit the written version at the same time according to the requirements of the Ministry of Commerce. The contents of the electronic version and the written version should be the same, and the format should be consistent.

　　The interested parties mentioned in this announcement refer to the individuals and organizations stipulated in Article 19 of the Anti-dumping Regulations of the People’s Republic of China.

　　Sixth, access to public information

　　Interested parties may download it from the website of the Trade Relief Investigation Bureau of the Ministry of Commerce or go to the Trade Relief Public Information Consulting Room of the Ministry of Commerce (Tel: 0086-10-65197878) to find, read, copy and copy the non-confidential text of the application submitted by the applicant in this case. During the investigation, interested parties may search, read, copy and copy the public information of the case through relevant websites or to the consulting room of trade remedy public information of the Ministry of Commerce.

　　VII. Comments on filing a case

　　If interested parties need to comment on the product scope, applicant qualifications, countries (regions) under investigation and other related issues, they can submit their written opinions to the Trade Relief and Investigation Bureau of the Ministry of Commerce within 20 days from the date of this announcement.

　　Eight, the investigation method

　　According to the provisions of Article 20 of the Anti-dumping Regulations of the People’s Republic of China, the Ministry of Commerce can obtain information from relevant stakeholders and conduct investigations by means of questionnaires, sampling, hearings and on-site verification.

　　In order to obtain the information needed for the investigation of this case, the Ministry of Commerce usually issues questionnaires to interested parties within 10 working days from the deadline for registration and participation in the investigation stipulated in this announcement. Interested parties can download the questionnaire from the website of the Ministry of Commerce and the sub-website of the Trade Relief Investigation Bureau.

　　The interested parties shall submit complete and accurate answers within the specified time. The answer sheet should include all the information required by the questionnaire.

　　IX. Submission and processing of information

　　In the process of investigation, interested parties shall submit comments, answers, etc. through the "Information Platform for Trade Relief Investigation" (https://etrb.mofcom.gov.cn), and at the same time submit the written version according to the requirements of the Ministry of Commerce. The contents of the electronic version and the written version should be the same, and the format should be consistent.

　　If the information submitted by interested parties to the Ministry of Commerce needs to be kept confidential, they may request the Ministry of Commerce to keep the relevant information confidential and explain the reasons. If the Ministry of Commerce agrees to its request, the interested party applying for confidentiality shall also provide a non-confidential summary of the confidential information. The non-confidential summary shall contain sufficient meaningful information so that other interested parties can have a reasonable understanding of the confidential information. If you cannot provide a non-confidential summary, you should explain the reasons. If the information submitted by interested parties does not indicate the need for confidentiality, the Ministry of Commerce will regard the information as public information.

　　X. Consequences of Non-cooperation

　　According to Article 21 of the Anti-dumping Regulations of the People’s Republic of China, when the Ministry of Commerce conducts an investigation, the interested parties shall truthfully reflect the situation and provide relevant information. If the interested party fails to truthfully report the situation and provide relevant information, or fails to provide necessary information within a reasonable time, or seriously hinders the investigation in other ways, the Ministry of Commerce may make a ruling based on the facts already obtained and the best information available.

　　XI. Time limit for investigation

　　This survey started on October 24th, 2022 and should be completed before October 24th, 2023 (excluding today).

　　XII. Contact information of the Ministry of Commerce

　　Address: No.2 East Chang ‘an Street, Beijing, China

　　Postal code: 100731

　　Import Investigation Division 3 of Trade Relief Investigation Bureau of Ministry of Commerce

　　Tel: 0086-10-65197586, 65198175

　　Fax: 0086-10-65198172

　　Related websites: the website of the Ministry of Commerce and the sub-website of the Trade Relief Investigation Bureau (the website is https://trb.mofcom.gov.cn).

　　Ministry of Commerce

　　October 23, 2022

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Guangdong Provincial People’s Government’s Report on Forest Resources in Guangdong Province in 2011

Bulletin on the assessment of the target responsibility system for protection and development

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People’s governments at the local level and listed, people’s governments of counties (cities, districts), departments and institutions directly under the provincial government:

　　According to the "Guangdong Province" Twelfth Five-Year Plan period forest resources protection and development target responsibility system assessment methods ",with the consent of the provincial people’s government, the Provincial Forestry Department conducted an assessment of the implementation of the target responsibility system for forest resources protection and development in 2011. The assessment is hereby notified as follows:

　　First, the implementation of the target responsibility system for forest resources protection and development in the province in 2011

　　In 2011, all localities and departments in the province conscientiously implemented the decision-making arrangements of the provincial party committee and the provincial government to implement the green development strategy, the sustainable development strategy and the construction of an ecologically beautiful and happy Guangdong, adhered to the road of establishing a province by ecology, took the responsibility system for forest resources protection and development as the starting point, strengthened forestry ecological construction, strengthened forest ecological protection, solidly promoted the reform of collective forest right system, and achieved remarkable results in the protection and development of forest resources.

　　(A) forest resources "double increase" target annual construction tasks completed well.In 2011, the province participated in 31.92 million voluntary tree planting and planted 100.47 million trees; The afforestation area is 3.55 million mu; The forest area of the province is 157 million mu, the forest coverage rate is 57.3%, the forest stock volume is 455 million cubic meters, the total output value of forestry industry is 332.8 billion yuan, and the total value of forest ecological benefits is 979.6 billion yuan, which fully realizes the annual protection and development goal of "double increase" of forest resources.

　　(2) The task of reforming the collective forest right system was successfully completed.The province has completed a total of 141 million mu of collective forest land, accounting for 96.6% of the province’s forest reform area; The area of forest right certificate issued was 137 million mu, accounting for 93.4% of the area of forest reform, which consolidated the status of farmers as the main body of business and promoted farmers’ income; Solidly promote the supporting reform of collective forest right system, strengthen forest right management services, and basically complete the reform of grass-roots forestry system. Most counties (cities, districts) have established forest right registration management, forestry property right transaction services and forest resource assets evaluation institutions, which have consolidated the foundation of forestry development and initially achieved the reform goal of "resource growth, farmers’ income increase, good ecology and harmonious forest areas".

　　(3) The protection and management of forest resources have been continuously strengthened.Strengthen the management of forest cutting quota, the total forest consumption in the province is 10.695 million cubic meters, accounting for only 52.7% of the annual forest cutting quota of 20.3 million cubic meters approved by the State Council; Standardize the management of forest land protection, and examine and approve 1,106 forest land projects with an area of 133,000 mu in the whole year; Strengthen the management of timber circulation, establish a new law enforcement mechanism of timber transportation combining fixed inspection with mobile inspection, and the first batch of 29 counties in the province have successively carried out mobile inspection and law enforcement; Conscientiously implement the responsibility system for forest fire prevention. There were 239 mountain fires in the whole province, with an area of 50,500 mu of fire and 22,100 mu of forest. The victim rate of forest fires was 0.15‰, and there were no deaths and serious forest fires. Fully implement the benefit compensation of ecological public welfare forests, and issue 940 million yuan of compensation funds for ecological public welfare forests at or above the provincial level in 2011; Strengthen the management of prevention and control of forest pests, and build a comprehensive service system with monitoring, early warning, quarantine and disaster prevention as the main line, focusing on the prevention and control of pine wood nematode disease and Mikania micrantha, with an operating area of 3.33 million mu; Do a good job in the protection and management of wild animals and plants, actively implement the protection project of critically endangered wild animals such as the South China tiger and crocodile lizard, and constantly standardize the domestication, breeding, management and utilization of wild animals. The province has built 126 monitoring stations for terrestrial wild animal epidemics; Intensify the mediation of forest disputes, and the province has mediated and resolved 13,418 cases of forest rights disputes, covering an area of 2.27 million mu, with a mediation rate of 80%.

　　(4) The construction of key forestry ecological projects has progressed steadily.Start the implementation of ecological landscape forest belts, forest carbon sinks, and forest siege projects, and comprehensively promote urban greening, urban upgrading, elimination of barren hills suitable for forests, and transformation of sparse residual forests and pure pine forests; Continue to create forestry ecological counties. Zhaoqing, Foshan and 13 counties (districts) such as Liannan and Yangshan were awarded the titles of "Forestry Eco-city" and "Forestry Eco-county", and 6 cities and 88 counties (cities, districts) in the province were awarded the title of "Forestry Eco-city and County" by the provincial government. To speed up the construction of nature reserves, the province has established 270 forestry nature reserves of various types and levels, including 6 at the national level, 52 at the provincial level and 212 at the city and county levels, with a total area of 18.473 million mu, accounting for 6.85% of the province’s land area, and the number of nature reserves ranks first in the country.

　　Second, the assessment results

　　After comprehensive assessment, the Dongguan Municipal People’s Government focused on the strategic goal of "building a happy Dongguan", focused on the construction of forest parks, paid close attention to the construction of forestry ecological projects and the greening of urban and rural areas, and strengthened the protection and management of forest resources. The achievements in forestry work were remarkable, and the assessment score ranked first in the province. Focusing on the construction goal of "Garden City", the Guangzhou Municipal People’s Government has vigorously implemented the "Forest Besieged City" project, basically forming a forest green space system with lush forests outside the city, connecting suburban forest belts and numerous gardens inside the city, with outstanding achievements in forestry work; Focusing on the development strategy of "green rise", Meizhou Municipal People’s Government took the opportunity of "provinces and cities jointly building Meizhou ecological civilization (forestry) demonstration sites" to carry out the "Green Man Meizhou" campaign in depth, with outstanding achievements in forestry work. Guangzhou and Meizhou tied for the second place in the province. Huizhou Municipal People’s Government made great efforts to implement the strategy of green development and ecological benefit to the people, strengthened the construction of key forestry ecological projects, actively created a national forest city, accelerated the process of modern forestry, and scored the third place in the province. To this end, the people’s governments of the above four cities shall be informed of their praise.

　　During the inspection and assessment, it was found that in some places, insufficient attention was paid to the implementation of the target responsibility system for forest resources protection and development, and insufficient investment was made; In some places, there are weak links in forest fire prevention, forest dispute mediation and ecological public welfare forest management; In some places, there are some phenomena, such as disorderly mining, stealing rare earths, using them before approval, using more forest land with less approval, cutting down trees indiscriminately and illegally transporting wild animals. In this regard, governments at all levels should attach great importance to the existing problems, take effective measures, and conscientiously implement the rectification.

　　Governments at all levels and relevant departments should conscientiously implement the 11th Party Congress’s strategic plan of actively implementing green development and adhering to the road of building a province by ecology, comprehensively strengthen forestry work, and constantly improve the level of ecological civilization construction in our province. It is necessary to take this assessment report as an opportunity, earnestly do a good job in the protection of forest resources and the implementation of the development target responsibility system, vigorously promote the construction of key forestry ecological projects, solidly promote a new round of greening Guangdong, ensure the smooth completion of the "double increase" of forest resources during the Twelfth Five-Year Plan period, strive to build a national first-class and world-advanced modern forestry, and make new and greater contributions to accelerating transformation and upgrading and building a happy Guangdong.

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　　Attachment: Statistical Table for Assessment of Target Responsibility System for Forest Resources Protection and Development in Guangdong Province in 2011

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　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　people’s government of guangdong province

　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　October 24th, 2012

　　[Study and implement the spirit of the Fifth Plenary Session of the 19th CPC Central Committee]

　　Author: Tong Lianbo, associate professor and doctoral supervisor of Marxism College of Jilin University, Ph.D. candidate of Marxism College of Jilin University, and Wang Fengliang, lecturer of Marxism College of Northeast Agricultural University.

　　The Fifth Plenary Session of the 19th CPC Central Committee adopted the Central Committee of the Communist Party of China’s Proposal on Formulating the 14th Five-year Plan for National Economic and Social Development and the Long-term Target for the Year 2035 (hereinafter referred to as the "Proposal"), which clearly put forward the long-term goal of building a cultural power by 2035, emphasizing the prosperity and development of cultural undertakings and industries during the 14th Five-Year Plan period, improving the country’s cultural soft power and promoting the construction of a socialist cultural power. This is the first time since the Sixth Plenary Session of the Seventeenth Central Committee of the Communist Party of China proposed to build a socialist cultural power, the CPC Central Committee has clearly defined the specific timetable and road map for building a cultural power from a strategic and overall perspective, marking that China’s cultural construction has entered a new historical stage and providing a new mission, new direction and new task for promoting the building of a cultural power in the new journey of building a socialist modern country in an all-round way.

　　First, the new mission of socialist cultural construction in the new era

　　Culture is an important force for national survival and development. Every leap forward of human society and every sublimation of human civilization is accompanied by historical progress of culture. When Socialism with Chinese characteristics enters a new era, to realize the great rejuvenation of the Chinese nation and build a socialist modern power in an all-round way, it will inevitably call for a new mission of building a socialist cultural power.

　　(A) the basic support for the great rejuvenation of the Chinese nation

　　Culture makes the country prosperous and the nation strong. Without a high degree of cultural self-confidence and cultural prosperity, there would be no great rejuvenation of the Chinese nation. Since the 18th National Congress of the Communist Party of China, the CPC Central Committee with the Supreme Leader as the core has attached great importance to the construction of socialist culture, firmly grasped the leadership, management and discourse power of ideological work, vigorously cultivated and practiced socialist core values, improved the ideological and moral level of the whole nation, promoted the all-round prosperity of cultural undertakings and the rapid development of cultural industries, and provided ideological guarantee, spiritual strength and moral nourishment for realizing the Chinese dream of the great rejuvenation of the Chinese nation.

　　(B) the proper meaning of building a socialist modern power in an all-round way

　　After long-term struggle and unremitting efforts, we are about to embark on a new journey of building a socialist modern country in an all-round way. Modernization is a process of all-round transformation from traditional society to modern society, which is full of opportunities as well as new contradictions and challenges. The Sixth Plenary Session of the Seventeenth Central Committee of the Communist Party of China clearly put forward the goal of "building a socialist cultural power"; The 18th National Congress of the Communist Party of China further emphasized "solidly promoting the construction of a strong socialist cultural country". General Secretary of the Supreme Leader pointed out that Socialism with Chinese characteristics is a great cause of all-round development and all-round progress. Without the prosperity and development of socialist culture, there would be no socialist modernization. This important speech puts cultural construction in a more prominent position from the height of top-level design, puts forward new topics and requirements for promoting the construction of a cultural power in the new journey, and blows the charge to strive to build a socialist cultural power.

　　(C) the inevitable requirement to promote the building of a community of human destiny

　　Both history and reality show that human civilization is jointly created by all countries and nationalities in the world. Culture is the accumulation of history and the crystallization of wisdom, which leads the historical direction and the development trend of the times, and shows where human beings come from and where to go. The Communist Party of China (CPC) is a political party for the happiness of the people of China, and it is also a political party for the cause of human progress. The Communist Party of China (CPC) has always regarded it as his mission to make new and greater contributions to mankind. It is clear in the report of the 19th National Congress of the Communist Party of China that Socialism with Chinese characteristics has entered a new era through long-term efforts, which is a new historical orientation for China’s development. The world today is experiencing a great change that has never happened in a century. It is full of hope and challenges, and the importance of strengthening cultural exchanges and mutual learning among civilizations is even more prominent. Only by persisting in promoting the communication of civilizations and the integration of cultures and tightening the spiritual ties of mutual respect and understanding among people of all countries can we better build a community of human destiny. To promote the construction of a cultural power at a new historical starting point is to continuously enhance the influence of Chinese culture, actively learn from the outstanding cultural achievements of the world, firmly safeguard the diversity of world civilization, promote the concept of a community of human destiny to be more deeply rooted in the hearts of the people, and make new and greater contributions to the progress of human civilization.

　　Second, the new direction of socialist cultural construction in the new era

　　What ideology and theory should be adhered to as the guidance is the primary issue of cultural construction, which is related to the nature of political parties, the direction of the country, the lifeline of the nation and the cohesion of people’s hearts. The proposal clearly points out the new direction of building socialist culture in the new era.

　　(A) always adhere to the guiding position of Marxism in the ideological field.

　　Marxism is the theoretical basis for guiding the cause of the party and the people, and it is also the fundamental guide for China’s cultural development. Only by adhering to the guiding position of Marxism in a clear-cut manner can Socialism with Chinese characteristics’s culture be solid and innovative, and keep its vitality forever, otherwise it will lose its soul and lose its direction. Under the new era, adhering to the guiding position of Marxism in the ideological field means firmly grasping the direction of advanced socialist culture, consciously holding high the great banner of Marxism, consistently maintaining ideological unity, political unity and action unity, and constantly rejuvenating new strong vitality and combat effectiveness.

　　(B) always firm cultural self-confidence.

　　Cultural self-confidence is a more basic, deeper and more lasting force in the development of a country and a nation. We say we should strengthen Socialism with Chinese characteristics’s road confidence, theoretical confidence and institutional confidence. In the final analysis, we should strengthen cultural confidence. Looking back at history, the cultural self-confidence that the Communist Party of China (CPC) led the people of China during the revolutionary war was further enriched and consolidated in the process of reform and construction in Socialism with Chinese characteristics. More than 40 years of reform and opening up is not only a great course for the Communist Party of China (CPC) to lead the people of China to take the road of Socialism with Chinese characteristics with firm cultural self-confidence and build a socialist modern power, but also a great course for the Communist Party of China (CPC) to lead the people of China to promote the creative transformation and innovative development of Chinese excellent traditional culture, inherit revolutionary culture, develop advanced socialist culture, stimulate the cultural innovation and creativity of the whole nation, and make cultural self-confidence more firm. We should maintain a high degree of confidence in the ideals and values, vitality and creativity of Chinese culture, stick to the position of Chinese culture, take root in Socialism with Chinese characteristics’s great practice and create culture, vigorously develop a national, scientific and popular socialist culture facing modernization, the world and the future, strive to build a cultural power with firm cultural self-confidence, and constantly enhance cultural self-confidence in building a cultural power.

　　(C) Always adhere to the socialist core values to lead cultural construction.

　　Core values bear the spiritual pursuit of a nation and a country, embody a social value standard for judging the merits, and are an important stabilizer of a country. Core values are the deep core of culture, which determines the nature and direction of culture and embodies the cultural ideal and spiritual height of a country and a nation. An important purpose of leading the cultural construction system with socialist core values is to establish common ideals and beliefs. Ideals and beliefs are the pillars of spirit and the source of strength. In various historical periods of revolution, construction and reform, our party can unite and lead the people to overcome difficulties and obstacles and create a miracle among individuals, relying on the cohesion and encouragement of values with common ideals and beliefs. In contemporary China, our nation and country should adhere to the core values of "Three Advocates", that is, to advocate prosperity, democracy, civilization and harmony, freedom, equality, justice, the rule of law, patriotism, professionalism, honesty and friendliness. Only by adhering to the socialist core values can we ensure that the cultural construction system develops and improves in the right direction and along the right track.

　　Third, the new task of socialist cultural construction in the new era

　　(A) efforts to improve the level of social civilization

　　Civilization is a remarkable symbol of a modern country. Improving the level of social civilization is an important task of building a strong cultural country. In order to promote the formation of ideas, mental outlook, civilized fashion and behavioral norms that meet the requirements of the new era, it is necessary to carry out in-depth study and education of Socialism with Chinese characteristics Thought of the Supreme Leader in the new era and promote the research and construction project of Marxist theory. Promote the normalization and institutionalization of the education of ideals and beliefs, strengthen the education of patriotism, collectivism and socialism by strengthening the "four history education", carry forward the great spirit formed by the struggle of the party and the people in various historical periods, guide people to strengthen the "four self-confidences", do a good job in two maintenance, and enhance people’s confidence and determination to stick to their common ideals and realize their common dreams.

　　(two) focus on improving the modern cultural industry system and improving the level of public cultural services.

　　To develop cultural industry, we should put social benefits in the first place and unify social and economic benefits as the primary value orientation, deepen the reform of cultural system, improve the planning and policies of cultural industry, strengthen the construction of cultural market system and expand the supply of high-quality cultural products. Adhere to the fundamental direction of serving the people and socialism, let a hundred flowers blossom and a hundred schools of thought contend, and fully prosper the press and publication, radio, film and television, literature and art, philosophy and social sciences. Adhere to the people-centered creative orientation of literary and artistic works, implement the quality improvement project of literary and artistic works, strengthen the creation and production of realistic themes, continuously introduce literary and artistic products that reflect the new atmosphere of the times and eulogize the new creation of the people, and continuously improve the level of public services.

　　(C) efforts to strengthen cultural exchanges and mutual learning.

　　The process of building a strong cultural country is not only a process of inheriting and carrying forward Chinese culture, enhancing its vitality and influence, but also a process of absorbing the essence of foreign cultural civilization and promoting the continuous enrichment of Chinese culture. We must uphold the concept of openness, tolerance, mutual learning and mutual learning, carry out in-depth cultural exchanges and cooperation with other countries with a more confident attitude and a broader mind, extensively participate in the dialogue of world civilizations, promote the understanding, appreciation and reference of each other’s cultural civilizations, and let the people of all countries better understand China and the people of China better understand the world. We should focus on telling the story of China, introduce and explain China’s ideas, China’s road and China’s ideas, show a true, three-dimensional and comprehensive China, and constantly enhance understanding and expand recognition. We should innovate and promote international communication, stick to being close to China’s reality, international concerns and foreign audiences, and make more use of the other side’s understandable and acceptable discourse system and expression, so as to build a bridge for effective interaction between the people of China and people of other countries and make the world better understand China.

On November 29th, Yang Yinfen, the helm of Liangpin Shop, sent an internal open letter to all employees:Firing the first shot of "reducing prices without degrading quality"

It clearly puts forward:The largest price adjustment since the establishment of Liangpin Store in 17 years, the average price reduction of more than 300 sharp goods and explosive products was 22%, with the highest drop of 45%, focusing on snacks with cost optimization but no impact on quality and high repurchase rate.

Good shops wield knives inward, which is the same as the problems encountered by many brands that take the quality route at present: the consumption habits are changing with the naked eye: both necessary and necessary. Both the price and the quality are good.

At present, like Box Horse and Anta, good shops have to fight a tough battle. On November 27th, Liangpin Store held the second extraordinary shareholders’ meeting in 2023, and Yang Yinfen, one of the founders of Liangpin Store, was elected as the chairman and general manager of the company. Yang Yinfen took office, the first knife cut down the price at the same time, the internal repeatedly stressed:The price will "go down" and the quality will "not go down".Good shops will never be low-quality and low-price, but adhere to the high-quality route and return to the initial heart of "the quality of conscience, everyone’s shop".

Can a good shop go through the cycle again through drastic reforms?

Return to "everyone’s shop" and be "delicious but not expensive"

On Yang Yinfen’s desk, there are several hot snacks such as nuts and dried bamboo shoots, and different brands of small packages are marked with different prices.

The smell of price war pervades the general manager’s office.

Yang Yinfen’s mind is highly vigilant about the word "price comparison". Price comparison is a price war.

Before the establishment of Liangpin Shop, Yang Yinfen worked as the general manager of Kelon Electric Appliance Branch. The price war broke out at the earliest time in China, and the most tragic one was in the home appliance market, which violated business common sense and made profits thinner than blades.

Yang Yinfen, who rolled out from the price war of home appliances, is more willing to jump out of the price war to see this competition-

"In the era of rational consumption, letting consumers benefit is the optimal solution. The price adjustment of good shops is an adjustment made in response to changes in the external environment and consumer demand. Enterprises must go to the right place alive, reduce prices without degrading quality, and squeeze water from the supply chain and operation and management costs. "

This year, flat replacement products are very hot. The consumer psychology behind the popular word "Pingwei" is that,Consumers want goods with lower prices but the same quality.

Yang Yinfen said that competition makes them see their own problems more clearly, that is, consumers feel that good shops are "expensive". Now, the good shop will return to "everyone’s shop".Let consumers feel that "delicious is not expensive."

Why do good shops make consumers feel expensive?

In August this year, a duck tongue with a price of 528 yuan per kilogram was complained by customers that it was expensive. Later, some media compared 11 duck tongues on the market, and the most expensive one was 798 yuan per kilogram. Compared with the leisure snack brands on the same track, the price of good shops was the lowest, and the duck tongue products on the market were expensive, mainly because the raw materials of finished duck tongues raised the price.

From the consumer report, on September 13, 2023, WeChat tweeted, "Comparison of 11 duck tongues, the most expensive is more than 700 yuan a kilogram, how to choose between price and quality? 》

Nuts, seafood, beef and other categories are all facing this practical problem, because raw materials have raised the overall selling price, giving people this feeling of "expensive".

There are also some perceptions of conduction in business operations: the price tag of good shops and stores has only a single catty price for a long time, without any conversion expression, such as the price tag in Sam will directly convey the price of a small bag, and there are some publicity messages to weaken the impact of the catty price on consumers. In addition, although the price tag of good shops is "Jin price", the cash register system is "kg price", and young consumers "feel bad after seeing the small ticket".

The combination of the above factors makes consumers feel the pain of "price backstab". Behind it, it is also a signal of great changes in consumer psychology-under the economic cycle, consumption power has undergone structural differentiation. In the past, consumers were willing to pay a premium for quality, but now they need goods with a more "quality-price ratio".

Only reduce the price, not lower the quality.

New changes have taken place in the industry.

China’s first discount snack player’s wife appeared in Zhejiang in 2010, but the discount snack shop opened in the past two years, actually stepping on the current economic cycle.

The White Paper on Hard Discount of Snacks in China shows that the discount snack shops sinking into the community are 20%-40% cheaper than traditional retail stores; Average single consumption is 30-50 yuan.

Yang Yinfen said that good shops take the route of high-quality snacks, the cost of raw materials, the input cost of all links in the supply chain, quality control standards, etc., so the price is higher than that of discount snacks; However, if the price is adjusted again, the good shops will not become discount snacks. "The business models are different, the operating costs are different, the brand positioning is different, and the industry ecology is different. Even if it falls to the price of discount snacks, it will not solve our problems."

What is the problem with good shops? "Under the business philosophy of insisting on making high-quality snacks, there is no internal balance between price and quality, and some qualities that consumers don’t care about have caused misunderstandings to consumers. Now, we must optimize these unnecessary costs and return to competitive pricing. "

Back to competitive pricing, but the good shop drew a red line for itself-only price reduction, not quality reduction. Under this red line, optimizing unnecessary costs and cutting off worthless waste become the key.

What is worthless waste?Reflected in the quality control, it is necessary to control the quality that consumers really care about and squeeze out unnecessary costs, taking the quality route, but the products are not so expensive.

Taking nut products as an example, as raw material-based products, in the past, good shops required suppliers to purchase raw materials with specified specifications in the market, and the procurement cost remained high due to high grade.

Now, on the one hand, good shops bring the purchase of bulk nut raw materials into the direct mining system with suppliers, on the other hand, they change the strategy of raw material acquisition, carry out unified market mining, and then classify raw materials. Use different types and grades of raw materials to make different types of products.

Taking macadamia nuts as an example, products with different specifications are used to produce canned nuts, bagged products and comprehensive nuts. Small fruit has the advantage of high kernel opening rate and fullness, so it is used in comprehensive kernel products. By maximizing the use of raw materials, the price of each type of products has dropped by 5-10 yuan.

Another kind of raw material products has also found a way to reduce costs. Dried mango, as one of the explosive products of good shops, has been deeply loved by consumers. Dried mangoes used to be purchased from abroad and transported to China for processing, and there was a waste of raw materials in the middle. This year, good shops have greatly reduced the transportation costs of fresh fruit imports and the waste of finished products by supporting suppliers to set up factories overseas.

In order to achieve "price degradation, quality does not degrade",Yang Yinfen also set up a "Maori red line" internally, and once it is higher than the red line, it will "all fight back".At the same time, the internal cashier system is being tested: quickly identify the gross profit of 1600 items, and the cashier system cannot settle accounts above a certain proportion. In this way, internal teams are forced to reduce intermediate costs and improve management and operational efficiency.

To reduce the price, it is necessary to let consumers feel it.

Since July this year,Good shops began to explore the new pallet structure, and finally realized that the products with popular price and drainage products accounted for 80% of the total.

For this pallet structure, Yang Yinfen elaborated like this-

"The high-quality route goes up, the selection standard is the highest, and it is better to eat, healthier and fresher; Intermediate layer, which sets down the standards that consumers don’t care about in raw materials and auxiliary materials to meet the price requirements of consumers; The most cost-effective product at the bottom is a product that gives consumers thoughts. The key point is to cover young people who agree with the brand and provide them with more and better choices. "

This strategy focuses on differentiated competition. Under the growth flywheel formed by "low gross profit, high turnover and large scale" of discount snacks, homogenization competition is a fatal injury, only to see who is cheaper and who is in a better position. Good shops should build competitive barriers through differentiated innovation, so that consumers can feel that good shops are "delicious and not expensive".

Crispy pancakes sold for 200 million yuan in 2021. The special feature of this product is that 18% fresh potatoes are added to the formula, which makes the biscuit have a unique aroma and taste. This potato is a good product. The shops and suppliers compared the potatoes from all producing areas in China, and after more than 300 experiments, they selected Tengzhou potatoes in Shandong. Tengzhou potato has a high degree of standardized planting, which is convenient for machine peeling and saves costs greatly. The seasoning of crispy pancakes is exclusively provided by a Thai company, which keeps the unique taste.

Because of the scale effect due to the high basket-lifting rate, good shops have long ago hit the gross profit margin of this product to the lowest, and the 300-gram product sold for 12.9 yuan, making it a differentiated "explosive product". At present, the price of 1.32kg products of the same type in Sam is 59.8 yuan, which translates into 22.65 yuan per catty and 21.5 yuan per catty for good shops.

Yang Yinfen said that good shops should make more differentiated "low-priced explosives" like crispy pancakes. Low-price sales is not to engage in absolute low prices, but to make a step on the actual needs of consumers, to give consumers more than expected prices, and to bring more than expected experiences.

In some new products with explosive potential, "scale first, then profit" will enhance the purchasing scale and bargaining power of good shops and provide consumers with more products with high quality and price ratio.

Except for a few areas and special stores, nuts such as macadamia nuts, pine nuts, pistachios and cashews, meat snacks such as pork breast, duck neck and roasted sausage, and explosions with high repurchase rate such as spicy strips, dried beans, bread cakes and melon seeds are now the main force to reduce prices.

Taking nuts as an example, the price reduction of macadamia nuts, pine nuts, almonds and other nut products after price adjustment is up to 40%.

The pork jerky with the first order rate is the key product of this price adjustment. The price of the classic pork jerky is lower than that of Sam, Boxma, 89 yuan, Sam, and 65 yuan, a good shop. A bag of 60g hand-torn preserved meat, membership price of 5.9 yuan, dropped by 40%.

It is not difficult for customers who often visit good shops and stores to find that nearly 30 products of bread and cake products have membership prices: take scattered waffles as an example, the decline is 38%, and rye toast (300g), whole-wheat toast with red dates (300g) and low-fat whole-wheat toast (170g) are all frequently purchased.9.9 yuan……

Now, when we walk into the good shops, there are more explosive snacks that are lower than those in 9.9 yuan, and the prices of these hot snacks such as ganliren, kelp and dried mango are all down. The current membership price of another explosive product, Flandy Strawberry Dried, is only 49.9 yuan/kg, down 40%.

The price of crisp dates (35g), which has sold hundreds of millions of bags and been "stamped and verified" by numerous foodies, was also transferred from 7.9 yuan to 5.9 yuan for one bag.

Yang Yinfen said that the price reduction is below 20%, and consumers don’t feel much. "Everyone thinks you are expensive, so you must change, stay the same, and you will die."

The bottom line of price reduction comes from the improvement of supply chain efficiency

"This is a major business change for the company." Yang Yinfen said that good shops must ensure that they are still at the poker table in the future.

According to the consulting data of Ai Media, from 2010 to 2022, the size of the snack market in China will increase from 410 billion yuan to 11,654 trillion yuan, and it will maintain a steady growth trend in the next few years.

The plates in China snack market are expanding, but the channel reform is fierce, and the market share of good shops is shrinking. According to the data of Euromonitor and China Merchants Securities, in 2022, the market share of good shops is 1.6%, and the number one Mars is only 3.5%. The snack market is very scattered, and there is no scale effect.

In such a short time, there are so many discount snack shops in the market, and the attack speed is so fast, just like Ali and JD.COM looked down on Pinduoduo in those days. Now, the market value of Pinduoduo, which started from the low-end market, is four times that of JD.COM. Will such "low-end subversion" happen in the snack circle?

The exterior is changing vigorously. Where should the good shops go in the future?

Yang Yinfen believes that there is a certain capital bubble in the snack industry. There are 18 snack brands in a county. Is it that the enthusiasm of China consumers to eat snacks has suddenly increased by four or five times? The snack industry earns hard money, noThe low price supported by profit cannot be copied and sustained, and then there will be a elimination period and a cooling-off period.

Good shops have their own way to go.

According to the third quarterly report of Liangpin Shop, 291 new stores were opened in the third quarter, and the sales in South China, Southwest China, North China and Northwest China all achieved double-digit growth, and the sales of direct retail business increased by 35.33% year-on-year.

By opening a store to seize the blank market, expand the scale, gain sales growth, further improve efficiency and reduce costs. Yang Yinfen said that under the current competitive situation, good shops give priority to revenue growth, reduce profit requirements, and benefit consumers and cover a wider range of people by integrating supply chain resources.

Yang Yinfen frankly said that this competition made him see that there is still room for improvement in supply chain management of good shops, and good products need to be upgraded again.

All recessions are essentially replaced by lower-cost and more efficient models. Yang Yinfen, who rolled out from the price war, has a clear understanding of this. A good shop that is about to enter the age of 18 needs a new supply chain revolution to complete the "adult ceremony".

"We are not afraid of being caught, and what can’t kill us will make us stronger." Yang Yinfen said.

To be friends with consumers, this "supply chain revolution" must be fought down.

At present, it is not only good shops that are making large-scale price adjustments to cope with this change in the retail industry.

During this period, the box horse fresh played the "moving mountain price", which set off the prelude of the box horse reform. The low price of "moving mountains" mainly comes from the reform of supply chain.

The low price of discount snacks comes from low gross profit, high turnover and large-scale opening of stores. Through opening and joining, it can expand rapidly, make large-scale sales and form an absolute right to speak on the price of suppliers.

Yang Yinfen said that good shops and discount snacks are two completely different species. Discounting snacks is a channel logic, not a supply chain, not producing snacks, but a supplier. Good shop is channel+product logic, which has established a long industrial chain that goes straight back to the origin of raw materials. It is determined by the self-operated model that packaging should be designed, research and development should be done and product quality standards should be made.

The two have formed different price logic, and the methods of squeezing water from the supply chain are also different.

The way for a good shop is to squeeze water from lean management, save costs, and get rid of all wastes that customers think are worthless, so that every partner in the industrial chain can become a participant, contributor and beneficiary of reducing costs and increasing efficiency.

Back to the key question, why can good shops concentrate on reducing prices in a short time and directly benefit consumers?

On the surface, this is a price war, but in essence, it is a supply chain revolution. The key to winning is who has the ability to fight this supply chain revolution, and who has the ability to fight can truly reduce prices without degrading quality.

Squeezing water from the supply chain is a game of discourse power, cost control, product quality, production efficiency and commercial efficiency. To obtain a reasonable and competitive cost and have sufficient control over the supply chain, the core is to get the advantages of the whole chain, not just one port.

There are 330 suppliers of good shops. To control such a huge supply chain network and achieve a breakthrough requires long-term accumulation and upstream and downstream capabilities of the entire supply chain.

Yang Yinfen told suppliers that this industry is undergoing profound changes, and all walks of life are involved. If you don’t, you will be swept away by others. But this kind of roll is definitely not the ultimate squeeze on suppliers. "Suppliers are insecure and people don’t play with you." Yang Yinfen said.

This revolution began as early as 2020, and the strategic goal of the good shop this year was to form a breakthrough in cost audit. Help suppliers improve their lean management capabilities through 12 dimensions, such as job standardization, automation and continuous flow operation. In that year, good shops visited nearly 30 suppliers, and the procurement cost of suppliers decreased by 19.13 million. In 2021, the cost was reduced by 23 million.

The data accumulated in this large-scale audit provides an important reference for cost pricing, and the good shop has established a cost database and a set of digital management system for managing supply chain costs.

Still in 2020, the good shop promoted the factory to send the "seven-day fresh" model directly, and it took only seven days for nuts to be placed from order to harvest every day, which greatly improved the freshness. Good shops broadcast live in the factory, so that consumers can see the improvement of speed and efficiency with their own eyes. The conversion rate has increased by 102% and the repurchase rate has increased by 89%. The factory direct delivery mode saves 6 million yuan in logistics cost one year. Now, this mode is fully promoted in the supply chain system of good shops. And the premise of promotion lies in:

All factories that produce "7-day fresh" products need to meet a strict condition-on this single product of comprehensive nuts, the qualified rate of arrival in 2019 can reach 99.5%, that is, no more than 5 defective products per 1,000 pieces. In addition, the good shop also reached an agreement with the factory-the factory authorized to open the monitoring of the production process to the quality control personnel of the good shop and implement cloud monitoring for every link.

The explosion of over 100 million pieces of fragrant iron eggs dropped by 23% this time, and the space for price reduction was dug out from lean management. Under the guidance of the good shop, the supplier saved 1.05 million yuan a year by optimizing the production equipment, changing the method of peeling eggs, upgrading the packaging technology, and introducing color sorters instead of manual selection of "flower eggs". At present, the price per catty of this product is 39.9 yuan, and 92g of the box of Ma Xiang halogen iron eggs in bags is 9.9 yuan, which translates into a price per catty of 53.8 yuan.

The logistics carton of the New Year Festival has been reduced by 18.4% in 2022. Can it be squeezed further this year? The good shop will disassemble the packaging box, dig it one by one and adjust it one by one. It is estimated that the cost will be reduced by 8.62 million yuan in 2024.

In the end, these little costs are reflected in the price reduction of products and the benefits are given to consumers.

Where is the difficulty in the price reduction reform of good shops?

"It is necessary to further build consumers’ quality mentality for good shops; And be alert to the inertia of internal system operation. " Yang Yinfen said:"Snacks are popular products. What we do is the business of people who love life and enjoy the quality of life. The key for us to be friends with consumers is to ensure quality, and never make low-quality and low-priced products. Always remember that our initial intention is to be "the quality of conscience, everyone’s shop."

Contributor: Cai Yudan

Editor in charge:

● Central control/carriage part: the instrument panel has changed obviously, and a multifunctional anti-glare rearview mirror and USB interface have been added.

　　At first glance, the change of the center console can be almost ignored, and the overall line design continues the same round and full style as the appearance. In addition to the fashion version of the model, the leather is equipped. The four models are general in style but feel very good, and other functions have corresponding buttons.

　　The change of the dashboard is the most obvious place in the center console. With the addition of the silver ring, it is simpler and more readable than in the past. In addition, the style of the driving computer has also been significantly different. Today’s layout is a typical ""style, simple and clear.

　　The electric anti-glare rearview mirror added in 2012 is powerful, which not only can automatically prevent the high beam attack of unscrupulous drivers in the rear car, but also integrates Bluetooth phone, compass, TPMS system alarm and virtual reversing image display. This multi-functional anti-glare rearview mirror is currently only equipped in the premium version and above, and the sunroof version is also equipped with ordinary electronic anti-glare rearview mirrors, which is still very kind.

　　In other respects, the car audio panel has maintained the previous design, and the new USB interface is located on the left side of the center console. You really need to look for it when you first get started. Connecting the USB flash drive through the connecting cable can conveniently put the USB flash drive into the small storage space on the right side, so that the small storage box with USB interface can be closed.

　　There is no change in the seat. The large and comfortable leather seat has the main driving electric adjustment function and the lumbar support adjustment handle, which is a good performance in the same price model. Practical functions such as 4/6 overturning of the rear seats are also in line with household needs.

● Power system: the shape of the gear handle is changed, and the rest remains unchanged.

　　The 2012 B50 continues to use the previous Volkswagen 1.6-liter 4-cylinder, which isFAW Group Corporationthe publicUsed inSAGITAR1.6 and newBoraThe one on 1.6 is 2.spiracleEngine. Its maximum outputpower76Kw(103 HP) /6000rpm, this numerical ratioSAGITARHexinBoraIt is 3 horsepower higher, which is the difference of engine training, the biggest.twist moment145N·m/3800rpm。

　　5-speed manual MQ200gearboxIt is familiar to Volkswagen owners, and the automatic transmission model is equipped with the samethe public6-speed automatic manual integrationgearbox. For MQ200, the advantages of clear gears and clean gears have been continued on the 2012 Pentium B50, which also shows that this is destined to be a very easy-to-drive family car.

　　　Pentium B50ofhangType belongs to a more competitive configuration at the same level, beforeDouble cross armType e rear independent suspensionMulti-linkSuspension, and both front and rear with stabilizer bar. This set is completely transplanted fromMazda 6ofhangThe set-up method combined on B50 is the same asMazda 6Go in a completely different direction, B50′ shangTraining is completely biased towards comfort performance, which has been proved in the test drive of the old models before.

Editor’s summary:

　　The 2012 Pentium B50 continues its high cost performance, and has been added on the basis of the original price. It can be said that even after the upgrade, Pentium B50 still gives people a very moderate attitude. There is no higher technical content, and some are only extremely high configurations in 100,000 yuan. For ordinary home users, if you can accept the appearance of the Pentium B50, it will be a very easy-to-satisfy model, easy to drive and maintain, and the configuration will definitely be worthy of the money you paid. (Text/Figure Huang Zhengqiao)

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9.38-125,800 Yuan 2012 Pentium B50 was officially listed in http://www.autohome.com.cn/news/201110/251706.html.

[Global Network Auto Report] On August 4, 2017, Zhejiang Geely Holding Group and Volvo Car officially signed an agreement at Geely Automobile Hangzhou Bay R&D Center to establish a technology joint venture company. The new company will share cutting-edge technologies in the fields of vehicle architecture technology, efficient and clean powertrain and joint procurement of parts through mutual authorization according to the share ratio of 50:50. Li Shufu, Chairman of Geely Holding Group; Hanken samuelson, President and CEO of Volvo Car Group; An Conghui, President and CEO of Geely Automobile Group; Feng Qingfeng, Vice President and CTO of Geely Automobile Group; He Ruian, Senior Vice President and CTO of Volvo Car Group, attended the signing ceremony.

Lars Deng, former senior vice president of Volvo Car Group and CEO of Asia Pacific, was appointed as the chairman of the joint venture company on the same day.

It is reported that the technology joint venture company is tentatively named "Ningbo Time-Space Equation Technology Co., Ltd." and its headquarters is located in Hangzhou Bay New District, Ningbo. The technology joint venture company will be jointly operated by Geely Automobile and Volvo Automobile, sharing Volvo SPA platform and four-cylinder engine, as well as the latest technologies such as Geely CMA basic module architecture and 7DCT transmission.

In addition, the two parties will jointly develop the next generation of pure electric vehicle platform technology, and realize the cooperation among Volvo Cars, Geely Cars and Lectra Cars through technology sharing and joint procurement, thus promoting the common development of the brands.

In this regard, Li Shufu, Chairman of Geely Holding Group, said: "The cooperation within Geely Holding Group is entering a new stage, which is the only way for us to grow into a multinational automobile group with a multi-brand matrix. Through joint development, sharing of cutting-edge technologies and joint procurement, all brands under the company will better achieve scale effect while maintaining unique positioning and differentiated configuration, and meet the needs of users in different market segments according to their respective standards and characteristics. "

Hanken samuelson, President and CEO of Volvo Cars, is full of expectations for future cooperation: "Joint R&D and procurement across brands within the same group has become the practice of the automobile industry. We are very happy to reach a new technical cooperation agreement with Geely, and the development of Volvo’s next-generation electric vehicle technology has brought great help. "

An Conghui, President and CEO of Geely Automobile Group, said: "On the basis of jointly developing CMA basic module architecture and building the brand of Lectra, Geely and Volvo will continue to deepen technical cooperation and fully share resources, thus creating a broader space for the two companies to continuously enhance their core competitiveness and achieve sustainable development. This has provided strong support for us to achieve the strategic goal of’ producing and selling 2 million vehicles by 2020 and entering the top ten auto companies in the world’. "

On the same day, Zhejiang Geely Holding Group, Geely Automobile Holding Co., Ltd. and Volvo Car Group formally signed an agreement in the Hangzhou Bay R&D Center of Geely Automobile to set up a joint venture company of Lexus Automobile. After the establishment of the new company, Geely Automobile will own 50% of the shares of Lexus, Volvo Automobile will own 30% of the shares and Geely Holding Group will own 20% of the shares. On the same day, the members of the board of directors of Link Joint Venture were also announced: Mr. An Conghui, Mr. Hanken samuelson, Mr. Li Donghui and Mr. Feng Qingfeng served as directors; Mr. An Conghui is the chairman.

Link is a brand-new high-end brand developed for global urban consumer groups, which improves the brand portfolio and market coverage of Geely Holding Group, and is an important strategic supplement after Volvo Cars are deployed in the luxury car market and Geely Cars are deployed in the mainstream car market.

Since it was released in Berlin in October last year, Lectra has won great attention in the global automobile market with its leading technology in Europe, world-class quality and brand concept of individuality, openness and interconnection.

On the eve of the Shanghai Auto Show in April this year, the Lectra brand made a stunning appearance in the China market, and its Lectra 01 quasi-production car and 03 concept car were launched simultaneously. 01 production model is expected to take the lead in listing in China in the fourth quarter of this year.

Link brand originated from the brand-new CMA basic module architecture led by Volvo Car and jointly developed by Volvo Car and Geely Automobile. CMA is extremely flexible and malleable, suitable for various body forms and sizes, and compatible with various powertrains. Volvo Cars will develop a new generation of 40 series products based on CMA, and the future Lectra brand will also receive technical and commercial support from Volvo, including the world-leading SPA platform and powertrain.

Mr. An Conghui, President and CEO of Geely Automobile Group, said, "We look forward to further cooperation with Volvo, whose technical expertise will benefit Geely Automobile and Link Automobile. This will be a win-win cooperation. We will form scale effect and expand market space through joint development, technology sharing and joint procurement, so as to realize the sustainable development of Geely and Volvo. In the future, as a joint venture brand of Geely Automobile, Volvo Automobile and Geely Holding Group, Link will surely usher in a better future driven by the advantages of technology, resources and cost of all parties. "

Hanken samuelson, President and CEO of Volvo Cars, said: "We are very happy to be a shareholder in Lectra. Lectra’s unique brand positioning and business model will complement Geely and Volvo Cars, and we will spare no effort to support the development of Lectra."

It is reported that the Lexus automobile sales company has been established, and the channel construction work has been carried out in an all-round way, and the "Lexus space" and "Lexus center" models have been innovatively established to complement each other. Linke Space provides exhibition and sales functions in large-scale urban commercial centers, which has better drainage and brand awareness. The Link Center has the functions of displaying, selling, after-sales service and other traditional automobile 4S stores. It is estimated that there will be 100 stores by the end of this year, covering major consumer markets.

　　[Special correspondent of Global Times in Germany Aoki Special correspondent of Global Times Zhen Xiang] On the 9th, US President Biden will leave for Europe to visit Britain, Belgium and Switzerland to attend the Group of Seven (G7) summit, NATO summit, US-Europe summit and US-Russia summit. China and Russia will be the key topics of Biden’s trip to Europe, according to statements made by senior NATO and EU officials on the 8th. Biden hopes to use his first foreign visit since he was elected president of the United States to prove to his allies that "the United States is back." However, many western media and experts believe that the relationship between the United States and Europe can not go back to the past.

　　China and Russia will be the key topics of the G7 and NATO summits.

　　According to the "Deutsche Welle" report, Biden met with visiting NATO Secretary General Stoltenberg at the White House on the 7th. The two agreed that it is essential to strengthen transatlantic relations in today’s increasingly fierce global competition. They also discussed the possibility of strengthening NATO’s strength to meet new challenges. These challenges include global terrorism, climate change and tensions with China and the Russian Federation. Stoltenberg said that he agreed with Biden’s two-track strategy toward Russia, including "deterrence, defense and dialogue". The senior NATO official said that cooperation with China can bring economic opportunities to the West, but some problems also make it difficult for NATO to develop relations with China. According to the US political news network, Stoltenberg stressed that NATO should turn its focus to China, and the joint statement issued by the NATO summit will involve more China.

　　European Council President Michelle hailed "America is back" on Monday. According to Reuters’s report on the 8th, Michelle said that Biden’s trip to Europe this week marked that multilateralism "survived" after the Trump administration, which means that the EU has a very strong partner to promote the multilateral model. He predicted that the G7 Summit would discuss the need for the West to take a more active approach to defend its values in the face of "China’s rise and Russian self-confidence".

　　"The United States and Europe can’t go back to the past."

　　The 78-year-old Biden will have the most intense itinerary since he took office. After their departure on the 9th, he and his wife will first arrive at Milden Hole Air Force Base in the UK, where they will meet with the US Air Force stationed in the UK. On the 10th, they will visit Cornwall, England, where Biden will meet with British Prime Minister Johnson and reiterate the special relationship between the United States and Britain. From 11th to 13th, the American president will attend the G7 summit, then fly to Brussels to attend the NATO summit on 15th and have a private meeting with Turkish President Erdogan. On the 16th, Biden will travel to Switzerland to meet with Russian President Vladimir Putin.

　　Agence France-Presse said on the 8th that Biden’s current visit will "guard democracy" and "hold high the banner" for western countries at a "turning point". Biden wrote in the Washington post a few days ago that the "democratic alliances and institutions" that played a great role in the last century have the ability to deal with the current threats and opponents, and this week will prove this.

　　"Biden will be warmly welcomed." According to the Associated Press reported on the 8th, when Biden arrives in Europe, he will find that all the hosts welcome him. For most American allies, Biden gave them a sigh of relief. Former US President Trump often creates chaos, accusing NATO of relying on the United States and insulting the EU. In contrast, Biden emphasized his support for international diplomacy. However, European countries are also wary of the United States. Trump has left them with an indelible shadow, and there are many differences between the United States and Europe. For example, although Biden has begun to rebuild relations with NATO, Washington still hopes that other NATO members will increase their defense spending, which is Trump’s previous position.

　　"The United States and Europe can’t go back to the past." Germany’s "Focus" magazine commented on the 8 th that Biden hopes to open a new transatlantic relationship, but the United States has changed and Europe also hopes to gain more "strategic autonomy." Europe is worried that there will be a Trump-style president in the United States again, and the relationship between the United States and Europe will once again be cracked. Europe hopes to strengthen cooperation with the United States in key areas such as climate, vaccines, trade and security, but it will also have its own policies on relations with China and Russia. According to Washington post, experts believe that Biden has not appointed the permanent representative of the United States to NATO and the ambassador to the European Union, which shows that Washington is indifferent to this matter. European commentators also realize that no matter how friendly Biden is in London and Brussels, the United States increasingly regards Europe as a secondary partner in its increasingly fierce competition with China.

　　Will the US-Russia summit go smoothly?

　　The US-Russia summit will be the highlight of Biden’s trip to Europe. Many people in the United States believe that Biden should not meet with Russian President Vladimir Putin and that this meeting is a "reward" for Moscow. According to Bloomberg News, US Presidential National Security Assistant Sullivan said on Monday that holding a summit meeting is the best way for the United States to clarify the intentions of the Russian government. The summit will give Biden the opportunity to show Putin the intentions and capabilities of the United States and Putin the intentions and capabilities of Russia. He also believes that Biden’s "participation in this meeting will be smooth."

　　However, Sullivan also lowered people’s expectations of the summit results on Monday. "If you have to wait for really important results, you may have to wait for a long time, which is conceivable." On the 8th, Agence France-Presse listed five key issues that will be involved in the US-Russia summit, including election intervention, arms control and diplomatic tensions, and believed that both sides complained about each other on these issues. Before the summit, politicians of both the United States and Russia expressed pessimism about the outcome of the summit.　 　 　 　 　

　　According to media reports such as the US "Axios" news network, Biden spoke with Ukrainian President Zelensky on Monday and invited him to visit the White House this summer. Zelensky had hoped to meet Biden before the US-Russia summit, but this request was rejected by Washington. As the US-Russia summit approaches, Ukraine keeps putting pressure on NATO and the United States, hoping that Kiev can join NATO as soon as possible. Stephanie Hina, Ukraine’s deputy prime minister in charge of European and Euro-Atlantic integration, said that it was NATO’s "biggest mistake" for western countries to remain silent on Ukraine’s accession to NATO, and Kiev had been expecting a "historic response" since the NATO summit in Bucharest in 2008.

At Huawei’s autumn new product launch conference, Hongmeng Zhixing officially announced the price and opened Dading, the vehicle price is 259,800 yuan – 339,800 yuan range, it should be said that this price is still beyond expectations, personally believe that with the product power of the vehicle itself, this car is very likely to reshape the competition landscape of 25-350,000 pure electric SUV.

　　As one of the most anticipated SUVs in the second half of this year, the current product strength of the Smart R7 is indeed very amazing. First of all, in terms of styling, the vehicle is unconventional and boldly adopts the style of SUV that young consumers prefer. Moreover, based on the advantages of new energy platform development, it avoids the pain point of insufficient head space in the second row of such models in the past, so as to achieve a balance of appearance and space.

　　Secondly, as a product of Hongmeng Zhixing, the vehicle also has two intelligent advantages that have been verified by the market, namely the cockpit and smart driving. The fluency and interaction convenience of Hongmeng cockpit are the first echelon in the current market. In addition, based on Huawei’s background, it also has unique advantages in system expansion and car-home interconnection. As for smart driving, the smart driving R7 is equipped with HUAWEI ADS 3.0 system, which is based on end-to-end development. The smart driving system has been confirmed on the Internet. It is one of the best smart driving in China at present, and it has even been able to achieve the full scene of "parking space to parking space".

　　In addition, in some basic interior designs, the sense of high-end and technology presented by the Smart World R7 is very obvious. For example, the vehicle uses the iconic wrapping cockpit, like the oval steering wheel and the HUAWEI SOUND star ring scatter on the center console are the iconic interior style of Hongmeng Zhixing. As for the materials, almost all parts of the Smart World R7 are used in soft wraps, and the embellished wood grain trim is still in the style of white oak, which is very elegant.

　　Regarding the comfort configuration, the Smart R7 is also very rich, such as the current popular heating and cooling box, 66W wireless charging, and rear support for ventilation, heating, massage, etc.

　　Of course, what surprised me the most was that at this press conference, the chassis strength of the Smart World R7 was introduced. We know that the Smart World R7 car is based on Huawei’s "Full Blood" Tuling platform. Not only is the chassis hardware top-notch, but also various sensing systems and control systems to exert all the hardware strength, claiming to be a more "intelligent" platform.

　　In fact, in the chassis hardware part, the intelligent world R7 presents the strength of the super class, equipped with the front virtual kingpin double fork arm and the rear five-link independent suspension, such a suspension structure can not only improve the stability and driving texture of the vehicle, but also improve the passability. In addition, the intelligent world R7 is also equipped with continuous variable damping shock absorbers and air suspension, and the empty suspension adjustment range can reach plus or minus 50mm, the combination of these two allows the maximum continuous wading depth of the vehicle up to 550mm.

　　Of course, the chassis hardware only gives the vehicle the ability to challenge steep slopes and wading water. How to face shell craters, cross axles, and twisted roads tests the vehicle’s power distribution. In the past, hard-core fuel vehicles mainly relied on hard-core mechanical structures such as differentials, differential locks, and transfer boxes when facing these road conditions, but the Intelligent World R7, as a new energy vehicle, relies more on AI and software capabilities. The Intelligent World R7 is based on the HUAWEI iDVP intelligent vehicle digital platform, which can intelligently distribute torque through multi-modal fusion sensing system, HUAWEI DATS dynamic adaptive torque system, and HUAWEI xMOTION intelligent body cooperative control system.

　　For example, as seen in the video, when facing complex road conditions such as cross axles, shell craters, and slippery mud craters, the Intelligent R7 can intelligently distribute the power and torque of the front and rear axles, left and right wheels in real time through perception, giving the vehicle the ability to cope with more complex road conditions, which is also not available in other general urban SUVs.

　　Of course, in addition to the unexpected "off-road" strength, the Smart R7 also launched active intelligent anti-skid control, intelligent downhill cruise, active curve control and other functions, which can provide a better driving, safer and more comfortable driving experience for daily use. It can be said that the Smart R7 is now not only the driving benchmark of urban SUVs, but also provides users with full confidence and security in extreme scenarios.

　　Since Zhijie R7 opened Xiaoding, it has won more than 30,000 orders in two weeks, and the explosive strength is about to come out. And today, the car has also officially announced the price, and the price can be said to directly enter the hinterland of the current pure electric SUV. I believe that with its own product advantages, Zhijie R7 has the opportunity to become the benchmark product of the future 25-350,000 pure electric SUV, and will further promote the growth of Hongmeng Zhixing sales.

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The exterior design of the Beijing BJ60 is full of hardcore off-road atmosphere. The front face is equipped with a family-style five-hole air intake grille and rough chrome decoration, showing strength and recognition. The body lines are smooth and firm, and the overall style is both modern and traditional off-road style, showing the toughness and luxury of off-road models.

With its 5040mm body length, 1955mm width and 1925mm height, the Beijing BJ60 exhibits a robust and atmospheric body proportions. The wheelbase reaches 2820mm, ensuring ample interior space and driving stability. Its side lines are smooth, outlining the combination of power and elegance. The distribution of the front and rear wheel bases of 1620mm makes the overall body more balanced. The tire specification is 265/65 R18, and it is matched with a delicate wheel rim design, which not only strengthens the visual impact of the vehicle, but also ensures good grip and driving performance.

The interior design of the Beijing BJ60 focuses on the combination of luxury and practicality. It uses a delicate leather steering wheel to provide a comfortable grip, supports manual up and down + front and rear adjustment, and is convenient for drivers to adjust as needed. The center console is equipped with a 12.8-inch large-size touch screen, which has clear display effects and rich functions. It supports automatic speech recognition control system, which is easy for drivers to operate during driving.

In terms of seats, the Beijing BJ60 is made of imitation leather, and the front seats support front and rear adjustment, backrest adjustment, high and low adjustment (4 directions), leg rest adjustment and waist support (4 directions), providing excellent ride comfort. In addition, the front seats are also equipped with heating, ventilation and massage functions, so that the driver can also get all-round care during long-distance driving. The passenger seat is also rich in configuration, which can be adjusted front and rear, backrest adjustment and high and low adjustment (2 directions), and is equipped with waist support (4 directions).

It is worth noting that there are also USB and Type-C ports in the car. There are 3 ports in the front row and 2 in the back row, which is convenient for passengers to charge electronic devices and provide wireless charging function for mobile phones. The addition of these configurations makes the interior of the Beijing BJ60 meet not only the sense of luxury, but also the needs of modern technology and practicality.

The Beijing BJ60 is powered by a 2.0T turbocharged engine capable of delivering a maximum power output of 120 kilowatts and a maximum torque of 400 Nm. The power unit delivers 163 horsepower and is paired with an eight-speed manual transmission to meet the driver’s demand for performance and handling.

Summarizing the owner’s evaluation, the Beijing BJ60 won his recognition for its unique body design and powerful functionality. The owner said that the streamlined design of the body not only shows domineering, but also allows him to experience convenience in actual operation, especially the fashion sense of the front and the beauty of the rear. This comprehensive performance has undoubtedly won the love of many owners of the Beijing BJ60 and become a reliable partner for their confident travel.