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CCTV News:The flow of people during the National Day holiday will inevitably increase, which will lead to the risk of epidemic spread. So what are the safety tips for people who really need to travel across regions in terms of travel and epidemic prevention?
Lei Zheng Long, Director of the Department of Communication and Prevention of the National Bureau of Disease Control and Prevention, first-class inspector:If you really need to travel, you should know the epidemic situation of the destination and don’t go to the county where the middle and high risk areas are located. Personal health monitoring should be done before going out. If suspicious symptoms appear, it is recommended to cancel the travel plan in time and seek medical advice as soon as possible.
Secondly, according to the regulations, hold the negative certificate of nucleic acid test within 48 hours and take the plane, high-speed rail, train, inter-provincial long-distance passenger bus, inter-provincial passenger ship and other means of transportation to try to stagger the peak; Personal protection should be done during the journey, a safe distance should be kept, masks should be worn, and hand hygiene should be done to reduce people gathering and walking around in the vehicle.
Finally, when arriving at the destination, actively cooperate with the local government to do a "landing inspection". In accordance with the relevant requirements of hotels, hotels and crowded places such as tourist attractions, take the initiative to scan the code and register, and show negative proof of nucleic acid testing that meets the time requirements. Once an epidemic situation occurs in a tourist destination or a passing place or it is listed as a medium-high risk area, it is necessary to implement local prevention and control regulations, and those who have returned to their place of residence should take the initiative to report to their communities.
Announcement of State Taxation Administration of The People’s Republic of China on Issuing the Measures for the Administration of Pre-tax Deduction Certificates of Enterprise Income Tax State Taxation Administration of The People’s Republic of China Announcement No.28 of 2018 In order to strengthen the administration of pre-tax deduction certificates of enterprise income tax, standardize tax law enforcement and optimize the business environment, State Taxation Administration of The People’s Republic of China has formulated the Measures for the Administration of Pre-tax Deduction Certificates of Enterprise Income Tax, which are hereby promulgated. It is hereby announced. State Taxation Administration of The People’s Republic of China, June 6, 2018 Measures for the Administration of Pre-tax Deduction Vouchers of Enterprise Income Tax Article 1 In order to standardize the administration of pre-tax deduction vouchers of enterprise income tax (hereinafter referred to as "pre-tax deduction vouchers"), these measures are formulated in accordance with the Enterprise Income Tax Law of People’s Republic of China (PRC) (hereinafter referred to as "Enterprise Income Tax Law") and its implementing regulations, the Law of People’s Republic of China (PRC) on the Administration of Tax Collection and its implementing rules, and the Measures for the Administration of People’s Republic of China (PRC) Invoices and its implementing rules. Article 2 The "pre-tax deduction vouchers" as mentioned in these Measures refer to all kinds of vouchers that an enterprise proves that reasonable expenses related to income acquisition actually occurred when calculating the taxable income of enterprise income tax, and based on which pre-tax deduction is made. Article 3 Enterprises mentioned in these Measures refer to resident enterprises and non-resident enterprises as stipulated in the Enterprise Income Tax Law and its implementing regulations. Article 4 Pre-tax deduction vouchers shall follow the principles of authenticity, legality and relevance in management. Authenticity refers to the authenticity of the economic business reflected by the pre-tax deduction certificate, and the expenditure has actually occurred;Legality means that the form and source of the pre-tax deduction certificate comply with the relevant provisions of national laws and regulations; Relevance means that the pre-tax deduction voucher is related to the expenditure it reflects and has probative force. Article 5 When an enterprise incurs expenses, it shall obtain a pre-tax deduction certificate as the basis for deducting relevant expenses when calculating the taxable income of enterprise income tax. Article 6 An enterprise shall obtain a pre-tax deduction certificate before the end of the final settlement period stipulated in the enterprise income tax law of the current year. Article 7 An enterprise shall keep the information related to the pre-tax deduction voucher, including the contract agreement, expenditure basis and payment voucher, for future reference, so as to verify the authenticity of the pre-tax deduction voucher. Article 8 Pre-tax deduction vouchers are divided into internal vouchers and external vouchers according to their sources. Internal vouchers refer to the original accounting vouchers made by enterprises for the accounting of costs, expenses, losses and other expenses. The filling and use of internal vouchers shall comply with the relevant provisions of national accounting laws and regulations. External vouchers refer to the vouchers obtained by enterprises from other units and individuals to prove the occurrence of their expenses when they have business activities and other matters, including but not limited to invoices (including paper invoices and electronic invoices), financial bills, tax payment vouchers, payment vouchers, split sheets, etc. Article 9 If the expenditure items incurred by an enterprise in China belong to VAT taxable items (hereinafter referred to as "taxable items"), the other party is a VAT taxpayer who has gone through tax registration, and its expenditure is based on invoices (including invoices issued by tax authorities according to regulations) as pre-tax deduction vouchers;The other party is a unit that does not need to apply for tax registration according to law or an individual engaged in small-scale sporadic business, and its expenses are deducted before tax with the invoices or receipts and internal vouchers issued by the tax authorities. The receipts should contain the name of the payee, personal name and ID number, expenditure items, collection amount and other related information. The judgment standard of small-scale sporadic business is that the sales of individuals engaged in taxable items do not exceed the threshold stipulated by the relevant VAT policies. Where the State Administration of Taxation has other provisions on invoicing taxable items, the prescribed invoices or bills shall be used as pre-tax deduction vouchers. Article 10 If the expenses incurred by an enterprise in China are not taxable items, if the other party is the unit, other external vouchers other than invoices issued by the other party shall be used as pre-tax deduction vouchers; If the other party is an individual, the internal voucher shall be used as the pre-tax deduction voucher. Although the expenditure items incurred by enterprises in China are not taxable items, invoices can be issued according to the provisions of the State Administration of Taxation, which can be used as pre-tax deduction vouchers. Article 11 For the expenses incurred by an enterprise in purchasing goods or services from abroad, the invoice issued by the other party, receipt voucher with invoice nature and relevant tax payment voucher shall be used as the pre-tax deduction voucher. Article 12 An enterprise obtains invoices that are printed privately, forged, altered, invalidated, illegally obtained by the drawer, falsely made out and filled out irregularly (hereinafter referred to as "non-compliant invoices"), and other external vouchers that are not in compliance with national laws, regulations and other relevant provisions (hereinafter referred to as "non-compliant invoices""Non-compliant other external vouchers") shall not be used as pre-tax deduction vouchers. Article 13 If an enterprise should have obtained invoices and other external vouchers, or has obtained non-compliant invoices and other external vouchers, if the expenditure is true and has actually occurred, it should ask the other party to reissue and issue invoices and other external vouchers before the end of the annual settlement period. Invoices and other external vouchers that have been reissued or exchanged meet the requirements can be used as pre-tax deduction vouchers. Article 14 If an enterprise is unable to reissue or exchange invoices or other external vouchers due to special reasons such as cancellation, cancellation, revocation of business license in accordance with the law, and being recognized as an abnormal household by the tax authorities, the expenses can be deducted before tax after the authenticity of the expenses is confirmed by the following materials: (1) Proof of the reasons for the failure to reissue or exchange invoices or other external vouchers (including industrial and commercial cancellation and institutions) (2) Contracts or agreements on related business activities; (3) Payment vouchers paid by non-cash means; (4) Proof materials of cargo transportation; (5) Internal vouchers for goods warehousing and warehousing; (6) Accounting records and other materials of the enterprise. Items 1 to 3 of the preceding paragraph are necessary information. Article 15 After the end of the settlement period, if the tax authorities find that the enterprise should have obtained invoices and other external vouchers, or obtained non-compliant invoices and other external vouchers and informed the enterprise,The enterprise shall, within 60 days from the date of being informed, reissue or exchange invoices and other external vouchers that meet the requirements. Among them, if the other party is unable to reissue or exchange invoices or other external vouchers due to special reasons, the enterprise shall provide relevant information that can confirm the authenticity of its expenditures within 60 days from the date of being informed in accordance with the provisions of Article 14 of these Measures. Article 16 If an enterprise fails to reissue or exchange invoices and other external vouchers that meet the requirements within the prescribed time limit, and fails to provide relevant information to confirm the authenticity of its expenditures in accordance with the provisions of Article 14 of these Measures, the corresponding expenditures shall not be deducted before tax in the year in which they occur. Article 17 Except for the circumstances specified in Article 15 of these Measures, if an enterprise should have obtained invoices and other external vouchers in the previous year, and the corresponding expenses were not deducted before tax in that year, it will obtain invoices and other external vouchers that meet the requirements in the following year or provide relevant information to prove the authenticity of its expenses in accordance with the provisions of Article 14 of these Measures. The corresponding expenses can be retroactive to the pre-tax deduction in the year in which the expenses occurred, but the retroactive period shall not exceed five years. Article 18 If an enterprise and other enterprises (including affiliated enterprises) and individuals jointly accept the payable value-added tax services (hereinafter referred to as "taxable services") in China, they shall share the expenses according to the principle of independent transaction. The enterprise takes the invoice and the split sheet as the pre-tax deduction voucher, and other enterprises that jointly accept taxable services take the split sheet issued by the enterprise as the pre-tax deduction voucher.If the expenses incurred by enterprises and other enterprises and individuals in accepting non-taxable services in China are shared, the enterprises will use other external vouchers and split sheets other than invoices as pre-tax deduction vouchers, and other enterprises that jointly accept non-taxable services will use split sheets issued by enterprises as pre-tax deduction vouchers. Article 19 If the lessor issues invoices as taxable items for expenses such as water, electricity, gas, air conditioning, heating, communication lines, cable TV, internet, etc. incurred by an enterprise in renting (including the enterprise as a single lessee) office and production premises, the enterprise shall use the invoices as pre-tax deduction vouchers; If the lessor adopts the sharing method, the enterprise shall take other external vouchers issued by the lessor as pre-tax deduction vouchers. Article 20 These Measures shall come into force as of July 1, 2018.
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This year’s Double Eleven, is everyone "hands-on"? After buying in buy buy, did you ask the merchant for the invoice in time?
Electronic invoice has been widely used in e-commerce market because of its advantages of convenient issuance, easy storage, convenient inspection and environmental protection. Then, do you know all the relevant knowledge about issuing electronic invoices? Let’s take a look!
Question 1: Can all online shopping require merchants to issue invoices?
A: Article 19 of the Measures for the Administration of Invoices in People’s Republic of China (PRC) stipulates that units and individuals that sell goods, provide services and engage in other business activities shall collect money from foreign businesses, and the payee shall issue invoices to the payer;
Under special circumstances, the payer will issue an invoice to the payee. Therefore, consumers can ask merchants to issue invoices when shopping online.
Question 2: Do I have to provide the taxpayer identification number when applying for invoicing?
A: Article 1 of the Announcement of State Taxation Administration of The People’s Republic of China on Issues Concerning the Issuance of VAT Invoices (State Taxation Administration of The People’s Republic of China Announcement No.16, 2017) stipulates that if the buyer is an enterprise, the taxpayer identification number or unified social credit code shall be provided to the seller when requesting an ordinary VAT invoice. The enterprises mentioned in this announcement include companies, unincorporated enterprises as legal persons, enterprise branches, sole proprietorship enterprises, partnerships and other enterprises. It can be seen that Announcement No.16 is applicable to enterprises, not to individuals and non-enterprise units in government agencies and institutions.
Therefore, enterprises should provide taxpayer identification number or unified social credit code when applying for invoicing, individuals do not need to provide ID number and other certificate numbers, and non-enterprise units in government agencies and institutions may not provide taxpayer identification number or unified social credit code.
Question 3: The received electronic invoice is a PDF file opened by SMS, is it ok?
A: The Standard Specification for the Construction of Self-built and Third-party Electronic Invoice Service Platforms in State Taxation Administration of The People’s Republic of China (No.84 [2019] of the Ministry of Taxation) clearly requires the delivery of electronic invoices: "The electronic invoice service platform needs to support the delivery function of electronic invoice format documents. The drawer and the drawee can download the electronic invoice format file by themselves through the electronic invoice service platform, or the platform will deliver the electronic invoice format file or related information to the drawee by email, SMS, etc. "and" The electronic invoice format file should comply with the management requirements of the State Administration of Taxation, and the format supports PDF format, OFD format, tax custom format, etc. ".
Therefore, merchants deliver electronic invoices in PDF format by email, SMS, etc., which meets the requirements of relevant documents.
Question 4: What should I do if I receive an electronic invoice and want a paper invoice?
A: Article 3 of the Announcement of State Taxation Administration of The People’s Republic of China on Issues Concerning the Implementation of VAT Electronic Invoice System (State Taxation Administration of The People’s Republic of China Announcement No.84, 2015) stipulates that if the drawer and the payee of VAT electronic invoice need paper invoices, they can print the format file of VAT electronic invoice by themselves, and its legal effect, basic use and basic use provisions are the same as those of VAT electronic invoice supervised by tax authorities.
Therefore, if you need a paper invoice, you can print the format file (color or black and white) of the VAT electronic ordinary invoice yourself. The electronic invoice has a tax control signature and an enterprise electronic signature, and there is no need to affix a special invoice seal after printing. Electronic invoices can be printed and used as vouchers such as invoice copy and bookkeeping copy respectively.
Question 5: Should the courier fee be included in the invoice amount for goods that are not included in the package?
A: Article 6 of the Provisional Regulations on Value-added Tax in People’s Republic of China (PRC) stipulates: "Sales amount refers to the total price and extra-price expenses charged by taxpayers to the buyers for selling goods or taxable services".
Article 12 of the Detailed Rules for the Implementation of the Provisional Regulations of the People’s Republic of China on Value-added Tax stipulates: "The extra-price expenses mentioned in the first paragraph of Article 6 of the Regulations include fees, subsidies, funds, collection fees, return profits, incentive fees, liquidated damages, late fees, deferred payment interest, compensation, collection fees, prepayments, packaging fees, package rentals, reserve fees, quality fees, transportation and handling fees and others.
Therefore, merchants selling goods without postage should issue invoices for all the fees charged.
Question 6: The invoice is wrong. What should I do?
Answer: According to Article 27 of the Detailed Rules for the Implementation of the Measures for the Administration of Invoices in People’s Republic of China (PRC): "After the invoice is issued, if it is necessary to issue a red-ink invoice for the return of sales, the original invoice must be recovered and marked as" invalid "or a valid certificate from the other party must be obtained. After the invoice is issued, if there is a sales discount, you must reissue the sales invoice after recovering the original invoice and marking it as "invalid" or issue a red-ink invoice after obtaining the other party’s valid certificate. "
Therefore, if you find that the invoice is wrong, you should get in touch with the merchant in time, and then issue the correct electronic invoice after issuing the red-letter electronic invoice.
Question 7: How to check whether the invoice information is true?
Answer: You can log on to State Taxation Administration of The People’s Republic of China National VAT Invoice Inspection Platform (https://inv-veri.chinatax.gov.cn/), enter the invoice code and invoice number, select the date of invoicing, and enter the invoiced amount and verification code for inspection.
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Source: China Tax News.
Original title: "Do you know all the relevant knowledge about issuing electronic invoices after buy buy bought them? 》
Cctv news(Reporter Li Wenxue): On September 21st, the Second People’s Hospital of Bayan County in Harbin reported a new case of Covid-19-positive infection, which was transferred from 120 ambulances to Harbin Infectious Disease Hospital for isolation observation and treatment. Because the activity track of the infected person is mostly in Harbin city, the Harbin Municipal Command for Dealing with Pneumonia Epidemic in novel coronavirus issued Announcement No.28, asking the general public not to leave Harbin unless necessary. Those who really need to leave Harbin need to pass by health code and green code, and do personal protection all the time.
Mahjong parlors, baths, cinemas, theaters, karaoke bars, dance halls, pedicure shops, massage parlors, game halls, Internet cafes, indoor sports and fitness places, indoor children’s amusement projects, small hotels in basements or semi-basements, and various offline education and training institutions are closed. Private clinics are closed. All religious sites are suspended from opening to the outside world and collective religious activities are suspended.
Scenic spots should strictly implement the requirements of quota, appointment and peak shifting, and implement time-sharing appointment and scanning code (health code and travel code) to enter the park. The number of consumers accepted should not exceed 50% of the maximum carrying capacity, and the instantaneous flow should be strictly controlled; Suspend the internal performance of scenic spots.
Suspension of large-scale meetings, activities, forums, training, performances, exhibitions and promotions; Suspension of mass activities such as garden visits, temple fairs, fairs, folk customs, cultural performances and square dances.
Welfare institutions, old-age care institutions and mental health institutions are fully enclosed and prohibited from entering or leaving. Old-age care institutions have suspended accepting new elderly people and stopped visiting activities. The public security judicial and administrative supervision office shall be fully closed, and direct contact with family members shall be suspended.
Public places (airports, railway stations, passenger stations, hotels, restaurants, shopping malls, supermarkets, agricultural markets, pharmacies, scenic spots, exhibition halls, etc.), government agencies, enterprises and institutions should strengthen control to prevent people from gathering, comprehensively carry out prevention and control measures such as taking temperature at the entrance, checking health code (travel code), checking the wearing of masks, and regularly do a good job in environmental disinfection.
Subway, bus and other public transport vehicles are operated in a current-limited mode. Buses, ferries and taxis (including the network car) are all operated with windows open, and drivers and passengers wear masks all the time.
Advocate all kinds of social organizations not to hold gathering activities, advocate the broad masses of citizens to establish a new style of festival civilization, advocate delaying red affairs, simplifying white affairs, not getting together, not gathering, not having dinner, and developing good hygiene habits and lifestyles.
If there is an intersection with the activity track of the positive infected person, it should take the initiative to report to the local community (village) and work unit, and cooperate with the implementation of prevention and control measures. If you have symptoms such as fever, dry cough, fatigue, sore throat, decreased sense of smell, diarrhea, etc., please don’t take the medicine by yourself. You need to wear a mask and go to the fever clinic of the nearest medical institution as soon as possible for investigation and treatment. Avoid taking public transportation during the treatment, and take the initiative to inform you of your living history and contact history.
Nucleic acid screening should be carried out in an orderly manner in the areas involved in the activity track of positive infected people. It is strictly forbidden to spread rumors maliciously, falsely report the epidemic situation or publish false information.
For the post-85 s or post-90 s families in the career rising period, a large-space comfortable SUV is not only an upgrade of transportation, but also a reconstruction of family lifestyle-it needs to carry the laughter and laughter of camping on weekends, be competent for the comfortable demand of long-distance self-driving, and act as a mobile fortress for the whole family in daily commuting. When the market is caught in an involution of "parameter stacking",(positioningFamily Big Six Wisdom Flagship SUVStarting from the "real scene of family users", we "practice" ourselves in three dimensions: space design, comfortable experience and intelligent safety, which brings different choices to consumers.
The picture is as follows:Section 2025 Rear drive Ultra+
The following will be in 2025. Take the rear-drive Ultra+ as an example to see how the Deep Blue S09 performs.At the same time, let’s see what kind of performance can be achieved in the comparison between Deep Blue S09 and the same-class models (Wenjie M9 and Ideal L9)!
At present, the 2025 Deep Blue S09 offers five models, namely:Rear-drive Max, rear-drive Ultra, four-wheel drive Ultra, rear-drive Ultra+ and four-wheel drive Ultra+ are high-end versions, and the price is 239,900-309,900 yuan.
In the design part, Deep Blue S09 continues the latest family design scheme of Deep Blue Automobile, in which the front face adopts semi-closed design, and it is also equipped with split star ring petal penetrating headlight group (penetrating LED dynamic light strip above and adaptive full LED far and near light source system below). In addition, a trapezoidal blackened air inlet is added to the bottom of the front enclosure to enhance the visual layering and dynamic atmosphere of the front face.
Coming to the side of the car body, the slender body lines and tall body contours of the dark blue S09 make the whole car create a good sense of gas field. At the same time, a large number of curved surface designs are used in the car body, which further enhances the layering and strength of the vehicle with the ridge lines raised under the door and at the front and rear wheel arches.
In addition, Deep Blue 09 also provides electric adjustable exterior rearview mirror, electric hidden door handle, front and rear double-layer sound insulation glass, rear privacy glass and other configurations.
The body dimensions of Deep Blue S09 are as follows:5205x1996x1800mm, with a wheelbase of 3105mm, positioning a new energy large SUV.
In terms of wheels, the rear-drive version and the four-wheel drive Ultra models are equipped with 20-inch streaming wheels (255/50 R20), the four-wheel drive Ultra+ high-definition version is equipped with a 21-inch dome multi-spoke wheel hub+265/45 R21 Michelin PS4 SUV tire.
In terms of paint color, the rear-drive Max version only provides "Smoke Blue" paint color; The remaining models (Ultra version) are available in four paint colors (Xuan Mo Black, Shan Xue Yin, Cangshan Grey and Yanbo Blue).
In the rear part, the deep blue S09 uses a penetrating Milky Way petal neon taillight group+a luminous rear logo, and a spoiler+a high-position brake light is also equipped above the rear windshield. At the same time, a large area of blackened decoration+diffuser device is added to the bottom of the rear enclosure to enhance the vitality and dynamic properties of the rear.
In addition, Deep Blue S09 is also equipped with Huawei Gankun Intelligent Driving ADS (Huawei Gankun drives ADS SE and Huawei Gankun drives ADS Max.), the specific functions are as follows:
In addition, Deep Blue S09 is equipped with Huawei Gankun Intelligent Driving ADS Max (current version is 3.3), and will upgrade Huawei Gankun Intelligent Driving ADS 4 in the second half of 2025.
Intelligent assisted driving system is an important index to measure the scientific and technological content of modern automobiles, which is related to the safety and convenience of driving. It is a great "gospel" for busy families born after 1985/1990, and can reduce the burden in daily travel and long-distance driving.
Comparing the same class models (M9 and L9):
From the comparison of intelligent driving systems, Deep Blue S09 and Wenjie M9, with Huawei’s technical support, have performed well in functional richness and scene adaptability, and the ideal L9 still has room for improvement. However, all three cars provide high safety and convenience for family travel.
In the interior design part, the deep blue S09 center console area is equipped with a three-position flat-bottomed steering wheel (four-wheel drive Ultra+ high-fixed version supports electric adjustment/memory/heating of the steering wheel), a 43-inch adaptive smart HD AR-HUD, and a dual 15.6-inch central control screen [(15.6-inch central control screen +15.6-inch passenger entertainment screen), while the rear-drive Max does not provide a 15.6-inch passenger entertainment screen].
At the same time, Deep Blue S09 also uses electronic gear shifting mechanism, and also provides three interior colors (shale gray, turquoise rice, dawn orange).
Integrated intelligent mobile island (can move 700 mm to the back)
10-liter cold and warm refrigerator (adjustable from minus 6 to above 50)
Front row 50W mobile phone wireless charging panel
Sectional non-openable panoramic skylight (with electric sunshade)
In terms of configuration, Deep Blue S09 provides wireless charging of 50W mobile phone in the front row, built-in driving recorder, 256-color ambient light, automatic anti-glare of interior rearview mirror, rain-sensing wiper, three-zone automatic air conditioning, segmented panoramic sunroof (with electric sunshade) and other configurations, and it is also optional.Integrated intelligent mobile island +10-liter cold and warm refrigerator further enhances the convenience of passengers in the car.
The lathe part, Deep Blue S09 is equipped with.HarmonySpace 5 in HarmonyOS cockpit supports full scene interconnection (intelligent ecosystem of people and cars), in-vehicle application mall, online audio and video, 6-tone voice recognition system, children’s exclusive AI elf, space Rubik’s Cube (big bed mode/flagship four-seat/space customization), situational mode (nap mode/camping mode/cinema mode), mobile phone remote car control, gesture recognition, OTA upgrade of the whole vehicle, in-vehicle 5G network and other functions.
Car system is the "smart brain" in the car, which not only provides entertainment functions, but also affects the user’s operating experience and information acquisition. For the post-85 s/post-90 s families who pay attention to quality and sense of technology, a good car system is very important.
Comparing the same class models (M9 and L9):
On the whole, the HarmonyOS cockpit of Deep Blue S09 and Wenjie M9 performed well in system ecology and functional diversity, while the ideal intelligent space of the ideal L9 has its own characteristics in multi-screen interaction of family scenes, and users can choose according to their own emphasis on car functions.
In the seat part, the Deep Blue S09 adopts the layout of six "Yunqi seats", and the seats are wrapped in imitation leather or Nappa leather.
In terms of seat functionality, Deep Blue S09 comes standard with one/two/three rows of seats with electric adjustment, front seat memory and three rows of seats.50:50 ratio down. At the same time, the Ultra version also provides front seat heating/ventilation/massage/waist adjustment, two rows of seat heating/ventilation/memory/massage/waist adjustment/leg rest, and three rows of seat heating (three rows360mm ride height, three rows of 870mm leg space.) and other functions.
Two rows of double zero gravity seats
Two rows of folding tables
Two rows of 21.4-inch ceiling folding entertainment screens
20-channel loudspeaker
In addition, the Ultra version is equipped with two rows of double zero-gravity seats (supporting 180mm horizontal sliding and 121-degree one-button reclining), two rows of folding tables, two rows of 21.4-inch ceiling folding entertainment screens (3K resolution, 0 -79-degree angle adjustment) and a 20-channel sound system (7.3.4 panoramic sound, power of 2,232 watts), which further improves the passengers in the back row.
For family cars, the spacious and comfortable space is the key, especially for six-seat SUVs. To meet the travel needs of the whole family, every seat cannot be "wronged".
Comparing the same class models (M9 and L9):
From the comparison of ride space, Deep Blue S09/ Wonderland M9/ Ideal L9 has a good performance in terms of space flexibility, practicality, second/third row of ride space, etc., which can meet the needs of family travel, and can easily cope with daily commuting, long-distance travel, outdoor camping and other scenes.
In terms of storage space, the conventional storage capacity of the dark blue S09 trunk is 427 liters (seven 20-inch trunks can be placed), and one 20-inch trunk can be accommodated under the trunk cover. At the same time, when the third row of seats is put down, the storage volume of the trunk is increased to 1392 liters, which provides convenience for the placement of outdoor camping items or temporary rest during the trip.
[The conventional volume of the M9 six-seat trunk is 316 liters, and the third row of seats is raised to 1252 liters after being put down; The conventional storage capacity of the ideal L9 trunk is 332 liters, and it is raised to 1191 liters after the third row of seats are laid down.]
In addition, the deep blue S09 car seats also support a variety of layout modes: single bed (one/two rows of single-row seats), double bed (one/two rows of double-row seats), children’s bed (the third row of seats is laid down and the trunk is made into a bed), 1.9m rear cabin queen bed and 2.5m camping bed.
As for the power unit, Deep Blue S09 is equipped with the intelligent range extension system of the Force (1.5T range extension hybrid, the maximum power of 1.5T range extender is 110kW), and it provides two driving systems, namely, rear single motor and front and rear double motors. The detailed power parameters and energy consumption are as follows:
In terms of battery life, Deep Blue S09 matches the 40.18kWh provided by Contemporary Amperex Technology Co., Limited.Ferrous lithium phosphate golden bell battery pack (supporting 3C charging rate), in which the pure electric cruising range of WLTC with two-wheel drive version is 180km (two-wheel drive version)/170km (four-wheel drive version), and the comprehensive cruising range of WLTC is 972km (two-wheel drive version)/927km (four-wheel drive version).
In terms of charging efficiency, Deep Blue S09 supports DC fast charging and AC slow charging, in which the battery can be charged from 30% to 80% within 15 minutes in DC fast charging mode.
In the chassis part, Deep Blue S09 is equipped with front double wishbone independent suspension and rear H-arm multi-link independent suspension. At the same time, Deep Blue S09 also comes standard.R-EPS variable speed electric power steering system, comfort braking CTS 2.0, DTDS/EDTC torque adaptation, curve traction system VDC 2.0 and other software and hardware systems.
In addition, the Ultra version also provides a magic carpet intelligent suspension system (withPavement preview technology, the recognition accuracy is more than 95%), covering CDC continuous variable damping shock absorber+single cavity air suspension (70mm height adjustment), further improving the driving stability of the vehicle and the comfort of passengers in the vehicle.
In terms of passive safety, Deep Blue S09 adopts "Thirteen horizontal and five vertical diamond bodies "design scheme, in whichThe passenger compartment is all made of high-strength steel, and the length of the front collision beam is 1636 mm (81% vehicle width coverage); Cooperate with the standard main and passenger airbags, one or two rows of side airbags, and three rows of 2700 mm integrated side air curtains in the front, middle and rear, and do your best to ensure the safety of passengers in the car.
When the automobile industry entered the era of "customer value regression", the appearance of Deep Blue S09 brought a new trend to the six-seat SUV market: the real high-end is not the number on the configuration table, but a deep understanding of family needs; True wisdom is not cold technology, but making technology serve the temperature of life. For young families born after 1985 or 1990, a good traveling family "partner" never lets any family compromise on comfort and safety.
In addition, compared with the same-class models [Wenjie M9 (price of 469.8-569.8 million yuan) and Ideal L9 (price of 409.8-439.8 million yuan)], Deep Blue S09 provides the same level or even higher car experience as the same-class models at the price range of 23.99-30.99, and its overall performance deserves a big "praise".
Of course, whether any vehicle is suitable for you and your family members, you need to bring your family to experience it together!
On July 24th, in Washington, D.C., Maurice Obst Feld (third from left), chief economist of the International Monetary Fund, gave a speech at the press conference of 2018 External Risk Report. The International Monetary Fund urges cooperation to solve global imbalances, and warns global economies that persistent external imbalances may aggravate trade tensions and lead to faster tightening of the financial environment, posing a threat to the global economy. Xinhua News Agency reporter Yang Chenglin photo
On August 8, according to the website of CNN, the United States announced a list of 25% tariffs on $16 billion of goods imported from China on Tuesday. This marks the latest escalation of the trade war between the two largest economies in the world. The 279 items in this list include motorcycles, odometers and antennas, and the effective date of the tariff increase is August 23rd.
The consequences of lightly starting the war are unpredictable.
Mamstrom, the EU Trade Commissioner, wrote on the Financial Times website that the threat of a global trade war was coming.
The world economy is facing severe challenges. As the only superpower and the largest economy in the world, the United States plays an important role in the world economy.
International organizations are deeply worried about the actions of the United States. The International Monetary Fund warned that the trade war between the United States and other countries in the world may reduce the global economic growth rate by 0.5% by 2020, and the global GDP will be lost by about 430 billion US dollars. The Organization for Economic Cooperation and Development also warned that if the tariff cost of China, the United States and Europe is increased by 10%, it will lower the global GDP by 1.4%.
Internationally renowned professional institutions and economic and trade experts are pessimistic about the trend of the world economy. Fitch Ratings International estimates that a trade war involving tariffs on goods worth $2 trillion may reduce the global economic growth rate from 3.2% to 2.8% in 2019. Greg Dako, an economist at Oxford Economic Consulting, estimates that if the United States imposes a 10% tariff on another $400 billion of imports from China and China imposes a 25% tariff on all American imports, the global economic growth rate will be reduced by 0.5 percentage points.
The international media are generally worried about the terrible consequences of the trade war. Sputnik published a commentator’s article, severely condemning the unilateral protectionism of the United States and warning that the trade conflict between the United States and China may trigger a global economic downturn. The British "Guardian" stressed that the trade war provoked by the US government will lead to bad consequences and affect other countries. The website of CBS believes that once the trade war worsens, the situation will be difficult to clean up. According to an article on the website of the Independent, Trump announced that protectionism would bring great prosperity after he took office as the president of the United States, which made economists panic again. The cycle of revenge, economic pain, public anger and dishonesty in the 1930s seemed to emerge from the darkness again, just like the ghost of trade war in the past.
Worst of all, confidence in the global market, which is more valuable than gold, has been severely hit. Not long ago, at the meeting of the European Central Bank held in Sintra, Portugal, the most authoritative decision-makers in the world believed that the trade war brewing between the world’s largest economies was depressing corporate confidence and might force central banks to lower their outlook. The British newspaper The Guardian quoted the research results of Oxford Economic Research Institute as saying that the increase in uncertainty and risk brought by the United States’ tariff increase will affect business confidence and investment, especially cross-border investment. The US approach will affect the economic growth of China, the United States and other regions.
In a recent survey conducted in Reuters, nearly 3/4 of 150 analysts believe that trade protectionism will have a serious negative impact on global economic growth next year. They come to this conclusion on the basis that trade barriers have been raised and confidence has deteriorated.
Break the rules and disturb the world.
Paul krugman, the Nobel laureate in economics, published an article in The New York Times, USA, which was very straightforward: the scale and motivation behind the Trump administration’s tariff increase — — Obviously deceptive national security reasons — — It’s the latest trick This move is equivalent to rejecting the rules of the game we created.
The EU even bluntly criticized the United States for its "disregard of international law".
Francis Fukuyama, a political scientist at Stanford University in the United States, recently published an article "The Shaken Postwar International Order" in Japanese Daily News. The article said that the protectionist tariff policy of the Trump administration in the United States showed a trend of starting a trade war with major countries. Based on the rule of law, free trade, democracy and other rules, the "liberal international order" established after World War II is shaking. The article said that in the past 50 years, the United States has formulated and supported the international order based on the principle of liberalism. Today, the biggest threat to this order is President Trump. Trump is waving a protectionist stick and undermining the international order.
Lamy, former Director-General of WTO, pointed out in an exclusive interview with Japan’s Daily News that "the trade war in the United States is an anachronism". Lamy said that there were also trade frictions when he was the Commissioner in charge of trade affairs of the European Commission more than ten years ago. But there is no precedent for this "trade war" provoked by the Trump administration. It is against WTO rules to restrict imports on the grounds that national security is threatened.
The website of the Australia East Asia Forum recently published an article by Peter Robertson, Dean of the Business School of the University of Western Australia and Professor of Economics, entitled "Rewriting the rules may cause world trade to fall apart". According to the article, the purpose of the WTO is to provide a stable external environment for the survival and development of enterprises, alleviate the impact of hostile lobbying groups and political populism, and at the same time limit the practice of countries using trade policies as diplomatic weapons. However, with the political mood turning to nationalism, the WTO and the liberal economic order are facing increasing challenges. Now, the Trump administration is using economic policy as a means to deal with international relations in a way that runs counter to the WTO.
Faiz, former ambassador of Bangladesh to China and chairman of Bangladesh Institute of International Strategic Studies, said that the United States has now become a destroyer of global free trade and fair trade, and the protectionist policies adopted by the United States are undermining the global trade order.
The international media is filled with dissatisfaction with the United States.
Japan’s Sankei Shimbun pointed out that the U.S. government’s series of trade protection measures were strongly opposed by its allies. The tough protectionist trade policy of the United States is an important reason for disrupting the world trade order.
The Russian newspaper Kommersant commented that the Trump administration’s announcement that it would impose additional tariffs on China’s goods was a reneging and irresponsible performance. The move of the United States has opened the valve of trade protectionism, which is not conducive to the development of global trade liberalization.
The Cuban Debate website reported that the United States threw out a list of tariffs on China’s goods, which was a new unilateral action that threatened global trade.
Go one’s own way and miscalculate
Peter Robertson published an article saying that the Trump administration’s "rewriting the rules" openly opened the door for nationalism and protectionism, and believed that this was an acceptable way to handle international relations, which damaged the credibility of the United States.
Robert Kagan, a famous American commentator on current affairs, said sharply not long ago that the United States was a "super rogue power" and tried to bend the world to his will by his own strength.
At the just-concluded G20 meeting, French Finance Minister Bruno lemerre strongly criticized the trade conflict between the US and Europe, saying that the Trump administration’s unilateral tariff policy was based on the "law of the jungle".
As the French "Echo" website article said, US President Trump bargained on the international stage. Previously, he was increasing his financial wealth; Now, he is consolidating his political capital. The method is to force other countries to make concessions.
Lamy holds the same view. He pointed out that Trump believes that shaking the whole system can change the status quo. "To get satisfactory results, two people (two countries) must sit at the negotiating table." His calculation is to threaten each other with protectionism, and those who come to Washington to demand that the United States take back its mandate are bound to shed some blood.
Lamy said that this is a cruel political means that can only be seen in the Middle Ages, and it is not easy to succeed. People can’t negotiate with a gun to their heads.
Peter Robertson said that in Trump’s so-called plan to restore the American economy and the global leadership of the United States, his overbearing approach was a miscalculation.
John McCain, a famous American politician, is more pessimistic about the future of the United States under Trump. The article entitled "John McCain warns of the end of the era of" the United States dominates the world order "published on the website of the US Stars and Stripes not long ago said that McCain was worried that during Trump’s presidency, the United States was going further and further on the wrong road, which means that the leading position of the United States on the world stage may end.
Attract public anger and rise up against it
With regard to the harm that the United States will do to other countries if it vigorously pursues protectionist policies, Upatyayi, an economics professor at the Indian Institute of Technology, pointed out that the affected countries should not sit idly by, but stand firm and take corresponding measures.
On July 31st, representatives of automobile exporting countries from the European Union, Canada, Spain, South Korea and Japan held a meeting in Geneva. Many participants said that they are considering a series of measures to counter the United States, including calling for the dispute settlement mechanism of the World Trade Organization and imposing retaliatory tariffs on American goods. This shows that, just in case, the "anti-American alliance" formed by these automobile manufacturing countries will continue to fight for the trade friction that the United States may provoke.
French President Macron warned that "economic nationalism" would punish everyone, including the United States. "This is the most wrong way — — Respond to the existing international trade imbalance through destruction and economic nationalism. Economic nationalism means war, which those people did in the 1930s (during the Great Depression of 1929-1933). " He said.
Countries have begun to take action.
Since the United States has violated WTO rules by imposing tariffs on steel and aluminum, WTO members, including Russia, the European Union, India, Canada, Mexico and Norway, have resorted to the WTO accordingly. According to the rules of the WTO dispute settlement mechanism, the two parties to the dispute will hold consultations in the next step. If the consultations fail, they can submit to the WTO to set up an expert group to hear the case. However, the disadvantage is that it takes a long time, usually about two years.
Counter-measures of various countries have also been released.
According to a report by RIA Novosti on August 5, Russia announced that the import tax rate will be raised to 25% to 40% for several kinds of freight vehicles, road construction equipment, oil and gas equipment, optical cables, metal processing and rock drilling tools produced in the United States. This is in response to the steel and aluminum tariffs previously imposed by the United States.
According to the website of India Express reported on August 4, India’s previously postponed measures to impose higher tariffs on some American imports will take effect on September 18. Angry at Washington’s refusal to grant India a new tariff exemption, New Delhi decided in June to raise import duties on some American products such as almonds, walnuts and apples from August 4, but later postponed this move. According to the report, as the world’s largest importer of American almonds, India decided in June to raise the import tax on this commodity by 20%, and together with the European Union and China, it retaliated against the US move to raise tariffs on steel and aluminum. India also plans to impose a 120% tariff on imports of American walnuts, which is by far the most severe action taken against the United States.
According to Reuters, the list published by the Canadian government lists more than 250 kinds of goods, and the tax began on July 1, totaling 16.6 billion Canadian dollars (about 12.6 billion US dollars). Canadian Foreign Minister Christia freeland stressed that this was Canada’s "most violent trade action since World War II" and that "we will not escalate (trade war), but we will not back down".
Americans can’t sit still. Recently, Eric Gasetti, Mayor of Los Angeles, USA, took a delegation to visit Asia urgently. Eric Gasetti solemnly declared that LA will continue to open its doors to China. He even directly called on leaders from all over the United States to take measures to vigorously promote foreign cooperation. "Doing business is generally planned according to the length of 10 years, but Washington seems to only plan things within 10 hours or even 10 minutes. In the Trump administration ‘ Serious ’ In the case of damaging the reputation of the United States, leaders from all over the United States should strengthen cooperation with investment partners. We hope to see a blue ocean ahead, and our ship is stronger than before, although the waves are bigger. I believe that we can work together with our partners to cross these waves, even if there is some seasickness. "
CCTV News:On the 25th, the National Security Agency of Ukraine announced that it had detained a Russian oil tanker in the port of Izmir in southern Ukraine in cooperation with the Ukrainian military procuratorate. Later on the 25th, 10 crew members of the detained Russian oil tanker were released and flew to Moscow in the early morning of the 26th, but the oil tanker was still detained by Uzbekistan. The Russian side said that this move is a provocative act of Ukraine.
Sputnik news agency & radio No.26 quoted Sergei Carpau, the chief engineer of the Russian oil tanker, as saying that the staff of the Ukrainian National Security Agency spoke Russian when they detained the Russian oil tanker in Izmir Port, but only asked some questions and did not beat or scold the crew.
The Ukrainian National Security Agency said that the detained Russian oil tanker participated in intercepting Ukrainian naval vessels in the Kerch Strait on November 25 last year, and assisted the Russian border guards in detaining Ukrainian vessels and 24 crew members. Uzbekistan said that it hopes to find relevant evidence of the "conflict in the Ukrainian Kerch Strait". However, in their investigation, they did not find that the Russian crew had ever participated in illegal activities, so they have allowed the crew to return to Russia. However, the Russian oil tanker is still being detained in Izmir Port.
In response to the incident of the Russian oil tanker being detained, Russian Deputy Foreign Minister Carracin said on the 25th that Russia believed that some people in Ukraine wanted to continue the provocative actions taken against Russia in the Kerch Strait last year. The Russian side will investigate the matter in detail. Colin Cevic, a member of the National Defense and Security Committee of the Russian Federation Council, also said that the release of the detained Russian crew members does not mean that the matter is over, and Russia demands that the oil tanker be returned immediately.
On November 25 last year, Russia and Ukraine clashed in the Kerch Strait. Russian border guards detained three Ukrainian naval vessels and Ukrainian military personnel on board. Both sides have their own words on this incident. Since then, Ukraine has declared that 10 regions adjacent to Russia have entered a "state of war". Tensions between Russia and Ukraine are escalating.
Ten crew members of the Russian oil tanker detained by Ukraine arrived in Moscow on the early morning of 26th, but the oil tanker was still detained by Ukraine. Although there are still many details about the arrest, the timing is very delicate. Because Ukrainian President Zelensky recently telephoned Russian President Vladimir Putin to discuss the release of Ukrainian detainees in the Kerch Strait incident and proposed to meet with Putin to discuss the conflict in eastern Ukraine, Putin also said that he would not refuse any form of talks. Some analysts pointed out that the arrest of the ship occurred when Russia and Ukraine may start negotiations on eastern Ukraine, which not only reflected the political game in Ukraine, but also cast a shadow over the negotiations between Russia and Ukraine and the relaxation of bilateral relations.
Some analysts believe that Russia’s response to the incident of the oil tanker being detained this time is cautious and restrained, and it is not hoped that this incident will undermine the prospect of the meeting between the Russian and Ukrainian heads of state. At present, the diplomatic settlement process of the eastern Ukraine issue is deadlocked, and both Russia and Ukraine hope to make a difference.
From Russia’s point of view, Putin needs to show the West his positive attitude in solving the problem of eastern Ukraine, so as to urge the West to reduce or even lift sanctions against Russia. In addition, the economic development and people’s life in eastern Ukraine are facing difficulties, which requires a large number of blood transfusions from Russia, causing a huge burden on Russia. Therefore, Russia hopes to persuade Ukraine to lift the blockade through negotiations.
From Uzbekistan’s point of view, Zelensky needs to fulfill its promise to achieve peace in the eastern region through diplomatic means during the election campaign.
Analysts believe that the issue of eastern Ukraine involves Ukraine’s core interests, and there is a geopolitical game between Russia and the West behind it, and its diplomatic settlement process still faces many challenges. Even if Zelensky and Putin can meet, they are unlikely to reach an agreement on major issues such as the autonomous status of eastern Ukraine, and they can only make concessions on some minor technical issues. However, affected by the eastern Ukraine issue, it is difficult for Russia-Ukraine relations to improve substantially.
CCTV News:The Central Meteorological Observatory continued to issue a red rainstorm warning at 10: 00 on July 30. Since July 29, there have been heavy rainstorms in central and southern Hebei, central and southern Beijing, Tianjin, eastern Shanxi, central and northern Henan, and central and western Shandong, heavy rainstorms in parts of central and southern Hebei, northern Henan, eastern Shanxi, and western Shandong, and heavy rainstorms (250-540 mm) in parts of central and southern Hebei, along mountains in central and southern Hebei, and northwest Henan.
It is estimated that there will be heavy rainstorms in most parts of Hebei, Beijing, Tianjin, central and eastern Shanxi, northern Henan and western Shandong from 14: 00 on July 30 to 14: 00 on July 31, among which there will be heavy rainstorms in parts of eastern Shanxi, central and southern Hebei and most parts of Beijing, and heavy rainstorms (250-350 mm) in parts of central Hebei and western Beijing. There are heavy rains or rainstorms in central Anhui, eastern Hubei, northwestern Hunan, eastern Fujian, northern and southern Guangxi, southwestern Yunnan, southern Sichuan, southeastern Heilongjiang, northern Jilin and northeastern Xinjiang. Some of the above areas have short-term heavy rainfall (the maximum hourly rainfall is 20 ~ 40 mm, and the local area can exceed 60 mm), and there are strong convective weather such as thunderstorms and strong winds.
Defense guide:
1, the government and relevant departments in accordance with their duties to do a good job in emergency and rescue work against heavy rain;
2. Stop the assembly, suspend classes or business (except for special industries);
3, do a good job in mountain torrents, landslides, mudslides and other disasters prevention and rescue work.
Special feature of 1905 film network On January 17th, 2018, the film was officially opened for pre-sale, with a final pre-sale result of 294 million yuan, which still maintains the highest pre-sale result in China film history.
In the end, last year’s Spring Festival file closed perfectly with 1.277 billion box office and 6.4 billion total box office on New Year’s Day.
So what about 2019?
In the eyes of many people, this year is the strongest Spring Festival file in history.
"Shen Teng vs Shen Teng", "Liu Cixin vs Liu Cixin" and "Jackie Chan vs Stephen Chow" … … It is still difficult to draw a conclusion as to what the final outcome of the king-to-king war will be.
Last Thursday (January 10th), it was the first to open the pre-sale. Six days later, on the first day of 2019, the box office exceeded 100 million, and there were still 17 days before the film was released.
It is not a special signal that the total box office of pre-sales has exceeded 100 million now, but only two of these films have pre-sales close to 30 million, which is a very obvious decline compared with the same period last year — — The pre-sale result of "Catch the Demon 2" is close to 60 million 16 days in advance.
No wonder, some people assert that this is perhaps the most chaotic Spring Festival stall in history.
Except for the nine films that have been pre-sold, the high-profile new year’s day and the new year’s day have all been followed up, and the two official Weibo updates have no substantive content for nearly half a month.Suspected to withdraw from the Spring Festival competition.
(Two pieces are suspected of exiting the Spring Festival file)
There are actually four key problems in the competition pattern of this year’s Spring Festival stalls:
1. Last year’s total box office was 6.4 billion. How much will the market increase this year?
2. How many box offices can the pre-sale of 19.9 yuan stimulate in 2019 when the ticket is no longer available?
3. Last year, from the third echelon of 11.4% of the films, all the way to the first echelon, then who will be "unexpected" this year?
4. Can a series of atypical Chinese New Year blockbusters in Love Saint 2 break through, or are they "acclimatized"?
Last year, five feature films and one animated film finally produced two over 3 billion, one over 2 billion, one over 727 million and one over 600 million, and also won 170 million. This has greatly inspired domestic blockbusters to abandon the December Lunar New Year file and get together to choose the Spring Festival file.
So, can this year’s 7+2 be greater than last year’s 5+1?
Judging from the current pre-sale results and the desire index of each platform, it is obvious that the head films of this year’s Spring Festival file are "Flying Life", "Crazy Alien" and.
The ticketing platform wants to see the index
Nowadays, the single-day box office pre-sale has exceeded 100 million, and these three films are still pulling each other, especially the first two works, and the box office gap between them has been maintained at around 1 million.
However, compared with the pre-sale results of "Catch the Demon 2", there is still a long way to go at the box office.
Why is this happening?
The answer is obvious. When the strong meet, it is easy to divide the box office in the early stage. These two films are starring Shen Teng. After two years of polishing of Mahua FunAge films and frequent variety shows, Shen Teng has become another national comedian after Bo Huang.
Bo Huang, another star of Crazy Alien, although only one film met the audience in the past year, its box office appeal has not diminished.
The king versus the king, the audience is naturally prone to indecision.
In the past Spring Festival files, Stephen Chow and Jackie Chan have always been the easiest to sink the attribute of "family fun".
In 2017, although leading all the way, it was eventually overtaken. But in fact, the word-of-mouth difference between the two is not big, just because Kung Fu Yoga is more in line with everyone’s understanding of Jackie Chan movies and meets the needs of the audience.
But this year, the performance of Stephen Chow’s works and Jackie Chan’s works in the pre-market seems to be unsatisfactory.
At the same time, compared with the co-marketing of various brands of "Catch the Demon 2" last year, several films this year are relatively weak. Apart from the conventional material promotion and the mode of inviting popular idols to participate in the propaganda song, there is no particularly big movement for the time being, which also leads to the fact that the propaganda is not sinking better.
Of course, sinking seems to be a relatively paradoxical word for the Spring Festival. A large number of "homecoming tides" are difficult to define the audience’s taste, but the success of pre-sale in the third, fourth and fifth tier cities is still the most critical factor in the film.
Last year, the successful ticket replacement helped the pre-sale of the film in the early stage, and at the same time won enough market space for the single film. Nowadays, the pre-sale results seem to be declining gradually, but the ticketing platforms such as Cat’s Eye and Taobao Film still advertise "preferential ticket purchase from 19.9 yuan", and "internet plus Movie" is still the key to the current movie market.
However, since last year’s Operation Red Sea, more and more films have relied on word-of-mouth counterattack, and after the incident, the pre-sale box office has lost some persuasiveness.
Especially for the special schedule of the Spring Festival, the movies in this schedule have a fresh life of nearly half a month. Although there are occasional films released on the eighth day of the seventh day, it is difficult to defend the films within the schedule.
Dating back to 2014, at that time, the atmosphere of "watching movies for all" rose, and even it was able to counterattack and create a box office miracle. It seems that any film can get a bowl of soup, and word-of-mouth and box office do not seem to be particularly related in this schedule.
2015 Spring Festival box office
In addition, since 2016, the film market has begun another very important word-of-mouth marketing: emotional marketing.
Under the slogan of "owing Stephen Chow movie tickets", The Mermaid snapped up 3.38 billion yuan.
2016 Spring Festival box office
Finally, the film quality of The Mermaid failed to meet the expectations of Stephen Chow fans. The next year, when "A Journey to the West" took this as a stunt again, the effect was obviously discounted.
In 2019, Stephen Chow relied on the classic IP to bring "New king of comedy", and the publicity materials featured "Stephen Chow’s Works" from beginning to end. But judging from the current popularity, the audience began to hesitate.
2017 Spring Festival box office
While the film market in China is developing faster and faster, it is also undergoing a transformation from fast to strong. The audience is rational. In the Spring Festival of 2018, word-of-mouth successfully restricted the box office, making it difficult to break 1 billion, while the "Nineteenth Generation of Ancestors" with a pot of stew missed the box office of 200 million. Operation Red Sea, by virtue of word-of-mouth, fought back from the third echelon, which ranked 11.4%.
Operation Red Sea platoon film all the way back.
It can be seen that any film may become a "dark horse" through word of mouth.
With Operation Red Sea Zhuyu in the front, the so-called "family fun" is no longer the key to the success of Spring Festival movies.
Operation Red Sea has always been the benchmark, and the producer behind it, Beijing Culture, is very good at word-of-mouth marketing. As long as the quality of the film can pass, this film with the banner of "China’s first hard science fiction" may be countered.
Of course, the key to the counterattack is that the quality of other films can not fully meet the expectations of the audience. But as far as the current materials are concerned, the strength of The Wandering Earth’s opponents is quite strong, and it is not difficult to counterattack.
Of course, when it comes to counterattack, Han Han is indispensable.
Han Han’s first two works have been countered in the summer vacation and the Spring Festival, and they are among the 1 billion box office clubs. Han Han’s films have always had their own unique style. Now, when he comes to Shen Teng to join us, as long as he can maintain the level of his previous works, the performance of Flying Life will not be too bad.
Let’s look at Crazy Alien, the arch-rival of Flying Life, which has assembled three actors who are highly recognized by the whole people, Shen Teng, Bo Huang and Xú Zhēng. In addition, Ning Hao has been focusing on word-of-mouth cards in recent years.
In terms of quality assurance, the word "Ning Hao’s Works" seems to be much more convincing than "Stephen Chow’s Works".
On the other hand, Jackie Chan seems to have been pursuing transformation after Kung Fu Yoga. This time, he also abandoned martial arts and became a literary giant Pu Songling.
However, this time there is not much advantage in the "starting line", but it must be admitted that Jackie Chan’s audience in the Spring Festival file has been very stable. Judging from the current preview, it seems to be the film with the most "family fun" attribute among several works.
In fact, it was Jackie Chan who first created the concept of New Year’s films across the Taiwan Strait and three places. In the past Spring Festival files, his modern fashion films were the first at the box office. Now the biggest attraction of Detective Pu Songling may be whether Jackie Chan can continue to support his box office appeal after the transformation.
In addition, the two films "Integrity" and "Lover 2" don’t seem to have too many advantages. Judging from the performance of similar themes in other important schedules,"Lover 2" may become a "BlackHorse "As for how much room it has to move forward, it may depend on the follow-up word of mouth.
Relatively speaking, the animation market is relatively stable. "Bears haunt" series has always been the most domineering animation IP in this schedule, but this year, there will be some variables.
Although "Piggy Peggy’s New Year" is a young movie, it appears in the mode of real person and animation. Whether children can pay the bill in the end may be the most important key point in its marketing.
It can be seen that this year’s Spring Festival file is very cruel, just like the left and right hands fighting each other. What will happen in the end? In fact, Xiao Dianjun is hard to predict, and the final result may surprise everyone.
Return to the overall situation, is it possible to expand the market? Xiao Dianjun believes that there is still some.
Looking back over the past three years, the total number of people watching movies on the first day of the National New Year has increased from 17.67 million in 2016 to 32.63 million last year. At the same time, the number of movie screens in China continues to grow, and the number of people who can watch movies is increasing. There is still room for expansion in the natural market.
Just where is the ceiling for expansion? Perhaps the decisive factor is the film itself.