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Do what? How? E-commerce channels are very important.

Cross-border e-commerce is now blooming everywhere, and the rapid development in just a few years has led to the emergence of various cross-border platforms in the market, so that cross-border e-commerce that is a new thing is new every year, constantly refurbished and constantly innovated. Organize some excellent cross-border e-commerce platforms as follows:

1. ocean wharf

Type: imported C2C platform
Label: the leader of cross-border C2C e-commerce, 30,000 buyers help you buy it in buy buy.

Highlight: Ocean Terminal is the first player to enter the field of cross-border e-commerce, and has abandoned the traditional B2C model, allowing buyers all over the world to sweep goods in retail stores around the world and sell them to China consumers through Ocean Terminal. It was the first to "upgrade" purchasing to buyers, creating the concept of "buyer economy".

Similar to purchasing, the buyers on the ocean terminal are all independent individuals, each with "good" categories and brands, which makes the number and types of goods on the platform very large. Even very small, rare or even limited-edition products can be found on the platform. The buyers are supervised by the platform, and the quality of goods, delivery efficiency and service level are all constrained, forming a unique management system.

At present, the number of buyers on the ocean terminal has reached 30,000, and some of them have formed a team operation, with their own procurement, stocking, marketing system and fan base. The scale of the platform has been initially reflected.

2. Netease koala sea purchase
Type: imported self-operated e-commerce
Label: the dark horse of cross-border self-operated e-commerce, Netease’s physical attributes bring natural traffic recommendation to it.

Reason one: hardware foundation. Backed by Netease Group, Koala Haibao can invest a lot of money to build hardware facilities without the support of external capital. Up to now, the bonded storage area of Netease koala has reached the first in the industry in China, and there are bonded warehouses under construction in Ningbo. In addition, Netease koala also purchased Amazon’s warehouse management system to improve its warehouse management efficiency.

Recommended reason 2: the cost of obtaining customers is low. When you open any product of Netease, whether it’s email, games or news, you will see advertisements of Netease koala everywhere, and accidentally click on the purchase link, which makes people hard to prevent. It is reported that Netease products have contributed a very eye-catching position to recommend Netease koala, and any Netease user is a potential user of Netease koala.

Recommended reason 3: Dare to try. Netease had no experience to follow when it first set foot in cross-border import business. How to choose products, stocking strategy, storage structure, logistics construction and so on are all explored in the attempt. Its insiders once broke the example of "trying to make Japanese instant noodles bonded and stocking the results in the warehouse". It is this spirit of daring to try and explore that gives Netease koala rich experience and helps its business grow.

3.jackfruit
Type: live e-commerce
Label: Show the interior of Japanese and Korean shops and brand enterprises to users in the form of video, the pioneer of live e-commerce.

Highlight: Founded in 2015, Paramita is almost the first platform to integrate live broadcast with cross-border e-commerce, although it is very young. After that, the live broadcast of the show was on fire, and various e-commerce players also played live cards.

Different from other e-commerce companies seeking traffic conversion through live broadcast in online celebrity, the content of paramita’s live broadcast is more "dry". At first, paramita was broadcast live in retail stores on the streets of Japan and South Korea to show users the real scenes of overseas offline stores; Later, paramita entered the enterprises of Japanese brands, allowing the heads of Japanese enterprises to "sell" their products through live broadcast.

Paramita’s users are mainly young women. As soon as the live broadcast starts, they will put down their work, schoolwork and children and interact while watching the live broadcast. It often happens that goods are sold out at the end of the live broadcast.

4. Little Red Book
Type: community e-commerce
Label: Community e-commerce combining user sharing with B2C self-management

Highlight: Xiaohongshu was established in 2013, and it is the first platform to skillfully integrate interactive communities with cross-border e-commerce. There are mainly two parts on it: overseas shopping sharing community with UGC model and self-operated e-commerce "welfare society", both bonded and overseas direct mail are involved.

The users of Xiaohongshu are mostly white-collar women, and many of them are extremely addicted to Xiaohongshu. When they have nothing to do, they will go to the door for a stroll, and there are not a few users who spend 18,000 yuan on it every month. Users will spontaneously share their shopping experiences, experiences and feelings in the community, and form an online "boudoir circle", and word-of-mouth publicity has continuously expanded the user base of Xiaohongshu.

5. What is worth buying?
Type: content shopping guide personality
Label: You will know what is worth buying when you come.
Recommended reason: What is worth buying is not an e-commerce in the strict sense, but it has become a bridge between the e-commerce platform and consumers, delivering product information, usage, preferential activities and other content to users.

The core purpose of what is worth buying is not to provide the kind of shopping guide that only drives users to buy by price, but to enable users to get in touch with more and better products, which are also the most cost-effective. Its customer base is defined as "the growing middle class", which has certain consumption power and pursues quality, among which male users account for about 60%.

The Haitao section on it brings together all kinds of information of overseas e-commerce platforms, brands and cross-border e-commerce, and introduces the preferential activities of overseas goods and platforms worth buying to users. Long tail models are the main products to be transformed, and clothing, watches, toys and 3C are all involved.

6.55 Haitao
Type: official website Direct Purchase Platform
Label: shopping guide rebate, connected to thousands of overseas e-commerce platforms.

Highlight: With the rapid development of cross-border e-commerce, there are still many experienced Haitao users who are used to going to overseas e-commerce platforms for traditional Haitao. 55 Haitao serves these users to a certain extent, and thousands of overseas e-commerce platforms are gathered on it, which are completely synchronized with their commodity libraries. Haitao also provides many transshipment companies for users to choose from.

Different from overseas e-commerce Haitao, these overseas platforms will provide users with different degrees of rebates, and the rebate will increase during the promotion period. For those users who have no experience in Haitao, a large number of overseas e-commerce companies gathered on 55 Haitao that support Chinese services and direct mail to China are enough for them to choose for a while.

Overseas e-commerce websites are all here. How to choose and choose what depends on the ability of users. I don’t know if it doesn’t matter if I visit you. In the forum section of 55 Haitao, Haitao experts will also give advice to new users in their respective areas of expertise and share their own strategies.

7.gegejia
Type: imported snacks
Label: Cross-border e-commerce that focuses on overseas snacks, and the foodie boss eats and eats with foodie users.

Highlight: Gegejia’s goal is to become the top 10% platform for high-end food consumption in China, and bring delicious food from all over the world to China. Its founder, Li Xiao, used the word "delicious" most when evaluating his home platform. In short, it is a gathering place for eating goods.

But when eating, Gege’s family also played tricks. When the Gege family just announced that they were going to play live in online celebrity, people could not help wondering: What is the live broadcast? Do you eat live? But when you think about it carefully, it is really convincing to let a fat girl/boy recommend snacks.

8. American purchase
Type: import self-operated
Label: Small but American cross-border import platform in Jiangsu, Zhejiang and Shanghai.

Highlight: The United States does not buy much. At present, it only serves areas in Jiangsu, Zhejiang and Shanghai, but she is really small and beautiful.

American buyers mainly promote overseas goods including snacks, fruits, personal care and mothers and babies. The source of goods is directly provided by overseas brands or agents, and bonded warehousing cooperates with companies such as Shanghai Cross-border Communication, Cosco and Volkswagen Storage.

U.S. purchases are delivered by Sagawa ZJS, and the packaging boxes of each order are very beautiful, and the packages delivered to users will not be damaged, stained or deformed. In the Jiangsu, Zhejiang and Shanghai areas covered by American purchases, it has achieved the same day or the next day, and the logistics experience is good.

Customer service is a more important aspect of American purchase. Its co-founder Yu Ran often actively communicates with customer service staff, and also establishes his own user base to communicate with users in depth.

9. Darling
Type: import self-operated
Label: For post-80s white-collar women, buyers select overseas goods to restore the shopping scene.
Highlight: Darling represents freshness and surprise, and the selection of products and services are all around users. What goods users need, darling will expand the category accordingly; Users are most active from 7: 00 to 8: 00 in the morning, and Darling finished updating before 7: 00.

Darling insists on self-operated direct mining, and it has an international buyer team all over the world. China buyers choose the products that meet the needs of Darling users, while overseas buyers take direct purchases or negotiate with brands.

Lu Han, a popular idol, was also "bought" by Darling, and his massive fans injected a lot of traffic into Darling. In addition, Darling has also conducted cross-border cooperation with movies and matchmaking websites to further expand the territory.

10.princess and the pea
Type: Japanese import platform
Label: focus on the daily line, Japanese brands directly settle in, and have strong supply chain capabilities.

Highlight: princess and the pea has strong Japanese genes and adopts the mode of combining self-management and open platform. A large number of Japanese small and medium-sized brand resources have settled in the platform, and all products are directly mailed to China.

These Japanese brands are small in scale, but many of them are traditional enterprises and family businesses with decades of history. In order to let users in China know about their products, princess and the pea has made corresponding introduction videos for each brand or even single product, so as to let consumers in China know about these brands and understand the function, quality and concept of the products in our customary way.

While developing its own platform, princess and the pea has also reached in-depth cooperation with Taobao’s global supply and marketing platform, providing the latter with supply chain resources of Japanese goods, and providing more choices for Taobao’s individual merchants to cooperate with overseas brands through systematic channels and brand management.

11. Camellia
Type: content e-commerce
Label: WeChat official account’s articles are 100,000+,providing guidance for young women and providing transactions.
Highlight: Camellia combines the three elements of content, community and e-commerce, and continues to export good products and good content to women. Users can see what different women wear in different scenes on the camellia platform, and can buy women’s clothing products around the world with one click through its global database.
When providing a piece of content, camellia often gives users a scene and reason to buy, and thinks about what kind of products they need and under what circumstances they will buy from the user’s point of view. Camellia is not sold to users after purchasing, but the development direction of its supply chain is determined by users. Good content not only affects the user level, but also affects the supply chain behind it.

12. Bai Fumei Haitao
Type: imported C2C
Label: "Didi" in Haitao, buyers and sellers are overseas, and purchasing should be regularized.

Highlight: BFME was established in Hong Kong in 2015. Its buyers are all Chinese living abroad, who know what local people buy and where to buy them. This is more accurate and flexible than an e-commerce platform’s overseas direct purchasing, and it also buys goods commonly used by local people, instead of just selling them to Chinese’s "China for exclusive use".

Bai Fumei’s main battlefield is overseas, and buyers are often overseas Chinese. It has also deployed a large number of pushers in overseas stores and retail stores, transforming shopping tourists into platform users, so that they will still place orders on the platform after returning home.

Compared with other e-commerce platforms, Bai Fumei is more like a service-oriented platform. Its direction is to move the traditional Haitao purchasing industry from offline to a "sunny" online platform, and aggregate scattered and fragmented purchasing behaviors to provide them with services and support.

13. Baby check
Type: import self-operated
Label: Cross-border e-commerce for mothers and children who buy goods by overseas direct mail has been listed on the New Third Board.

Highlight: Baby Grid was established in 2012, and it is a cross-border e-commerce between mother and baby with overseas direct mail and global sale as the main mode. In December 2015, Baby Grid was listed on the New Third Board, becoming the first mother-infant cross-border e-commerce enterprise in China to land in the capital market. Its maternal and child strategy is to establish cooperative relations with lower-level distributors, gradually expand brand authorization, and open up the whole industrial chain of maternal and child industry with multi-brand strategy.

Baby Grid has layout in bonded warehouses and overseas warehouses. By accurately predicting sales data, we can stock up in advance, rationally allocate bonded warehouses and overseas warehouses, and optimize logistics and transportation processes to shorten the time for overseas direct mail.

In June 2016, Baby Grid also reached a cooperation with China Quality Certification Center to conduct supply chain evaluation and security traceability on platform products, so as to enhance consumers’ trust in the platform.

14. Peach pie
Type: overseas direct mail
Label: Track the explosion list in Japan and guide consumption with the mode of local list.

Highlight: I mentioned "buyer economy" before, and I will talk about "list economy" this time.

Founded in 2015, Yangtao School has an exclusive list of Japanese local products, calling on users to make purchase decisions with reference to objective sales data. Its data comes from GENEPA Co., Ltd., a famous Japanese e-commerce big data analysis company, and the list is updated every week.

At present, the Peach Blossom School has a Top10 list of more than 100 kinds of short stories in six categories: beauty, mother and baby, health care products, kitchen and bathroom, daily necessities and food. Each product has a Chinese description written by the editorial team and celebrities, and the latest comments of Japanese buyers on the products are presented simultaneously.

After the user places an order, the Peach Blossom Party will provide the back-end "one-click purchase" service. The three platforms of Amazon, Lotte and Yahoo are its main "virtual warehouses", and the prices are synchronized with these platforms.

15. Cross-border fairs
Type: Import B2B
Label: Sourcing platform, which moves the behavior of finding and selling goods in QQ WeChat group to the platform. Recommended reason: no stocking, no trading, only matching.

On the platform of the cross-border market, various sources of goods such as mother and baby, food, beauty cosmetics and health products are gathered, and suppliers of different sizes and prices can display their products on it, and buyers can choose them. This model solves three problems: first, to make the price of the industry more transparent, so that buyers can understand the market through price comparison; Second, the supply chain is shortened, and people who earn the difference by dumping goods at different levels will be eliminated; Third, help small and medium-sized B-terminals with small volume to connect with high-quality suppliers.

In order to attract suppliers, the cross-border bazaar adopted the "sea of people tactics", throwing the goods on the platform into QQ group and WeChat group to attract buyers to purchase on the platform. At the same time, suppliers were forced to enter, and the platform gradually grew.

16. Zhongxing Haisi Road
Type: personality of import service provider

Label: Transform Taiwan Province’s surplus international transport capacity into Fujian port for offshore bonded.

Highlight: Doing bonded import logistics in mature pilot cities has become the mainstream idea of major cross-border import service providers. However, Zhongxing Haisi Road, relying on two ports in Fujian, which are not mature in system construction and other cities, embarked on the road of importing service providers.

In doing this, Zhongxing Haisi Road takes a fancy to Fujian’s location advantage: relying on the only three-hour shipping passage between Pingtan and Taiwan Province, Haisi Road hopes to turn Taiwan Province into another Hong Kong in the cross-border e-commerce field!

　　Zhang Gan, a professor at Tsinghua University Academy of Fine Arts, recently gave a special report entitled "Plague and Western Art —— The Influence of Disease and Plague on Western Painting" in Lecture 10 of "Spring Breeze Lecture Hall" in Tsinghua University. He studied the influence of "disease and plague" on western art from the perspective of art appreciation from three aspects: the plague in works of art, the new theme of the birth of plague and the art interrupted by plague.

　　No.1Plague in works of art

　　Plague and disease run through the development of human civilization. People who have experienced disasters often record or express disasters and the thoughts they bring to people in the form of literature and art.

　　For example, works of art with the theme of war, some patrons at that time hoped to show their military achievements or achievements through their works, and some artists hoped to accuse the atrocities of war by expressing the theme of war.

　　However, there are not many works that show plagues and diseases in paintings. Because the plague brings painful memories to everyone and the state of illness has no aesthetic feeling at all, artists rarely show the sick scenes directly in their works. However, the rethinking of life caused by disease and plague, such as the cycle of life and death, the relationship between man and society and the influence of plague itself on human society, all play a lasting role in art.

　　In western painting, there are some works related to plague or disease, and occasionally artists directly express the visual impact brought by plague in their works. These worksIt reflects the disaster and catastrophe brought by plague and disease to human beings, and the brilliance of human nature highlighted in it..

　　01

　　Plague has been accompanied by human history, and the most serious one in western historical records is the Black Death in 1348. American writer Joseph P. Bourne once wrote in The Black Death: "Neither Western Christianity nor the Islamic world can express such a disaster as the Black Death with visual images." Although few works of art are expressed, we still found some images. These paintings played a certain role in the later study of the Black Death.

　　The scene of survivors burying the dead,

　　The only existing work during the first outbreak of the Black Death.

　　Scenes of priests helping to treat and bury the dead,

　　Bronze prints during the outbreak of Florence plague in 1348.

　　The doctor who treated the Black Death wore a beak mask as a protective measure.

　　02

　　The painting of the altar of Isenheim in the museum of Antlinden in Coma, France, shows the monastery’s treatment of the disease under the epidemic of ergot poisoning. The work comforts the believers through the theme of Christian resurrection, and will surely overcome the disease.

　　Eisenheim altar painting

　　Matthias Gruenewald

　　Painting of the Altar in Isenheim (Unfolded), the central altar was carved by nikolaus Hagenau in 1490, and the hospital chapel of St. Anthony’s Cathedral in Isenheim, Germany, about 1510 ~1515. Altar, painted gilded basswood, 298.4cm× 250.1cm× 92.7cm (center), 74.9cm× 340.4cm (lower sketchpad), oil painting on the side boards, 250.1cm× 92.7cm..

　　Saint Anthony is the patron saint of patients with skin diseases (Isenheim is a village 15 miles from Cole Ma Yinan). In art, pigs are usually accompanied by Saint Anthony, which refers to the use of pork fat to treat skin infections. But it also led Saint Anthony to become the patron saint of pig farmers, and the protectors of basket weavers, pen makers and grave diggers had nothing to do with his treatment (he lived as a hermit, a religious hermit for the first time, in an empty grave).

　　At Isenheim Hospital, the monks of St. Anthony’s Monastery devote themselves to taking care of sick and dying farmers, many of whom suffer from ergot disease. Ergot disease is a disease caused by eating rye grains infected with fungi. Ergotism, commonly known as the fire of St. Anthony (St. Anthony‘s fire) can cause hallucinations, skin infections and attacks on the central nervous system, eventually leading to death.

　　03

　　In the history of western art, there are some outstanding works that reflect plagues and diseases.

　　3.1　The plague of Ashdod

　　In the 17th century, the works of Nicolas Pu Sang, a famous French classicism representative painter, according to the description in Samuel, showed the scene of children crying on the body of their mother who died of the plague, and showed people’s desire to be free from the plague.

　　The Plague of Ashdod， 1628-1630

　　Oil on canvas, 148×198, Louvre, Paris.

　　3.2　Napoleon visited the plague patients in Jaffa.

　　In the 19th century, the works of Antoine-Jean Gro, a pioneer of romanticism and a famous French painter, described Napoleon’s inspection and care of soldiers infected with plague in the monastery of Saint Nicholas, Armenia, and showed Napoleon’s heroic image as a leader who loved soldiers like children and the real scene of treating plague patients.

　　In 1804, oil painting on canvas, 532×720, Louvre, Paris.

　　3.3　Death in the Sickroom

　　At the end of 19th century and the beginning of 20th century, several works by Norwegian expressionist painter edvard munch set off the sad and depressed mood with cool colors, and showed the atmosphere of suffering from diseases incisively and vividly.

　　1893， 134cm ×　160cm，　Munch Museum， Oslo

　　1895， oil on canvas， 150cm ×　168cm， Nasjonalgalleriet， Oslo

　　3.4　Science and Kindness

　　In 1897, Picasso’s work was only 16 years old. The doctor in the picture is modeled after his father, and the girl in the hospital bed is modeled after a gypsy girl Picasso met in the street. This kind of works expressing the theme of science and technology and benevolence was very popular at the end of the 19th century, which was closely related to the development of medical science and technology in this era, and expressed the theme that although the disease was painful, science and technology brought hope to mankind.

　　Pablo Picasso， Science and Charity， 1897， 200 x 250cm

　　3.5　The Plague

　　Marx klinger’s prints depict the sudden appearance of a crow symbolizing death, which shocked the nuns who comforted the patients and filled the whole environment with an ominous atmosphere.

　　1857-1920， From Vom Tode II （Berlin， 1898-1910） Engraving and drypoint， 36 × 31.4cm

　　The psychological impact of the plague on human beings is well reflected in the form of painting. Art is a record of human history, not only an aesthetic expression, but also an important carrier of human thought and civilization.

　　No.2

　　A new theme born of plague

　　Due to the plague, some new themes were born in the history of western painting. For example, after the Black Death, the themes of "Death’s Victory" and "Death’s Dance" appeared. These two themes remind us that people can’t avoid death: the former is more active, persuading people to work hard in this life and strive for good results; The latter is more pessimistic, emphasizing that no matter whether he was a king, a monk or other people from all walks of life, he would eventually be born to die.

　　These thoughts related to death were very popular in the 14th century, which was closely related to the underdevelopment of medicine and technology at that time. People were helpless in the face of diseases and plagues, and their despair and helplessness were understandable. Today, through unremitting efforts and exploration of mankind, there is new hope to overcome the epidemic.

　　Three living people meet three dead people

　　"Death’s Victory" has been popular in Europe since the 14th century. The above picture is selected from the book "Poems and Prayer Books" written by Bonn, Duke of Normandy in Luxembourg, who died of the plague. The dead in the painting said to the living, "We used to be like you, and now we are you in the future." This theme became more popular in the late Middle Ages.

　　The theme of "Victory of Death" series has been shown in Italy, Belgium, France and Germany. The Italian work The Triumph of Death with the Dance of Death is very typical. At the top of the picture is an image of a god of death wearing a crown and the helplessness of people from all walks of life in the world in the face of death, indicating that no one can defeat death; The bottom of the picture embodies the "dance of death", expressing that death has accompanied people all their lives and cannot escape.

　　Giacomo Borlone de Burchis， The Triumph of Death with The Dance of Death， 15th century， Oratorio dei Disciplini in Clusone， Italy

　　The image of death gradually fixed in the Middle Ages: a skeleton with a sickle and an hourglass representing time, and some with wings similar to bats.

　　"Seven Ages of the World: The Image of Death" is a woodcut illustration made by Michal Wohlgemuth for Hartman Scheedel’s Chronicle. In the picture, corpses with different degrees of corruption are dancing, and there is a paragraph under the image: "Nothing is better than death …" It reminds people that death will eventually overcome the body.

　　Death shoots an arrow from a bow on a skinny horse, targeting people of all social classes. The horse occupies the center of the whole scene, its ribs are clearly visible, and its bony head shows its teeth and tongue. Death has just shot an arrow and hit a young man in the lower right corner. Death will also wear a sickle beside the saddle, which is its typical feature.

　　Wet frescoes of Abbatilis Palace in Palermo, circa 1446. Entrusted by the king of Aragon in Naples.

　　01

　　Ponico Di Martino or Ponico Boufard Marco has a famous work "Victory of Death". The picture is divided into two parts: on the left, a young man rides a horse for an outing and meets a hermit. The old man shows you three coffins with the bodies of a king, a priest and a noble respectively. The bodies are swollen and rotted, and the young people cover their noses and mouths; On the right is the scene of young people playing the piano, playing and dancing in the garden. It shows that people were powerless in the face of death at that time, and people were happy in time, while angels and demons in the sky were fighting for people’s souls, which warned everyone that life is short and we should live actively.

　　Cemetery of Pisa Cathedral, Buona Mico di Martino or Buona Mico Buffalo Macco (Active C.1315-1336).

　　02

　　Part of Gorgeous Daily Classics was written by Jean Collomb. In the picture, armed soldiers were beaten out of the water by three skeletons, which also represented the victory of death.

　　A variant of death’s victory

　　Most classic: Old Peter Bruegel, Victory of Death

　　In the lower left corner of the foreground of the painting is the king caught by death, who is still thinking about his gold and silver when he dies. On the right is the priest caught by death, and a pilgrim in white who is lying asleep on the ground in the middle is also killed by death. The skeleton on the left pulls a car full of human skulls. Under the car, there is a woman who is cutting off the textile thread representing the thread of life with scissors, which is a metaphor for the fragility of life. There is a dining table in the lower right corner of the picture. Everyone who is having a banquet is interrupted by death. On the right, there is a trap like a mousetrap. All human beings are driven here by death, which means that human beings will eventually be defeated by death. The background of the whole picture is a barren battlefield, filled with smoke, and the skeleton army completely defeats human beings.

　　Pieter Bruegel the Elder，　Triumph of Death， c。 1562， oil on panel， 117x162cm， Museo del Prado， Madrid。

　　The Dance of Death by the German artist Hans holbein (1497-1543) is an excellent print work in the Renaissance. In a series of dynamic pictures, death invaded the daily life of 34 people from all walks of life, from the Pope to the doctor to the farmer who plowed the fields.

　　Adam and Eve were expelled from the paradise, and death waited excitedly.

　　The samurai struggled with death, and it was hard to defeat after all.

　　A lady was visited by death.

　　Al Brecht Diu Lei was the greatest painter in the German Renaissance. There are four knights in his Four Horsemen in Revelation, representing conquest, war, hunger and death. Among them, death can kill a quarter of the people on the earth with swords, famines, plagues and wild animals. Although this work does not directly show the plague, it warns everyone about the influence of the plague on human beings through the image of death.

　　These works represent the pessimistic attitude of the west in the face of plague in this specific period of the 16th century. These emotions are a portrayal of the world at that time, representing people’s views and understanding of the world. At the same time, artists also satirize social reality through their works, which also reminds us how to look at the present world.

　　But in the history of western painting, this is only a small part, and most of the works face life with a positive and optimistic realistic attitude. The themes derived from the plague are not all pessimism, but there are some changes in the later period.

　　Corpse monument

　　During the outbreak of plague, many people can only be buried in nameless graves or graves. Out of fear of this feeling of complete disappearance, people with conditions demand that enough marks be left on their graves. For about two centuries, rich people put life-size statues of themselves on the top of tombs. In the 1490s, a new form of burial emerged, which was mainly characterized by the juxtaposition of neatly dressed images of bishops, cardinals or nobles and life-size decomposed corpses, and was called the Cadaver monument.

　　The earliest carrion tomb in England belongs to Henry Chichele, Archbishop of Canterbury. The inscription in the mausoleum reads: "I was born in poverty and was later promoted to bishop." If you can’t afford to get sick now, it will become food for maggots … You will be like me after death: all terrible dust, maggots and carrion. "

　　John FitzAlan’s body monument, 14th Earl of arundel, died in 1435. Arundel Chapel in Arendal Castle, Sussex.

　　Ma Saqiao: Trinity, 1425-28 wet mural, Notre Dame de Florence.

　　At the bottom of the picture is a painted corpse monument. This work is the earliest known preserved work using scientific perspective in the history of western art.

　　A patron saint from the plague

　　Based on everyone’s wish to avoid plague infection, two protected saints came into being: St. Sebastian (St. Sebastian) and St. Roche (St. Roch）。

　　San sebastian

　　San Sebastian lived in the early 4th century. His relationship with the plague stems from the fact that he can survive the rain of arrows. In western tradition, arrows are associated with diseases initiated by God. There are many times in the Old Testament that arrows are used to compare God’s punishment. Such as Deuteronomy (32: 23): "Shoot my arrows at them." Psalm (64: 7): "But God wanted to shoot them, and suddenly they were wounded by arrows." Psalm (7: 12): "The bow must be bent and ready." Wait a minute. Classical writers and Christian writers in the first Black Death pandemic also compared the plague to an arrow. The earliest known recourse to Sebastian occurred in pavia and Rome in the 7th century.

　　The earliest known work of Saint Sebastian is a mosaic of the existing New Saint Apolinar Church in ravenna, Italy, which was created around 527-565 AD. Another earlier painting, St. Sebastian, a mosaic of St. Peter’s church in chains in Rome, was created around 682 AD.

　　South Nederland painter Levering Cox

• Josse Lieferinxe (Working CA 1493–1503/08) The intercession of Saint Sebastian for the Plague Stricken, The Walters Art Museum.

　　St. Roche

　　Saint-Roch was born in Montpellier, France, in a noble family, between the 1990 s and 1350 s. On his way to Rome for pilgrimage, he encountered a plague, so St. Roch stayed in Akua Pontent, Tuscany to help the patients. A few years later, he was infected with plague on his way home. A dog licked his wound and brought him food, and finally recovered. After returning home, he was mistaken for a spy and died in prison. People found "angel handwriting" on him, saying that he would become a patron saint of plague patients after he ascended to heaven. The earliest evidence of worshipping him appeared in the early 15th century. His legend is very popular in Venice. St. Roch in the portrait is usually standing, wearing a pilgrim’s hat, holding a cane and a shell, with a dog giving him food. The left leg is exposed, showing a lymph node mass at the root of the leg.

　　Burial place of Saint Roch， Church of San Rocco in Venice， Italy

　　During the Black Death that ravaged northern Italy from 1477 to 1479, people’s worship of St. Roch was growing.

　　St. Roch Hall in Venice

　　Scuola Grande di San Rocco

　　No.3

　　Art interrupted by plague

　　In 1951, art historian Milad Mais published The Paintings of Florence and Siena after the Black Death: Art, Religion and Society in the Mid-14th Century. In the book, he pointed out that the Black Death had a profound influence on the artistic style and content of Florence and Siena. It is precisely because of the fear of plague that the patrons of religious painting gave up the artistic development for half a century and turned back to a more traditional, more religious and spiritual style.

　　Mays believes that the Black Death delayed the reality of Renaissance style and the development of humanistic art for decades. However, more art historians, such as Hank Van Oath, point out that many key artists and patrons died because of the plague, which is the reason for the delay in the change of artistic style. For example, Luo Renzetti, a painter in Siena, died of the Black Death, and the nine-member government in Siena collapsed, which led to the end of the sponsorship of art. Judith Steinhoff, an art historian, believes that the "new patron" with low taste led to the decline of artistic taste at that time. Italians who experienced the plague became very concerned about being remembered, which was reflected in the construction of churches, art sponsorship and donations. The individual’s concern for the name behind him directly triggered human’s concern for artistic realism, which will be the symbol of Renaissance art in the 15th and 16th centuries.

　　Giotto di Bendone

　　（Giotto di Bondone， c.1277-1337）

• Boccaccio said Giotto brought light to the art of painting.

• Dante wrote in the eleventh song "Proud people become humble people" in the Divine Comedy Purgatory: Chemapu wanted to be invincible in painting, but now Giotto has won the praise, so the other one’s reputation is unknown.

• A monument commissioned by Lorenzo de’ Medici in Florence Cathedral to commemorate Giotto. The inscription was written by humanist Poliziano: I am the one who gave new life to the lost painting art.

　　One of the earliest works using the central single-point perspective method.

　　The Birth of Mary 1342， Tempera on wood， 188 x 183 cm， Museo dell‘Opera del Duomo， Siena

　　Titian (1488/90-1576), Mourning Christ.

　　Pietà，　1576，　Oil on canvas， 352 x 349 cm，　Gallerie dell‘Accademia， Venice

　　Titian was infected with the plague and died of a high fever on August 27, 1576. Mourning for Christ was not finished before his death, but was finished by his student Palma.

　　the spanish flu

　　■ Another plague that has an important impact on western art is the Spanish flu. The Spanish flu lasted from January 1918 to December 1920, and about 500 million people were infected in the world. It was estimated that the death toll reached 17 million to 50 million, and some people thought it might reach 100 million.

　　Two very important Austrian painters died of Spanish flu, Egon Schiele and Klimt.

　　Emergency hospital set up in Kansas

　　Egon Schiele painted himself in the image of San Sebastian. The arrow not only represents the plague, but also represents the gossip that denies his art.

　　Self-Portrait as St。 Sebastian （Poster for Arnot Gallery exhibition）， 1914/15，　Indian ink and opaque， 67 x 50 cm， Historisches Museum der Stadt Wien， Vienna

　　02

　　Aids and Art in the 20th Century

　　In the 1980s and early 1990s, AIDS caused by human immunodeficiency virus (HIV) broke out and swept across the United States and other parts of the world. Since the beginning of the AIDS epidemic, more than 70 million people have been infected with HIV, and about 35 million people have died of AIDS.

　　Posters designed by keith haring:

　　Keith Haring，　Ignorance = Fear， 1989， Poster Collection Noirmontartproduction， Paris。　

　　In 1990, Harlem died of AIDS at the age of 31.

　　The test of human nature brought by the plague is also what we need to face today. Diseases make us think about several issues: first, the relationship between man and nature (man and environment, man and animals); Second, the relationship between people and society (individual and whole); Third, the relationship between people (with relatives, friends and strangers); Fourth, the relationship between countries (equality, fraternity or narrow nationalism).

　　In this thrilling art history related to the plague, we have seen the despair and struggle of mankind, the untimely death of many outstanding artists, and more hope and strength. Art constantly reminds us how to get along with nature, society and the past. We should face challenges together and build a community of human destiny with a more universal, equal and broad mind.

　　I hope that the power of art will continue to advance with mankind, and that mankind will never die and art will never die.

　　(This article is reproduced from Tsinghua University)

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On a rainy day not long ago, a police officer in Taiwan Province was patrolling a Chinese medicine clinic when he suddenly heard the screaming of a nurse.

After checking, I found that a black dog was frightened by lightning and rushed into the clinic to hide. Fortunately, after appeasement, it has returned to normal.

So, the police officer took the dog back to the branch office with a cardboard box and dialed the contact number inside its neck ring.

The owner was also excited when he saw the dog, and he was grateful for the enthusiastic assistance of the police.

He said that thunder rumbled that day and he was taking his 7-year-old dog "ZUCCl" out for a walk.

Remind everyone that walking the dog must tighten the traction rope to protect the safety of the dog!

Original Xin Chen Journal of Marriage and Family.

Author: Xin Chen Editor: He Xinyang

Produced by: Journal of Marriage and Family

ID:hunyinyujiating99

In the No.16 courtyard of Beixinqiao in Beijing, behind the swaying bamboo leaves is the mottled shadow of the sun. In front of the window of the north house, a young little man is standing on a pile. This is me more than 40 years ago, smiling and imitating my grandfather’s practice.

My grandfather is a doctor of traditional Chinese medicine surgery and ophthalmology, and also a veteran martial arts lover. He learned a bagua knife and bagua palm from Sun Guangdi, a descendant of Bagua Palm.

One day when I returned to my hometown when I was young, I got up early for a walk and was asked by my grandfather if I wanted to practice something. At that time, I ignored the old man’s intentions and was lazy and laughed it off. Who would have thought that I missed the good relationship of practicing martial arts? Later, I followed the famous Tai Ji Chuan Guan Yongnian to practice Xingyiquan for several years, and gradually entered the healthy jungle, only to know how important guidance and breathing are to the balance of the body.

Also known as the "martial arts", unlike the martial arts novels, which can dominate the martial arts and live forever, Baduanjin is a complete set of guiding highlights and a famous health care method in China. "Eight" can be understood as "Eight Diagrams", which means that the achievement method contains the meaning of China’s ancient philosophy. And "brocade" is because the practicing movements of this method make people feel as soft and beautiful as silk brocade.

According to legend, Baduanjin originated in the Han Dynasty, and a guide map dating back more than 1200 years was found in the tombs of the Western Han Dynasty, in which five movements were very similar to those of the vertical Baduanjin in later generations. The word "Baduanjin" first appeared in the Biography of Immortals by Ge Hong, a Taoist scholar in the Eastern Jin Dynasty. After the Song Dynasty, Baduanjin gradually formed a systematic achievement method, which was spread and developed. The vigorous development of printing in Ming and Qing dynasties provided a material basis for the dissemination of achievement works, and Baduanjin was widely spread.

After the founding of New China, the Party and the government attached great importance to the development of national traditional sports. In 1957, Ba Duan Jin was compiled and published by Tang Hao and Ma Fengge, which provided a good theoretical basis for the public to learn Ba Duan Jin. Since then, the number of people practicing Baduanjin has increased year by year. In the past two years, children born after 1990s and 00 have become more and more interested in Chinese medicine and traditional culture. After the practice video of Ba Duan Jin I shot was posted on the Internet, there were also many comments and praises from young people.

Ba Duan Jin, as its name implies, is divided into eight sections. I won’t go into details about the specific actions here. If you are interested, you can search online for teaching video exercises. According to the practice posture, Baduanjin can be divided into vertical and sitting styles.

Sitting Baduan Brocade focuses on resting the mind, mainly combining breathing and self-massage, focusing on resting, with moderate intensity and small range of movements, and leaning towards body movements above the waist; Vertical Baduanjin refers to the limb movement which is mainly guided by movements, and it "shakes the bones and muscles and moves the limbs", with a large range of movements, which is conducive to the coordinated movement of the whole body.

Practicing Baduanjin can regulate immune function and improve antioxidant capacity. Baduanjin can also improve vascular endothelial function. Medical experiments have proved that after practicing Baduanjin for 24 weeks, patients with essential hypertension can effectively reduce systolic blood pressure and diastolic blood pressure, and at the same time, the levels of nitric oxide synthase (NOS) and nitric oxide (NO) are significantly increased.

The effects of each section of Baduanjin are also different. Some can calm the mind, adjust breathing and straighten the body shape, some can smooth the heart and lungs, spleen and stomach, liver and kidney, some can promote blood circulation in the lungs and strengthen the heart, some can affect the abdominal cavity and massage the spleen and stomach, and some can promote blood dredging in the whole body, which is very helpful for relieving fatigue and restoring energy.

Baduanjin is a treasure of Chinese history and culture. Under the guidance of traditional Chinese medicine theories such as Yin and Yang, meridians and viscera, Baduanjin has played an important role in disease elimination, health care and rehabilitation treatment.

Of course, some people judge the rationality and necessity of China’s guiding and breathing technique from the perspective of so-called "western science". In my opinion, many times, the mystery of Chinese medicine lies in its ease of use and effectiveness, but we don’t need to use scientific parameters and standards to carefully study what is behind it.

We prefer to be "ignorant" and believe that its efficacy is the best gift left by our ancestors for thousands of years.

This article is taken from the magazine Marriage and Family.

The original title is "Every trick is a blind medicine, and Ba Duan Jin is the first choice for health care"

Xin Chen, president of Beijing Yi ‘an Institute of Traditional Chinese Medicine, was born in three generations of famous Chinese medicine families, the grandson of Beijing famous Chen Shi ‘an, the son of Chen Wenbo, a famous old Chinese medicine doctor, and the founder of the public health platform "I Raise You".

Source: Journal of Marriage and Family. China is a leader of happy family life, focusing on women’s growth and happy marriage, and exploring how to love themselves and their families better. (WeChat/Weibo/Today’s Headline: Marriage and Family Magazine)

Editing and typesetting: Wang Yunfeng

Second instance: Li Jin

Third trial: Zhao Haixu

The pictures in this article come from the Internet. We respect the legitimate rights and interests of copyright owners. If copyright disputes are involved, please let the copyright owners inform us to delete them. Thank you.

Original title: "Health Lecture Hall: Baduanjin is the first choice for health care, and every move is a medicine."

Read the original text

Special feature of 1905 film network On January 17th, 2018, the film was officially opened for pre-sale, with a final pre-sale result of 294 million yuan, which still maintains the highest pre-sale result in China film history.

In the end, last year’s Spring Festival file closed perfectly with 1.277 billion box office and 6.4 billion total box office on New Year’s Day.

　

So what about 2019?

　

In the eyes of many people, this year is the strongest Spring Festival file in history.

　

"Shen Teng vs Shen Teng", "Liu Cixin vs Liu Cixin" and "Jackie Chan vs Stephen Chow" … … It is still difficult to draw a conclusion as to what the final outcome of the king-to-king war will be.

　

Last Thursday (January 10th), it was the first to open the pre-sale. Six days later, on the first day of 2019, the box office exceeded 100 million, and there were still 17 days before the film was released.

It is not a special signal that the total box office of pre-sales has exceeded 100 million now, but only two of these films have pre-sales close to 30 million, which is a very obvious decline compared with the same period last year — — The pre-sale result of "Catch the Demon 2" is close to 60 million 16 days in advance.

　

No wonder, some people assert that this is perhaps the most chaotic Spring Festival stall in history.

　

Except for the nine films that have been pre-sold, the high-profile new year’s day and the new year’s day have all been followed up, and the two official Weibo updates have no substantive content for nearly half a month.Suspected to withdraw from the Spring Festival competition.

(Two pieces are suspected of exiting the Spring Festival file)

There are actually four key problems in the competition pattern of this year’s Spring Festival stalls:

　

1. Last year’s total box office was 6.4 billion. How much will the market increase this year?

　

2. How many box offices can the pre-sale of 19.9 yuan stimulate in 2019 when the ticket is no longer available?

　

3. Last year, from the third echelon of 11.4% of the films, all the way to the first echelon, then who will be "unexpected" this year?

　

4. Can a series of atypical Chinese New Year blockbusters in Love Saint 2 break through, or are they "acclimatized"?

　

Last year, five feature films and one animated film finally produced two over 3 billion, one over 2 billion, one over 727 million and one over 600 million, and also won 170 million. This has greatly inspired domestic blockbusters to abandon the December Lunar New Year file and get together to choose the Spring Festival file.

So, can this year’s 7+2 be greater than last year’s 5+1?

　

Judging from the current pre-sale results and the desire index of each platform, it is obvious that the head films of this year’s Spring Festival file are "Flying Life", "Crazy Alien" and.

The ticketing platform wants to see the index

Nowadays, the single-day box office pre-sale has exceeded 100 million, and these three films are still pulling each other, especially the first two works, and the box office gap between them has been maintained at around 1 million.

　

However, compared with the pre-sale results of "Catch the Demon 2", there is still a long way to go at the box office.

　

Why is this happening?

　

The answer is obvious. When the strong meet, it is easy to divide the box office in the early stage. These two films are starring Shen Teng. After two years of polishing of Mahua FunAge films and frequent variety shows, Shen Teng has become another national comedian after Bo Huang.

Bo Huang, another star of Crazy Alien, although only one film met the audience in the past year, its box office appeal has not diminished.

The king versus the king, the audience is naturally prone to indecision.

In the past Spring Festival files, Stephen Chow and Jackie Chan have always been the easiest to sink the attribute of "family fun".

In 2017, although leading all the way, it was eventually overtaken. But in fact, the word-of-mouth difference between the two is not big, just because Kung Fu Yoga is more in line with everyone’s understanding of Jackie Chan movies and meets the needs of the audience.

But this year, the performance of Stephen Chow’s works and Jackie Chan’s works in the pre-market seems to be unsatisfactory.

　

At the same time, compared with the co-marketing of various brands of "Catch the Demon 2" last year, several films this year are relatively weak. Apart from the conventional material promotion and the mode of inviting popular idols to participate in the propaganda song, there is no particularly big movement for the time being, which also leads to the fact that the propaganda is not sinking better.

Of course, sinking seems to be a relatively paradoxical word for the Spring Festival. A large number of "homecoming tides" are difficult to define the audience’s taste, but the success of pre-sale in the third, fourth and fifth tier cities is still the most critical factor in the film.

　

Last year, the successful ticket replacement helped the pre-sale of the film in the early stage, and at the same time won enough market space for the single film. Nowadays, the pre-sale results seem to be declining gradually, but the ticketing platforms such as Cat’s Eye and Taobao Film still advertise "preferential ticket purchase from 19.9 yuan", and "internet plus Movie" is still the key to the current movie market.

However, since last year’s Operation Red Sea, more and more films have relied on word-of-mouth counterattack, and after the incident, the pre-sale box office has lost some persuasiveness.

Especially for the special schedule of the Spring Festival, the movies in this schedule have a fresh life of nearly half a month. Although there are occasional films released on the eighth day of the seventh day, it is difficult to defend the films within the schedule.

　

Dating back to 2014, at that time, the atmosphere of "watching movies for all" rose, and even it was able to counterattack and create a box office miracle. It seems that any film can get a bowl of soup, and word-of-mouth and box office do not seem to be particularly related in this schedule.

2015 Spring Festival box office

In addition, since 2016, the film market has begun another very important word-of-mouth marketing: emotional marketing.

　

Under the slogan of "owing Stephen Chow movie tickets", The Mermaid snapped up 3.38 billion yuan.

2016 Spring Festival box office

Finally, the film quality of The Mermaid failed to meet the expectations of Stephen Chow fans. The next year, when "A Journey to the West" took this as a stunt again, the effect was obviously discounted.

In 2019, Stephen Chow relied on the classic IP to bring "New king of comedy", and the publicity materials featured "Stephen Chow’s Works" from beginning to end. But judging from the current popularity, the audience began to hesitate.

2017 Spring Festival box office

While the film market in China is developing faster and faster, it is also undergoing a transformation from fast to strong. The audience is rational. In the Spring Festival of 2018, word-of-mouth successfully restricted the box office, making it difficult to break 1 billion, while the "Nineteenth Generation of Ancestors" with a pot of stew missed the box office of 200 million. Operation Red Sea, by virtue of word-of-mouth, fought back from the third echelon, which ranked 11.4%.

Operation Red Sea platoon film all the way back.

It can be seen that any film may become a "dark horse" through word of mouth.

With Operation Red Sea Zhuyu in the front, the so-called "family fun" is no longer the key to the success of Spring Festival movies.

Operation Red Sea has always been the benchmark, and the producer behind it, Beijing Culture, is very good at word-of-mouth marketing. As long as the quality of the film can pass, this film with the banner of "China’s first hard science fiction" may be countered.

Of course, the key to the counterattack is that the quality of other films can not fully meet the expectations of the audience. But as far as the current materials are concerned, the strength of The Wandering Earth’s opponents is quite strong, and it is not difficult to counterattack.

Of course, when it comes to counterattack, Han Han is indispensable.

Han Han’s first two works have been countered in the summer vacation and the Spring Festival, and they are among the 1 billion box office clubs. Han Han’s films have always had their own unique style. Now, when he comes to Shen Teng to join us, as long as he can maintain the level of his previous works, the performance of Flying Life will not be too bad.

Let’s look at Crazy Alien, the arch-rival of Flying Life, which has assembled three actors who are highly recognized by the whole people, Shen Teng, Bo Huang and Xú Zhēng. In addition, Ning Hao has been focusing on word-of-mouth cards in recent years.

In terms of quality assurance, the word "Ning Hao’s Works" seems to be much more convincing than "Stephen Chow’s Works".

On the other hand, Jackie Chan seems to have been pursuing transformation after Kung Fu Yoga. This time, he also abandoned martial arts and became a literary giant Pu Songling.

However, this time there is not much advantage in the "starting line", but it must be admitted that Jackie Chan’s audience in the Spring Festival file has been very stable. Judging from the current preview, it seems to be the film with the most "family fun" attribute among several works.

In fact, it was Jackie Chan who first created the concept of New Year’s films across the Taiwan Strait and three places. In the past Spring Festival files, his modern fashion films were the first at the box office. Now the biggest attraction of Detective Pu Songling may be whether Jackie Chan can continue to support his box office appeal after the transformation.

In addition, the two films "Integrity" and "Lover 2" don’t seem to have too many advantages. Judging from the performance of similar themes in other important schedules,"Lover 2" may become a "BlackHorse "As for how much room it has to move forward, it may depend on the follow-up word of mouth.

Relatively speaking, the animation market is relatively stable. "Bears haunt" series has always been the most domineering animation IP in this schedule, but this year, there will be some variables.

　

Although "Piggy Peggy’s New Year" is a young movie, it appears in the mode of real person and animation. Whether children can pay the bill in the end may be the most important key point in its marketing.

It can be seen that this year’s Spring Festival file is very cruel, just like the left and right hands fighting each other. What will happen in the end? In fact, Xiao Dianjun is hard to predict, and the final result may surprise everyone.

　

Return to the overall situation, is it possible to expand the market? Xiao Dianjun believes that there is still some.

　

Looking back over the past three years, the total number of people watching movies on the first day of the National New Year has increased from 17.67 million in 2016 to 32.63 million last year. At the same time, the number of movie screens in China continues to grow, and the number of people who can watch movies is increasing. There is still room for expansion in the natural market.

Just where is the ceiling for expansion? Perhaps the decisive factor is the film itself.

CCTV News:Spring Festival travel rush ends on February 22nd, 2025. According to the data from the comprehensive transportation Spring Festival travel rush working class in 2025, in 40 days in Spring Festival travel rush, the cross-regional personnel flow of the whole society was 9.02 billion person-times, an increase of 7.1% over the same period in 2024.

Among them, the number of railway passengers sent was 510 million, a year-on-year increase of 6.1%; The turnover of highway personnel was 8.39 billion person-times, a year-on-year increase of 7.2%; The number of passengers sent by waterway was 31.21 million, a year-on-year increase of 7.6%; The number of passengers sent by civil aviation was 90.2 million, a year-on-year increase of 7.4%.

Inventory in Spring Festival travel rush in 2025: The "ice and snow fever" traffic in the north and south helps the ice and snow tour.

This year’s Spring Festival travel rush also presents a feature: whether it is cold in the north or warm in the south, there has been an ice and snow tourism fever.

The hosting of the Asian Winter Games has heated up the "two-hour" and "three-hour" economic and tourism circles with Harbin as the center. Domestic air ticket orders with Harbin as the destination increased by over 20% year-on-year, and hotel bookings increased by nearly 60% year-on-year. The cumulative reception of inbound tourists in Harbin increased by 144.7% year-on-year.

A major feature of Spring Festival travel rush this year is that ice and snow tourism fever has appeared in many places in the north and south of China. The data shows that the hotel booking fever in Altay, Yili, Qitaihe, Heilongjiang and Xilin Gol, Inner Mongolia in the north increased by more than 40% year-on-year. The search heat of ice and snow consumption in Shanghai, Zhejiang, Guangdong and other places in the south has more than doubled.

In order to cope with the ice and snow tourism fever, this year, Spring Festival travel rush, the railway departments around the country increased the frequency of trains running between the hot cities of ice and snow tourism. Railway and transportation departments around the country have opened up the "fast lane" of ice and snow tourism, realizing the seamless connection between railway stations, bus stations and ski resorts. In view of the surge of tourists going to Shangri-La, Yunnan for skiing, Yunnan Railway Department has started tourist trains from Xishuangbanna, Kunming, Dali and other popular tourist cities to Lijiang, and then the tourists will transfer to the EMU train from Lijiang to Shangri-La, which will go directly to Shangri-La. Xiamen, Fujian opened the first ice and snow theme train to Harbin.

Wu Zhenbin, the stationmaster of Xiamen North Station of Nanchang Bureau of China Railway, said: "We have designated a waiting area for group passengers in the waiting room and arranged special escort services to make the elderly groups travel steadily and feel warm."

Cookie oven with dipping sauce

Soul barbecue three-piece suit

……

recently

"Zibo Barbecue" fire out of the circle.

Frequent brushing

Gansu people really can’t sit still!

Gansu barbecue application for battle!

On relieving hunger with the tip of the tongue

In the food list of Gansu people

"Barbecue" must be among the best.

Gansu barbecue

What you eat is Jianghu heroism.

Gansu barbecue, according to the calculation, is the heroic spirit of the rivers and lakes. Grilled mutton kebabs are well-deserved kings of meat dishes. Mutton, lamb loin, plate tendons and beef tripe, which are fragrant but not fragrant from Gansu, and which are tight and fragrant with cumin, will reach the extreme with only a handful of salt and a handful of pepper. A more vigorous store directly hangs a fresh leg of lamb at the door, then cuts it on the spot, skewers it on the spot and bakes it on the spot, which is so refreshing.

When people in Gansu eat mutton kebabs, they pay attention to the flavor of the meat and the temperature should be in place. Choose fresh mutton, cut it into pieces of appropriate size, then mix the mutton pieces, meat tendons and other ingredients together and put them on with iron bars. Pay attention to "two thin and one fat", so as to keep a balance at high temperature, neither too greasy nor too firewood. After strict temperature control, the taste of mutton and various ingredients reaches the best state. The mutton skewers made in this way are delicious, rich in taste and golden in color, which makes people drool.

When night falls,

Rows of barbecue stalls become magical.

Was placed in a street

The fragrance is overflowing and steaming.

Three or five friends are sitting together.

Eating barbecue and drinking beer.

Talking about the present and the distance

……

Lanzhou de barbecue

How many "shoulders"

If the life of Lanzhou people begins with a bowl of beef noodles, it can also be said that a steaming barbecue ends the day.

The barbecue in Lanzhou has unique local characteristics, which reduces the hemp flavor and sublimates the flavor of pepper and spiced. The lamb in Gansu is even more famous in the world, which makes Lanzhou barbecue unique. Because of the different proportion of spices, it also shows the characteristics of each family. Barbecue in Zhengning Road, Jiuquan Road and Nanguan Night Market is definitely a "shoulder handle" in a barbecue shop.

To eat barbecue is to eat it one by one, so as to show the "dryness" of the northwest people. The barbecue in Lanzhou, with a piece of fat meat between two lean meats, is shiny and shiny, and red peppers are dotted with meat pieces. It’s full of happiness when you go down!

Eating an oily barbecue with a crisp yellow river beer is the greatest delicious enjoyment of Lanzhou people, and only those who have tasted it know the fun.

Jiayuguan people

How good at eating meat?

Jiayuguan is a famous barbecue city in Gansu, and everyone in the city is a barbecue expert. Roasted sheep’s belly, sheep’s skin and mutton seem unable to show their superb skills, so even the sheep’s bone marrow is dug out and roasted. In Jiayuguan, no sheep can escape the hand of the barbecue chef.

Charcoal barbecue, eating meat.

Mutton into the boiling soup, very graceful; Once the charcoal fire is gone, the taste is even more fierce.

The famous roast mutton in Jiayuguan on the road feels the fusion of time and space and the collision of inspiration and taste buds in the presentation of fresh food with regional colors. Except that wool can’t be roasted, lamb chops, leg of lamb, sheepskin, liver and head of sheep can spoil you.

Jiayuguan barbecue has a secret: the iron barrel next to the barbecue stall is boiling with sheep oil. After the meat is pre-baked for a short time, it can quickly lock the juice in the meat, and then sprinkle with salt and pepper. The mutton is mellow and juicy, which is really "full of happiness." When barbecuing, pay attention to precise control. While roasting with coal fire, sprinkle salt, cumin and Chili noodles while roasting until the surface is crisp and yellow, the meat is ripe and the flavor is strong. After roasting, the mutton is red in color, bright in spicy and fresh sesame oil, not greasy and tender, crisp outside and tender inside, delicious in meat and unique in flavor.

Photo: "Flavor Origin Gansu"

Tracing back to the history of barbecue in Gansu, it is even more "solid". In Jiayuguan, Gansu Province, barbecue has a long history, which appeared as early as the Western Han Dynasty. Archaeologists found portrait bricks painted with kebabs in the "Wei and Jin Tombs in Xincheng" in Jiayuguan City. The figure on the portrait brick skewers meat with two fork-shaped tools and barbecues it on a tripod. As can be seen from these brick paintings, barbecue has been used as a special food to entertain relatives and friends in the Wei and Jin Dynasties.

A handful of oily and fiery "human fireworks" has continued to this day. Because the roast is too good and exquisite, Jiayuguan kebab has been identified as a municipal intangible cultural heritage protection project.

Eating barbecue in Gansu

Eating is friendship, baking is feelings.

Barbecue is a life, an art and a pleasure.

Raising a glass at the barbecue stall makes the atmosphere more relaxed. People who can have a barbecue together at the barbecue stall naturally have a deep friendship. Adding wine to the barbecue, raising kebabs in the left hand and raising a glass in the right hand to respect friendship is another happy life.

In the hustle and bustle, in the square inch of the oven with a strong smell of fireworks, in the light and shade of charcoal fire, and in laughter, diners talked about those parents who were short of food, rice and oil. In the intertwined, tasting the beauty of the world, deducing this ordinary and hot life.

Just like the documentary "A String of Life" said, there are many people who can eat together, but those who can have a string together are real friends. When eating barbecue, we don’t talk about work at all, only talk about friendship.

Wherever Gansu people go,

Memories can’t erase the roadside stalls.

Those vendors who roast kebabs in dialect.

And that string of mutton skewers with fragrant incense into the soul

And those friends who can’t get tired of talking too much nonsense.

In emotional memory

That unique delicacy

Just around.

Never far away

……

Source: New Gansu Client

Original title: "Gansu people’s barbecue is also very curly! 》

Read the original text

　　Now is the autumn harvest season, and food security is "the biggest in the country". The General Secretary of the Supreme Leader stressed that "to implement the rural revitalization strategy, we must take ensuring the supply of important agricultural products, especially grain, as the primary task" and "we must always give top priority to ensuring national food security, accelerate the modernization of agriculture and rural areas, improve the comprehensive grain production capacity, and ensure that it can be produced and supplied in peacetime, and it can be topped and reliable in extreme cases".

　　Firmly hold the bottom line of food security. Since the beginning of this year, all localities and departments have strictly implemented the responsibility of the party and the government for food security, done everything possible to stabilize the area, increase the production of bills of lading, and increase efficiency, and strive to win a bumper grain harvest. According to the agricultural situation dispatch of the Ministry of Agriculture and Rural Affairs, at present, the national autumn grain harvest has reached 80%, and the annual grain production is expected to achieve another bumper harvest.

　　Improve quality, ensure quantity and expand space, and the foundation of food security is stable.

　　Since the beginning of this year, all localities and departments have put the improvement of comprehensive agricultural production capacity in a more prominent position, earnestly strengthened the protection of cultivated land, made every effort to improve the quality of cultivated land, steadily expanded agricultural production space, and implemented detailed measures to combat disasters and reduce disasters to ensure that grain can be produced and supplied at any time.

　　Improve the quality and enhance the ability of farmland to resist disasters and reduce disasters.

　　The black land in Northeast China is fragrant with rice. "This year, the yield of rice per mu is 1,200 Jin, and the flood disaster has not reduced production. High-standard farmland can help a lot." Zhang Youguo, a rice grower in Tianmen Township, founder county City, Heilongjiang Province, said that the irrigation and drainage system in the high-standard farmland project area is complete, timely drainage and fertilization, and detailed management and protection measures have ensured the yield.

　　This year, founder county implemented 47,100 mu of high-standard farmland projects to enhance the ability of farmland to resist disasters and reduce disasters, and further consolidate the foundation of food security.

　　All regions have made great efforts to improve the construction standards and quality of high-standard farmland. The average quality of farmland in the project area has improved by about one grade, and the average grain output per mu has generally increased by 10% to 20%, and the ability to resist disasters and reduce disasters has been continuously improved. By the end of last year, a total of 1 billion mu of high-standard farmland had been built nationwide, and this year’s task is to build 45 million mu and upgrade 35 million mu.

　　Ensure the quantity and protect the "rice bowl field".

　　"In the autumn harvest season, I have to patrol the fields twice more than usual." Early in the morning, Yang Zhili, "Tian Chang" and secretary of the village party branch in Houzhuang Village, Laocheng Town, Wucheng County, Shandong Province, was busy. "The whole village has more than 1,000 mu of cultivated land, and we have taken good care of the fertile land and ushered in a bumper harvest season."

　　At present, Wucheng County has fully implemented the field-length system, established a three-level field-length system at county, township and village levels, divided the grid responsibility area with the administrative village as the basic unit, and set up 453 "field-length" people in the county to ensure that the amount of cultivated land and the area of permanent basic farmland are not reduced, and firmly hold the red line of cultivated land protection.

　　Weave a dense cultivated land protection network, adhere to the principle of fertile land and grain use, strictly regulate the balance of cultivated land occupation and compensation, and implement the balance of cultivated land import and export in a safe and orderly manner. The field length system has taken root in 26 provinces (autonomous regions and municipalities). A series of hard measures for farmland protection have continuously consolidated the foundation of granaries in big countries. This year, the intended grain planting area in China is over 1.77 billion mu, increasing for four consecutive years.

　　Expand space and comprehensively transform and utilize saline-alkali land.

　　In Guanshantun, Beizheng Town, Changling County, Jilin Province, there was a "new green" on the saline-alkali land where nothing could grow. Cao Xiaofeng, an academician of China Academy of Sciences, came to Changling County to demonstrate the improvement and utilization technology of severe saline-alkali land. According to the yield measurement results of saline-alkali land, it is estimated that 620 kilograms of sesbania hay can be produced per mu. "It is different for experts to change the soil, and green manure sesbania can grow in severe saline-alkali land." Ye Shuwen, a farmer, said.

　　Saline-alkali land is an important source of "improving quality, expanding capacity and increasing efficiency" of cultivated land. All localities fully tap the comprehensive utilization potential of saline-alkali land and carry out management and improvement of saline-alkali cultivated land in different regions. Since 2020, the Ministry of Agriculture and Rural Affairs has carried out pilot projects for the control of saline-alkali cultivated land in eight provinces, with a total implementation of 2.4 million mu in three years. The quality of cultivated land in the project area has improved by 0.11 to 0.51 grades on average, and the soil salt content has decreased by about 2&permil on average. .

　　Strengthen the support of agricultural science and technology, and new agronomy will help grow good grain.

　　The fundamental way to solve the problem of eating lies in science and technology.

　　All regions and departments are guided by tackling key agricultural core technologies and oriented by industrial demand, focusing on chassis technology, core provenance, key agricultural machinery and equipment, and constantly strengthening agricultural science and technology support. At present, the contribution rate of agricultural science and technology progress in China has reached 62.4%. The villagers’ "golden pole" is more and more stable.

　　Adding power to agricultural machinery will turn farming into "smart farming".

　　"With a good helper for farming, I feel more at ease ‘ Number ’ 。” Song Yixian, a large grain grower in Lujiaba Village, Baishui Town, wangcang county, Sichuan Province, opened the application program on his mobile phone to check the operation of the harvester. This year, more than 30 mu of rice planted by his family relies on intelligent agricultural machinery to achieve accurate sowing, fertilization, pesticide application, irrigation and harvesting, with an average yield of 1,200 Jin per mu.

　　"From Beidou navigation high-powered tractors to riding transplanters, from high-load plant protection drones to self-propelled corn combine harvesters, advanced machinery is an important equipment foundation for storing grain in technology." Ye Xingqing, Minister of Rural Economic Research Department of the State Council Development Research Center, said.

　　At present, the comprehensive mechanization rate of crop cultivation and harvest in China has reached 73%, and the harvest of staple crops has basically been mechanized.

　　Hold fast to China seeds and ensure food security from the source.

　　Special high-quality wheat, high amylose corn, water-saving and drought-resistant rice … … Not long ago, at the 20th National Seed Double Fair held in Hefei, Anhui Province, more than 350 new and excellent varieties of seed enterprises appeared in succession. From "satisfying quantity" to "improving quality", seed industry enterprises continue to exert their efforts around the current demand for seeds for agricultural production.

　　"After long-term efforts, China’s seed industry technology is generally at the advanced level in the world." Wan Jianmin, academician of China Academy of Engineering and director of the National Crop Variety Approval Committee, said. At present, the coverage rate of improved varieties of crops in China is over 96%, the area of self-bred varieties accounts for over 95%, and the contribution rate of improved varieties to agricultural production is over 45%.

　　New agronomy is applied to the fields to help farmers grow more and better food. Recently, the high-yield demonstration party of 1,000 mu of corn in Zhaijia Town, Linyi County, Shandong Province ushered in a good harvest. The yield measurement results show that the yield per mu reaches 1000 kg. "From sowing to harvesting, at least eight or nine technologies were used in a field." Pang Linmeng, head of the agricultural technology station in Zhaijia Town, said.

　　Sending skills to the fields and serving the villages, more than 500,000 agricultural extension workers across the country play an irreplaceable role in stabilizing grain supply, increasing production and income. "Agricultural technology extension system is the main force to promote agricultural technology progress." Cui Jianghao, director of the Technology Extension Division of the Department of Science, Technology and Education of the Ministry of Agriculture and Rural Affairs, said that we will continue to strengthen the training and ability improvement of agricultural technology extension personnel, implement the responsibility of detailed posts, implement the household-linked mechanism, and explore more pragmatic service models.

　　Promote green production mode and strive to develop ecological agriculture.

　　Green is the background color of agriculture.

　　Since the beginning of this year, all localities and departments have accelerated the green mode of agricultural production, made great efforts to develop ecological agriculture, promoted the conservation and efficient utilization of resources, and continuously enhanced the market competitiveness and sustainable development capacity of grain and important agricultural products.

　　At present, the output of green, organic and geographical indication agricultural products in China accounts for 12%, and the pass rate of routine monitoring of agricultural product quality and safety is 97.6%.

　　Input reduction and efficiency increase, and green production has become a new trend in the field.

　　In Shengping Village, Wuliming Town, Zhaodong City, Heilongjiang Province, the harvested corn field was covered with straw. Speaking of green grain planting, Shao Chunyu, chairman of Yuyan Yumi Planting Professional Cooperative, said: "Before sowing, the seeds are coated, slow-release fertilizers are applied to extend fertilizer efficiency, and no-tillage sowing and protective farming mode is adopted, and the straw is crushed and returned to the field. From planting to harvesting, intensive cultivation not only saves seeds and fertilizers, but also increases the average yield per mu by 10%. "

　　"Farmland has become greener, and the green and efficient development of agriculture has achieved new results." Yu Fawen, a researcher at the Institute of Rural Development of China Academy of Social Sciences, said.

　　At present, all localities are striving to promote the greening of inputs, the cleaning of production methods and the recycling of agricultural wastes, and the formation of a green industrial chain of grain production has accelerated.

　　Last year, the utilization rate of chemical fertilizer for rice, wheat and corn reached 41.3%, 1.1 percentage points higher than that in 2020. The coverage rate of unified defense rule was 43.6%, an increase of 1.2 percentage points year-on-year.

　　The development of ecological breeding will increase the output benefit.

　　"Rice and crabs are raised together, achieving dual use of one water and double harvest in one field." Ren Zhiguo, chairman of Yingtai Agricultural Machinery Farmers’ Professional Cooperative in Daguan Village, Datun Town, Zhenlai County, Jilin Province, introduced that 9 tons of rice are produced in each hectare of paddy fields, and one kilogram of fine rice is sold from 15 yuan to 20 yuan. Adopting the model of "enterprise+cooperative+farmer", the local crab can increase its income by about 7000 yuan per hectare.

　　Stabilizing grain and promoting fishing will increase the income of rich farmers. The relevant person in charge of the Fisheries and Fishery Administration Bureau of the Ministry of Agriculture and Rural Affairs introduced that in recent years, the rice and fishery comprehensive breeding industry has developed rapidly, making positive contributions to ensuring food security and aquatic product supply, increasing farmers’ income and promoting rural revitalization.

　　Do a good job in intensive processing, and the grain industry chain will continue to extend.

　　In the production workshop of Feitian Biotechnology Co., Ltd. in Qixian County, Henan Province, the wheat entering the green processing chain is ground and intensively processed: first, it is processed into flour and bran, and 25% of the tail powder is processed into starch and gluten products, and then further transformed, and high value-added products such as wheat crystalline glucose and crystalline fructose can be obtained. "Every grain of wheat is fully utilized." Dong Deping, general manager of the company, introduced.

　　To comprehensively promote rural revitalization, we must firmly grasp the initiative of food security. In the new era and new journey, under the strong leadership of the CPC Central Committee with the Supreme Leader as the core, all localities, departments and hundreds of millions of farmers will work hard together, roll up their sleeves and work hard, and pay attention to production and capacity, quantity and quality, and production ecology. Chinese’s rice bowl will surely get stronger and stronger.

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