How amazing is BYD Han DM-p Ares Edition?
Produced by | Sohu Auto E Electric Park
As a domestic leader in new energy, BYD has a rich matrix of automobile products, with sales exceeding 1.86 million vehicles in 2022. Among them, BYD Han familyIn 2022, the cumulative sales volume exceeded 270,000 vehicles, successfully winning the annual sales champion of B+C class cars, surpassing BBA head luxury and joint-venture fuel vehicles, rewriting the car market structure in one fell swoop and becoming the existence of other brands competing to benchmark and catch up. In May this year, BYD Han family upgraded again, continuously refreshing the standard of China brand mid-to high-end cars.
Sales volume is the best proof. In August this year, the sales volume of the Han family exceeded 21,000 vehicles. After 2022, the cumulative sales volume from January to August 2023 continued to be the best in B+C class cars, leading the China brand to blow the horn of strategic attack on joint venture models. In this product innovation, BYD further meets the needs of individual users, and launched the Chinese DM-p Ares version, insisting on integrating China elements into the products and breaking circles based on excellent traditional culture.
The overall product design of Han DM-p Ares Edition and the spirit of striving to lead the China brand have attracted people to engage in.Juck Zhang, the Armor Master of Armor Culture Restoration and Export Work.The two sides joined forces to create the film "Dare to Be God of War" in depth. In the film, we see the ultimate craftsman spirit of Juck Zhang, who is committed to the inheritance of "armor culture" and chooses to rush to his own trend, which coincides with the design concept of Chinese DM-p Ares Edition.
The linkage between the two sides in the film shows that the Chinese DM-p Ares version combines traditional culture with modern elements, and technology is compatible with history, elegance and domineering, leading the China brand to completely subvert the mainstream B-class cars.
[Origin of Ares Edition]
As a brand in China, BYD has been deeply integrating traditional culture in the concept of vehicle design, and the name of flagship car Han originated from the Han Dynasty. The Han DM-p Ares Edition, released in 2023, with its armor-like exterior color matching and decorated with yellow elements in the interior, vividly interprets the true colors of the flagship coupe, giving people a feeling of dreaming back to the Han Dynasty and galloping on the battlefield.
"God of War" is a hero in charge of military war in ancient history or fairy tales, which goes further than "champion". BYD Han DM-p Ares Edition is named after Ares, which not only continues the way that the car system is named after the traditional culture of China, but also highlights the super strength of this product. Like Huo Qubing, it is invincible and climbs to the top in the middle and high-end new energy car market.
[The brand-new sports style design of Ares Edition]
Black is often used to represent sports in the automobile industry. For example, a performance car with a class of 100 yuan will use a large number of black carbon fiber materials in the front and rear skirts, fenders, tail fins and other positions, so that drivers can be more passionate during driving, thus perfectly combining with vehicle sports.With the gradual rejuvenation of automobile customers, the "blackening" design of vehicles has become one of the important ways to highlight the sportiness of new products.
Han DM-p Ares Edition draws lessons from the color matching of ultra-luxury brand sports version, and adopts black+yellow color matching to shape it into a new era super hybrid coupe.The brand LOGO in the middle part also adopts matte black color matching, which highlights the sense of advanced. The iconic big mouth design is internally changed with black diaphragm hot stamping+matte black U-shaped decorative strips, and the other versions are all silver, which can play a very obvious role in distinguishing and appear aggressive, just like a general who fought bravely on the battlefield.
The newly designed side air curtain and horizontal lines are adopted on the side of the body of Han DM-p Ares Edition, which makes the airflow guiding function more obvious, effectively reduces the wind resistance and makes the sports performance better. The left front fender of the new car is equipped with matte black plastic trim, bright black paint and yellow lettering, which is very different. The tail echoes the design of the front of the car. No matter "BYD" on the left or "Build Your Dreams”LOGO in the center of the taillight group, it is replaced with matte black, and the lower guard plate area is painted with matte black.
Suede materials are added to the areas that drivers and passengers touch most often, including the ceiling, seats, ABC columns, door guards, central handrails, and the passenger side panel and sun visor areas. Like the yellow interior design, suede is also widely used in super running and racing. From the moment the driver and passenger get into the car seat, they can have the ultimate luxury experience that is more perfect than vision.
On the whole, the black color of the car body is like the color of ancient armor. With a small amount of yellow elements, it reveals a feeling of a golden horse. The name of the God of War version is really in place. China’s new energy vehicles and even the whole automobile industry have a huge base, but the automobile culture or design is not mature, and it has long followed overseas brands. This time, BYD innovatively integrated the elements of China traditional style into its design, which injected deeper connotation and details into the local design of China, conformed to the travel mode of consumers in China, and resonated with consumers.
[Super Performance Endorsement]
Behind the real "God of War", there are more abilities beyond ordinary people. The hybrid version of the Chinese DM-p God of War is a "electricity-based" four-wheel drive hybrid architecture, which is completely superior to the mechanical four-wheel drive in terms of energy consumption, performance, difficulty relief and safety.Xiao Yun-Plug-in special turbocharged 1.5Ti high-efficiency engine and EHS electric hybrid system used in Han DM-p Ares Edition. Coupled with the hard-core blessing of the front and rear double motors, the zero-hundred-acceleration performance is only 3.7s, which is comparable to the performance of the super-running V10 high-performance engine. It may take more than one million yuan to achieve such results in the fuel vehicle era.
In addition to the lightning-fast acceleration experience brought by the ultimate performance, Han DM-p Ares Edition is also equipped with super intelligent electric four-wheel drive and Yunqi -C intelligent damping body control system (subsequent OTA upgrade), which shows the ultimate handling strength.When the vehicle passes through the bumpy road, Yunqi -C adopts the comfort control strategy of high frequency and small damping to make the chassis "soft", which can effectively buffer the road excitation input and greatly improve the comfort; When the vehicle is in rapid cornering, acceleration and braking, the low-frequency and large damping maneuverability control strategy is adopted to make the chassis "hard", provide greater support and greatly improve the maneuverability.
At the same time, Han DM-p Ares Edition inherits the excellent fuel-saving gene of DM-i, and the fuel consumption is as low as 5.2L. Thanks to the addition of special power blade battery, the pure electric cruising range is as long as 200km, which can meet the needs of the vast majority of users for a week’s pure electric commuting, and the comprehensive cruising range is as long as 1120km, which refreshes the inherent cognition that users can’t have both performance and efficiency.
To sum up in one sentence, all your expectations for hybrid cars can be found in the Chinese DM-p Ares Edition.
【 Conclusion 】
From the ultimate performance of riding the dust to the outstanding performance of leading the same level, Han DM-p Ares Edition has comprehensively innovated the performance definition, perfectly presenting the strength level that China hybrid cars should have, which is bound to refresh users’ understanding of BYD Han series and even hybrid cars, and bring new development direction to the domestic high-end new energy vehicle market.