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Special feature of 1905 film network The boots finally landed.On September 15th, the China Film Distribution and Screening Association issued the "Guidelines for the Prevention and Control of Epidemic Situation in Film Screening Places (Third Edition)" (hereinafter referred to as the "Guidelines").In the item of "Management of Audience Access", the Guide clearly states that in principle, the attendance rate of each film screening venue should not exceed 75%, and the restriction of "cross-seat ticketing" should be abolished, which will be implemented on September 25th.

　　

This news, which makes people extremely psychologically comfortable, quickly screened the circle of filmmakers’ friends. Looking back at the behavior of the two-day premise file on September 25, it is more like a spoiler.

　

With the full assistance of favorable policies, the National Day file, which determines the fundamentals of the annual revenue performance of many cinemas and movie companies, will also complete the key step for the annual box office of the mainland movie market to exceed 10 billion.

01.Rumors become news.

With the release of the latest Guide, rumors become news. The whole industry has more confidence in achieving the high expected value of the National Day file. The highest attendance rate has increased to 75%, which has become the key to the source of confidence.

As the aorta of cinema revenue, movie ticket revenue is closely related to attendance. Further improving the attendance rate is undoubtedly encouraging cinemas to roll up their sleeves and work hard."This increase is equivalent to increasing the seating space by 50%. For cinemas with extremely tight cash flow, it has a great positive impact on the strongest National Day file." Tony chen, the head of Yuemu Studios, revealed a little joy in his words.

　　

　

Yuemu Studios, headquartered in Fuzhou, Jiangxi, has stores in Jiangxi, Hainan and Yunnan provinces. According to Tony chen, since the return to work, with the help of new and old films, the cinema as a whole has been able to maintain a balance of payments. The upcoming National Day will determine the annual profit.

　

According to the financial report in the first half of 2020, the income of cinema distribution and screening of listed film companies with cinemas, such as Happiness Blue Ocean, Hengdian Film and Television and WANDA CINEMAS, dropped sharply compared with last year. The National Day file after improving the attendance rate is naturally highly anticipated by film and television companies with cinema business.In addition, the National Day file is also the main battlefield for the annual performance of many film producers.

　

According to statistics, there are nearly 90 producers behind films such as Leap. Among them, there are many well-known film and television companies such as Light Media, Beijing Culture, Wentou Holdings and China Film. After the collective absence from the mainland market in the first half of the year, the National Day holiday in the second half will determine the annual revenue trend of these companies.

At the same time, the old version of "snacks and drinks are not sold in movie theaters in principle, and eating and drinking are prohibited in movie theaters in principle", and the new version of the Guide is changed to "no eating and drinking during movie screenings". The sales with the highest gross profit margin of about 80% gradually recovered, expanding the cinema revenue channels.

　

Popcorn, praised by netizens as the soul of the cinema, will once again be fragrant in the cinema."Selling goods is the lifeline of the cinema. This moderate liberalization means the gradual normalization of the selling service in the cinema. Although you can’t eat and drink during the screening in the cinema, the selling counter can be opened, and customers can eat popcorn that has been missed for a long time." While providing convenience for customers, Tony chen also said that the cinema will "strengthen the inspection of the cinema and strictly abide by the national epidemic prevention requirements."

　　

For the audience, the further improvement of the attendance rate means that the probability of buying a movie ticket for a favorite event increases. The cancellation of "cross-seat ticketing" has taken care of couples and families watching movies. There are many films suitable for all ages in this National Day, such as My People My Homeland, Leap and Legend of Deification.

　

The timely launch of the latest "Guide" can be described as multi-faceted, and the audience, studios and producers are all beneficiaries. It has created favorable external conditions for the National Day file, which shoulders many missions, to reach a new high.

　

02.Can the National Day file help the annual box office break through 10 billion?

After the summer file was restarted, the speed of returning to work in China mainland film market started the flight mode.According to statistics, as of 16: 00 on August 27th, on the 39th day when cinemas resumed work, in 2020, the total box office of cinema films in China exceeded 5 billion, the total number of cinemas resumed work was 9,512, the rate of resumption of work reached 88%, and the total number of people watching movies reached 140 million.

　

In the process of the annual box office exceeding 5 billion, domestic new films have become the main force of the charge. "I am waiting for you at the end of time" scored 140 million, setting a record for the first day of pre-sale box office in the mainland film market in 2020.At the beginning of September, imported blockbusters with high hopes from the market.In the face of box office difficulties, the annual box office broke through the 10 billion mark and the speed slowed down.

As of September 16, the cumulative box office of the mainland film market in September reached 1.524 billion, and the annual box office has reached 7.383 billion. There are less than 27 "small goals" from the 10 billion mark.According to the previous box office trend and the highest attendance rate, at the end of September, the annual box office results can reach about 9 billion. There is no doubt that the national day file will complete the last step of the annual box office into the 10 billion mark.

The follow-up of two good news has accelerated this process. On September 13th, Leap officially announced that the file would be raised until September 25th, so that the cinema film market could enter the rhythm of National Day file ahead of schedule. On September 15th, the regulation that the maximum attendance rate released by the latest Guide was raised to 75% was also conducive to the overall box office performance of the National Day file.

In addition to helping the annual box office break through the 10 billion mark, people are most concerned about whether the National Day file in 2020 can hit a new high in film history.

　

From the film list, this National Day has the impact strength. In 2019, the gift of Sanjie, led by the company, contracted the main box office revenue of the National Day file. In addition to My People My Homeland’s two gift films "Get Home at One Point", there are different types of commercial blockbusters such as Leap’s "Depth Charge" and Legend of Deification in this year’s National Day file, which makes the audience have more choices.

　

In addition, the 2020 National Day holiday covers the Mid-Autumn Festival, and the overall holiday lasts for eight days. Compared with the same period last year, it took one more day. This is also an advantage in time.

　

No matter whether the National Day box office can reach a new high, there is no doubt that the annual box office of China movies will exceed 10 billion in this period or ahead of schedule. When the epidemic situation is normalized, the annual box office of the mainland film market will exceed 10 billion in the future, which is not only the market’s affirmation of the way and method of returning to work, but also provides a reference answer for the orderly return to work of cinemas in other countries.

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The front face of Roewe RX5 MAX adopts a family-style design language, and the air intake grille adopts a large-size honeycomb design with chrome-plated decorative strips, which looks atmospheric and layered. The body lines are smooth and powerful, and the overall style is tough and dynamic. The rear design is simple without losing the sense of fashion, and the taillight group has a unique shape, which echoes the front face and shows the unique charm of Roewe RX5 MAX.

Roewe RX5 MAX has a length, width and height of 4676*1875*1725mm, with a wheelbase of 2760mm, a front tread of 1574mm and a rear tread of 1593mm. The side lines are smooth, tyre size is 235/45 R19, and with 19-inch rims, it shows a fashionable and dynamic style.

The interior of Roewe RX5 MAX adopts a simple design style without losing the sense of technology, and the interior material is mainly made of high-quality imitation leather, creating a comfortable and advanced driving experience. The steering wheel is made of leather, which provides a good grip, and supports manual adjustment up and down, back and forth, so that drivers of different heights can find suitable driving postures. The 12.3-inch central control screen is the core of the interior, which integrates various functions such as multimedia system, navigation, telephone and air conditioning, and supports voice recognition control system, greatly improving the convenience of operation. In addition, there are several USB interfaces on the center console, which is convenient for passengers to charge electronic equipment. In terms of seats, the main driver’s seat has the functions of fore-and-aft adjustment, backrest adjustment and height adjustment (2-way), while the co-pilot seat and rear seat support fore-and-aft adjustment and backrest adjustment, making the ride more comfortable. The second row of seats also supports backrest adjustment and proportional reclining, providing passengers with more riding flexibility and luggage space.

Roewe RX5 MAX is equipped with a 1.5T turbocharged engine with a maximum power of 133kW and a maximum torque of 285N·m, with strong power performance. Matching the 6-speed automatic gearbox, it brings a smooth and smooth shift experience to the driver.

He spoke highly of the appearance of Roewe RX5 MAX. He thought that the style of the whole car was simple, the side lines of the car body were layered, and the front face design was particularly fierce, but he also mentioned that the durability of the car paint needed to be improved.

　On the afternoon of September 23rd, Youth Internet Entrepreneurship Summit Forum invited Nan Lixin, CEO of Entrepreneurship State, Tong Zhilei, Chairman of Chinese Online, Han Bing, founder of Forbes under 30, and other guests to share their entrepreneurial experiences and stories with young entrepreneurs. Our reporter Li Jianquan/photo

Twenty years ago, in the United States, people began to be fascinated by the "Internet". At that time, the Internet was regarded as a brand-new business model, and everyone hoped that they could make a bucket of gold by it. Entrepreneurs and investors flocked to it, which eventually led to an "internet bubble" that still haunts many people.

In 2015, the China Youth Internet Entrepreneurship Competition was held. In the eyes of entrepreneurs and investors, is history always strikingly similar?

　"PPT company", financing by telling stories.

If he graduated normally, Zhou Kaidi from Tsinghua could easily find a well-paid job, but he chose to drop out of school and start a business.

Within a month, Zhou Kaidi gathered a group of "reliable friends" from universities such as Tsinghua, Beihang University and China University of Science and Technology, and began to study "AR/VR Real Interactive Solution".

At present, "Big Brother" enterprises such as Microsoft and Google are studying AR (Augmented Reality) and VR (Virtual Reality) technologies. People can already be in a "small-scale, fixed virtual scene" by wearing special equipment. For example, through a pair of special glasses, the environment in front of you will become a Jurassic primeval forest, with dinosaurs standing beside you. What Zhou Kaidi has to do is to "distribute points" in the real environment. Through indoor positioning technology, motion capture technology and supporting SDK, people can walk around in the virtual scene at will, so that AR/VR can provide interaction closer to the real world.

Zhou Kaidi’s goal is to make this technology "to the extreme" and become a technology provider of Microsoft and Google in the future.

This is Zhou Kaidi’s second venture. Last time, the company founded by Zhou Kaidi as a partner got a round of investment, but he found himself in a "bubble" and the project seemed "not so reliable". As a result, Zhou Kaidi gave up his shares and withdrew.

There are many entrepreneurs around Zhou Kaidi. Among them, there are many entrepreneurs who tell stories with only one mouth. "They have a good story, PPT is very dazzling, and some investors in non-professional fields like them very much." Zhou Kaidi said, "We all affectionately call them’ ‘PPT Company’."

This state of "you can find investment by telling stories" is defined as "national venture capital" by Chen Hao of Hangzhou Huarui Investment. Although "it looks beautiful", "the market will give you the answer". "The concept of Internet entrepreneurship has been heated up, attracting a large number of investors, resulting in inflated prices. However, when investors find that the return on investment is not as high as they expected, they will run away. "

Cai Lei, founder of China Waterway Market Network, believes that some "Internet" projects are "hyping up concepts" in order to get support and investment. In fact, they are not deeply rooted offline and are prone to bubbles.

Huang Yungang, vice president of Jingwei China, also believes that there is a "bubble" in Internet entrepreneurship. Even in this final project, there are some "starting a business before the concept is implemented", which is a very dangerous signal.

Huang Yungang, who has been investing for five and a half years, has met many entrepreneurs who want to change an industry in a down-to-earth manner, and he often sees young people who "catch up with the wave" to start businesses. "From the perspective of entrepreneurs, those who did not intend to start a business, those who did not have entrepreneurial ability, and those who were not suitable for starting a business, saw that everyone was starting a business and joined in. From the perspective of investors, many people have money, but they don’t know how to start a business. They will invest their money in illusory things, resulting in a high valuation of startups. " Huang Yungang said, "Entrepreneurial impulse, catching up with the tide and chasing fashion are all typical appearances of bubbles."

However, the "bubble" has been receding recently, and many entrepreneurs feel that "financing is getting harder and harder".

Some people are happy, others are sad.

The current entrepreneurial craze has caused Lu Chujie a headache. "It is difficult to recruit people now, because good programmers have started their own businesses."

Lu Chujie is the founder of "Don’t tangle", a social App that solves problems for "selecting patients with difficulties". Lu Chujie does not want the rapid explosive growth of product users, because in his view, such a "flash in the pan" is also a "bubble". Lu Chujie’s view coincides with Lu Xinliang, vice president of Hangzhou Lianchuang. Most of the investment projects contacted by Lu Xinliang are "cross-border". "The Internet is just a tool. We choose investment projects, mainly not by looking at the internet, but by looking at what. This is the essence of returning to business. "

In recent years, the Internet e-commerce market has been booming, but since the beginning of this year, the "taste" of investors has changed, and many entrepreneurial projects have divorced from the essence of business and formed a bubble. Lu Xinliang believes that the valuation method based solely on the elements of "flow" and "customer" is too simple and rude. "Regardless of any industry, the core is to truly solve the pain points of users and make users feel that your service or product is valuable". As an enterprise, profit is the unchangeable goal, and always "burning money" is doomed to be unable to develop for a long time.

In 2006, Meng Chao stayed in school after graduating from Tsinghua University. In 2009, he chose to quit his job and start a business. "Export Warehouse" was his first project. Due to his inexperience, the development of the project encountered obstacles. Although he got two rounds of investment, he gave up.

With the experience of starting a business for the first time, Meng Chao started a second venture. Aiming at the pain point of "parking in busy areas is difficult", he founded the "Youbo" parking service project. This time, he is not in a hurry to expand, but slowly and steadily.

In Meng Chao’s view, the so-called bubble of Internet entrepreneurship is the extent to which enterprises overdraw the value created in the future. "I think it is normal to overdraw the value created by enterprises in the next 3 to 5 years. When it is overdrawn for 30 years, it is a bubble. If it is overdrawn for 300 years, it is a scam."

Zhao Gang, the founder of the "Medical Procurement" project, also believes that the bubble of Internet entrepreneurship refers to whether its valuation can bear the development of enterprises. If it cannot, the bubble will burst. "Internet entrepreneurship is a kind of thinking and a tool. Only when tools are used well can they be recognized by the market."

Zhu Handong, the founder of educational service software "Q&A Jun", said that the bubble in Internet entrepreneurship is "not a bad thing" for entrepreneurs. "We want to introduce the bubble to ourselves, because it means that we can get more entrepreneurial resources." Zhu Yudong said.

Huang Yungang believes that the existence of a bubble will "make good companies stand out".

　Punch the bubble with value

Waiting for a bus that seems to never come in the cold wind in winter is a painful experience that many people have experienced. To this end, Chen Xiao has developed the "Here comes the bus-the most accurate real-time bus" App. At present, the user scale has reached 17 million, and it has received the B round investment.

However, like many mobile phone software, "Here comes the car" has considerable user traffic, but the profit model is still unclear. To put it more bluntly-they are still burning money.

"In the field of Internet, China still lags behind developed countries. The speed of Internet is an example. Our’ Internet’ has just begun." Chen Xiao believes that whether there is a bubble or not, solving users’ pain points is the "rigid demand" for starting a business, and this will not change. Actually, we are concentrating on technology. Chen Xiao introduced that the team is doing GP intelligent correction, big data query and route calculation framework to make the data provided by the software more accurate.

Zhou Kaidi thinks, "If you dare to start a business now, you should have some skills. The era of just one mouth has passed. " Now, Zhou Kaidi has little money left in his last venture, but he doesn’t want to invest. "Let’s make the prototype first. Do it step by step, which is the best way to stop the bubble. We want to make money from consumers, not investors. Because this shows that our things are truly valuable, our friends will feel practical. " He said with a smile, "The money was just spent before, and the prize money in this competition is really a timely help."

In Chen Hao’s view, experiencing a "bubble" will improve the foothold of entrepreneurs. "It’s like being on the ground. After being raised to the roof by the foam, the foam will break and you will fall on the table. It’s just that the journey from the roof to the table will be very painful. But to some extent, it is still a good thing to have a bubble, and it is inevitable. So what we have to do is to try to survive in the bubble. And the only rule is’ by ability’ ".

Huang Yungang suggested that entrepreneurs should know the prospect of the industry they are about to enter when choosing entrepreneurial projects, and the team itself should have relevant experience, so don’t "join in the fun". "Some opportunities are good, but not everyone can seize them. In the end, what entrepreneurs want to achieve is to solve problems and create value. If this is the case, you are not afraid of bubbles. " Huang Yungang said, "Just like everyone used to think that Didi burned too much money, but now Didi is not subsidized, and everyone will still use it. Therefore, the core point of entrepreneurship lies in whether it creates value and whether the industry has long-term development. " (Huang Danyu, Cui Yujuan, Zhang Zheng)

1905 movie network news The comedy "Trouble Family" was launched in Beijing on November 14th. The film director, screenwriter and starring Huang Lei, starring Li Liqun, Sun Li and Zhang Weixin attended the launching ceremony. The film is the first film directed by Huang Lei and supervised by Jiang Zhiqiang. It is a remake of the work of Japanese national treasure director Yoji Yamada and tells a warm and funny story of an ordinary family.

On the day of startup, Yoji Yamada specially made a flower basket and sent it to the startup ceremony to express his support. Regarding the film debut directed by himself, Huang Lei frankly hoped to keep Yoji Yamada’s artistic attitude towards the film and "face it with a clean body", which was also appreciated by Li Liqun. It is reported that Christina, Wang Xun, Daxun Wei, Kirsten and other actors will also join this "troublesome family".

　

Huang Lei’s film debut finally started, and Li Liqun praised it as "poised"

After years of experience and polishing in the entertainment industry, Huang Lei finally ushered in his directorial debut "Troubled Family". At the launching ceremony that day, Huang Lei expressed great expectation for his debut, because it was very precious to promote this cooperation. At the same time, Huang Lei admitted that he had never thought that he would direct such a film before, and he also hoped that he would "make the simplest film with some sad warmth and joy". Li Liqun, an actor who has known Huang Lei for many years, also expressed great appreciation and affirmation for his attitude, praising that "it’s amazing to be a director for the first time, to be calm and very cautious!"

　

Huang Lei and his wife group "trouble family" Li Liqun, Zhang Weixin and Christina entered the house.

The film tells a warm and funny story that happened in an ordinary big family. The lineup of this big family is very exciting. Huang Lei, who has always been known as a model husband in the entertainment circle, joined hands with his wife Sun Li in the film and co-starred as a couple. When Huang Lei introduced Sun Li on the spot, he laughed and said, "My daughter-in-law in the film is also my daughter-in-law in life." In addition, this happy "trouble family" is composed of actors Li Liqun, Zhang Weixin, Christina, Wang Xun, Daxun Wei and Kirsten, and the family members will continue to expand with the filming. As the "head of the family", Li Liqun said frankly at the opening ceremony that he hoped that the atmosphere from this happy family would break out and "bring relaxation to the audience in the busy society".

　

Adapted from Yoji Yamada’s film "Family Suffering", Huang Lei hopes to shoot a family comedy.

The film Troubled Family is a remake of the comedy Family Suffering directed by Yoji Yamada, a national treasure of Japan. The film gained an overwhelming reputation in Japan, and it was hard to get a ticket during the screening of the Shanghai Film Festival. With regard to Yoji Yamada’s works, Huang Lei frankly appreciates his state of mind. "Treat movies as art rather than technology or business, which is not inflammatory, but it doesn’t bypass, and face them with a clean face." At the same time, he hopes that he can keep such a state of mind. "I am happy to shoot a story related to China people, which is both joyful and touching in my family, and make a good movie."

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recently

Another movie started shooting in Jiangmen.

Bao Beier, Andy On,

Actors such as Yuan Biao and Philip Ng.Show up in Jiangmen to shoot a movie.

The armored car robbery

The film is made up of movies such as "Fighting Evil" and "Blind War".

Production team production

The main scene of the film was basically completed in Jiangmen.

The crew plans to

Jiangmen Pengjiang District, Jianghai District

As well as Kaiping and Taishan.

The estimated shooting time in Jiangmen is 40 days.

Love tea, peanut cakes, and the sea.

The favorite of the crew

Actor Yuan Biao:"Of course, I like tea best."

Director Huo Suiqiang:"There are offshore waters, peanut cakes, Jiangmen noodles, etc., all of which are very delicious snacks."

Photo by Liang Meihua

Actor Philip Ng:"What I am looking forward to most is the peanut cake. I haven’t eaten it yet. What’s the smell? Is it delicious? "

Source: Jianghai District Intangible Heritage Protection Center

Why choose Jiangmen?

Director Huo Suiqiang:"Our film tells the story of a brave police who successfully cracked the robbery of an armored car. The local government and people in Jiangmen are very supportive of our filming of this play. So we are very happy to shoot here, and the location is very beautiful, which very restores the atmosphere of the 1990 s. "

Producer Deng Xiao:"This time, we are shooting the theme of police and bandits, and it was in the 1990s, so we selected scenes in many cities in Guangdong, and finally we chose Jiangmen.

Several big shooting scenes in Jiangmen, such as Waihai Street in Jianghai District, Honglou New Village in Pengjiang District and some streets in Xinhui, are our scenic spots. The development of Jiangmen as a whole is very rapid, but while it is developing, it still retains many buildings with the texture of the 1990s, and then we can better restore the bustling city features of the 1980s and 1990s through further arrangement and furnishings. "

A set-up shooting scene

Actor Yuan Biao:"I’m glad to have the opportunity to come to Jiangmen to shoot on location today. It turns out that Jiangmen is such a beautiful place. I hope more movies will be filmed here, so that more audiences can know about Jiangmen. And now that there is a deep channel, it is more convenient to come here. "

Actor Philip Ng:"My parents are from Taishan, but this is my first time to Jiangmen. The impression of Jiangmen is that it is a bit like Hong Kong, so the feeling and texture are very good. "

Jiangmen: Not only a natural studio.

If the city also has"Movie Face"Then Jiangmen must be on the list.

Jiangmen

It is a buildingBring your own film texture.The city

It is deeply integrated into the history of China film and television.

There are many outstanding film talents in history.

from"natural studio"

arrive"Movie DreamWorks"The metamorphosis of

Opened a new challenge and opportunity for Jiangmen.

Welcome guests from all directions

existGuang ying Qiao duStart a different journey.

Jiangmen

It has attracted many TV dramas and variety shows.

Come to shoot and record.

Welcome to Jiangmen to punch in.

The progress of China brand cars in recent years is obvious to all, and some excellent achievements have been made in both internal and external design and comprehensive performance. What I bring to you today is that it has many highlights. Let’s take a look at it next.

Let’s take a look at the appearance of the Roewe i5 first. The front of the Roewe i5 is very individual, with a three-piece grille, which looks sporty. Coupled with the exquisite headlights, the overall look is full of coldness. The car is equipped with LED daytime running lights, front fog lights, headlight height adjustment, automatic opening and closing, adaptive distance light, delayed closing and so on. Come to the side of the car, the car body size is 4615MM*1818MM*1489MM, the car uses angular lines, and the car side feels very capable, with large-sized thick-walled tires, the shape is eye-catching. Looking back, the overall shape of the rear of the car echoes the front face, the taillights are very cute, and the unique exhaust pipe creates a good gas field.

Sitting in the car, the overall visual effect of Roewe i5 interior is very distinctive and the visual effect is good. The steering wheel of the car is very simple in shape, equipped with functions such as manual adjustment of the steering wheel up and down, and the grip is full and delicate. Let’s take a look at the central control. The car is decorated with a fashionable touch-control LCD central control screen, which makes the interior design quite layered and conforms to the mainstream aesthetics. The dashboard and seats are equally eye-catching. The dashboard of the car presents a clean and refreshing design style, and the sports atmosphere is relatively in place. The car uses a leather-like seat, and the seat is wrapped in place, which is basically enough for daily use.

Roewe i5 is matched with a wet dual clutch (DCT) gearbox, with a maximum power of 127KW and a maximum torque of 275N.m, with good power performance.

Roewe i5 is equipped with driving mode selection, remote control key, traction control (ASR/TCS, etc.), Bluetooth /WIFI connection, full-speed adaptive cruise and other configurations, which is worthy of praise.

To sum up: the car is a very suitable choice for many families with a moderate size, and the internal space is enough for daily use.

　　On November 17th, 2023 Guangzhou Auto Show opened. Previously, to celebrate the 60th anniversary of the establishment of the brand, three commemorative models were launched, namely, án STO, Huracán Tecnica and Huracán EVO Spyder, with a limited edition of 60 vehicles each. Among them, the limited edition of Huracan Tecnica’s 60th anniversary achieved the Asia-Pacific first show at this auto show; At the same time, Lamborghini’s first HPEV high-performance V12 hybrid super-running Revuelto and super SUV Urus were unveiled.

　　This model is a limited edition model specially designed to celebrate the 60th anniversary of Lamborghini, and only 60 models have been sold worldwide. Huracán Tecnica 60th Anniversary Limited Edition adds two unique coatings to the ordinary Huracá n Tecnica appearance.

　　One is white-green appearance and black-green interior, and the other is black-gray-red appearance and black-red interior. The white and green models displayed this time will carry out the green flower pulling to the end, with two parallel green flower pulling from the front of the car to the roof. The exterior rearview mirror and the side door of the car will also be made of green ribbon, and the large spoiler and diffuser at the rear will also be treated with flower pulling.

　　The new front diverter is equipped with a deflector, which can steering flow through the hub like the ordinary version, helping to improve the downforce and cooling effect. The brand-new 20-inch diamond-cut Damiso wheels are inspired by Vision GT models, creating a strong sports effect.

　　A striking 60-digit sign was drawn under the door, and this 60th anniversary sign also appeared on the seat. It highlights the uniqueness of the commemorative model.

　　In the interior, the sporty seat of the new car has green ribbons and green stitching, which makes people remember deeply. At the same time, carbon fiber can be seen under the seat headrest. Wide side wings can provide good lumbar lateral support.

　　In terms of power, it is equipped with a 5.2-liter naturally aspirated V10 engine, with a maximum power of 640 HP and a maximum torque of 565 Nm. The transmission system includes a 7-speed dual clutch gearbox and a four-wheel drive system. 0-100km/h acceleration time is 3.2 seconds. In addition, the new car is equipped with a re-adjusted Lamborghini LDVI vehicle dynamic control system, a variety of driving modes and specially adjusted suspension settings, which makes Huracan Tecnica have excellent performance on roads and tracks.

　　Lamborghini’s first HPEV high-performance V12 hybrid supercar, the brand-new Revuelto, has been unveiled again since its debut at the last auto show. Revuelto adopts a new design language. The new car incorporates aerospace elements, and the "Y" element appears repeatedly in the center of headlights, taillights, large-size side air intakes and instrument panels. The iconic V12 engine is exposed at the rear of the car.

　　The interior design creates an immersive driving experience of "integration of people and vehicles" for drivers. The new car also uses a brand-new monohull inspired by aviation and made entirely of carbon fiber, that is, monofuselage.

　　The power of the new car consists of a V12 naturally aspirated engine and three motors. In addition to the new 8-speed dual-clutch gearbox, there are also two oil-cooled axial flux motors installed at the front and a 25 kW rear motor integrated in the gearbox, which can output 1015 horsepower.

　　The new car adopts advanced chassis and aerodynamic design, and is equipped with 100% carbon fiber front-end structure, setting a new benchmark in performance and driving experience. This plug-in hybrid vehicle offers 13 driving modes to choose from, including pure electric driving.

　　In terms of appearance, the front face is very recognizable, the lines on the hood are smooth, and the bulges on both sides enrich the whole front face. The front face design composed of large-size air intake grille, LED daytime running lights and headlight groups highlights its sports characteristics.

　　On this side of the body, the body lines are smooth and powerful, with a three-dimensional waistline, a slip back design, and the wheel eyebrows are blackened. The lower enclosure is very thick, and the design of bilateral four-outlet exhaust pipes similar to super sports cars is adopted, which highlights the strength and dynamics of Urus S.

　　In terms of interior, the overall style combines fashion and mechanical sense, showing a luxurious and scientific design concept. Physical buttons are still used on the steering wheel, similar to the design of urban SUV, which can quickly switch between different modes. The center console uses a 12.3-inch high-definition touch screen and integrates the latest Infotainment system, providing rich entertainment, navigation and vehicle management functions.

　　The fighter-style gear handle style has a good grip. There are not many models that can have so many physical buttons now. Hexagonal irregular air conditioning vents are also ok, and they are rarely used now. In terms of details, many places are covered with soft bags and suede, which has a delicate texture and good comfort.

　　In terms of power, Urus S is equipped with a 4.0T twin-turbo V8 engine with a maximum output of 640 HP and a peak torque of 850 Nm. Matching it is the 8AT gearbox. The acceleration of 100 kilometers is 3.6 seconds, and the top speed is 305 kilometers per hour. The chassis of Urus S adopts adaptive air suspension, which can show different handling performance in STRADA (road), SPORT (sport), CORSA (track) and EGO (custom) driving modes. Urus S is also equipped with a full-time four-wheel drive system and an intelligent electronic stability control system to ensure the safety and stability of driving.

　　Sixty years ago, in the then empty rural area, Lamborghini Motor Company began to build factories. The company was founded on May 6, 1963. In the field of super sports cars, which were dominated by only a few brands at that time, ferrucio lamborghini realized his dream of becoming a super-running manufacturer. Today, Lamborghini has also become the dream cars of many people.

[Autohome Guangzhou Discount Promotion Channel] The good news continues! The anticipated luxury car is having a grand promotion in the Guangzhou market, bringing real car purchase benefits to consumers. At present, car buyers can enjoy a cash discount of up to 30,000 yuan, which has reduced the minimum starting price of the original high-end Hongqi EH7 to 199,800 yuan. This is a good opportunity not to be missed. Friends who want to experience this Hongqi flagship model must click "Chatty Car Price" in the quotation form to get the latest preferential information and strive for higher car purchase discounts.

The Hongqi EH7 leads the trend with its majestic exterior design, and the front face part highlights the fusion of luxury and technology. The iconic family-style air intake grille adopts a delicate metal grid layout, giving the vehicle a unique visual identity. The overall style is streamlined and dynamic, with smooth lines, fully demonstrating the Hongqi brand’s persistent pursuit of detail and quality. The body proportions are coordinated, showing the noble temperament of a luxury car, bringing an unparalleled driving experience to users.

As a luxury business vehicle, the Hongqi EH7 presents a distinguished and dynamic side design with its slender body lines and exquisite proportions. Its body size is 4980mm*1915mm*1490mm and the wheelbase is up to 3000mm, ensuring a spacious interior space and a comfortable ride experience. The balanced layout of the front and rear wheel bases of 1645mm gives the vehicle stability and handling. The tire size is 245/50 R18, and it is matched with a delicate wheel design, which not only enhances the visual effect, but also ensures the grip and comfort during driving. Overall, the side design of the Hongqi EH7 cleverly blends power and elegance, making it an important part of its luxurious image.

In terms of interior, Hongqi EH7 adheres to the concept of both refinement and technology, showing the perfect fusion of luxury and practicality. In the spacious cockpit, the steering wheel is made of exquisite leather material, providing a good grip, with manual up and down + front and rear adjustment functions, so that the driver can adjust according to personal needs. The core of the center console is a 15.5-inch large-size touch screen, equipped with advanced automatic speech recognition control system, supporting multimedia, navigation, telephone and air conditioning control, which is convenient for users to operate.

In terms of seats, high-grade imitation leather and leather/flip materials are mixed and matched, which not only feels comfortable to the touch, but also takes into account durability. The main driver’s seat provides multi-functional adjustment of front and rear adjustment, backrest adjustment, high and low adjustment (4 directions) and waist support (4 directions) to ensure the comfort of long-distance driving. The passenger seat also supports front and rear adjustment and backrest adjustment, as well as high and low adjustment (2 directions). In addition, the driver’s seat is also equipped with heating, ventilation and headrest speakers to enhance the riding experience. The front seat also has an electric memory function, which is convenient for different drivers to adjust to personalized settings. At the same time, the rear seat supports proportional reclining, providing a variety of space utilization methods.

The engine of the Hongqi EH7 is characterized by its powerful performance, capable of outputting a maximum power of 253 kilowatts while providing a peak torque of 450 Nm, ensuring that the vehicle can demonstrate excellent power performance in various driving scenarios.

When the Autohome owner first encountered the Hongqi EH7, he was deeply attracted by its unique design charm. The smiling front face and multiple colors he mentioned seem to be Hongqi’s deep understanding and pursuit of car aesthetics, showing the brand’s confidence and ingenuity. At the same time, the technological sense and exquisite design of the LED headlights make @Yantai riders 66599 sigh. The smooth lines of the body are not only very dynamic, but also reflect the fashion charm of the Hongqi EH7. In the owner’s mouth, this model is like a work of art, which makes people fall in love at first sight. To sum up, the Hongqi EH7 has undoubtedly won the favor of @Yantai riders 66599 and many car owners with its outstanding design and excellent craftsmanship.

The progress of domestic cars in recent years is visible to the naked eye. With the development of car manufacturing technology, the quality has also come up. The development of intelligent technology has made rapid progress, and it has also obtained a higher voice over in the new competitive track. The configuration materials are more willing to pay, but the pricing is more realistic. Therefore, if you pursue high cost performance, there is no reason not to choose domestic cars.

For young people, the pursuit of cost-effective car at the same time, but also the pursuit of fashion and sports personality, so the starting price of less than 100,000 Changan Auchan X5 PLUS and Geely Colorful COOL become their popular choice. As for who is more worth buying options, we look for answers from the comparison.

But before the comparison, there is a key information that must be mentioned. At present, Auchan X5 PLUS provides large-amount factory discounts with cash down to 11,000 yuan, that is to say, it only needs 80,900 to start, which is undoubtedly very sincere for a sports SUV with strong comprehensive strength. Colorful COOL currently only provides car purchase policies such as 7,000 yuan discount, which is not as strong as the direct cash discount of Auchan X5 PLUS. So from the perspective of the entry threshold, Auchan X5 PLUS is already the next city.

Power chassis comparison: Auchan X5P LUS is more forcibly updated and stable

Auchan X5 PLUS and Colorful COOL are both the positioning of sports SUVs, and the main groups they face are young people. But what is sports and what is the dish of young people should not just look at appearance, but also look at strength.

Auchan X5 PLUS is equipped with Blue Whale’s new generation NE1.5T high-pressure direct injection engine + Blue Whale 7-speed wet dual-clutch transmission combination. Colorful COOL is only equipped with 1.5TD engine + 7-speed wet dual-clutch transmission combination on high-end models. Under the support of greater power and torque, the zero-hundred acceleration of Auchan X5 PLUS is only 7.51 seconds, which is nearly 1 second faster than the high-end models of Colorful COOL, and the power gap can be seen.

In all stages of acceleration, the starting response of the Auchan X5 PLUS is only 360ms, the 0-60kM/h acceleration is only 3.8s, and the 80-120kM/h acceleration is only 5.6s. These results are even better than those of the A-class cars that are the main sports, making the starting, low-speed acceleration, and high-speed acceleration a step faster.

While the power is significantly stronger, the fuel consumption level of the Auchan X5 PLUS is similar to that of Colorado COOL, and the WLTC comprehensive fuel consumption is only 6.25L/100km, which is truly fast and fuel-efficient.

Of course, excellent sports performance comes not only from power, but also from chassis and steering. The Auchan X5 PLUS comes standard with front McPherson/rear multi-link independent suspension, and has undergone targeted adjustment and rigorous road conditions testing, so it has better handling performance and driving quality. The Colorado COOL uses a lower-cost rear torque beam non-independent suspension, which is inherently inferior in handling and comfort. In addition, the Auchan X5 PLUS also uses a three-stage adjustable ESP, which can choose different steering modes according to different driving needs.

In terms of actual driving experience, the Auchan X5 PLUS not only has stronger power output and faster acceleration than the Colorado COOL, but also has less roll in corners and emergency line changes, more accurate directivity, and can enter and exit corners at a faster speed. In the face of road impact, the advantages of four-wheel independent suspension more fully suppress vibration and bounce. In the medium and high-speed area, the chassis feedback of the Auchan X5 PLUS is more textured, and the suppression of wind noise and fetal noise is significantly better. In addition, the brake response of the Auchan X5 PLUS is also more sensitive, with a shorter stroke, which is more in line with the characteristics of sports models.

Space size comparison: the two cars are not at the same level

Young people buying a car not only meet their personal driving and travel needs, but also inevitably have to deal with necessary household and social needs. After all, accompanying family members out, gathering with friends or traveling are all common car scenarios for young people. Therefore, a larger SUV is necessarily a better choice.

Compared with the body size of the Auchan X5 PLUS and the Colorado COOL, the advantage of the former is undoubtedly huge. It can also be seen from the body size that the Auchan X5 PLUS belongs to a compact SUV, while the Colorado COOL belongs to a small SUV, and the two are completely different. Therefore, the riding space of the Auchan X5 PLUS is much more generous, especially the rear space is more stretched than the Colorado COOL, and the luggage compartment space and storage space also show higher practicality.

Although both cars use the design of sports seats, the Auchan X5 PLUS presents a better sense of quality in the materials and craftsmanship of the cockpit. And the unique 30-inch wrapping smart triple screen of the same class forms a more technological atmosphere for the driver. It brings a silky operation experience through the delay-free three-screen interactive interface switching. For example, when encountering a corner to trigger the panorama, the navigation will automatically project the screen to the instrument screen, which is more intuitive and safe; the linkage of cockpit lights, sound effects, seats, etc., can also make the car change into a KTV, gym, game hall in seconds. In addition, because the Auchan X5 PLUS has improved NVH performance at 115 places in the whole car, the silent feeling in the car is far beyond what we expect from 80,000-class SUVs.

With more space, a higher-quality interior atmosphere, and four-wheel independent suspension, the Auchan X5 PLUS can undoubtedly provide a more comfortable driving experience. In contrast, Colorful COOL pays more attention to individuality, while ignoring comfort and practicality to a certain extent, and there are fewer applicable car scenarios.

Differential configuration comparison: both parties have their own advantages

In order to fully reflect the respective configuration advantages of the two cars, we selected the top model for comparison. The two models are Auchan X5 PLUS 1.5T Smart Fun AI Edition and Colorful COOL 1.5TD DCT Battle Edition.

The advantage of Colorful COOL’s differential configuration lies in intelligent driving assistance. Compared with the Auchan X5 PLUS, it has more intelligent driving functions such as parallel line assistance and lane keeping, and the matrix headlights can automatically adjust the far and near light. However, from the perspective of daily driving, many intelligent driving functions are actually not used frequently, and since the Auchan X5 PLUS is also equipped with common intelligent driving functions such as ACC adaptive cruise and 540-degree panoramic images, the difference in car experience is not big.

It is worth mentioning that both vehicles can achieve intelligent parking, intelligent tracking and reversing, and remote parking, but the EaglePilot full-voice automatic parking system equipped with the Auchan X5 PLUS is more intelligent, capable of voice control in addition to key remote control and mobile phone remote control.

The difference in configuration advantage of the Auchan X5 PLUS is in terms of intelligent interaction. It is equipped with the OnStyle 5.1 smart happy cockpit, which has a higher level of intelligent performance. One of the more obvious advantages is that the Auchan X5 PLUS can not only realize intelligent voice control in the car, but also realize full-scene intelligent voice outside the car. For example, saying "X5 drive the car out" outside the car can automatically park out of a narrow parking space, which greatly increases the convenience of using the car.

And through the FaceID 3.0 car internal and external facial recognition system, you can unlock the vehicle by brushing your face outside the car. Through facial recognition, gesture recognition, intelligent voice and other technologies, we have also created a variety of personality scenes such as Mai-free KTV, Auchan Fitness, Auchan Travel, one-click rest for main and co-pilot, and track mode, allowing users to feel more intelligent fun in the car.

In comparison, the intelligent interaction functions of Colorful COOL are more conventional. In-car intelligent voice, three-finger flying screen, audio-visual entertainment, and mobile phone remote control are basically all, and these functions can also be fully realized on the Auchan X5 PLUS.

In terms of comfort configuration, the two cars are not much different, both belong to the superior level of SUVs at the same price, with panoramic sunroof, keyless entry/start, wireless charging of mobile phones, induction wipers, automatic air conditioning, etc. The subtle difference is that the Auchan X5 PLUS has Sony stereo, hot and cold temperature control armrest box, external rearview mirror memory/reversing automatic down-turn, induction trunk, etc., providing a more comprehensive comfort experience, while the Colorful COOL is slightly superior in seat functionality because it is equipped with front seat heating.

Overall, the configuration of both cars is very high, but from the perspective of vehicle usage and value, the Auchan X5 PLUS is still better. Especially in terms of intelligent interaction, the leading intelligent technology of the Auchan X5 PLUS brings more convenience and fun to use the car, showing a higher sense of value in the context of the technology era.

Write at the end:

Auchan X5 PLUS and Colorado COOL have a lot of overlap in price, and both focus on sports and intelligence, thus forming a direct competitive relationship. But in contrast, it is not difficult to find that the Auchan X5 PLUS power chassis performs better and is a more sporty side; the intelligent interaction experience is also more advanced and is a smarter side. In more dimensions, Auchan X5 PLUS has a huge advantage in space size and a more comprehensive configuration, which can well balance comfort and practicality. So on the whole, Auchan X5 PLUS’s product strength is obviously stronger. Coupled with the large cash discounts currently launched by manufacturers, the cost performance is much higher than Colorado COOL, which is obviously a more worthwhile option.