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　　　　Experts remind that alcohol can inhibit the normal function of the liver, hinder the transformation and storage of glucose in the body, and lead to accidents.

　　　　The weather is hot, and swimming is people’s favorite summer exercise. Recently, the reporter learned from major hospitals in the city that since the summer, the sporadic cases of pink eye have increased significantly, which has a lot to do with improper swimming protection in public swimming pools. In addition, sprains of waist and neck joints caused by insufficient warm-up before swimming also occur frequently. Experts remind that some people like to drink a little wine before entering the water, or drink beer during swimming breaks. As everyone knows, alcohol will hinder the transformation and storage of glucose in the body, leading to hypoglycemia symptoms such as palpitation, fatigue, nausea and sweating.

　　　　Swimming for more than 2 hours is prone to chills and spasms.

　　　　Some swimmers soak in the water for half a day, and when they get goose bumps and start to chill, they realize that they have gone too far. Liang Weiguo said that the skin generally has three reaction periods to cold stimuli. The first stage is after entering the water, stimulated by cold, the skin blood vessels contract and the skin color is pale. In the second stage, after staying in the water for a certain period of time, the blood circulation is accelerated, the heat is increased, and the skin turns from pale to light red. In the third stage, the body stays in the water for too long, and the heat generated by the body is lower than the heat dissipated in the water, so that the body temperature regulation function is destroyed, and arterial contraction and venule expansion will occur, resulting in blue skin and black lips, "goose bumps" and even spasms. This is a taboo period for summer outing, so you should leave the water in time. Generally speaking, the swimming duration should not exceed 1.5 ~ 2 hours. If you feel unwell, you should immediately go ashore to dry the water and bask in the sun, and get dressed as soon as possible after your body is warm to prevent colds, tachycardia, muscle strain and other diseases.

　　　　Swimming before and after meals will affect digestion.

　　　　Swimming while drinking beer? This idea sounds pleasant, but in fact it is not healthy at all. Liang Weiguo pointed out that after drinking and swimming, a large amount of glucose stored in the body is consumed, and hypoglycemia will occur. Alcohol can inhibit the normal physiological function of the liver and hinder the transformation and storage of glucose in the body, leading to accidents. At the same time, alcohol will affect the brain’s judgment ability and increase the chance of danger. Therefore, it is best not to drink alcohol when swimming. In addition, swimming consumes a lot of energy, and it is easy to feel hungry. Some people can’t wait to have a big meal as soon as they land. Experts pointed out that it is advisable to rest for half an hour before eating after swimming, otherwise it will suddenly increase the burden on the gastrointestinal tract and easily cause gastrointestinal diseases for a long time. Liang Weiguo reminded that swimming is actually avoided before and after meals. Swimming on an empty stomach will affect appetite and digestive function, and accidents such as dizziness and fatigue will occur during swimming. Swimming on a full stomach will also affect digestive function, and it will also cause stomach cramps and even vomiting and abdominal pain.

Editor: Zhao Xuanxuan

Recently, "going out for five minutes and sweating for two hours" has become a true portrayal of southern friends, and a wave of large-scale sauna weather is affecting the southern region. In the next three days (July 28th to 30th), stewing will continue. Over 14 provinces, autonomous regions and municipalities will "steam sauna" together, and Guangdong, Fujian and other places will experience the "high-temperature brand sauna", which will make you sweat like a bath in minutes. China Weather Network launched a map of sauna days all over the country to see if you are the one to be steamed.

These places are comparable to "saunas" outdoors.

Mid-autumn has arrived. All the year round, this festival is the hottest time in most parts of China, especially in the south, where the humidity is obviously higher than that in the head. Apart from heat, the biggest feeling is boredom.

According to the map of sauna days in China launched by China Weather Network, more than 14 provinces, autonomous regions and municipalities in China will "steam sauna" together in three days from now to experience sweating. Among them, there is still a wide range of high temperature weather in Jiangnan and South China. The highest temperature in Zhejiang, Fujian, Jiangxi, Hunan and other places can reach 37 to 40 C, the local temperature is above 40 C, and the humidity is generally above 60%. The hot and humid steam is constantly supplied. Although there is no high temperature in some places in southern North China and Huanghuai, the humidity will increase after the rain, and it will become a place that must be "steamed" in the later stage.

Today, southern Jiangsu, southern Anhui, Shanghai, Zhejiang, most of Jiangxi, central and southern Hunan, Sichuan Basin, Fujian, Guangdong, Guangxi and eastern Hainan will be steaming in hot and humid conditions, especially in eastern Jiangnan and central South China, where the highest temperature is generally above 37℃, and the average relative humidity is basically over 60%, making it comparable to a "sauna room" outdoors and being "steamed" immediately after going out. In addition to the above-mentioned areas, Hubei, southern Henan, southwestern Shaanxi, eastern Sichuan, central Jiangsu and other places, although there is no high temperature weather, are still sultry and must be "steamed".

Tomorrow, the range of high temperature weather in the south will be reduced, but the highest temperature in Jiangxi, southern Hunan, southern Anhui, eastern Sichuan, Guangdong, most of Guangxi and other places is basically above 35℃. Although the wind is strong in some areas, the "sauna feeling" is still outstanding, and it is difficult to escape the hot and humid steam. Outside the range of hot and humid steaming, places where there is no high temperature, such as central Jiangsu, central Anhui and eastern Hubei, will also have the feeling of stewing and steaming, which is a place that must be "steamed".

The day after tomorrow, the scope of "the land that must be steamed" will be further expanded to the north. Except for Jiangnan and most parts of South China, the humidity in central and southern Hebei, northwestern Shandong and northeastern Henan will increase after the rain, and the highest temperature will basically be above 32℃, which will give you the same "sauna feeling" as in the south.

At the same time, although there is no sauna weather in the northwest, there is also high temperature weather. Under the sun, the road becomes "teppanyaki" every second, and it is necessary to do a good job of sun protection when going out to burn Jio.

The most enviable places are most of Northeast China, central and eastern Inner Mongolia, Qinghai, Tibet, western Sichuan and Guizhou. There is no sauna day or high temperature day, and it is in a state of "steaming".

Compared with the north, the south is more prone to sauna weather. From 1991 to 2020, big data show that the areas with frequent sauna days in China are concentrated in the south, among which Hainan, Guangdong and Fujian are the areas with the most frequent sauna days, with an average annual sauna days of more than 45 days. This is because in summer, the main body of the western Pacific subtropical high often controls most of the south of the Yangtze River and South China, and the temperature in downward flow increases, which leads to the hot and stuffy area. At the same time, the summer monsoon continuously transports water vapor, which increases the air humidity in this area. The high-humidity weather conditions also have a certain relationship with the geographical environment in the above areas. The middle and lower reaches of the Yangtze River are criss-crossed, with abundant water sources and strong evaporation. South China, on the other hand, is near the sea and has a high humidity.

Get "three more and two less" summer guide

Every summer, sauna days are the most difficult. In this kind of weather, high temperature and high humidity are combined, which makes it difficult to breathe. Why is the sauna day so hard? According to Wang Weiyue, generally speaking, people cool down by sweating in hot weather, and sweat can take away the heat generated by the human body in time. However, in sauna days, due to the high humidity and low wind speed, the evaporation rate of sweat is greatly slowed down, and clothes can be soaked after going out for a few minutes, feeling sticky all over.

Due to the imbalance between heat production and heat dissipation, people are prone to heatstroke in sauna days, especially the following types of people, which need special care. For example, people who drink less water and have underdeveloped sweat glands are not easy to sweat and suffer from heatstroke in sauna days; For people who are stressed and irritable, hot and humid weather will easily affect their hypothalamic ability to regulate emotions, leading to palpitation and chest tightness; People with poor cardiopulmonary function are prone to cardiovascular diseases in high temperature and high humidity environment.

How to prevent heatstroke and cool down in sauna days? This "three more and two less" summer guide needs to be known. First, drink plenty of water and replenish electrolytes lost due to sweating in time; Second, more ventilation, often staying in air-conditioned rooms is prone to dizziness, nasal congestion and other symptoms, so it is necessary to open the window in time to maintain indoor and outdoor air circulation; The third is to rest more, keep enough sleep for 6 to 8 hours, and increase the lunch break for about half an hour if possible to enhance immunity. We should also do two things less. First, we should reduce travel during the afternoon when the temperature is high. Second, if there are symptoms of heatstroke such as dizziness and nausea, we should rest immediately and drink cold water to cool down. If the condition is serious, we should go to the hospital immediately. Master the above guidelines to help you spend the summer safely.

Source: CCTV news client

On the occasion of bidding farewell to the old and welcoming the new.

Why not go out and explore our city?

Subway travel is green and convenient.

The next three-day interval is coming ~ ~ ~

Traffic interval of each line during New Year’s Day holiday

In order to ensure that citizens and friends can travel with peace of mind during holidays, Qingdao Metro analyzes the characteristics of passenger flow on New Year’s Day in advance and formulates special transport capacity guarantee measures. During this period, spare trains are arranged for each line, and additional trains are organized according to the passenger flow to replenish the transport capacity in time. The driving intervals of each line during the New Year holiday are as follows:

Optimizing transportation organization to ensure passengers’ travel

Qingdao Metro is guided by passenger flow demand, combined with the historical passenger flow law, fully studies the transportation demand, and optimizes the peak coverage period of May 4th Square Station, Fushan Station and Yan ‘erdao Road Station, and the peak capacity period lasts until 22:00. At the same time, we will focus on the changes of passenger flow from 20:00 to the end of operation. In case of ground passengers gathering, we will respond to passengers in a timely manner, relieve the pressure of local large passenger flow and avoid passengers staying.

Warm reminder: During the holidays, the operation hours of each station of the network will remain unchanged. Passengers who take the subway at night are advised to make travel plans in advance and arrange the travel time reasonably to avoid missing the last bus. If you need to transfer, please know the last bus time of the transfer line in advance.

Travel guide for warm winter market

Jazz Garden Winter Jazz Town

Time: from December 1, 2023 to January 7, 2024, every Friday to Sunday and January 1, 2024.

Venue: Former site of Belgian Consulate and courtyard of Guo Moruo’s former residence.

Travel route: Take Metro Line 3 to Taipingjiao Park Station, and exit B is within walking distance.

Winter fairy tale market

Time: from November 30, 2023 to January 1, 2024, from Thursday to Sunday and January 1, 2024.

Venue: Qingdao Museum of the Former Site of German Governor’s Building (Qingdao Guest House)

Travel route: Take Metro Line 4 to Signal Mountain (Affiliated Hospital of Qingda University) Station, and exit B2 is within walking distance.

Travel reminder

1. According to the Catalogue of Articles Prohibited and Restricted in Qingdao Rail Transit, it is forbidden to carry fireworks products, such as fireworks bombs, fireworks (including cold light fireworks), firecrackers, smashing cannons, starter paper, black powder, pyrotechnics, fuse, and "steel wool fireworks" when entering the station and taking the bus, as well as products with fireworks effect, and it is forbidden to carry them with length, width and height.

It is restricted to carry kitchen knives, fruit knives, dinner knives, scissors, craft knives, tool knives, etc. when entering the station or taking the bus, the blade part of the kitchen knife should be less than 20 cm, and the blade parts of other single items should be less than 10 cm. In addition, under the condition of intact packaging or taking other necessary protective measures, one single item can be carried in a limited amount, and the cumulative limit can not exceed three. If you carry sharp and blunt objects such as axes, hammers, steel (iron) files, awls (sharp objects) and iron bars, the length should be less than 25 cm, and if the packaging is intact or other necessary protective measures are taken, you can carry one single product in a limited amount, and the cumulative limit should not exceed three.

2. The passenger flow during holidays may be large, and people in the car may feel hot. Please increase or decrease your clothes according to your personal physique when getting on and off, and please take your belongings with you when getting off.

3. Go out for fun If you encounter bad weather and need to enter the station before the station leaves, you can call the station through the APP- Love Reservation function of Qingdao Metro, contact the staff to open the door in advance and wait at the station to avoid the wind, rain and cold.

4. If you encounter any problems or difficulties during the ride, you can contact the station staff or call the Qingdao subway service hotline 0532-55770000, and we will help you wholeheartedly.

Wave goodbye to 2023

Embrace 2024

Qingdao Metro wishes everyone.

a new year

May peace be with you always.

May happiness be with you always.

2024

Long Xing snipe dádá.

Original title: "New Year’s Day three-day subway train plan is coming ~ ~ ~ with a guide to warm winter market"

Read the original text

Xinhua News Agency, Hong Kong, October 31 (Reporter Wei Hua) On the 31st Beijing time, Argentine star Messi won the Golden Globe Award for the eighth time without any dispute. When Messi turned and left the Chatelet Theatre, a new suspense surfaced: Who will be the next "Mr. Golden Globe"?

As the most prestigious individual award in international football, the Golden Globe Award has not been awarded to players born after 1990. It is not that this generation is not talented enough, but that the "post-80 s" are too dazzling. From becoming the first "80s" Ronaldinho to win the Golden Globe Award in 2005, to Messi and Cristiano Ronaldo who divided up 13 golden globes, and then to modric and Benzema who staged veteran legends, the 80s almost monopolized the Golden Globe Award selection in the past 20 years.

On October 30th, Messi held the Golden Globe trophy at the award ceremony. Xinhua News Agency reporter Gao Jingshe

Nowadays, most of them are near the end of their careers or far away from the center stage of Europe. The story of Messi, Mero and this generation of famous players is coming to an end. Predictably, a "post-90 s" or even younger Golden Globe winner is ready to come.

Messi can win the Golden Globe again, and the 2022 FIFA World Cup Qatar 2022 championship is his biggest weight. But if Muani can score a single-handed goal at the last minute of extra time in that World Cup final, thus helping the French team to defend its title successfully, will this year’s Golden Globe Award be awarded to Mbappé? This assumption is meaningless, but Mbappé, who was born in 1998, is also the closest to the Golden Globe Award among the new generation of stars.

Needless to say, Mbappé, a young and famous player, won the World Cup as the core when he was less than 20 years old. Real Madrid’s thirst for talents for many years also showed the value of the French top star. Although it was not pleasant with Paris Saint-Germain in the past summer, Mbappé, who returned to the court, still showed his ability to lead the team with one core. As far as the current strength of the French team is concerned, there is a high probability that the French team will not do badly in the European Championship next year, which is Mbappé’s greatest advantage.

On October 21st, Mbappé (first from the right), a player of Paris Saint-Germain, broke through with the ball in the Ligue 1 match. Xinhua News Agency (photo by Jack Chen)

As one of the most expensive players at present, Mbappé never lacks topics and exposure, but compared with his worth, Ligue 1 is still a "small temple". If you want to get your hands on the golden ball in the shortest time, Mbappé needs a bigger platform.

When it comes to Mbappé, Harland is indispensable. Since entering people’s field of vision, Harland has been labeled as a "goal machine": he scored 9 goals in a single game in the U20 World Youth Championship, scored a hat trick in Dortmund’s debut, and broke the Premier League scoring record in his debut season in Manchester City … In this Golden Globe Awards ceremony, the Norwegian was also named the best striker.

But Harland’s shortcomings are also obvious, the first is his ability to decide the game in key games. Harland’s goal-scoring efficiency is beyond doubt, but with Manchester City’s participation in several finals, including the Champions League finals, Harland failed to score. This season, in the Premier League battle between Manchester City and Arsenal, Harland didn’t even finish a shot, which is obviously not the standard that a "Mr. Golden Ball" should have. In addition, Harland’s biggest constraint comes from the national team. The overall strength of the Norwegian team is really limited, and whether it can participate in next year’s European Championship is unknown. Once it is absent from this most important competition next year, Harland will at least lose more than one position in the 2024 Golden Globe competition. If the national team can’t make a substantial breakthrough, then Harland, who won the second place in the Golden Globe Award this year, can only hope that in a non-competition year, she will once again hit a bright data and break the "enough".

On October 29th, Manchester City player Harland scored a penalty in the Premier League. Xinhua News Agency/Reuters

Before this season, Mbappé and Harland were "fault leaders" among the younger generation, but now another player has appeared beside them, and that is Bellingham. After joining Real Madrid this summer, Bellingham’s talent was further released. Under the condition that Real Madrid’s center was weak, Bellingham shouldered the offensive beam of the team by himself, scored key goals in many games, scored two goals to help Real Madrid reverse Barcelona not long ago, and scored 13 goals in 13 games. Bellingham’s amazing performance had to be reminiscent of Zidane, who also wore the No.5 jersey. At the age of 20, the England youngster showed his age-incongruity.

In this award ceremony, Bellingham won the Copa Award representing the best young player, but some netizens joked that Bellingham’s competition for this award was simply a "dimensionality reduction blow". Even in the ranking of the Golden Globe Awards, Bellingham ranked 18th, which is not easy.

On September 20th, Real Madrid player Bellingham celebrated his goal in La Liga. Xinhua News Agency (photo by Zhang Yuheng)

How long can Bellingham, who was born in midfield, keep scoring? This is very important in the Golden Globe Awards which value personal data. However, playing in Real Madrid, which is good at "creating momentum" for the Golden Globe Award, means that Bellingham has the best stage. Coupled with the emergence of talents in England in recent years, the vision of "letting football go home" is getting closer and closer to reality. As long as Bellingham does not ruin his future, he has the best hope to become another "Mr. Golden Globe" in England after michael owen.

The latest trends of fashion brands

Fashion trends are always changing, and each season has different trends and popular elements.

The latest fashion trends show the innovative ability and forward-looking vision of brands. For example, in autumn and winter this year, many brands have launched turtle neck as their main item, because turtle neck can not only keep warm, but also show fashionable and generous temperament.

The second paragraph: collocation skills of popular elements

When wearing, the correct collocation can make you more fashionable and show your unique style.

When paired with turtle neck, you can choose a pair of slim jeans or a pair of popular wide-leg pants, which is in contrast with turtle neck and shows a fashionable and generous feeling.

In addition, it can be paired with a pair of fashionable boots or wild white shoes to enhance the overall fashion.

The third paragraph: the representative works of the brand

Fashion brands have been trying to launch representative works to bring new fashion experiences to consumers.

For example, brand X recently launched an innovative turtle neck with unique materials and tailoring, which is both warm and fashionable.

This turtle neck is not only suitable for middle-aged women to wear, but also suitable for young people to show their personality.

The fourth paragraph: the influence of brand in fashion.

The influence of a brand in the fashion world is determined by its strength, popularity and influence.

Brand X has won a good reputation in the fashion world with its innovative design and unique style, and attracted a large number of loyal consumers.

Turtle neck with brand X has become a hot item in fashion, and has been loved and sought after by many people.

The fifth paragraph: summary and thinking

Fashion trends change rapidly, and brands need to innovate constantly to meet the needs of consumers.

As a part of fashion trend, turtle neck can not only bring people a sense of fashion, but also keep warm, especially suitable for wearing in cold weather.

It is suggested that consumers choose turtle neck that suits their own style, and reasonably match other clothes to show their unique personality.

Finally, do you prefer fashion or keep your own personal style?

What do you think of the latest trends and popular elements of fashion brands?

Leave a message to share your thoughts!

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China Automobile Association expects that the China auto market will usher in a perfect ending in 2023.

On December 11th, according to the data of China Automobile Industry Association, in November this year, the production and sales of automobiles were 3.093 million and 2.97 million respectively, up 7% and 4.1% from the previous month and 29.4% and 27.4% from the same period last year. In November, the performance of the automobile market continued to improve, exceeding expectations. The automobile output reached a record high and the sales volume was close to 3 million.

From the perspective of the whole year, from January to November, the production and sales of automobiles were 27.111 million and 26.938 million, respectively, up by 10% and 10.8% year-on-year, and the growth rate was 2 and 1.7 percentage points higher than that in January-October.

According to the China Automobile Association, in November, the auto market continued to be hot. With the help of the "double 11" promotion and other consumer waves, the demand for car purchase was further released, and the market performance continued to improve and exceeded expectations. In the same month, the production and sales of automobiles increased year-on-year, passenger cars continued their good trend, commercial vehicles maintained rapid growth, and new energy vehicles and automobile exports led the growth of the industry.

The China Automobile Association believes that in the same month, the production and sales of automobiles increased year-on-year, and new energy vehicles and automobile exports played a strong supporting role. Specifically, in November, the domestic sales volume of automobiles was 2.488 million, up 5.2% from the previous month and 24.3% from the same period last year. Automobile exports reached 482,000 vehicles, down 1.1% month-on-month and up 46.3% year-on-year. From January to November, the domestic sales of automobiles reached 22.526 million, up 4.7% year-on-year; Automobile exports reached 4.412 million vehicles, a year-on-year increase of 58.4%.

As far as new energy vehicles are concerned, the domestic sales volume in November was 929,000, up 11.7% from the previous month and 33.9% from the same period last year. The export of new energy vehicles was 97,000 vehicles, a decrease of 21.8% from the previous month and a year-on-year increase of 1.6%. From January to November, the domestic sales volume of new energy vehicles was 7.212 million, a year-on-year increase of 31.7%; New energy vehicles exported 1.091 million vehicles, up 83.5% year-on-year.

In view of December, the China Automobile Association expects that with the continuous emergence of policy effects, auto shows and promotional activities in various places will continue to exert their strength, and in addition, enterprises will finish their sprint in the last month. It is expected that the auto market will continue to improve in December, reappearing the phenomenon of "tail-jumping" at the end of the year.According to the judgment of China Automobile Association, automobile production and sales are expected to hit a record high throughout the year, exceeding the expected annual forecast target.

In December, 2022, China Automobile Association predicted that the total automobile sales in China in 2023 would be 27.6 million, up 3% year-on-year. Among them, the sales volume of passenger cars was 23.8 million, the sales volume of commercial vehicles was 3.8 million and the sales volume of new energy vehicles was 9 million.

Original title: How to treat the "usefulness" and "uselessness" of culture?

Zhongqingbao Zhongqingwang reporter Xia Wei

For drinking tea, it is obvious that ordinary white porcelain bowls can meet the demand, but why do we prefer porcelain tea set with fine workmanship? When writing, the arm rest is used to prevent the arm from being stained with ink. Obviously, as long as it has the function of putting the arm, why do we pay attention to its material and the carving on it? When we are moved by the beautiful artistic conception of an ancient poem, when we are fascinated by the exquisiteness and elegance of a handicraft, what do we get from it? What can those humanistic details and artistic values bring to our lives? Or, is culture "useful" or "useless" to our life?

The "uselessness" of culture is also "great use"

In the dialogue session hosted by Bai Yansong at the 15th Cultural China Forum, Pan Lusheng, chairman of China Folk Writers Association, pointed out that "useful" means "practical" and "useless" means aesthetic "useless". Material and spiritual use and life use are both useful and practical, while useless is also useful and even useful.

Pan Lusheng introduced that in Lin ‘an City in the Southern Song Dynasty, the palace culture, the literati culture and the street culture were integrated, which formed the idea of "craft for practical use", and also created a life style of unity of practicality and aesthetics in the Southern Song Dynasty. During this period, the weaving technology was superb, and the fabrics made were dense and light as cicada’s wings. Not only were there various types of yarn, Luo, Qi and Ling, but the silk reeling and embroidery techniques were also superb. The gardens in the Southern Song Dynasty are like three-dimensional landscape paintings with pavilions and winding paths, which contain the spiritual complex and aesthetic artistic conception of literati. From the clay figurines of children in the Song Dynasty in Zhenjiang Museum, to the Children’s Plays in the City in Taipei Palace Museum, from the white porcelain children’s pillows in Dingyao in the Palace Museum, to Song Jin’s Paintings of the Hundred Immortals in Cleveland Art Museum in the United States, all of them reflect the aesthetics and interest of life in which humanities and art are combined with street life.

In contrast, in today’s fast-paced diet and fragmented culture, modern people no longer seem to have an attitude of attaching importance to life aesthetics, and traditional crafts no longer pursue use value. In this context, should we learn from the ancients and return to the "elegant life" way of the Southern Song Dynasty?

"The handicraft tradition of the Southern Song Dynasty is historical and contemporary, which runs through the traditional Chinese aesthetic spirit, lifestyle and cultural taste." Pan Lusheng said. Therefore, he proposed to develop a new economy of Song rhyme culture, take people’s life needs as the guide, enhance cultural life experience, and study how elegant lifestyle can be integrated into today’s life, so that people can gain a sense of cultural identity.

Pan Lusheng believes that, on the one hand, by reviving traditional crafts, we can explore how to better inherit and utilize traditional craft and cultural resources at present, inject the culture of Xixiang into education and cultural communication, and serve people’s spiritual and cultural life. On the other hand, through the development of cultural industry with cross-industry barriers, traditional craft culture can be transformed into the resources of contemporary Song Yun cultural industry, creating higher economic value, thus better serving people’s material and cultural needs.

"Cultural pension" is worth looking forward to.

On the aesthetic level of life, the "usefulness" and "uselessness" of culture may be a philosophical proposition, but in the medical field, the "usefulness" of culture is indispensable. According to Zheng Xiaoying, academician of the Academy of Sciences of developing countries and director of the Peking University Population Research Institute, culture is even more "useful" than science and technology.

Zheng Xiaoying said, "Everyone’s ultimate wish is to grow old healthily and say goodbye to the world happily. This is by no means a problem that can be solved by relying solely on science and technology or medical means, but a realm that must be achieved through the combination of culture, art and technology. In this sense, the infiltration of culture is more important than the development of science and technology. "Zheng Xiaoying believes that" medical art education should be integrated into medical education so that every doctor can accumulate deeper artistic accomplishment and cultural heritage. "

Zheng Xiaoying pointed out that cultural blessing is also needed to deal with the problem of population aging. She introduced that with the intensification of the aging process, the life expectancy of China’s population is also increasing rapidly. However, most of the increased life expectancy is unhealthy, that is, life expectancy with disabilities. Among the disabled people in China, 53% are elderly people. To solve the problems of these elderly disabled people, we need the support of science and technology, but more importantly, we need the support of culture. "Let them be happy and enjoy the benefits brought about by the reform and opening up to the maximum. This is not a problem that can be solved by a simple assistive device."

At the same time, Zheng Xiaoying emphasized the concept of "cultural support for the aged", which is a way to support the aged on the premise that the material needs of the elderly are basically guaranteed, on the basis of meeting spiritual needs, on the basis of communicating emotions, exchanging ideas and having a healthy body and mind, and on the purpose of publicizing individuality, advocating independence and enjoying the spirit of happiness and pleasure. "Cultural pension meets the spiritual needs of the elderly. For the elderly without children, this pension model is particularly important." Zheng Xiaoying said.

How to realize the mutual integration of science and technology and humanities

Undoubtedly, the integration of culture, art and technology can make people’s lives better. So, as an individual, how should we start from ourselves and realize the integration of technology and humanities? This is also a question that Wang Yuming, an academician of China Academy of Engineering and an expert in fluid sealing engineering technology, is often asked.

Wang Yuming laughed and called himself a "science man". "However, although my main business is mechanical engineering, I am not" mechanical "culturally. He is a student of Mr. Ye Jiaying, a consultant of the Chinese Poetry Society, the director of the Poetry Working Committee of colleges and universities, and the president of the Tsinghua University Lotus Pond Poetry Society. It can be said that he is a person who perfectly balances "poetry and distance".

When answering the question "how to realize the mutual integration of science and technology and humanities", Wang Yuming believes that in terms of values, science and technology and humanities and arts are both pursuing truth, goodness and beauty, and they are essentially interlinked; In the mode of thinking, both of them need logical thinking and inspiration epiphany thinking, which can promote each other. The same is true of many masters of science and technology (such as Einstein, Yang Zhenning, Qiu Chengtong, Gu Yuxiu, Qian Xuesen, etc.). However, the most important thing is to have a "pure heart" in both scientific research and literary creation.

On the "Use" of China Culture from the Outside

The Chinese culture has a long history, and the "useful" culture not only created the fashion life of the ancients, but also injected spiritual strength into solving modern social problems, and also brought about an impact on the civilized development of neighboring countries.

In the dialogue session, Cheng Yonghua, former Japanese ambassador extraordinary and plenipotentiary to People’s Republic of China (PRC) and executive vice president of China-Japan Friendship Association, introduced the "use" of Japanese culture to neighboring countries. He said that China’s culture had a profound influence on the Korean Peninsula, Viet Nam and Japan. Take Japan as an example. The Sui, Tang and Song Dynasties were the historical peaks of Sino-Japanese cultural exchanges. During this period, ancient Japan sent 19 groups of envoys to China to study, with a maximum of 600 people at a time. In addition to sending envoys, a large number of international students also came to China from ancient Japan. Many of them stayed for many years, and some even stayed in China to work as officials in Chang ‘an until they died and were buried in Chang ‘an. In 645 AD, the ancient Japanese carried out the "Dahua Innovation" movement, abolished the monopoly regime system in big noble, and established an ancient centralized state with reference to the rules and regulations of the Tang Dynasty in China. During the Song Dynasty, more and more Japanese people came to China to study. Jian Zhen, a monk in the Tang Dynasty, traveled eastward to preach the precepts to Japan and was honored as the ancestor of Japanese Buddhist legalists. The Tang Zhaoti Temple complex built by him and his disciples in Nara, Japan, embodies the architectural characteristics of the Tang Dynasty and is the largest and most beautiful building in Japan’s existing Tianping era. Japanese characters are also born out of Chinese characters. At first, there were only languages but no characters in Japan. In asuka period, Buddhist classics introduced into Japan along with Buddhism made Chinese characters penetrate into Japanese life. The first Chinese characters were used by ancient Japanese as phonography, but they were troublesome in the process of use, so heian period invented katakana and hiragana with reference to the radicals and cursive scripts of Chinese characters. In addition, the present Japanese court music-gagaku,It is also music from the Tang Dynasty in China.

Cheng Yonghua said that Sino-Japanese exchanges have a history of 2,000 years. Today, Japanese young people are still attracted by China’s rapid economic development and technological innovation, and feel that "they should go to China to see more and communicate more".

Whether it is "practical" or "useless", the China culture of the same strain needs and deserves to be passed down and carried forward by contemporary people. As Pan Lusheng said, culture is a nation’s overall lifestyle and value system. If the ancients’ fashion is integrated into contemporary life, we may be able to create a pioneer culture with temperature, connotation and taste in the new era.

Source: China Youth Daily

Text | AI Finance and Economics Society Jiang Jiao

Editor | Guo Luqing

Korean makeup ebbed, as if overnight.

Entering B1 floor of Beijing Joy City, the first thing you see is the China Beauty Collection Store on the right side of the shopping mall, where customers are choosing eye shadow and trying on lipstick. On the other hand, there is only a shopping guide who keeps drinking in the Korean beauty Yueshi Fengyun store, which is in stark contrast.

Since when did Korean beauty, which once had a halo on its head, become unpopular?

Everything is traceable. On March 8, ETUDE HOUSE closed all offline stores in China; INNISFREE, owned by another Korean cosmetics giant, Amore Pacific Construction Group, plans to close at least 90 stores in the mainland in 2020 due to huge losses; Earlier, THE FACE SHOP, a brand owned by LG Life Health, also withdrew from China.

A few years ago, with the popularity of popular Korean dramas such as Missing You, Descendants of the Sun and You from the Stars, Korean beauty cosmetics once occupied the makeup table of domestic girls. Now, in the trillion-dollar beauty market in China, Korean makeup has quietly retreated.

Korean makeup "failed" China

As a Korean makeup brand that was once popular among girls, it is embarrassing for Yidi House to shut down mainland stores. At present, although Edie House official website still displays information of 35 stores, butAI finance and economics societyThe reporter was informed that it has completed the offline store withdrawal in China.

This Korean makeup brand, which entered the China market with a sweet and fashionable image, was originally called Aili Cabin. At its peak, it opened 85 brand direct stores in 25 cities in the mainland, such as Beijing, Shanghai and Chengdu. In 2020, affected by the epidemic, the operating income of Yiti House fell by 38% to 111.3 billion won (about 640 million yuan), and recorded a large loss, making it the most bleak brand of its group, Amore Pacific.

In fact, the Yiti House, which was withdrawn from the store, is just a microcosm of the ebb tide of Korean beauty. Another once popular Korean brand, Fei Shi Xiao Shop, withdrew from the China market as early as 2018. Yue Shi Feng Yin, who belongs to Amore Pacific Construction Group and belongs to Yidi House, is also closing loss-making stores.

According to relevant statistics, from 2019 to 2020, Yueshi Fengyun closed nearly 130 loss-making stores in mainland China. In addition, many Korean cosmetics stores such as NATURE REPUBLIC and Skin Food have been cutting offline stores in recent years.

Behind the frequent store closures, it reflects the decline of Korean cosmetics brands. According to the data of Korea Cosmetics Industry Research Institute, during the five years from 2013 to 2017, the growth rate of Korean cosmetics exports to China was 66%, which dropped to 20% in 2018 and only 14% remained in 2019. The arrival of the epidemic has accelerated the decline of Korean cosmetics in China.

According to CCTV’s financial report, due to the epidemic situation, Korean cosmetics are caught in the dilemma of export sales. Many small and medium-sized enterprises in Korea stopped working and suffered serious losses. In addition, the performance of Korean makeup giant Amore Pacific Construction Group has fallen sharply. The group’s revenue in fiscal year 2020 dropped by 21.5% and its profit by 69.8%.

Korean makeup has declined, and a person who has been engaged in Korean makeup purchasing business for 7 years is deeply touched. In the first two years, this person specializes in low-end Korean makeup brands such as Yue Shi Feng Yin and Si Qin Skin. These brands entered the China market with the Korean Wave, and were loved by many girls with their high cost performance, which also brought them a lot of income. Now, due to the sharp drop in orders, he has turned to purchasing high-end skin care products in Europe and America.

Why can’t Korean makeup, which supports China girls’ face value, work?

In today’s beauty market in China, apart from some steady European, American and Japanese brands and the booming domestic beauty products, Korean beauty products are becoming less and less. Why can’t Korean makeup, which once propped up the "face" of China girls, work?

For Korean makeup, 2016 is a turning point of fate. Prior to this, Korean beauty brands were all the rage because of the prevalence of Korean culture in China.

In 2013, a movie "You from the Stars" was all over China. Gianna Jun, the heroine, used two Korean lipstick brands in the play, which were sold out of stock nationwide immediately after the play was broadcast. Until now, some experienced beauty users can still clearly remember the hard-to-find situation of "Star Your Color" lipstick.

The prevalence of Korean Wave directly promotes the promotion of Korean makeup in China. In 2014, Korean cosmetics exports to China increased by 89% year-on-year, reaching US$ 600 million, accounting for 31% of its total exports, ranking first in the world. Since then, China has become the largest importer of Korean cosmetics. Then the share of Korean cosmetics in the domestic market gradually increased.

However, since then, with the cooling of the Korean Wave, Korean makeup has gradually declined in the China market. At the same time, China local beauty brands began to rise, Japanese beauty brands returned to consumers’ sight, and the market share of European and American brands in China also increased significantly. Strong competitors and the rise of the e-commerce industry have accelerated the decline of Korean makeup.

Korean makeup was originally known for its fast online speed, rich SKU and affordable price. It is reported that in 2016, the research and development cycle of affordable Korean cosmetics products can be shortened to 4-6 months, which is ahead of the industry level of the general one-year research and development cycle. However, this advantage was soon surpassed by domestic beauty products. For example, the perfect diary of domestic beauty brands can maintain the new frequency of 5-6 items per month in order to get more timely and direct market feedback.

With the rise of more and more domestic beauty cosmetics, the market competition is becoming more and more fierce, and the operating pressure of Korean beauty cosmetics is also increasing. In order to compete for market share, some Korean cosmetics distribute goods in a short and fast way, ignoring the sustainable development of the brand, and the product quality and cosmetic effect have been repeatedly criticized.

In 2017, official website, the General Administration of Quality Supervision, Inspection and Quarantine, announced 403 batches of food and cosmetics that were not allowed to enter. Among them, Lan Zhi, a beauty brand owned by Amore, was found to be susceptible to infection with Staphylococcus aureus. In 2018, the Korea Food and Drug Administration detected that there were 13 kinds of heavy metal antimony products in Amore’s 8 cosmetics brands.

In the little red book, many products of Yidi House were vomited by users. A girl who bought this brand of lipstick was even more bitter, complaining that the makeup was thick, difficult to apply evenly and smelled bad. Some insiders believe that the backwardness of Korean cosmetics lies not only in the product itself, but also in its failure to adapt to the changes in the China market.

It is difficult to form a trend again.

In fact, Korean beauty brands are not unaware of the crisis and have tried their best to save themselves.

However, the market structure of cosmetics in China has changed greatly, leaving few opportunities for Korean cosmetics.

Since 2019, Korean beauty giant LG Life Health has increased its digital marketing investment in China market. The group pays special attention to cultivating high-end brands such as post-Whoo, Sumi 37 and Ouhui, and cooperates with Viya, the head anchor, and invites Jiang Shuying, a popular actress, to be the image spokesperson of post-Whoo to boost the performance of mainland China.

Last year’s Double Eleven, after Whoo, the brand doubled its investment in live marketing. According to the data of ECdataway Dataway, during the pre-sale period of Double Eleven, after Whoo, the brand signed more than 130 anchors to bring goods, and the products appeared in more than 300 live broadcasts. During the pre-sale period, more than 80% of the pre-sale turnover after Whoo is guided by the live broadcast room.

In addition to high-end brands accelerating the layout of e-commerce channels, low-and medium-level brands have also begun to change their thinking and enter offline beauty collection stores. Previously, Yiti House once said that the closure of the store does not mean giving up the offline market. Later, in the China market, the colorist’s collection store will be the main offline position.

However, in contrast, domestic beauty products know the domestic market better, can grasp the changes in consumption trends more quickly, and occupy online channels earlier.

Domestic beauty cosmetics, represented by Perfect Diary, Flower Xizi and Orange Blossom, occupy consumers’ minds with faster new frequency and higher cost performance. Research data show that in 2020, the domestic cosmetic consumption market will account for 56%. 42% of consumers said that they would prefer to choose domestic cosmetics, and 90% of consumers said they would buy back domestic cosmetics in the future.

While Korean beauty products are still expanding their stores under the distress line, domestic beauty products have already used e-commerce platforms and social platforms to break the barriers of traditional marketing and achieve overtaking in corners. Now, whether you open Taobao, Little Red Book, Tik Tok E-commerce, bilibili and other platforms, you can see the domestic beauty products. In the first half of 2020, the content consumption of domestic brands on Xiaohongshu platform increased by 65.9% year-on-year, far exceeding European and American brands and Japanese, Korean and Thai brands.

"With the rise of national cultural self-confidence, a new generation of young consumers are more inclined to express their feelings and cultural attitudes through the’ national tide’, and are more willing to accept domestic beauty cosmetics planted on platforms such as Taobao Live, Tik Tok and Xiaohongshu, and are not easily influenced by Korean culture. Even if Korean high-end cosmetics still have some room for development in China, it is difficult to form a trend as before. " An industry veteran said.

This article was originally produced by AI Caijing Society, an account of Caijing Tianxia Weekly. Please don’t reprint it on any channel or platform without permission. Offenders will be prosecuted.