The box office on the first day of the year may exceed 1.5 billion, which is the strongest in the history of the Spring Festival?

Special feature of 1905 film network On January 17th, 2018, the film was officially opened for pre-sale, with a final pre-sale result of 294 million yuan, which still maintains the highest pre-sale result in China film history.


In the end, last year’s Spring Festival file closed perfectly with 1.277 billion box office and 6.4 billion total box office on New Year’s Day.

 

So what about 2019?

 

In the eyes of many people, this year is the strongest Spring Festival file in history.

 

"Shen Teng vs Shen Teng", "Liu Cixin vs Liu Cixin" and "Jackie Chan vs Stephen Chow" … … It is still difficult to draw a conclusion as to what the final outcome of the king-to-king war will be.

 

Last Thursday (January 10th), it was the first to open the pre-sale. Six days later, on the first day of 2019, the box office exceeded 100 million, and there were still 17 days before the film was released.


It is not a special signal that the total box office of pre-sales has exceeded 100 million now, but only two of these films have pre-sales close to 30 million, which is a very obvious decline compared with the same period last year — — The pre-sale result of "Catch the Demon 2" is close to 60 million 16 days in advance.

 

No wonder, some people assert that this is perhaps the most chaotic Spring Festival stall in history.

 

Except for the nine films that have been pre-sold, the high-profile new year’s day and the new year’s day have all been followed up, and the two official Weibo updates have no substantive content for nearly half a month.Suspected to withdraw from the Spring Festival competition.


(Two pieces are suspected of exiting the Spring Festival file)


There are actually four key problems in the competition pattern of this year’s Spring Festival stalls:

 

1. Last year’s total box office was 6.4 billion. How much will the market increase this year?

 

2. How many box offices can the pre-sale of 19.9 yuan stimulate in 2019 when the ticket is no longer available?

 

3. Last year, from the third echelon of 11.4% of the films, all the way to the first echelon, then who will be "unexpected" this year?

 

4. Can a series of atypical Chinese New Year blockbusters in Love Saint 2 break through, or are they "acclimatized"?

 

Last year, five feature films and one animated film finally produced two over 3 billion, one over 2 billion, one over 727 million and one over 600 million, and also won 170 million. This has greatly inspired domestic blockbusters to abandon the December Lunar New Year file and get together to choose the Spring Festival file.


So, can this year’s 7+2 be greater than last year’s 5+1?

 

Judging from the current pre-sale results and the desire index of each platform, it is obvious that the head films of this year’s Spring Festival file are "Flying Life", "Crazy Alien" and.


The ticketing platform wants to see the index


Nowadays, the single-day box office pre-sale has exceeded 100 million, and these three films are still pulling each other, especially the first two works, and the box office gap between them has been maintained at around 1 million.

 

However, compared with the pre-sale results of "Catch the Demon 2", there is still a long way to go at the box office.

 

Why is this happening?

 

The answer is obvious. When the strong meet, it is easy to divide the box office in the early stage. These two films are starring Shen Teng. After two years of polishing of Mahua FunAge films and frequent variety shows, Shen Teng has become another national comedian after Bo Huang.


Bo Huang, another star of Crazy Alien, although only one film met the audience in the past year, its box office appeal has not diminished.


The king versus the king, the audience is naturally prone to indecision.


In the past Spring Festival files, Stephen Chow and Jackie Chan have always been the easiest to sink the attribute of "family fun".


In 2017, although leading all the way, it was eventually overtaken. But in fact, the word-of-mouth difference between the two is not big, just because Kung Fu Yoga is more in line with everyone’s understanding of Jackie Chan movies and meets the needs of the audience.


But this year, the performance of Stephen Chow’s works and Jackie Chan’s works in the pre-market seems to be unsatisfactory.

 

At the same time, compared with the co-marketing of various brands of "Catch the Demon 2" last year, several films this year are relatively weak. Apart from the conventional material promotion and the mode of inviting popular idols to participate in the propaganda song, there is no particularly big movement for the time being, which also leads to the fact that the propaganda is not sinking better.


Of course, sinking seems to be a relatively paradoxical word for the Spring Festival. A large number of "homecoming tides" are difficult to define the audience’s taste, but the success of pre-sale in the third, fourth and fifth tier cities is still the most critical factor in the film.

 

Last year, the successful ticket replacement helped the pre-sale of the film in the early stage, and at the same time won enough market space for the single film. Nowadays, the pre-sale results seem to be declining gradually, but the ticketing platforms such as Cat’s Eye and Taobao Film still advertise "preferential ticket purchase from 19.9 yuan", and "internet plus Movie" is still the key to the current movie market.


However, since last year’s Operation Red Sea, more and more films have relied on word-of-mouth counterattack, and after the incident, the pre-sale box office has lost some persuasiveness.


Especially for the special schedule of the Spring Festival, the movies in this schedule have a fresh life of nearly half a month. Although there are occasional films released on the eighth day of the seventh day, it is difficult to defend the films within the schedule.

 

Dating back to 2014, at that time, the atmosphere of "watching movies for all" rose, and even it was able to counterattack and create a box office miracle. It seems that any film can get a bowl of soup, and word-of-mouth and box office do not seem to be particularly related in this schedule.


2015 Spring Festival box office


In addition, since 2016, the film market has begun another very important word-of-mouth marketing: emotional marketing.

 

Under the slogan of "owing Stephen Chow movie tickets", The Mermaid snapped up 3.38 billion yuan.


2016 Spring Festival box office


Finally, the film quality of The Mermaid failed to meet the expectations of Stephen Chow fans. The next year, when "A Journey to the West" took this as a stunt again, the effect was obviously discounted.


In 2019, Stephen Chow relied on the classic IP to bring "New king of comedy", and the publicity materials featured "Stephen Chow’s Works" from beginning to end. But judging from the current popularity, the audience began to hesitate.


2017 Spring Festival box office


While the film market in China is developing faster and faster, it is also undergoing a transformation from fast to strong. The audience is rational. In the Spring Festival of 2018, word-of-mouth successfully restricted the box office, making it difficult to break 1 billion, while the "Nineteenth Generation of Ancestors" with a pot of stew missed the box office of 200 million. Operation Red Sea, by virtue of word-of-mouth, fought back from the third echelon, which ranked 11.4%.


Operation Red Sea platoon film all the way back.


It can be seen that any film may become a "dark horse" through word of mouth.


With Operation Red Sea Zhuyu in the front, the so-called "family fun" is no longer the key to the success of Spring Festival movies.


Operation Red Sea has always been the benchmark, and the producer behind it, Beijing Culture, is very good at word-of-mouth marketing. As long as the quality of the film can pass, this film with the banner of "China’s first hard science fiction" may be countered.


Of course, the key to the counterattack is that the quality of other films can not fully meet the expectations of the audience. But as far as the current materials are concerned, the strength of The Wandering Earth’s opponents is quite strong, and it is not difficult to counterattack.

Of course, when it comes to counterattack, Han Han is indispensable.


Han Han’s first two works have been countered in the summer vacation and the Spring Festival, and they are among the 1 billion box office clubs. Han Han’s films have always had their own unique style. Now, when he comes to Shen Teng to join us, as long as he can maintain the level of his previous works, the performance of Flying Life will not be too bad.


Let’s look at Crazy Alien, the arch-rival of Flying Life, which has assembled three actors who are highly recognized by the whole people, Shen Teng, Bo Huang and Xú Zhēng. In addition, Ning Hao has been focusing on word-of-mouth cards in recent years.


In terms of quality assurance, the word "Ning Hao’s Works" seems to be much more convincing than "Stephen Chow’s Works".


On the other hand, Jackie Chan seems to have been pursuing transformation after Kung Fu Yoga. This time, he also abandoned martial arts and became a literary giant Pu Songling.


However, this time there is not much advantage in the "starting line", but it must be admitted that Jackie Chan’s audience in the Spring Festival file has been very stable. Judging from the current preview, it seems to be the film with the most "family fun" attribute among several works.


In fact, it was Jackie Chan who first created the concept of New Year’s films across the Taiwan Strait and three places. In the past Spring Festival files, his modern fashion films were the first at the box office. Now the biggest attraction of Detective Pu Songling may be whether Jackie Chan can continue to support his box office appeal after the transformation.


In addition, the two films "Integrity" and "Lover 2" don’t seem to have too many advantages. Judging from the performance of similar themes in other important schedules,"Lover 2" may become a "BlackHorse "As for how much room it has to move forward, it may depend on the follow-up word of mouth.


Relatively speaking, the animation market is relatively stable. "Bears haunt" series has always been the most domineering animation IP in this schedule, but this year, there will be some variables.

 

Although "Piggy Peggy’s New Year" is a young movie, it appears in the mode of real person and animation. Whether children can pay the bill in the end may be the most important key point in its marketing.


It can be seen that this year’s Spring Festival file is very cruel, just like the left and right hands fighting each other. What will happen in the end? In fact, Xiao Dianjun is hard to predict, and the final result may surprise everyone.

 

Return to the overall situation, is it possible to expand the market? Xiao Dianjun believes that there is still some.

 

Looking back over the past three years, the total number of people watching movies on the first day of the National New Year has increased from 17.67 million in 2016 to 32.63 million last year. At the same time, the number of movie screens in China continues to grow, and the number of people who can watch movies is increasing. There is still room for expansion in the natural market.


Just where is the ceiling for expansion? Perhaps the decisive factor is the film itself.

In 2030, "Healthy China" turned out to be like this!

        CCTV News:The Central Committee of the Communist Party of China and the State Council recently issued the Outline of Healthy China 2030. What will happen to China’s health index by 2030? What impact will these changes have on public life? Let’s take a look.

        1. prolong life and reduce death

        In 2020, the average life expectancy will reach 77.3 years, and in 2030 it will reach 79 years.

        The infant mortality rate, the mortality rate of children under 5 years old and the maternal mortality rate have respectively decreased from the current 8.1‰ 、10.7‰ And 20.1/100,000, down to 5.0&permil in 2030; 、6.0‰ And 12/100,000.

        2. Eat nutritionally and exercise is guaranteed.

        Formulate and implement the national nutrition plan, carry out evaluation and research on food nutrition function, and establish and improve the nutrition monitoring system for residents.

        By 2030, the smoking rate of people over 15 years old will drop to 20%. The number of people who regularly participate in physical exercise has increased from 360 million in 2014 to 530 million.

        By 2030, a three-level network of public sports facilities in counties and villages will be basically built, with a per capita sports area of not less than 2.3 square meters, and a 15-minute fitness circle will be fully covered in urban communities.

        Ensure that students have no less than one hour of physical activity in school every day. By 2030, the standard rate of school sports facilities and equipment will reach 100%.

        3. Health education has increased, and it is no longer fooled by health care "brick home"

        Establish a core information release system for health knowledge and skills, and improve the monitoring system for health literacy and lifestyle covering the whole country. Incorporate health education into the national education system and take health education as an important part of quality education at all stages of education. In 2030, the health literacy level of residents will be raised to 30%.

        Liu Yuanli, Dean of School of Public Health, Peking Union Medical College, China Academy of Medical Sciences:

        At present, there is a gap between the average life expectancy and healthy life expectancy in China, and chronic diseases show a "blowout" trend. One in ten adults in China suffers from diabetes, one in four suffers from hypertension, and many people live with diseases and their quality of life is not high. If we only equate the pursuit of health with medical treatment and do not strengthen prevention, it will be difficult to cope with the severe health situation. Starting with healthy living, the planning outline helps people master scientific health knowledge and skills and develop good living habits, which is the most direct and proactive response to the disease challenge.

        4. Increase in medical staff

        By 2030, the health service capacity will be greatly improved, and a high-quality and efficient integrated medical and health service system will be fully established. The number of practicing (assistant) doctors per thousand permanent residents reached 3.0 and the number of registered nurses reached 4.7.

        5. Improve the order of medical treatment

        We will improve the medical and health service system, so that everyone in the province can enjoy homogeneous diagnosis and treatment of critical and difficult diseases and specialized medical services.

        Establish a mature and perfect grading diagnosis and treatment system in an all-round way, and form a reasonable medical order of primary diagnosis, two-way referral, up-and-down linkage and rapid and slow division.

        Li Bin, Director of the National Health Planning Commission:

        China has established a medical security network covering 96.5% of the country through medical insurance for employees, new rural cooperative medical insurance and medical insurance for urban residents. On this basis, the medical security system has been gradually improved through serious illness insurance, commercial insurance and charity assistance, which has changed the situation of "minor illness, serious illness, etc." in the past. Although the coverage rate of medical insurance is over 95%, the overall level of medical insurance in China is still not high, and medical insurance should become an economical medical insurance.

        6. Medical insurance is mature and stereotyped

        By 2030, the universal health insurance system will be mature and stereotyped.

        With the further development of modern commercial health insurance service industry, the proportion of commercial health insurance payment expenditure to total health expenditure has increased significantly.

        Meng Qingyue, Dean of Peking University College of Public Health:

        Without a sound medical and health service system, the role of medical and health investment and medical security system will be difficult to play, and it will be difficult for the people to benefit from health and healthy development. To improve the capacity of medical and health service system, we need to put people first, improve functions, strengthen cooperation and linkage, and promote the integration of medical and health service system.

        7. The sky is bluer and the water is clearer

        The ratio of days with good air quality in cities at prefecture level and above will exceed 80% in 2020 and will continue to improve by 2030.

        The proportion of surface water quality reaching or better than Class III water bodies will exceed 70% in 2020 and will continue to improve by 2030.

        By 2030, the food safety risk monitoring and food-borne disease reporting network will achieve full coverage.

        8. Sewage discharge should be certified and agricultural production should be clean.

        We will fully implement the management of industrial pollution source discharge permit, promote enterprises to carry out self-monitoring and information disclosure, establish a discharge ledger, and realize the discharge of pollutants with certificates.

        Accelerate the elimination of processes, equipment and products with high pollution and high environmental risks.

        Carry out special pollution control in industrial clusters.

        Focus on steel, cement, petrochemical and other industries, and promote the transformation of industrial emission standards.

        We will fully implement standardized and clean agricultural production, carry out in-depth risk assessment of agricultural products quality and safety, promote comprehensive management of agricultural and veterinary drug residues and heavy metal pollution, and implement action to control veterinary drugs and antibiotics.

        Strengthen the guidance and supervision of food origin and improve the market access system for agricultural products.

        Rao Keqin, Vice President and Secretary General of Chinese Medical Association:

        At present, China is facing many contradictions and problems such as economic transformation and "multiple disease burdens", aging population and structural changes, ecological destruction and environmental pollution, and environmental sanitation needs to be improved, which requires us to change the mode of economic development and implement the strategic choice of interaction between green development and healthy environment. It is necessary to organically unify the construction of beautiful China and healthy China, mobilize the whole society to jointly create a healthy environment, and take human health as the center from urban planning, construction to management, so as to ensure the healthy life and work of residents and organically combine healthy people, healthy environment and healthy society. (This article Source: Xinhua Viewpoint WeChat WeChat official account)

Great changes have taken place in small towns and villages to "add firewood and raise salary" for county economy

  In Jiaguan Town, Qionglai City, the embroidered mothers embroidered the ordered products in Yang Hua Treasure Qiang Embroidery Studio. Our reporter Yang Shushe

  Wei Qin (middle), deputy chairman of the Yibin Municipal Committee of the Agricultural Workers’ Party and professor of Yibin College, studies the cultivation of Cinnamomum camphora seedlings. Photo courtesy of the United Front Work Department of Xuzhou District Committee, Yibin City (data picture)

  — — A sample survey on the practical innovation of United front work in counties and districts to help the high-quality development of county economy

  In July, the provincial county economic development conference was held in Chengdu. More than two weeks ago, the on-site meeting of United front work in counties and districts of the province was held in Yibin. Two conferences have been held successively, focusing on the same field — — County territory.

  "The development of county economy is a major event related to the overall situation and the long-term. The province’s United front will give full play to its advantages and specialties, focus on the practical innovation of county-level United front work, and help the high-quality development of county economy in the province." The relevant person in charge of the United Front Work Department of the Provincial Party Committee said.

  How can the United front work in counties help the high-quality development of county economy through practical innovation? A few days ago, the reporter went to Xuzhou District, Qionglai City, Shehong County and other places in Yibin City to learn about relevant exploration attempts in various places.

  focus

  □ Yu Shuman Our reporter Fu Zhenqing

  It not only introduces wisdom but also attracts investment. The advantageous industrial chain has become longer.

  Observation point

  Xuzhou District, Yibin City

  Innovation practice

  Set up a think tank of scientific and technological experts to "open the pulse" for the development of characteristic and advantageous industries

  Give full play to the advantages of extensive contacts and "attract investment with emotion" to help complete the last link of the oil and camphor industry chain in Xuzhou

  On July 18th, Wei Qin, vice chairman of Yibin Municipal Committee of the Agricultural Workers’ Party and professor of Yibin College, completed the latest research report "High-quality development strategy of Yibin characteristic agricultural industry — — Present situation and countermeasures of high-quality development of Cinnamomum camphora industry. In recent years, Wei Qin and her research team have been focusing on the efficient cultivation and utilization of Cinnamomum camphora. Cinnamomum camphora is the most important characteristic advantage industry in Xuzhou District of Yibin City.

  There is a long history of Cinnamomum camphora planting in Xuzhou District. There are 370,000 mu of Cinnamomum camphora bases, with an annual output of more than 10,000 tons of Cinnamomum camphora oil, accounting for 70% of the country’s total, and it has the reputation of "Zhanghai in the world".

  However, the development of Cinnamomum camphora industry in Syria is not smooth sailing. According to the reporter’s understanding, the development of Cinnamomum camphora industrial chain is not complete, especially the lack of terminal industries, the low level of management and protection of Cinnamomum camphora planting, and the low oil yield have become bottlenecks for further industrial upgrading.

  Jing Hong, deputy director of the United Front Work Department of the Xuzhou District Committee, told the reporter that in order to help the further development of the oil camphor industry in Xuzhou, the United Front Work Department of the Xuzhou District Committee implemented the "Concentric Helping the Bohai Sea" project and set up a think tank of Bohai science and technology experts represented by Wei Qin. "We bring together non-party experts to build a platform, provide convenient conditions and services for them to carry out research."

  The team of experts has rich scientific research achievements. The research report "Growth Characteristics of Cinnamomum camphora Plantation in Yibin" provides a scientific theoretical basis for the improvement of Cinnamomum camphora planting. By changing the traditional planting method of Cinnamomum camphora, the oil yield is increased by 10%. The team of experts also took the lead in establishing the first pilot extraction point of high-efficiency extraction of crude oil from Cinnamomum camphora and production of biomass fuel from Cinnamomum camphora leaf residue in Xuzhou District, realizing the market-oriented application of research on planting edible fungi from Cinnamomum camphora leaf residue.

  On the one hand, the United Front Work Department of Xuzhou District Committee and the Federation of Industry and Commerce also play the advantage of extensive contacts, "inviting investment with emotion" to help complete the last link of Xuzhou Oil Cinnamomum camphora industrial chain. "Foreign chambers of commerce have played an important role." Jing Hong told reporters that in recent years, Suzhou has set up seven chambers of commerce in different places in Beijing and Shanghai, and established friendly relations with 12 foreign federations of industry and commerce, and collected information on the upstream and downstream industrial enterprises of oil camphor through their strength. After the target was locked, the United Front Work Department of the District Committee, the District Federation of Industry and Commerce and local enterprises in Syria jointly formed a small investment team to conduct an inspection tour of the deep processing project of Cinnamomum camphora at home and abroad and discuss cooperation intentions.

  In the end, five leading enterprises in related supporting industries of Cinnamomum camphora terminal industry chain, including Taiwan Province Yulixing Daily Chemical Company and Indonesian Eagle Label Group, chose Xuzhou, and successively invested 320 million yuan to build two deep processing plants of Cinnamomum camphora, producing 800 tons of handmade soaps, 1,000 tons of shampoo and bath products, 1,500 tons of washing and cleaning products, 300 tons of sesame oil and essential oil products with an annual output value of 1.08 billion yuan.

  [opinion]

  "Consolidating industrial support is an important task for the high-quality development of county economy. The practical innovation of United front work in counties should give full play to the advantages of talent pool, resource-intensive and extensive contacts, and provide intellectual and outreach support for county industrial development." The relevant person in charge of the United Front Work Department of the Provincial Party Committee said.

  Great changes have taken place in the small towns where "concentric mulberry" gathers talents.

  Observation point

  Qionglai city

  Innovation practice

  Create a "concentric mulberry" talent organization, aim at local rural talents and foreign talents, and gather United front talents in farming, cultural tourism and social governance.

  Qionglai City reached a three-year cooperation plan with eight democratic parties, striving for the strength of democratic parties and helping Qionglai rural revitalization.

  On the afternoon of July 22, in Jiaguan Town, Qionglai City, 51-year-old Shi Xiaorong stuck her head in embroidery. "The small pattern on this notebook can be embroidered in two days, and the scarf takes half a month." Shi Xiaorong is already a skilled embroidered mother, and her master is Yang Huazhen, a well-known inheritor of national intangible cultural heritage and a master of arts and crafts in Sichuan Province.

  In Jiaguan Town, Yang Huazhen’s Tibetan and Qiang embroidery studio has become a well-known brand of rural revitalization and cultural creation. Yang Huazhen is from Xiaojin County, Aba Prefecture. Why did he settle in Jiaguan Town, Qionglai, a hundred miles away? This stems from the "concentric mulberry" talent organization created by the United Front Work Department of Qionglai Municipal Committee.

  "What is most lacking in rural revitalization is talent." Chen Jianyuan, executive deputy director of the United Front Work Department of Qionglai Municipal Committee, told reporters that in May last year, the United Front Work Department of the Municipal Committee began to plan "concentric mulberry" and took Jiaguan Town as one of the demonstration bases.

  Choose Jiaguan Town, because it is the most remote town in Qionglai, and its development needs are urgent. Another reason is that there are many rural talents gathered here. For example, Yang Dazhu, an expert in tea planting, led the establishment of Tianguan Tea Specialized Cooperative to lead villagers to grow tea and get rich.

  "We will first organize the local township sages and play a role." Chen Jianyuan said, on the other hand, "Tongxin Mulberry" aims at foreign talents, regardless of occupation, age and education, giving priority to attracting rich experts and characteristic practical and technical talents. Yang Huazhen was attracted to Jiaguan Town in this way.

  In less than a year, the "Tongxin Sangzi" project has gathered more than 80 United front talents in breeding, cultural tourism and social governance for Jiaguan Town, of which 1/3 are from outside Qionglai.

  But this is not the biggest innovation of "concentric mulberry". In August last year, a group of people from the United Front Work Department of Qionglai Municipal Committee visited the democratic parties in Chengdu, striving for the strength of the parties and helping the rural revitalization in Qionglai. After three months of repeated consultations, Qionglai reached a three-year cooperation plan with eight democratic parties.

  "Our cooperation is very pragmatic. According to the advantages of the sector, each party only focuses on one field and takes three years to complete." Chen Jianyuan said, for example, the Chengdu Municipal Committee of the Revolutionary Committee of the Chinese People’s Republic of China, which has a large number of legal professionals, sent 11 lawyers to 11 villages in Jiaguan Town as deputy directors of the rule of law of village committees. The Chengdu Municipal Committee of the NLD gives full play to the advantages of the cultural sector and plans to arrange a program for each of the 11 villages in Jiaguan Town every year. The Chengdu Municipal Committee of the Agricultural Workers’ Party organizes medical experts to sit in Jiaguan Town and give lectures every month. "Every party has a small goal. I believe that after three years, these small goals will make great changes in Jiaguan Town." Chen Jianyuan said.

  [opinion]

  County economy is a regional economy with the county as the center, towns as the link and rural areas as the hinterland. The development of county economy can not be separated from the in-depth implementation of rural revitalization strategy.

  "In the process of promoting rural revitalization, the new United front forces represented by new generations, new rural sages and new literary and artistic groups can play an important role." The relevant person in charge of the United Front Work Department of the Provincial Party Committee believes.

  Serving innovation and starting a business, building a demonstration park for United front work of "new-generation people"

  Observation point

  Shehong county

  Innovation practice

  Create a new demonstration park of United front work for people from all walks of life, which integrates education guidance, social service, innovation and entrepreneurship.

  The new demonstration park of United front work for people from all walks of life has successfully hatched nearly 50 enterprises.

  "Without the help of the United Front Work Demonstration Park, our team would not have developed so fast." On July 22, Huaqiang, member of Jiu San Society and executive deputy general manager of Sichuan Puli Technology Co., Ltd. told the reporter.

  Puli Technology is a scientific and technological enterprise successfully hatched in the new social stratum United Front Work Demonstration Park in Shehong County. A backup power supply product for communication equipment base stations developed by the company has been widely used in 21 cities and states in the province.

  Huaqiang still remembers that at the beginning, a total of six people with his partners came to Shehong to start the journey of innovation and entrepreneurship. "From the beginning, we got the support of the United Front Department and helped us get investment in capital and technology." Huaqiang said, especially the new demonstration park of United front work for people from all walks of life has provided a lot of help for the development of enterprises. "Our team mainly focuses on research and development, and is not good at docking with the government and industrial and commercial finance. These demonstration parks all help us solve it."

  According to the relevant person in charge of the United Front Work Department of Shehong County Committee, in 2017, in order to create better conditions for innovation and entrepreneurship for returnees and corporate executives in the Western International Technical Cooperation Industrial Park, the United Front Work Department of Shehong County Committee was responsible for creating a new demonstration park for the United Front Work of social strata, which integrates education guidance, social services, innovation and entrepreneurship. In the park, innovation and entrepreneurship incubation center, concentric garden, United front knowledge corridor and other functional areas are set up.

  "On the one hand, through the platform of the demonstration park, we will provide innovative and entrepreneurial services for small, medium and small enterprises." The person in charge introduced that on the other hand, the demonstration park has built a platform for communication. In 2018, there were three democratic parties and two social groups in Shehong County to carry out activities here.

  Up to now, Shehong’s new demonstration park of United front work for people from all walks of life has successfully hatched nearly 50 enterprises, including Sichuan Silicon Micro-technology Co., Ltd., Sichuan Alfatek Technology Co., Ltd. and Sichuan Puli Technology Co., Ltd., among which Silicon Micro-technology successfully established a cooperative relationship with German PT Company this year, and promoted the development of wafer-level packaging, semiconductor discrete devices and integrated circuit components production technology in China through international cooperation.

  At the same time, more than 10 enterprise executives and senior technicians in the park were recruited to join the new social stratum people’s association in Shehong County, and 9 new social stratum people with master’s degree or above formed a professional tutor team to actively participate in innovative research and development around emerging industries such as information technology, modern agriculture and new materials, and provide consulting services for the local entrepreneurial teams in Shehong.

  [opinion]

  "The private economy is an important force in the development of county economy. There are a large number of United front objects such as non-public economy and new social strata in small and micro enterprises and innovation and entrepreneurship teams. The practice and innovation of United front work in counties should effectively build a service platform for them and create a good environment. Help them grow up healthily and inject vitality into the development of county economy." The relevant person in charge of the United Front Work Department of the Provincial Party Committee said.

Pure electric smart coupe SUV & nbsp smart world R7 259,800

  [New car launch]On September 24th, Hongmeng Zhixing’s new car, Zhijie R7, was officially launched. The new car was developed based on the Tuling chassis platform and positioned as a pure electric smart coupe SUV. The listing, the new car launched a total of 4 models, the price range is 259,800 – 339,800, and car buyers can also enjoy multiple gifts provided by the official. For details, please see below:

  In appearance, the new car adopts a family-style design. The front of the car is a closed design common to new energy vehicles. The trapezoidal opening surrounded by the lower part has an active open/close design, which can achieve an effective balance of wind resistance and heat dissipation. The style of the smart LED headlight is very personalized and the visual effect is very good. It is worth mentioning that the top of the new car is still equipped with 192-wire lidar, which is satisfactory in terms of safety. In terms of body color scheme, in addition to the classic ceramic white, deep space gray, gilt black and metropolitan red color scheme, there are also two new colors, Phantom Purple and Clear Blue, with a total of 6 colors to choose from.

  The side of the new car adopts a short front and rear overhang and a long wheelbase design. The details are equipped with hidden door handles, and the fender position also has the "small blue light" of the smart driver, which is very characteristic. In addition, the new car adopts a back-running design, which gives people a very dynamic feeling as a whole. In terms of body size, the length, width and height of the new car are 4956/1981/1634 (mm) respectively, and the wheelbase is 2950mm, which is 206mm longer than the medium-sized SUV such as Tesla Model Y. It is very competitive.

  The rear of the car is round and full, and the most eye-catching thing is that it is equipped with a "C" shaped through-type taillight group, which has a good visual effect and recognition after lighting. It is worth mentioning that due to the hatchback design, the trunk opening is larger, which improves the convenience of daily pickup. The capacity of the intelligent R7 trunk reaches 837L, and it adopts a three-layer partition design. The official said that it can hold three 28-inch and one 20-inch suitcases. After the second row is laid down, the volume of the trunk can be increased to 2130L.

  In the interior, the new car is equipped with a "yacht cabin", which is mainly simple and intelligent. The center console is divided into two layers, the upper layer is mainly a 12.3-inch LCD instrument panel and an intelligent voice interaction assistant in the middle. The lower layer is centered on a large-sized floating central control screen with a built-in Hongmeng 4 smart car, which can achieve very rich functions. It is worth mentioning that the new car is also equipped with HUAWEI MagLink, which is cute to pet the new "ride" to enhance the user’s driving experience. In addition, HUAWEI SOUND combines the original sound field matching algorithm in the cabin to enhance the entertainment atmosphere of the vehicle.

  On the ride, the new car is equipped with seat ventilation, heating and massage functions, and the comfortable configuration is directly filled. In addition, the passenger seat is designed with zero gravity, supports 18-way adjustment, 10-point massage, and has a heated leg rest with a length of 340mm. It is worth mentioning that the back of the two front seats is equipped with a rear entertainment screen. The large screen uses Huawei Maglink interface to connect with the front seat. It is reported that this interface is magnetically fixed with the flat plate. At the same time, the interface provides power supply and data connection, which can be compatible with different equipment types. In addition, the new car will also be equipped with electric sunshades as standard in the whole system. The front and rear rows are equipped with double-layer sound insulation glass, and the rear glass also has privacy functions. The tranquility and heat insulation of the new cabin will have a good performance.

  In terms of power, the new car is equipped with Huawei motor system, with single motor and dual motor versions. The whole series is equipped with 800V silicon carbide high-voltage platform as standard. The maximum cruising range of the new car’s CLTC working conditions is 802 kilometers, and it will be equipped with the HUAWEI ADS3.0 end-to-end human-like intelligent driving system that will be fully pushed soon. It supports high-level intelligent driving functions such as off-vehicle parking, valet parking, and summoning. The overall competitiveness is very strong. And the whole series is equipped with 800V high-voltage fast charging as standard, and with the layout of national 80,000 + cooperative charging stations, it will be able to completely solve the anxiety of pure electric SUV battery life.

  In terms of chassis, the new car is equipped with a full-blood Tuling platform, featuring a front virtual kingpin double fork arm + rear five-bar suspension combination. The entire system is equipped with a CDC variable damping shock absorber and air suspension as standard, as well as an intelligent road condition recognition system.

  editorial review
  The appearance of the Zhijie R7 has enriched the product line of Zhijie and even the entire Hongmeng Zhixing. The avant-garde and fashionable appearance, technological luxury interior, rich and practical configuration, comfortable ride and excellent power system are all the advantages of the Zhijie R7. Overall, the Zhijie R7 is a very sincere product, and the future market performance is worth looking forward to.

Nanjing Jaguar XEL price reduction news, the lowest price 149,900

Welcome to [Autohome Nanjing Discount Promotion Channel], we bring you the latest price reduction information. Currently, this luxury car is in a promotion, and car buyers in Nanjing can enjoy a discount of up to 170,900 yuan. It is heartening that the minimum selling price has been reduced to 149,900 yuan, providing consumers with excellent value for money. To seize this unmissable opportunity, be sure to click "Chatty Car Price" in the quotation form to get the most accurate offer details and strive for higher car purchase benefits. Hurry up and drive the Jaguar XEL to experience the charm of dignity and speed!

南京捷豹XEL降价消息,最低售价14.99万!现车充足

As an elegant and dynamic mid-size luxury sedan, the exterior design of the Jaguar XEL fully reflects the essence of the Jaguar brand. The front face features Jaguar’s signature large-mouth air intake grille, with fine chrome trim to create a strong visual impact. The hood has smooth lines and a sense of power, which shows Jaguar’s pursuit of detail and dynamic aesthetics. The overall style is refined and atmospheric, blending modern and classic elements, which makes the XEL unique among many competitors.

南京捷豹XEL降价消息,最低售价14.99万!现车充足

The Jaguar XEL showcases its British aesthetic with elegant side lines, and its body size is 4778mm*1850mm*1429mm, with a wheelbase of 2935mm, giving it a spacious and dynamic body ratio. The front and rear track are 1598mm and 1582mm respectively, ensuring excellent handling performance. The unique tire size 225/45 R18 and the delicate wheel design add a sense of sportiness to the vehicle, and every detail highlights Jaguar’s pursuit of driving experience.

南京捷豹XEL降价消息,最低售价14.99万!现车充足

The interior design of the Jaguar XEL highlights the luxury and refined British style. The steering wheel wrapped in high-end leather provides a comfortable grip, and supports manual up and down + front and rear adjustments to ensure the driver’s driving experience. The 10.2-inch central control screen is embedded in the car, with a clear interface. It integrates convenient functions such as multimedia system, navigation and phone, which is convenient for users to operate. As for the seats, whether it is the front or passenger seats, they are made of imitation leather, with front and rear adjustment, backrest adjustment, high and low adjustment and waist support. The front seats are also equipped with heating function to bring the warmth of winter to passengers. Through the USB/Type-C interface, the owner can easily connect electronic devices, and the front row also has an additional wireless charging function of mobile phones to meet the charging needs of daily travel. The overall interior design takes into account practicality and aesthetics, enhancing the driver’s comfort and sense of technology.

南京捷豹XEL降价消息,最低售价14.99万!现车充足

The Jaguar XEL is powered by a powerful 2.0T turbocharged engine with a maximum power of 184 kilowatts, capable of delivering abundant power output. The engine has a peak of 250 horsepower and an equally excellent torque performance of 365 Nm. With an 8-speed automatic transmission, the vehicle can achieve smooth gear changes and efficient power transmission during driving, ensuring a smooth driving experience for the driver.

Overall, the Autohome owner is full of praise for the exterior design of the Jaguar XEL, and every detail he mentions is full of love. From the cool front face design, to the vibrant hexagonal honeycomb grille, to the sharp lights like a cheetah, and the elegant lines on the side and the matching of the rims, the car is visually impressive. The careful design of the rear is even more icing on the cake, reflecting the brand’s pursuit of aesthetics. As the owner said, the Jaguar XEL is not just a means of transportation, but an expression of personality and taste.

"China Star Valley" shines. Many well-known enterprises in Greater Bay Area have signed more than 10 billion yuan to invest in Xinzhou Aerospace Industry Base.

On May 8th, 2023 Wuhan Xinzhou Investment Promotion Conference was held in Shenzhen. Located in Xinzhou, named "China Xinggu", Wuhan National Aerospace Industry Base has become the "darling" in the eyes of participating enterprises with its good development trend and huge development potential. Many well-known domestic enterprises have signed contracts with Xinzhou District Government for over 10 billion yuan to invest in Wuhan National Aerospace Industry Base.

"Meet Greater Bay Area and Seek New Development" 2023 Wuhan Xinzhou Investment Promotion Conference (photo by Ye Donghui from Yangguang. com)

Shenzhen is the first stop of Xinzhou District’s investment promotion in Greater Bay Area. On the morning of May 7th, the main person in charge of Xinzhou District Government led the investment team composed of the heads of relevant functional departments to Shenzhen to inspect the enterprises. On May 8th, more than 50 key enterprises and associations got together to talk about "Xinzhou Opportunity".

Wuhan National Aerospace Industry Base in Xinzhou (photo by Yang Guangwang and Wu Yi)

"Xinzhou is a rising new city with a story and a dream, an industrial new city with a wind outlet and a track, a science and technology new city with a chance to have a future, an open new city with a pattern and a width, and a livable new city with quality and value …" A poetic and distant Xinzhou aroused the strong desire of Greater Bay Area entrepreneurs to invest in Xinzhou.

China’s first flexible and intelligent satellite production line has been built in Wuhan National Aerospace Industry Base, and the rocket company has been promoted to China Unicorn Enterprise. Since 2022, the "Xinzhou-made" Fast Boat Rocket has been successfully launched in six wars and six victories, and the world-leading new solid rocket Fast Boat No.11 has been successfully launched. The base has initially realized the gathering pattern of stars, arrows, clouds and aerospace materials … The efforts of "China Star Valley" to actively build China Aerospace roof of the world have strengthened Greater Bay Area entrepreneurs’ confidence in investing in Xinzhou.

Eight responsible persons of Greater Bay Area enterprises were hired as "investment ambassadors" in Xinzhou District (photo by Ye Donghui from Yangguang. com).

At the promotion meeting, eight Greater Bay Area entrepreneurs were employed as "ambassadors for investment promotion" in Xinzhou District to speak for investment promotion in Xinzhou District.

Guo Yan, the ambassador of investment promotion and the global human resources director of Shenzhen Feituoke Industrial Co., Ltd., introduced Xinzhou in her eyes to Greater Bay Area entrepreneurs with the company’s successful experience in investing in Xinzhou: "Layout Xinzhou and win in the future."

Tao Siping, the entrepreneur who went out from Xinzhou, solemnly promised: "Invite friendly chambers of commerce and friendly people to start businesses and develop in Xinzhou."

Signing ceremony (photo by Ye Donghui from Yang Guangwang)

At the promotion meeting, seven projects in aerospace, new materials, intelligent manufacturing, big health and other industrial fields signed a contract with Xinzhou, with a total investment of 16.5 billion yuan, of which Wuhan National Aerospace Industry Base signed an investment of over 10 billion yuan, accounting for over 60%.

A well-known domestic enterprise will build an aerospace new material industrial park in Xinzhou. The total planned land area of the project is 2,130 mu, and the construction contents include a new material industry manufacturing center, a product and technology exhibition center, a research and development center and a logistics center.

Zhongshang Industrial City Investment Holding Co., Ltd. plans to invest 600 million yuan to build Shenzhen Zhongshang Xinggu Industrial Incubator Project. The planned land area of the project is 136 mu, focusing on the transformation of industrial technological achievements such as aerospace, high-end equipment and new materials, and building the carrier of Wuhan National Aerospace Industry Base Industrial Incubation Park with high standards and high quality.

Zhuhai Obit Aerospace Science and Technology Co., Ltd. has joined hands with ICBC Cloud Technology Co., Ltd., which has settled in China Xinggu, to invest in the construction of Obit remote sensing satellite application project. This project uses the satellite remote sensing data of Obit Company, gives full play to the data processing ability of Xingyun Company, and forms various data products for monitoring and early warning management of key industries.

Four units including Shenzhen New Third Board Listed Enterprises Association, Shenzhen Wuhan University Alumni Association, Shenzhen Huazhong University of Science and Technology Research Institute and Zhongchuan Huaxia International Cultural Travel Development Group signed a strategic cooperation agreement with Xinzhou District Government. (Cheng Shuxiong Ba Yangang Wang Jinxia Zhang Zhixue Ye Donghui)

Geely Galaxy L7 Smart Love Cockpit and Super Experience Officer Program Released

  On April 18, embracing the new era of the automotive industry, the 20th Shanghai International Automotive Industry Exhibition (referred to as: Shanghai Auto Show) was grandly held at the National Convention and Exhibition Center. Geely Automobile brought a variety of new energy intelligent products to the auto show, and officially launched the Geely Galaxy L7 smart cockpit – "Smart Love Cockpit" on the spot. Super Experience Officer plans to start simultaneously.

Geely Galaxy L7 Smart Love Cockpit and Super Experience Officer Program Released _fororder_image001

  Galaxy L7 is one of the new electric hybrid SUVs with the highest expectations of the audience at this auto show. It not only has the advantage of "energy-saving battery life" of mainstream hybrid products, but also achieves a generational leap in intelligent performance. Equipped with "8155 flagship cockpit chip + Geely Galaxy’s exclusive native intelligent cockpit system Galaxy N OS", Zhiai cockpit is a super intelligent end point that integrates "high value, dual computing power, easy operation, full sense, and global FOTA", dedicated to satisfying the whole family’s beautiful yearning for intelligent travel life.

Geely Galaxy L7 Smart Love Cockpit and Super Experience Officer Program Released _fororder_image002

  Smart Love begins with "high value". As the only four-screen linkage cockpit in the same class, the Smart Love cockpit is not only highly technological, but also interprets the "beauty of the galaxy" into details on the UI interface, achieving a perfect balance of "visual enjoyment, emotional touch, and operation fun". Subtle rounded corners, minimalist icons, clear layers, the UI interface is an affinity, warm visual and emotional experience; in application, the card grille system, accurate color scheme and efficient component library give the interface mathematical logic beauty, bringing a clear and comfortable reading and browsing experience; in operation, the air-conditioning interface, vehicle condition settings, seats… The ubiquitous visual micro-motion graphics run through almost all the subtleties that can present changes in the state of vehicle functions, making the operation full of fun.

Geely Galaxy L7 Smart Love Cockpit and Super Experience Officer Program Released _fororder_image003

  Smart Love is faster than "dual computing power". Based on "dual computing power" support, the second major feature of Smart Love cockpit is fast. At the hardware level, Galaxy L7 comes standard with 8155 flagship cockpit chip, 7nm process, 128G storage memory, and super computing power, providing a basic guarantee for the extremely fast interactive experience of the new Galaxy N OS car system; at the same time, relying on the advantages of the big Geely intelligent technology ecosystem, Galaxy L7 also has super cloud computing power support from Xingrui Smart Computing Center. Star Smart Computing Center is currently the largest smart computing center in domestic car companies, which can realize 3.50 million smart cars online in real time, and the total computing power of the cloud reaches 8.10 billion billion times per second. It can fully empower Galaxy L7 in the fields of intelligent networking, intelligent driving, and new energy security, making it faster! In addition, Galaxy N OS also fully adapts all the APPs installed to ensure the perfect compatibility of software and hardware, making the operation smoother.

Geely Galaxy L7 Smart Love Cockpit and Super Experience Officer Program Released _fororder_image004

  Smart Love originates from "knowing the car in seconds". The Galaxy L7 Smart Love cockpit is equipped with Geely Galaxy’s exclusive native smart cockpit system – Galaxy N OS, which realizes a smooth car experience of "second opening, second getting started, second touch, and second response". Open in seconds – open the door and power on, the hot start speed is only 2 seconds, the fastest in the same level; get started in seconds – Galaxy N OS perfectly replicates the mobile phone interaction logic, which can be called "the most mobile phone-like car machine", and will be used when you get on the bus; touch in seconds – Galaxy N OS desktop cards and applications can be dragged and added independently, and the global can be customized; second response – Galaxy N OS Keyword Spotting speed only takes 0.5 seconds, and the unique OCR full-screen scanning technology allows all operations on the screen to be clicked through voice simulation to achieve "full scene visibility can be said". At the same time, Galaxy NOS also supports multi-tone recognition and continuous deep dialogue, allowing several people to speak and issue multiple commands in a row, allowing for quick recognition and feedback.

  On the basis of traditional interface operation and voice interaction, Galaxy N OS can also open new gameplay through rich gesture control. For example, the traditional three-finger flying screen can realize seamless flow between the central control and the co-pilot screen; swipe from the right edge of the screen with one finger to return to the previous level, control the temperature and volume in the car with two fingers, adjust the brightness of the screen with three fingers, and grab the screen with five fingers to call up the task center. At the same time, Galaxy N OS also realizes the multi-terminal integration of "car machine multi-screen, mobile phone and car machine, car machine and home", linking travel, entertainment, social networking, and serving a variety of life scenarios, allowing users to easily enjoy the boundless experience of "Internet of Everything".

Geely Galaxy L7 Smart Love Cockpit and Super Experience Officer Program Released _fororder_image005

  Smart love, immersed in "all senses". The Galaxy L7 has the largest wheelbase of 2785mm in the same class, and uses the size of a compact SUV to make space beyond that of a medium-sized SUV. Marshmallow seats, three fragrances, four-level linkage, 256-color star ring light curtain ambient lights, 11-speaker sound system, six scene modes, bringing full sensory immersion experiences such as touch, smell, vision, and hearing.

  In addition, Galaxy L7 also created "Pamper Co-pilot" – the 630mm largest co-pilot leg space in the same class supports "one-click lying flat"; the industry’s first asymmetrical design of the armrest of the main and co-pilot door panel makes the co-pilot more comfortable; the only 16.2-inch giant screen co-pilot screen in the same class is the largest size within 500,000; with electric leg rest and massage physiotherapy function seats, the only oversized overhead airbag in the same class… Having a pet co-pilot is equivalent to having "VIP lounge + mobile cinema + SPA space".

  Intelligent love, stronger than "global FOTA". Based on GEEA 2.0 electronic and electrical architecture, Galaxy L7 can be called a large-scale "electronic device" integrated with massive control chips, supporting the whole car upgrade of entertainment domain + body domain + chassis domain + power domain. This also means that the cockpit will continue to iteratively upgrade and maintain the best condition. In terms of upgrade speed, the industry’s fastest 100M Ethernet is used as the backbone of neural networks, and the 3G upgrade package can be downloaded and upgraded in 30 minutes, which is faster than mobile games.

  As Geely brand high-end new energy series – Geely Galaxy’s first intelligent electric hybrid product, Galaxy L7 has become the best choice for "family intelligent electric hybrid SUV" within 200,000 with the five super-value product powers of "inductive modeling, power-saving electric hybrid, second understanding car machine, pet co-pilot, and native safety". It is one of the mainstream electric hybrid new products with the highest expectations of the Shanghai Auto Show audience.

  Imagine more, experience more. To provide users with better products and services, starting from April 18, the Galaxy L7 Super Experience Officer program was officially launched. In the next two months, Geely will select 100 experience officers from the users who have already placed orders. Each experience officer will receive a super closed beta opportunity for up to two weeks. Fuel and electricity are all-inclusive. The official website can participate in the registration. Geely will give users who provide suggestions the courtesy of watching the 19th Hangzhou Asian Games in 2023, as well as exclusive peripheral gifts for Geely Galaxy. (Geely Galaxy, photo provided)

The third year of Huaxi Zi’s national impression: "Chinese exploration" linking public welfare and commerce

Lead: in the inheritance of national culture, let business be good.

Throughout the ages, countless splendid civilizations in the long river of human history are like stars all over the sky, and as the only uninterrupted civilization among the four major civilizations in the world, Chinese civilization has always been shining.

In recent years, with the continuous improvement of Chinese people’s cultural self-confidence and national identity, Chinese elements, oriental implications and national non-legacy crafts are breaking through the cultural circle of modern trends and redefining the concept of "fashion".

At the same time, China’s traditional culture is injecting more and more creative inspiration and spiritual core into China brand, colliding with modern trends and technology to produce symbolic "totem products" and cultivating them into a unique cultural symbol for a generation, of which Hua Xizi is one.

Following the series of "Miao Impression" and "Dai Impression", Hua Xizi recently officially launched a series of new products of "Mongolian Impression", including six kinds of makeup including "jade nourishing honey powder cake", "jade nourishing gauze powder cake", "jade nourishing air cushion", "blush", "eye shadow tray" and "lip gauze", and combined with the famous makeup artist and star stylist Park Kewen to create a casual look.

As a "Chinese-style exploration" linking public welfare and business, the series of "Mongolian Impression" is new, and at the same time, Huaxizi’s public welfare "clothes and veins pass down plan" is also in its third year. This year, Hua Xizi brought brand-new national uniforms to 10 schools and more than 3,300 Mongolian students in Horqin, Inner Mongolia.

First, inherit the Mongolian ingenuity

Convey the beauty of multi-ethnic culture

Saddles, quiver, leather pots, purses … Long-term nomadic life has made Mongolians develop the habit of sewing necessities with fur as raw materials. Over and over again, leather goods have become the epitome of Mongolian culture, and it is also Mongolians’ insistence on beauty to depict or burn beautiful patterns on leather.

It is understood that each Mongolian leather painting has to go through painting, leather cutting, carving, dyeing, polishing, setting and other processes, and it takes dozens of pure manual processes to complete a leather painting. In 2008 and 2021, Mongolian harness making skills and Mongolian leather arts were approved to be included in the second and fifth national intangible cultural heritage lists respectively. However, due to the complicated working procedures and high material cost of harness making and leather making, its inheritance and protection are facing bottlenecks.

Adhering to the original intention of inheriting the intangible ingenuity of the Mongolians, in the series of "Impression of the Mongolians", Hua Xizi fully integrated traditional saddle craftsmanship, intangible leather carvings, Mongolian totem patterns and other elements. In order to make the products truly reflect the artistic essence of the Mongolian people, Hua Xizi invited Mr. Gawa, the non-genetic inheritor of Mongolian Kerqin leather carving paintings, to explore the leather carving skills together.

Makeup is the integration and unity of material creation and experience creation. In addition to the inheritance of national intangible arts and crafts, Hua Xizi’s "Mongolian Impression" series of new products is also closely related to Mongolian traditional culture, costumes and daily life, which is both artistic and practical. For example, the color of blush is inspired by the rosy and shining cheeks of Mongolian girls under the sunlight; The color of lip yarn is inspired by Mongolian daily food-Mongolian pot tea; The seven colors of the makeup tray come from seven different natural scenery colors such as Xiaguang, Desert, Grassland, Starlight, Mountain and Red Sun.

In addition, in order to convey the cool and comfortable beauty of Mongolian people from the perspectives of cosmetics, makeup and makeup education, Hua Xizi also joined hands with Du Fu, the brand image spokesperson, and Park Kewen, a famous makeup artist/star stylist, to launch the cool and comfortable beauty cosmetics in combination with the Mongolian national characteristics, combining the freedom, agility and coolness of horseback riding people with China’s makeup innovation, giving the beauty of traditional fashion.

From the "Miao Impression" series, which combines the forging and engraving technology of Miao silver ornaments and the representative totem patterns of Miao Yin, to the "Dai Impression" series inspired by the Dai classic peacock totem, Dai classic flower plants and Dai makeup, and finally to the "Mongolian Impression" series recently launched, Hua Xizi is exploring more possibilities for the integration of traditional cultural propositions and fashion tracks, and gradually building a complete and diverse series through deep excavation of the traditional culture of the Chinese nation.

Second, join in national public welfare

Burning lamps in the dark and sowing seeds in the sun.

While drawing nutrition and inspiration from national culture, Hua Xizi also devoted himself to the cultivation of national public welfare undertakings and became a member of the inheritance of national culture. This year, along with the new series of "Mongolian Impression", Huaxi Zi’s public welfare "clothing and vein passing down plan" came to its third year. Previously, the program had customized "exclusive national uniforms" for 1,800 Dai students and 1,600 Miao students in mangshi, Dehong Prefecture, Yunnan Province, and Leishan County, Qiandongnan Prefecture, Guizhou Province. “

In 2021, the Legend of Clothes Project was initiated by Zhejiang Yige Charity Foundation with the support of Huaxizi brand. It is dedicated to creating school uniforms with its own national cultural characteristics for 56 ethnic groups, enriching campus culture, highlighting the beauty of ethnic groups, enhancing students’ national identity and pride, enhancing their self-confidence in national culture, and promoting the protection and development of national culture.

This year, Hua Xizi cooperated with the team of professional designers of China Academy of Fine Arts for public welfare, and brought exclusive national school uniforms with national characteristics and modern aesthetics to 10 schools and more than 3,300 Mongolian students in Horqin, Inner Mongolia.

These exclusive school uniforms take sky blue and Hadabai with strong regional culture of Inner Mongolia as the main color matching, skillfully use the modeling elements such as Hamur pattern, pomegranate pattern, button tab and vest with strong Mongolian characteristics, and incorporate the ancient edging technology of splicing rags. At the same time, the school uniform also combines contemporary design elements and sports and leisure styles, and the overall design is solemn, generous, comfortable and free.

As a matter of fact, the plan of "from generation to generation" is just one of Hua Xizi’s "Yiwen public welfare". At present, the brand has also landed in the "paying fire inheritance plan" of "ethnic culture entering the campus". The first phase of this project has entered Liangshan Prefecture, Sichuan Province, and it is planned to invest 5 million yuan in five years, which will help young people to contact, learn and inherit the distinctive intangible cultural projects in the classrooms of 100 local minority schools. It is estimated that 100,000 students will directly benefit.

Huaxizi, founded in 2017, is a young brand, which is doomed to have no time to show its true side to the outside world. However, in the cultivation of national public welfare undertakings year after year, the public will gradually realize that the cultural connotation and social responsibility carried by Hua Xizi are far deeper and broader than expected, which will become a valuable invisible asset of the brand and support the brand to go longer and further.

Third, build China’s fashion discourse system.

Let culture and technology meet at the top of the mountain

Nowadays, when people mention oriental make-up, Hua Xizi is basically the brand that is first remembered. More crucially, this association has not only happened in China, but also in the global scope.

In the past few years, Hua Xizi has gradually brought "Oriental Culture" and "China Makeup" to more than 100 countries and regions around the world, such as the United States, by building a global independent station, entering Amazon and creating official overseas media content.

On the eve of "China Brand Day" this year, at the first China Brand Global Communication Conference hosted by Xinhua News Agency, Hua Xizi was selected as the TOP10 outstanding cases in the comprehensive field of global communication of China brands, among which Maotai and Huawei were among them.

From oriental wisdom, such as Chinese herbal medicines and ancient prescriptions for beauty, to traditional materials, such as bamboo weaving, Suzhou embroidery, filigree inlay, glass, and then to carved lipstick, jade-nourishing series and Mongolian impression series, behind one creative aesthetic product after another, it is Hua Xizi’s fusion and innovation of China traditional culture, and it is also the condensed result of his years of deep cultivation and scientific research.

From the very beginning, Hua Xizi took it as his responsibility to inherit the oriental culture, constantly improved the product research and development power, brand culture and aesthetic value with the standard of a century-old brand, constantly dug deep into traditional aesthetics and crafts, collided and combined modern science and technology with traditional culture, and endowed tradition with fashion.

In order to better explore China’s characteristics in the fields of color, technology and materials, Hua Xizi has repeatedly broken into the "no man’s land" in the field of makeup since its establishment. In China, Huaxizi is not only the first brand that explicitly proposes to build an "Oriental Beauty Cosmetics R&D System", but also owns the first CMF laboratory of China Beauty Cosmetics brand and the first holographic AI sensory behavior research system in China.

Last year, Hua Xizi announced for the first time its five-year plan to build an oriental beauty research and development system, and planned to invest more than 1 billion yuan to lay out the layout in several areas of product innovation, basic research and applied basic research, so as to create a comprehensive and technologically advanced oriental beauty research and development system.

Specifically, the research and development system of oriental beauty cosmetics is not only a point-like exploration of combining oriental characteristics in formula or raw materials, but also includes a whole system of research on skin color of oriental skin, theoretical research of traditional Chinese medicine, research on oriental raw materials, research on oriental formula, research on oriental technical system, research on oriental color system, research on oriental materials, oriental crafts and modern applications.

Cultural self-confidence is the most basic, deepest and lasting force in the development of a country and a nation. So is the cultural self-confidence of the brand. For a long time, the standards, culture and system of China’s make-up industry have been deeply branded by the West. For domestic make-up, the establishment of the research and development system of Oriental Beauty Makeup needs long-term persistence.

From dermatology research, raw material research, formula innovation, to strict quality control standards, to a comprehensive evaluation system … Huaxizi, whose roots in science, technology and culture are getting deeper and deeper, is gradually building its own fashion discourse system and "going out" on behalf of China brand, so that the power of China brand and China culture can be seen by the world.

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China Electronics plans to invest 2 billion yuan in China Software, mainly Kirin Software.

Original title: China Electronics plans to invest 2 billion yuan in China software: develop the core technology of "embedded/converged/cloud operating system" with Kirin software as the main body.

According to the news of IT House on February 26th, according to WeChat official account, the official of CSS China Software, China Software and Technical Service Co., Ltd. recently released the "Pre-plan for Issuing A Shares to Specific Objects in 2024", and raised no more than 2 billion yuan from the actual controller China Electronics and its wholly-owned subsidiary CLP Jintou, which was reviewed and approved at the third meeting of the eighth board of directors of the company yesterday.

IT House noted that the number of shares issued this time does not exceed 90,130,689 shares (including this number), accounting for 10.48% of the total shares of the company before this issue, and the issue price is 22.19 yuan/share.

It is reported that all the funds raised this time are mainly Kirin software, and mainly invested in three projects: "research and development of mobile and fixed integrated terminal operating system products", "research and development of cloud-oriented server operating system products" and "construction of embedded operating system capability platform".

The main financial data of China Electronics in the latest year and the first phase are attached to IT House as follows:

Chengmai County "Spring Cup" men’s nine-person township volleyball league ended successfully.

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On February 14th, Chengmai County’s "Spring Cup" men’s nine-person township volleyball league ended successfully in Jiale Town, and Jinjiang team won the championship. Wang Guangjun, member of the Standing Committee of the County Party Committee and Minister of Propaganda Department, attended the award ceremony and presented awards to the winning teams.

one

In this men’s nine-a-side volleyball league, two teams from Shandong and 14 teams from towns and villages in Chengmai County were specially invited to participate in the competition. The competition is divided into two stages. The first stage is the group single round robin, and the top two places in the group are decided. The second stage is the cross knockout. After the cross knockout, the top four are decided to enter the semi-finals and finals.

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On the same day, after the previous stage of group competition and cross-competition, the teams of Jinjiang, Yongfa, Wenru and Jiale, which reached the top four, competed for the top three. On the field, the players of each team fought bravely for the first place, showing their superb skills and good competitive style, which triggered cheers from the audience, and the cheers were higher and higher. After fierce competition, Jinjiang team won the championship, Yongfa team won the second place, Wenru team and Jiale team won the third and fourth place respectively.

Through the competition, we will further improve the competitive level of volleyball in Chengmai County, spread an active and healthy lifestyle, create a festive and peaceful holiday atmosphere for the Spring Festival and a strong national fitness atmosphere, and promote the high-quality development of sports in Chengmai County.

(Photo: Chengmai County Rong Media Center)