The mobile game "Against the Cold Water" pioneered the meta-cosmic advertising model, and Geely China Star became the chief implanted brand.

Recently, Netease’s first open-world martial arts game "Going Against the Water" was announced, and China national automobile brand-Geely China Star became the chief implanted brand of the game public beta. This represents that the game official once publicized that "using the game meta-universe advertising to make profits and reducing the dependence on players’ recharge payment" has officially become a reality.

The mobile game "Against the Cold Water" has repeatedly introduced to the players that it "does not force Krypton" and "completely gives up numerical payment", and relies on appearance payment and pass to get part of the income, and the rest of the difference will be earned by implanting advertisements in the game. The profit model of the brand gold master advertising fee with Meta Universe.

In the previous test of the game, the subversive reform of the game in terms of gameplay content and the game mode of neither liver nor krypton have indeed been confirmed. However, because the embedded advertising system has not been formally applied, many people still have doubts about whether the "meta-universe advertising" model can make up for the game revenue gap.

The fact that Geely China Star became the chief embedded brand in the public beta of "Going Against the Water" proved the possibility of this model.

As the flagship game project of Netease, the mobile game "Against the Water" itself has some embryonic forms of "Metauniverse". The production team wants to attract players into the game world with a lot of game content and excellent gameplay design, and then achieve a kind of "traffic realization" effect by planting advertisements.

This kind of cross-domain linkage is not a low-level operation such as "watching advertisements jump off" in the traditional sense, but relies on the immersion and appeal of the game itself, and accurately delivers advertisements from different angles without affecting the player’s game experience and destroying the game atmosphere.

According to the official of "Going Against the Water" mobile game, the "car-tour linkage" with Geely China Star will be carried out by setting up a "virtual image spokesperson of Geely China Star" in the game to interact with players, help players understand new car information, make an appointment for a test drive, and receive exclusive car purchase subsidies for mobile game players.

In order to ensure the seriousness of the game atmosphere and the integrity of the player’s experience, there will definitely be no cars that are out of date in the game, and there will be no systematic notices of the nature of car promotion. Of course, "there will never be any game content that needs to be bought to experience."

Geely China Star, the first time to test the advertisement of Shuiyuan Universe, also specially invested in the exclusive car purchase benefits for the mobile game players of "Against the Water" for this implantation. According to the official disclosure, the benefits are quite strong, and the mobile game players of "Against the Water" can receive them in the game after the activity is launched.

Witness the 20th anniversary of Chery’s export. Tiggo 8 PLUS is the first car owner in the world to deliver the car.

  one0Month 1fiveDay,On the occasion of the 20th anniversary of Chery’s automobile export, a new member of the Tiggo 8 series-Tiggo 8.?PLUSOfficially listed in Yanqi Lake, Beijing. At the press conference, dozens of Tiggo 8 PLUS owners, represented by Mario Aube, First Secretary of Polish Embassy in China, were the first global owners, from Yin Tongyue, Party Secretary and Chairman of Chery Automobile Co., Ltd.Gao Xinhua, Deputy General Manager of Chery Automobile Co., Ltd. and President of Automotive Engineering Technology R&D Institute.Took the key in his hand and formally joined "T"IGGO M.A.N”Big family.

Yin Tongyue (first from left), Party Secretary and Chairman of Chery Automobile, took a group photo with Chery global car owners.

  As an independent automobile brand that "went out" earlier in China, Chery Automobilerely onTwenty years in the global marketdeep ploughing/tillage/cultureDevelopment, alreadyBecome the most popular China automobile brand in overseas markets.. As of now, Chery Automobile hasfourtimeobtainIt has to be selected by the state"Best Overseas Image Enterprise" 20Strong, andEstablished overseasfourR&D center, 10 production basesAnd more than 1500Home sales serviceNetwork point, productIt has been sold to more than 80 countries and regions, with a cumulative export of 1.65 million vehicles.,Ranked first in China brand passenger car export for 17 consecutive years..

  this year,In COVID-19.pneumoniaGlobal epidemiccommit atrocitiesUnder the background, CheryautomobileofabroadExport business,Still achievedSubstantial increase,January-Septembershare,CheryPassenger car exit69371Cars, a year-on-year increase36.4%。 Among them, withA new generation of Tiggo 8 leads.The sales volume and market share of Chery star products in Russia, Saudi Arabia, Chile, Ukraine and other countries have reached record highs.

Tiggo 8?PLUS

  As a flagship SUV based on global standards, Tiggo 8 PLUS is the latest product carrier for Chery Automobile to integrate global wisdom and core technologies, and it is also a strategic model for Chery Automobile to lay out the global market. At present, Chery Automobile has initially completed the layout of Tiggo 8 in the global market. Next, Tiggo 8?PLUS will also be in succession.The listing of Saudi Arabia, Russia, Uruguay, Ukraine, Chile and other places in the world has further helped Chery Automobile to move towards the strategic goal of "building an international brand with global competitiveness".?

The dance of "Subject III" in China Art Newspaper became popular, which gave a thought about network communication.

Recently, the dance of "Subject III" has become popular online and offline, and more and more people are attracted by it, which makes the dance quickly change from "dirty" and "questioned" to popular in many places and even attract attention abroad.

The dance of "subject three" rose in Guangxi earlier. Why is it called "subject three"? There is a network saying that every Guangxi person has to go through an exam in his life. If it is likened to driving test, then "subject one" means singing folk songs, "subject two" means talking about powder, and "subject three" means dancing, so the dance had the network name of "subject three in Guangxi" in its early days.

The author believes that the four characteristics of "Divine Comedy", minimalism, "open source" and platform have jointly contributed to the popularity of "Subject III" dance.

First, the adaptation of Divine Comedy makes dance and music complement each other. The classic BGM (background music) of "Subject III" dance is "Laughing at the Rivers and Lakes" (DJ version). The style of this song expresses a kind of heroism, optimism and self-confidence in the face of setbacks and failures, encourages everyone to face setbacks bravely and frankly, and inspires people’s courage and lofty sentiments. The DJ version of the music is lively and dynamic, and with the opera singing method, the lively and joyful atmosphere is quickly created between the music, which is easy to arouse the emotional resonance of onlookers.

Second, the minimalist action catalyzes innovation. Every movement of this dance is very simple, and ordinary people can master it after practicing several times. In addition, dancers can innovate anytime and anywhere, without special knowledge reserves and professional training, and zero-based fans can also arrange new moves. According to rough statistics, dozens of dance versions of "Subject III" have appeared on the vibrato platform at present, and they are still growing.

Third, "open source" is versatile and ever-changing. The performance threshold of "Subject III" dance is extremely relaxed, which provides a friendly "open source" environment for subsequent scene changes. As far as the number of performers is concerned, the dance can be performed by a single person or by a group of people. As far as the performance scene is concerned, the dance has low requirements for the performance location. As far as performance assistance is concerned, the dance can be adapted to a variety of costume props. As far as the performance effect is concerned, the movements are concise, smooth and large, especially with the constant change of the photographer’s angle of moving the mirror, the road show of this dance has a strong visual impact and shock. As far as the performance content is concerned, under the fierce competition of short video content and the situation of "involution", various creators have "crossed the sea" and "opened their brains wide" and rushed to release creative short videos, adding various storylines on the basis of dance, in order to win the valuable "second-level" attention of the audience.

Fourth, the short video platform enables sustainable development. The short video platform, represented by Tik Tok, integrates advanced digital technologies such as big data and virtual reality, integrates many resources such as finance, technology and culture, and opens the way for the production, dissemination and realization of Internet content. This unicorn-style head platform provides a warm soil and appropriate opportunities for the popularity and continuous popularity of the "Subject III" dance.

Of course, there are also some negative voices around the dance of "subject three" Some people think that the artistic value of this dance is low, even vulgar; Some people think that the dance is "too corny" and "spicy eyes"; Others think that such dancing movements may bring some health risks, such as spraining ankles. Such comments are not uncommon, but it is undeniable that such a dance has indeed "harvested" a considerable number of audiences, and has continued to circle in the network tide, and has continued to maintain or even increase its popularity. In the face of this cultural phenomenon, let’s take a cautious and discerning attitude towards it, and get valuable experience and methods through the analysis of removing the false from the true and discarding the bad, so as to provide experience reference and enlightenment for the creation and dissemination of other art categories.

In the current Internet era, although the online literary field presents the development trend of Qian Fan’s competition and a hundred flowers blossom, it also exposes some problems, such as the short life cycle of some literary works, and even "seeing death"; Some literary and artistic film and television works are applauded in the industry, but the market response is flat, and there is an embarrassing phenomenon of applauding and sitting upside down; Although some traditional excellent cultural works still have market competitiveness, they are limited by the lack of appropriate communication channels, which hinders their communication. In view of this, the continued popularity of "Subject III" dance may provide some solutions to the above problems.

There should be both upward intention and downward brushwork in creation. Since ancient times, excellent literary works must be upward and sublimated, which is consistent with people’s pursuit of truth, goodness and beauty. Low conception is like unstable foundation and broken roots, even with superb creative skills or gorgeous rhetoric, it can’t make it have classic characteristics. With a good idea, how to show it? This requires a downward stroke. Literary and art workers should often go deep into the lively scene, explore the first-hand materials, and carry out accurate screening, deep processing and classic empowerment to create excellent literary and artistic works with both local flavor and vitality.

In expression, we should constantly update the "thesaurus version" to adapt to the current context in time. Literary and artistic creators should first realize the necessity and importance of keeping pace with the times, then follow up in time, study moderately, master skillfully, and finally integrate, digest and absorb according to their own creative characteristics, so as to narrow the psychological distance and physical distance between their works and young people, thus increasing the audience depth of literary and artistic works.

In communication, we should constantly be compatible with new media and inject surging power into the spread of literary and artistic works. In the digital age, the digital platforms represented by Tik Tok, Aauto Quicker, Xiaohongshu, Bili Bili, etc. have shown strong advantages of being late-comer. They are extremely fast in spreading, easy to enter the threshold, and low in cost. They are rich in content, low in cost, convenient and simple, and quick to realize. They are quietly and rapidly changing our way of life and production. Faced with this trend, literary and art workers should also know the situation in time, change their development ideas, adapt to the new digital track, learn relevant successful experiences, start from imitation, accumulate in exploration, improve in resumption, become bigger and stronger in innovation, and inject strong impetus into the spread of literary and art works with the unique advantages of digital platform.

Volvo is no longer a joint venture brand.

Recently, Volvo announced that it has signed an agreement with Geely Holding Group, the parent company, to acquire the shares of Geely Holding Party in the China joint venture company of both parties, and fully integrate the manufacturing, R&D and sales of Volvo Cars in China.

China is Volvo’s largest single market and one of the fastest growing regions in the world. By acquiring another 50% shares of Daqing Volvo Car Manufacturing Co., Ltd. and Shanghai Volvo Car R&D Co., Ltd., Volvo will further consolidate its position in China and expand its influence in the China market.

Although the two joint ventures have achieved financial consolidation in Volvo Car Group, after the wholly-owned holding, Volvo Car will gain a larger share of net income and assets.

Hanken samuelson, CEO of Volvo Car Group, said: "Through this agreement, Volvo Car will become the first global automaker to fully integrate its China business."

Li Donghui, CEO of Geely Holding Group, said: "Geely Holding Group and Volvo Cars are constantly seeking to achieve the best asset combination within the group. This transaction will establish a clearer shareholding structure between Geely Holding Group and Volvo Cars to ensure the maximum synergy between the two parties."

The transaction will be divided into two steps, which is expected to be officially completed in 2023, starting with the lifting of the foreign share ratio limit for passenger cars in China in 2022.

The transaction must be approved by the regulatory authorities, and both parties will not disclose the details of the transaction, and the employees and partners of the relevant companies will not be affected.

In recent years, Volvo has achieved strong growth in the China market. In 2020, China sold 166,617 cars, an increase of 7.5% compared with 2019, and set a sales record in the China market for eight consecutive years. In the first half of 2021, sales increased by 44.9% year-on-year.

Throughout fiscal year 2020, Volvo Car Group’s annual operating profit was SEK 8.5 billion (SEK 14.3 billion in 2019) and its annual turnover reached SEK 263 billion (SEK 274.1 billion in 2019).

The second half of 2020 has the best profit and sales volume in history. In the last six months, the revenue was SEK 151 billion, the operating profit was SEK 9.5 billion, and the profit increased by 8.2%, but the revenue only increased by 4.9%. This shows that Volvo has succeeded in mitigating and restoring the impact of the coronavirus pandemic.

Let’s look back at the history of Volvo: the brand was founded in 1927, and today, Volvo is one of the world-famous automobile brands, with business in more than 100 countries. In 2010, it was acquired by China Geely Holding Group.

Volvo’s headquarters, product research and development, marketing and administration departments are mainly located in Gothenburg, Sweden, while Volvo Car’s Asia-Pacific headquarters is located in Shanghai, China.

Volvo has automobile main engine manufacturing plants in Gothenburg (Sweden), Ghent (Belgium), Chengdu (China), Daqing (China), Luqiao (China) and Charleston (USA), engine manufacturing plants in Sheffield (Sweden) and Zhangjiakou (China), and parts manufacturing plants in Ulovstrom (Sweden).

The price of Volvo XC60 in Yancheng has been greatly reduced! The reserve price is 289,500 yuan, this time only.

The latest news of Yancheng car home preferential promotion channel, luxury SUV is in progress. As a highly regarded model, the price reduction of Volvo XC60 is surprising. In Yancheng area, you can enjoy a maximum discount of 132,400 yuan, and the minimum starting price is 289,500 yuan. If you are interested in this model, don’t miss this excellent opportunity. Please click "Check the car price" in the quotation form to get a higher discount.

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Volvo XC60 is a luxury SUV, and its design is full of modernity and elegance. The front face design of this car is very unique, adopting the iconic Volvo family design language, such as the straight waterfall air intake grille and the sharp "T" headlight group, which makes the whole car look very exquisite. The body lines are smooth, and the overall style is simple and luxurious. In addition, the side of XC60 also adopts a unique "origami" design element, which makes the body more stereoscopic. At the same time, the rim of XC60 is also very attractive, and a variety of styles are available, which adds a sense of movement to the vehicle. Generally speaking, the design of Volvo XC60 is very attractive, full of modernity and luxury, and it is a leader among luxury SUVs.

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Volvo XC60 is a medium-sized SUV with a body size of 4708*1902*1660 and a wheelbase of 2865 mm.. The lines on the side of the car are smooth, showing an atmospheric and steady style. The front tread is 1653mm, the rear tread is 1657mm, the front tread is 235/60 R18 in tyre size, and the rear tread is also 235/60 R18 in tyre size. The car’s tire size and rim style are excellent, providing the driver with excellent handling performance and stability.

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The interior design of Volvo XC60 is simple and elegant, with high-quality materials and fine craftsmanship, creating a luxurious and comfortable driving environment. The steering wheel is made of genuine leather, which makes it feel comfortable. At the same time, it supports manual adjustment up and down and back and forth, so that drivers can easily find the driving posture that suits them best. The central control screen has a size of 9 inches, supports the speech recognition control system, and can realize the control of multimedia, navigation, telephone and air conditioning functions. The front and rear rows are equipped with USB and Type-C interfaces, which is convenient for passengers to charge and connect devices. The seat is made of imitation leather. The front and rear adjustment, backrest adjustment, height adjustment and lumbar support are supported by the main and co-pilot seats. At the same time, it also has the functions of heating and electric seat memory. The rear seats support proportional tilting, providing passengers with more storage space. Generally speaking, the interior design of Volvo XC60 is both practical and comfortable, and it is a luxury SUV worthy of consideration.

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The Volvo XC60 is powered by a 2.0T 250 HP L4 engine with a maximum power of 184 kW and a maximum torque of 350 N m.. This engine adopts advanced technology and has excellent performance and excellent fuel economy. At the same time, it is also equipped with an 8-speed automatic gearbox, which makes driving smoother and more comfortable. The outstanding performance of this engine provides Volvo XC60 with strong power and excellent acceleration performance, and also ensures the fuel economy and low emissions of the vehicle.

In the evaluation of the owner of car home, we saw her high praise for the design of Volvo XC60. As she said, the design of XC60 is very attractive, with dynamic appearance lines and a sense of stability and atmosphere. The streamlined design of the body gives people a delicate feeling, while the handling of details is also full of modernity. It can be said that the design of XC60 is very successful. In addition, XC60 has excellent performance and comfortable driving experience, plus luxurious interior and rich configuration, making it a very popular medium-sized SUV. If you are looking for a car that can meet the needs of daily commuting and weekend travel, Volvo XC60 is undoubtedly a good choice.

What is the difference between BYD Qin pro and Micro Blue 6?

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There are some differences in price, body size and configuration between BYD Qin Pro and Micro Blue 6:

First of all, in terms of price, the official price of Qin Pro Top Edition is cheaper than that of Micro Blue 6 Top Edition.

Secondly, from the body size, the body of Qin Pro top version is longer than that of light blue 6 top version, and the wheelbase of Qin Pro top version is also longer than that of light blue 6 top version.

Finally, in terms of overall configuration, the configuration of the micro blue 6 top version is richer than that of the Qin Pro top version.

BYD is a China automobile brand, founded in 1995, which mainly produces business cars and family cars and batteries. Starting from the scale of more than 20 people, it grew into the second largest rechargeable battery manufacturer in the world in 2003, and BYD Auto was established in the same year. BYD Auto follows the development route of independent research and development, independent production and independent brand, and is determined to build a truly affordable national car. The light blue is a car owned by Buick, and the light blue 6 is a hybrid car.

To sum up, if you choose to buy Qin Pro and Micro Blue 6, you can choose the model that suits you according to your own needs and budget. If you pay more attention to price and body size, you can choose Qin Pro top version; If you pay more attention to configuration and power system, you can choose the micro blue 6 top version.

[Interpretation of a picture] Huawei has made a "killer" against Samsung. Made in China has made a counterattack!

On 25th, Huawei announced that it had filed an intellectual property lawsuit against Samsung in the Northern District Court of California and the Shenzhen Intermediate People’s Court of China. In this lawsuit, Huawei asked Samsung to compensate Huawei for its intellectual property infringement. What patents are involved in this lawsuit?

In response to Huawei’ s lawsuit, Samsung responded on the 25 th thatIt will "evaluate the lawsuit and safeguard Samsung’s business interests in an appropriate form".Samsung executives in charge of intellectual property rights said that they did not rule out launching a counterclaim against Huawei.

Perhaps in the impression of many people, in the past, China products were always labeled as "shanzhai" and "pirated", and China enterprises were often the defendants in such patent lawsuits. In 2013, Apple teamed up with Microsoft to sue Huawei. In 3 years, Huawei was sued 54 times! What are the chances of Huawei becoming the plaintiff and Huawei v. Samsung?

However, historically, it is a long process to resolve patent disputes between mobile phones. Industry insiders expect that it will take some time for everyone to know whether Huawei can win this lawsuit in the end.

In 2010, Apple filed a lawsuit against HTC.

Nearly two years later, the US International Trade Commission found that HTC infringed Apple’s iPhone patent and imposed an import ban on smartphones involving this patent. In 2012, HTC settled with Apple.

In 2011, Apple filed a patent lawsuit against Samsung.

After years of repeated tug-of-war, in December 2015, Samsung agreed to pay Apple a patent loss of up to $548 million.

In 2014, Ericsson sued Xiaomi in India.

Ericsson sued Xiaomi for allegedly infringing eight patents of ARM, EDGE, 3G and other related technologies, which eventually led to some mobile phone products of Xiaomi not being allowed to "enter" the Indian market.

Why is patent so important to communication companies? Do you know how many patents are involved behind a smart phone?

No wonder there is a saying circulating in the enterprise circle: "Third-rate enterprises sell coolies, second-rate enterprises sell products, and first-class enterprises make patents." In recent years, enterprises in China have devoted themselves to technology research and development, and already have strong technical strength.

According to professional analysis, China’s mobile phone brand has entered a period of high growth overseas, and "Made in China" has begun to counterattack and become a "China brand", which has been widely recognized by the world.

No matter who wins or loses this intellectual property lawsuit, it can at least prove that China Manufacturing is no longer synonymous with "shanzhai" and "low quality", but also has the ability to innovate. It is the premise of all development for enterprises to establish intellectual property awareness and strive to create a good environment for intellectual property protection. Only by finding a breakthrough in technology and patents and forming enough differentiated competitive advantages can they occupy a place in the future market!

Aauto Quicker-W (01024.HK) closed up 2.04% on April 2, with a net inflow of main funds of HK$ 31,663,500.

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Tonight, let’s put down the phone, turn on the TV and say goodbye to him!

  February 19, 2018, the fourth day of the Lunar New Year. Chongqing is also permeated with the festive and lively atmosphere of the Spring Festival.

  A young policeman hurried to the funeral home and made three deep bows to the body in the coffin.

  The people he paid homage to were not his relatives or friends, nor his close friends.

  My name is Wang Zemin, and Uncle Yang is my savior. I came here to see him for the last time today. 

  I will be you when I grow up.

  A newspaper witnessed the mission of two generations of policemen.

  Wang Zemin, 23, is an ordinary policeman in Chongqing.

  One day in the winter of 2017, at 12 o’clock in the middle of the night, he was on duty and suddenly received an alarm call from a man. His child was lost.

  After three hours of intense searching, Wang Zemin finally found the figure of a child carrying a yellow schoolbag, and finally let go of his heart after a night’s struggle and breathed a sigh of relief.

  On second thought, he thought how familiar the scene was.

  Twenty years ago, 3-year-old Wang Zemin was separated from his father in a department store, and he was so scared that he cried.

  Two strange men who claimed to be his father tried to take him away. Fortunately, I met Yang Xuefeng, a 21-year-old policeman who just started working. Yang Xuefeng hugged him and searched the whole department store, and finally found his father who was sweating and anxious.

  This scene happened to be photographed by reporters passing by and published in Chongqing Evening News the next day.

  Coincidentally, 20 years later, Wang Zemin also became a policeman.

  He imagined that if we met again, he would give the newspaper of that year to Uncle Yang and tell him that now we are two generations of policemen, and that’s exactly what I said. When I grow up, I will become you.

  But he didn’t expect to see this uncle Yang again, and it was already a long time between heaven and man.

  Wang Zemin took the newspaper in those days and came to Yang Xuefeng’s Lingqian. He must give Yang Xuefeng a present. Because of uncle Yang Xuefeng’s kindness to him, but also because of a young policeman’s sincere respect for his predecessors.

  Yang Xuefeng was an ordinary traffic policeman, who was the deputy head of the Shichuan patrol brigade of the traffic patrol detachment of Yubei Branch of Chongqing Public Security Bureau.

  On the third day of February 18th, 2018, Yang Xuefeng, who was responsible for Spring Festival travel rush security, was attacked by a mob with a knife.

  In order to prevent more bloody casualties, Yang Xuefeng, who was stabbed several times, grabbed the gangster desperately and tried his best to knock out the knife in his hand.

  The gangster was subdued, but Yang Xuefeng was stabbed in the carotid artery and stabbed several times in the abdomen, and died heroically because of excessive blood loss.

  If it weren’t for Yang Xuefeng’s fate to subdue gangsters, he might still be one of the most common traffic policemen on the streets of Chongqing.

  Every day, when people follow his gesture to guide through the traffic, they don’t know his name or remember his face. His face is integrated into the group image of thousands of public security policemen.

  However, many people will always remember his name.

  The "warm police" in the mouth of ordinary people

  The rule of law is supreme, human feelings are more human.

  Villager Tang Xingkui is a volunteer of popularizing law. It is hot in summer in Chongqing, and many people who ride motorcycles to work in the village don’t love helmets. Tang Xingkui saw who didn’t wear it on the road and went forward to correct them.

  There was a young man named Li who blamed Tang Xingkui for meddling and being prude, which made Tang Xingkui angry. However, he unexpectedly thought of Yang Xuefeng. "When I think of officer Yang, if he encounters this thing, he will definitely not get angry at all. After that, Tang Xingkui still encountered a correction once. After several times, I finally got rid of the young man’s habit of not loving helmets.

  But in fact, Tang Xingkui himself was given a ticket.

  In October, 2017, he drove out on business, and was stopped by Yang Xuefeng, a traffic policeman who was in the jurisdiction for routine inspection, because his car had not been inspected for seven years. When he heard that he was going to be punished, Tang Xingkui was emotional and shouted that he was in a hurry to do things, and he had to pay a fine and punish him quickly.

  Yang Xuefeng didn’t get angry. He patiently informed Tang Xingkui of the consequences of failing to conduct annual inspection of vehicles, gave him a warning and punishment according to regulations, and left his phone number. As soon as Tang Xingkui heard that he didn’t have to be fined, he drove away with luck. Unexpectedly, three days later, Tang Xingkui received a strange phone call. "I was the traffic police that day. Did you go to the annual inspection?" Tang Xingkui was moved by the policeman’s concern, and after that, he also gave birth to extra gratitude to the traffic police.

  From then on, every time I met Yang Xuefeng on the road, he would roll down the window to say hello.

  Soon after, he volunteered to become a volunteer for popularizing the law. Whenever he saw the villagers breaking the rules, he hurried to persuade them. Sometimes when the villagers have a bad attitude, he thinks about the attitude of police officer Yang in law enforcement and is calm.

  Now, whenever he passes the intersection of Shichuan Town, he always looks out unconsciously, recalling the appearance of Yang Xuefeng standing guard on duty there.

one

  "Stand up, stand up and throw caution to the wind"

  When my colleague Huang Changfu took out his mobile phone and wanted to call Yang Xuefeng, he remembered that he was gone.

  For Huang Changfu, Yang Xuefeng is the kind of person who can "stand up, stand up and get out" in times of crisis.

  He clearly remembers that at noon in the summer of 2017, he and Yang Xuefeng had just returned to the brigade after handling a traffic accident, and they had not had a sip of water. Suddenly, they heard someone shouting that there was a fire outside, and a taxi spontaneously ignited.

  Hearing this, the Yang Xuefeng turned and rushed out, grabbed the fire extinguisher in the corridor and ran out. As he ran, he shouted, "Brothers, hurry up".

  At this time, the taxi is filled with black smoke, which has ignited an open flame and may explode at any time. Huang Changfu couldn’t help shouting: "Yang Xuefeng, danger!" But Yang Xuefeng turned a deaf ear, and rushed to the front end to get a fire extinguisher and sprayed it hard at the flame.

  After more than twenty minutes, the fire was put out, and Yang Xuefeng’s hair was burnt, and his face and hands were covered with blisters.

  Huang Changfu squeezed a few handfuls of sweat for him, but Yang Xuefeng said, "Time is so urgent, where can I want so much? What if there are people in the car?"

  Stick to the front line for 21 years

  Stand as the most familiar figure of passers-by

  Yang Xuefeng’s mother still remembers that 21 years ago, when Yang Xuefeng graduated from the police academy, she stubbornly chose to work in the front line. His mother was almost crying, but Yang Xuefeng refused to change her wish.

  His father is a soldier, and he has been exposed since he was a child. Yang Xuefeng also has a police dream.

  In 1997, he graduated from Yang Xuefeng University. Since then, he has worked as a traffic policeman for 21 years. Ten years of them were on duty on the road. Yang Xuefeng has changed jobs six times, from Chongqing’s congested downtown to muddy villages and towns. The Stone Boat Patrol Brigade, where he was in his lifetime, is one of the most remote units in Yubei Branch, with an area of 324 square kilometers. Each policeman is responsible for nearly 120 kilometers of traffic management tasks every day. The working environment is more and more difficult, and the work difficulty he faces is constantly encountering new challenges. Faced with the hard work that ordinary people can’t imagine, Yang Xuefeng never complained, always took root in the front line, and devoted himself to keeping the people safe.

  The street vendor said, I don’t know his name, but I am familiar with him. I can see him there at six or seven o’clock every morning.

  His mother once secretly went to see her son standing guard. In the hot summer in Chongqing, she saw her son standing in the middle of the road sweating, and her heart ached.

  She bought a bottle of water, asked a passer-by to deliver it to her son, and then left quietly.

  After Xuefeng’s death, she arranged her son’s belongings and found a piece of paper by accident. She picked it up and suddenly remembered that it was a poem from Yang Xuefeng’s favorite blue bloods.

   At that time, he asked his mother to copy it word by word.

  And this poem already contains the son’s lifelong ambition.

Maybe one day.

When happy people look back on the years in Cang Sang.

The rings of the Republic’s growth

I have already drowned your tired face.

Sweat, blood, tears and even sacrifice

All the memories about you

Are dissipated in the passage of time.

Even on the monument engraved with glory

And I didn’t leave a word about you

You just went?

As if disappearing at the end of the time tunnel

Silent and forever.

And I, only I, deeply understand.

That used to shine on your glory.

Still the same as the day

That once remembered your ideal.

Still surging in my veins

You are the flag that I will never fail.

I am your endless expectation.

You know, and I know.

Our common name is loyalty.

Loyalty is our eternal blood.

— — Our common name

 Say goodbye and send the hero on a long journey!

Tonight at 20:05

CCTV-1 "Time Model Publishing Hall"

Let’s witness together

"Warm Police" Yang Xuefeng was posthumously awarded

Title of "model of the times"

Interview | Landy Li Wang Yang’s new drama frequently searches for the main creation to reveal the behind-the-scenes creation


Special feature of 1905 film network There is a Chaoyang Road in Beijing, and it is also the place where many young people’s dreams of "drifting north" begin.The hit drama "All the way to Chaoyang" starts from here and tells the story of two post-80 s girls Li Mujia (Landy Li Decoration) and Tian Rong (Naomi Struggled all the way in Beijing, experienced the ups and downs of career, love and friendship, and finally found the story of the heart.



Since its launch, the drama has gained a lot of praise with its sense of realism and substitution, and it has been frequently searched by hot users. The popularity in the station is nearly 9,000, and the sweet interaction between Landy Li and Wang Yang’s "Mu Guang City CP" has also kept netizens on the top.


How to make the story of North drift laugh with tears, real and sensible, and make the age difference CP sweet and new? In 1905, the film network interviewed Yan Jin, the producer of All the Way to Chaoyang, and Lan Xiaoxi, the screenwriter, to reveal the behind-the-scenes story of the crew’s "Walking to the Sun".



"I hope everyone can see their own shadow."


Olympic signs all over the street, CBD building under construction, and hot real estate market, the opening of "All the way to Chaoyang" will bring us back to the hot era before and after the 2008 Beijing Olympic Games.


The time span of the drama is from 2007 to 2019. The two heroines, Li Mujia and Tian Rong, support each other and struggle for progress, which also reflects the style of the whole era.


Screenwriter Lan Xiaoxi interprets it this way: "In the context of the rapid development of the country, everyone is full of vigorous and uplifting temperament, full of power to break through the soil like grass, and we want to convey this tension. Show the ordinary people who are struggling in the great era, and hope that everyone can see their own shadow in the protagonist. "



In the face of such a realistic work, producer Yan Jin’s primary requirement for the crew is "truthfulness" and refines it to every link of the play: not only to restore the scenery of Beijing more than ten years ago in the setting props, but also to strive for truth in the details of the workplace and life.


In the process of writing the script, Lan Xiaoxi and his team went deep into law firms and real estate companies to experience life. After running with lawyers and intermediaries, they accumulated a lot of first-hand materials, and also specially consulted the specific information of various real estate projects in Beijing in that year, from the name to the price.



It is in this way that "All the way to Chaoyang" has the real texture that the audience relishes. It is as small as the suitcase prepared at any time under the station, the business lunch that can’t afford nearly 100 yuan, and all kinds of wonderful things when renting a house. It is as big as the difficulty for graduates from non-prestigious schools to enter well-known companies, the difficulty of being promoted step by step from "post-it notes" assistants, and the bitterness and anxiety in the process of buying and selling houses, all of which make young people who have been or are wandering in big cities feel the same.


"Adults struggle in the workplace with lofty aspirations and a chicken feather, so when we do the drama, we do not avoid these difficulties, but strive to present a real workplace picture and portray a three-dimensional and vivid image of young people, hoping that the audience can find themselves or people around them from it," producer Yan Jin said.



"The love between Li Mujia and Li Guang is evenly matched."


There is not only a real workplace, but also romantic love in "All the way to Chaoyang".


When Li Guang, who has a successful career, meets Li Mujia, a rookie lawyer, facing the gap between age and status, the audience thought that the plot would be staged according to the traditional "overbearing president", but unexpectedly, the president became the "humble" party in his feelings, guarding carefully, being depressed and jealous, taking the initiative to confess, and all kinds of anti-routine dramas kept netizens on going to the top, and also made "the city of Mu Guang CP" a frequent visitor to hot search.



In the view of the two masters, the chemical reaction of "Mu Guang City" is closely related to face-to-face casting and actor acting. Screenwriter Lan Xiaoyu said that when writing the script, she was worried that Li Mujia’s people were too strong and aggressive and not pleasing enough, but Landy Li’s performance completely exceeded her expectations. "There is a gentle and firm power in her innocence."


Producer Yan Jin also thinks that Landy Li and Li Mujia are highly compatible: "The first time we met, I thought she was Li Mujia. Because Landy Li has a lot of fresh and smart temperament, just like a small sun, which can illuminate people around her. At the same time, her heart is also very strong, energetic, ambitious and tenacious. "



On the other hand, Wang Yang, who plays Li Guang, is also the best candidate in the creative mind. Wang Yang, who has been frequently selected as a "uncle circle dish", is full of personal charm, and this time he will also perform a different taste for the overbearing president.


"Teacher Wang Yang has a rich level in performance, not to mention the appearance, which is very attractive. "Yan Jin said:" He interpreted the three-dimensional face of Li Guang, with the domineering of the president, his persistence in architectural ideals and great pressure. His fragile side was seen and comforted by Li Mujia. Therefore, although they have an age gap, they are emotionally evenly matched. "



Many people describe Li Guang and Li Mujia as a combination of "a fox and a white rabbit", but the screenwriter Lan Xiaoxi said that they met a little fox after all. "The reason why Li Guang was attracted to Li Mujia is precisely because Li Mujia has many similarities with him, that kind of persistence and stubbornness, that kind of impulse to gamble for his own ideals, and they are very similar in essence."


Looking for weaknesses in the president, and then presenting a close, equal and sincere love is the creative rule of the founders. "Good love really has nothing to do with age, but whether it is sincere."



"Women’s mutual help does not need to be deliberately designed"


If Li Guang is a beam of light that illuminates Li Mujia’s life, Tian Rong, a good friend played by Naomi, and Wu Jianqiu, a boss played by Gao Ye, are also indispensable partners on the road to "Xiangyang". These female characters never give up when they are in trouble and protect each other, which also adds a touch of bright and warm color to the drama.


In the main creative view, compared with Li Mujia’s sparkling, Tian Rong is an ordinary girl who is more grounded, and it is easy for the audience to substitute and resonate. "Tian Rong is not perfect, but her indomitable quality and true nature of daring to love, hate and break in feelings will make the audience like and empathize."



Talking about the intimate relationship between Li Mujia and Tian Rong, Yan Jin said that they are both "sisters" and "comrades-in-arms". "They had quarrels, but there was no dog blood. They laughed and wept, and they still cared about each other in the quarrel and reconciliation. You have me, I have you, and each other has become the most beautiful scenery in each other’s growth. "



Tian Rong is a colleague, and Wu Jianqiu is more like a "guide". Gao Ye, an actress, once again created a powerful and charming image of a "big woman" after "eldest sister-in-law". The two masters were full of praise for her performance. Lan Xiaoxi commented: "Wu Jianqiu’s free and easy domineering temperament, daring to love and hate, is very suitable for her. Sometimes she doesn’t need lines, and a look is in place."


For the popular theme of "women helping each other", Yan Jin and Lan Xiaoxi believe that it should not be a deliberately designed plot, and it does not need chicken soup and dog blood. "Showing the relationship of mutual support between women in reality will definitely arouse the audience’s resonance."



"All the way to the sunrise, walking towards the light", the film title "All the way to the sunrise" also implies the creative initial intention of the two masters, regardless of prosperity and adversity, they must maintain the posture of being born in the sun. Yan Jin said: "Although lying flat is popular now, I don’t think everyone is willing to be flat. No matter what era we are in, we must live well and take our lives seriously.


Or, as the lines written by Lan Xiaoxi for Li Mujia said: "Along the way, all the merits are rewards, and all the pits are experiences. On the road of life, no matter whether you choose left or right, you will buy and leave your hand. If you don’t care about your wrong love, ride forward, and the light will definitely be at the dark end."