In a hurry that year: you contracted the first place in the list of major indexes of online dramas.

2014 is the "first year of self-making" for China video websites to concentrate on the field of self-made dramas. Compared with traditional TV dramas, how to truly create an Internet phenomenal super-online drama and open up a big online drama era beyond traditional TV dramas,Various video websites have invested the largest amount of capital and resources in the history in the direction of self-production. At present, the most powerful one is the "Hurry that Year" with a single investment of over one million.

After it was launched on August 4th, the youth online drama "In a hurry that year" quickly occupied the first place in all kinds of rankings of word of mouth and hot search, surpassing not only all online dramas, but also TV dramas such as swords of legends, Divorce Lawyer, Ten Years of Love and Obstetrician, which have been popular in TV stations recently.

The major search indexes ranked first.

The online drama "In a hurry that year" focuses on the theme of nostalgic youth, bringing the past youth growth of the post-80 s to the audience with the roles of Chen Xun, Fang Fen, Qiao Ran, Lin Jiamo and Zhao Ye. Although the online drama "In a hurry that year" is a memory story of the post-80s generation, it has also attracted the same drama-chasing craze. It can also be seen from the trend of Baidu index that the popularity of "In a hurry that year" has continued to climb since its first broadcast. Only seven days later, on August 11, Baidu index surpassed all online dramas in the same period and became the first. Looking at the 7-day overall increase rate of Baidu index, the overall year-on-year increase rate and mobile year-on-year increase rate of "In a hurry" both reached the peak of 1000%, and it is a new generation of self-made "drama king" in terms of growth momentum.

In a hurry that year. jpg

In a hurry that year. jpg

In a hurry that year. jpg

In a hurry that year, a weekly online drama, broke the boundary between online drama and TV drama, and brought online drama into a brand-new "big era". First of all, in terms of production cost, the input specification of each episode exceeds one million, which is already the production cost of first-line TV series; Secondly, in terms of shooting specifications, it is the first in China to apply 4K HD shooting technology to film and television drama shooting; In addition, film-level personnel and resources are invested in editing and publicity, and the promotion efforts have reached the peak of the online video industry. Unlike Divorce Lawyer, which was launched on the same day as the last drama, Hurriedly That Year represents a more subversive future.

High-level, high-standard, high-input, so that the fans of "In a hurry that year" are not disappointed. Late-stage, editing, sound effects and other large-scale productions, the difference only depends on the shortcomings of the star’s China TV drama industry, and the focus of the big online drama is subversive high quality. "In a hurry that year" received a large-scale investment of more than one million episodes, and pioneered the 4K high-definition shooting on the Internet. It has been compared with TV dramas in terms of pre-shooting, post-production, music sound effects, broadcasting platform and marketing, realizing the unprecedented all-round subversion of the Internet industry and opening the era of "big network drama" 4K high-definition drama viewing. Since its first broadcast on August 4th, "In a hurry that year" has continued to dominate the list of topics in Weibo in Weibo. Continuously boarded the hot list of topics in Weibo, hot TV series, film and television hot search list, etc.

 In a hurry that year. jpg

Douban 8.1′ s high score beats TV drama.

"In a hurry that year" not only has a high attention craze, but also has high praise. On Douban, 8.1 points were scored in Rush Year, 7.1 points in swords of legends, 6.8 points in Divorce Lawyer and 7.9 points in Ten Years of Love … … The 8.1 points of "In a hurry that year" have surpassed some high-profile TV dramas.

Some netizens said: "My drama-following weekly schedule is finally full. I will follow" The Year of Hurriedness "on Monday and Tuesday, and" swords of legends "&hellip on Wednesday and Thursday; …” However, the actors in that year in a hurry are all "small fresh meat", which completely breaks the traditional rule of taking the drama with the stars and puts all the large investment in the repertoire on creating the quality of that year in a hurry. Although "In a hurry that year" and "Divorce Lawyer" are the same as satellite TV dramas with millions of investments, the actors in satellite TV dramas account for the vast majority, and the production may not be as good as "In a hurry that year".

 

Zero bad review and high recommendation

"In a hurry that year" held a national touring movie-watching activity in Beijing, Guangzhou, Shenyang, Chengdu and Zhengzhou. In five places, a group of media people and "in a hurry" fans can enjoy the "In a hurry" filmed by 4K ultra-high-definition technology in advance. As a result, in the process of touring movies, the repertoire evaluation with zero bad reviews and high recommendation rate of fans was obtained.

In the eyes of many media people, "In a hurry" not only triggered a wave of topics about the post-80 s youth, but also produced and filmed the drama’s 4K high-definition pictures, exquisite editing of big movies, role selection that fits the plot, which completely compared with the scale of the film’s announcement and completely refreshed the media people’s understanding of self-made online dramas. At the same time, the online drama "In a hurry that year" was also highly recommended by the famous writer Zhang Jiajia, which once again showed the high recognition of "In a hurry that year" in the industry.

 

"In a hurry that year" adopted the big movie-style announcement specification, which not only adopted the big movie specification in shooting and editing, but also allowed the audience in five places who watched the movie in advance to enjoy the brand-new enjoyment of watching the 4K high-definition online drama in the cinema. As far as the final audience watch drama questionnaire is concerned, "In a hurry that year" won no bad review score and a high recommendation rate of 99%.

 

 

 

 

 

 

Hunan in Singing | A song brings 20 billion traffic "Good Morning Long Hui" "Let people ignite hope for life"

  Yang Guangwang Changsha January 6 th news(Reporter Tang Lili) "You are the most beautiful star in the night sky, accompanying me all the way forward. You are the most beautiful encounter in my life. Good morning, my long return … …”

  A song named "Good Morning Longhui", with its heady melody and straightforward and pure lyrics, spread through Tik Tok, WeChat video number and other online platforms in a fission way, from the end of 2022 in FIFA World Cup Qatar 2022 to 2023, which quickly created more than 20 billion plays and made the name of Longhui, a county town in Hunan, known to the world.

  Billion flow

  At the end of 2022, "Good Morning Long Hui" was accompanied by a video celebrating Messi’s championship by netizens, which quickly became popular throughout the network during the highly anticipated FIFA World Cup Qatar 2022. In the comment area of a well-known software, a netizen left a message saying: "I almost thought this was the theme song of this World Cup."

  Before this, no one thought that the county town of Longhui would intersect with the World Cup and Messi. After that, the song "Good Morning Longhui" received more than 1 billion hits every day, and many adaptations and cover versions of netizens and singers were also forwarded on major platforms, and Longhui County also exploded.

  At present, with the number of songs played on Tik Tok, WeChat video number, Aauto Quicker and data from major music platforms, the traffic brought by Good Morning Long Hui has exceeded 20 billion. With the phenomenal explosion of songs, songwriter and singer Yuan Shuxiong, a native singer of Longhui, boarded the New Year’s Eve party of Hunan Satellite TV in 2022-2023. In less than a day, the WeChat broadcast volume of the video of the party has reached "10w+".

Beautiful natural scenery in Longhui County (Photo courtesy of Propaganda Department of Longhui County Committee)

  Beautiful natural scenery in Longhui County (Photo courtesy of Propaganda Department of Longhui County Committee)

  In fact, Good Morning Longhui was fermented on the whole network at the beginning of this year. At that time, the epidemic situation in Hong Kong was serious. A netizen used this song with pictures of mainland aid materials to make Tik Tok’s works, and the number of songs played exceeded 100 million in one month, which touched countless people.

  "Some people say that a song can be played 500 million times, which is already very great. Knowing that my song has 100 million traffic, I also plan to go to a concert when the traffic reaches 1 billion. " Yuan Shuxiong told reporters.

  When the traffic suddenly reached tens of billions and became the "Phenomenal Divine Comedy" in netizens’ minds in 2022, Yuan Shuxiong modestly thought that this song was "in time".

  "The FIFA World Cup Qatar 2022 event has attracted worldwide attention." In the World Cup finals, Argentina won the championship, and Messi held the World Cup, hunched over, and jumped forward in small steps. "This is an accidental move, but it fits perfectly with the rhythm of Good Morning Long Return."

  Rebuild confidence

  "As an artistic creator, I am very happy that my works can be recognized, sung and used by everyone." Yuan Shuxiong said that the background of this song is the dawn. "I think its success is mainly due to a positive energy. Now society needs positive energy. "

  In 2011, at the invitation of the main leaders of Longhui County Committee, the singer Yuan Shuxiong returned to Longhui as a special talent, became a music specialist in the county cultural center, continued to shine in his hometown, and created many popular songs. Later, he was awarded the title of "Love Singer" by china charity federation for his active participation in public welfare undertakings, and at the same time became the image ambassador of Longhui, the image ambassador of social poverty alleviation, and the member of the eighth and ninth sessions of Longhui County of the CPPCC.

  After the COVID-19 epidemic, Yuan Shuxiong wrote several songs related to the fight against the epidemic, including "I remember your name" and "Good morning".

  At the beginning of the epidemic, the people of the whole country were concerned about Hubei, and Longhui County also sent its own medical staff to support it. When they set out in high-speed railway station, Changsha, Xu Dazhe, deputy secretary of the Hunan Provincial Party Committee and governor who saw them off at that time, called the roll: "The youngest is a nurse from Longhui. I remembered her name, Linlin Chen, who just turned 20."

  "After watching the TV news, my blood boiled. I wrote" I remember your name "that night, singing for the retrograde heroes and expecting them to return safely." Yuan Shuxiong said.

Huayao Guzhai, Longhui County (Photo courtesy of Propaganda Department of Longhui County Committee)

Huayao Guzhai, Longhui County (Photo courtesy of Propaganda Department of Longhui County Committee)

  Songs can give people strength, but also bring people confidence and hope in facing difficulties. "At the end of 2020, the epidemic lasted for nearly a year. Many people were confused about the future and hoped to see the sun and dawn as soon as possible. I spent two days creating "Good Morning and Long Return", encouraging everyone to regain their confidence in life and praying for the peace and happiness of the people in their hometown. " Yuan Shuxiong said, as the lyrics sang, "You gave me infinite strength to move forward bravely."

  After two years, as the pathogenicity of Covid-19 weakened, the epidemic prevention and control policies were continuously optimized and adjusted.

  Yao Jiaxin, 37, is a singing anchor from Jilin. He didn’t travel for a long time because of the epidemic, and he began to yearn for this county town in Hunan because of the song "Good Morning Long Hui", so he started a trip.

  In seven days, he listened to this song all the way forward and broadcast live. Finally, he drove more than 3,000 kilometers, crossed more than half of China, arrived in Longhui high-speed railway station and met Yuan Shuxiong, and sang "Good Morning Longhui" for the live camera. In the comments of netizens, this song has been endowed with more and more symbolic meanings, about football, about dreams and about courage … …

  Small town is not small

  The explosion of "Good Morning Longhui" made Longhui County brush a wave of existence in the whole network.

  "I also have to sigh that the vitality of this song is too strong." Yuan Shuxiong said that he once thought of naming it "Good Morning China" or "Go All the way", but later he thought that as the image ambassador of Longhui, he had the responsibility to promote his hometown.

  It is not uncommon for a song to bring fire to a city. "Chengdu" and "The Shepherd of Cocoto the Sea" all have examples. However, many people began to worry that the "small town" behind the song would "be able to accept 20 billion flows".

Mysterious Longhui Huayao (Photo courtesy of the Propaganda Department of Longhui County Committee)

Mysterious Longhui Huayao (Photo courtesy of the Propaganda Department of Longhui County Committee)

  In fact, Longhui County is a city with a population of millions, with rich tourism resources, beautiful natural scenery and profound cultural heritage. At present, it has one national 4A scenic spot (Dahuayao Tiger Mountain Scenic Spot), five national 3A scenic spots (Weiyuan Hot Springs, Wei Yuan’s former residence, Longyao Valley, Xiangjia Niutianling and Xiangjiao Dongcang Winery), one national cultural relics protection unit (Wei Yuan’s former residence) and a beachhead. The unique folk customs of Huayao in China, the annual traditional programs of Yao family to pray for the festival and to pray for the conversion of the current family have attracted a large number of tourists to visit.

  There are wonderful natural scenery, clean and tidy environment, virtuous and friendly humanities and vibrant industries. Around six key industrial chains, such as eco-cultural tourism, Chinese herbal medicines mainly including honeysuckle and dragon’s tooth lily, selenium-enriched agricultural products processing mainly including peppers, medical care and health care, intelligent manufacturing of light industry and new energy, Longhui County is building a number of landmark industrial clusters, industrial bases and key enterprises.

Honeysuckle Industry (Photo courtesy of Propaganda Department of Longhui County Committee)

Honeysuckle Industry (Photo courtesy of Propaganda Department of Longhui County Committee)

  On the evening of December 28th, 2022, Changsha Research Institute of Pangu think tank and Longhui County Party Committee and Government invited more than 400 government officials, experts and scholars, media leaders, investors, tourism practitioners and celebrities from Longhui to "screen" the night talk, and tapped the profound cultural heritage of Longhui through the opportunity of "Good Morning Longhui", helping Longhui in the dimensions of "music+cultural tourism+industry+policy".

  "The popularity of" Good Morning Long Hui "is an accidental event and a miracle created by the Internet." Liu Jianhong, a famous host and football commentator, said that when a city has such a large natural traffic IP and a good index, it gives Longhui a good opportunity and window to make good use of this IP for extension processing and become an important starting point for urban marketing and rural revitalization.

  Shen Zuoping, head of Pangu think tank Cultural Travel Research Institute and general manager of Majestic Cultural Travel, believes that good morning will only be mentioned if you stay overnight. It is necessary to do a good job of "good morning" and create a healthy 48-hour product system.

  After Yao Jiaxin returned, he put this chorus video on the top of his Tik Tok. Yuan Shuxiong also sent an invitation to the majority of netizens: "I hope that netizens who like songs will come back and have a look."

  Small town, big heart. The epidemic has passed, tourism has recovered, and Longhui is embracing every better morning and saying "good morning" to people.

How many of these vaccine rumors have you believed?

Proverbs 1

Improving personal hygiene and environmental hygiene can keep diseases away, and there is no need for vaccination.

fact

No matter how clean the environment is, many infectious diseases can still spread.

If vaccination is stopped, the infectious diseases targeted by the vaccine will come back.

Although improving personal and environmental hygiene can help people stay away from infectious diseases, many infectious diseases can still spread no matter how clean the environment is. If vaccination is not carried out, some diseases that are already uncommon, such as polio and measles, will soon reappear.

Proverbs 2

Everyone has been vaccinated, so I can do without it.

fact

Only by forming a solid immune barrier can the spread of diseases be prevented and controlled.

The two main reasons for choosing vaccination are to protect ourselves and protect the people around us. Only by forming a solid immune barrier can we prevent and control the spread of diseases.

A successful vaccination program is like a successful society, and the well-being of the whole people can only be achieved by the cooperation of each individual. We should not only rely on people around us to stop the spread of diseases, but also do our part.

Proverbs 3

It is better to get immunity through disease than through vaccine.

fact

Immunization through natural infection can be costly.

The immune response produced by the interaction between vaccine and immune system is similar to that produced by natural infection, but vaccines generally do not cause diseases and do not threaten the recipients with potential complications. In contrast, acquiring immunity through natural infection may be costly. For example, infection with Haemophilus influenzae type B (Hib) can lead to mental retardation, rubella can lead to birth defects, hepatitis and even liver cancer can be caused by hepatitis B virus, and measles can lead to death.

Source: Beijing News Broadcasting

The rumors of the epidemic were wiped out.

● Nine latest epidemic rumors, don’t be cheated! ● A college student returned to Shijiazhuang for diagnosis? Shijiazhuang "all those who turn around are taken away and quarantined for 14 days"? Rumors! ● "hey! You have been selected as a volunteer for the China epidemic "? Fake! ● Net transmission "The surrounding area of Shijiazhuang will be disinfected with cannons"? Rumors! Don’t believe it! ● On January 15th, the city was closed nationwide? Can’t go home after January 20th? Be wary of similar rumors ● Take stock of those wonderful rumors in 2020 ● Women are depressed and jump off the building because the courier does not recover? When will the epidemic rumors stop? Can drinking tea water prevent Covid-19 infection? Don’t be credulous ● A feverish man in Shijiazhuang refused to cooperate with the inspection in Beijing and was arrested? Don’t believe it or pass it on! ● Official rumors: Don’t believe these news about the epidemic! ● "Vaccine reservation" new scam, don’t believe it! ● European and American priests preach in Gaocheng, Shijiazhuang? A case of Wanhe City was diagnosed? ….. Fake! ● Fake! Fake! Fake! Many people have been fooled! ● Hebei Jianfang Hospital? Does Huanghua have a potential infection in COVID-19? Fake! ● Spreading epidemic rumors, these people in Hebei have been punished! ● Lianhua Qingwen inventory is in a hurry? "There are foreigners gathered in Gaocheng District for nucleic acid testing"? ….. Don’t believe it! Academician Zhong Nanshan came to Shijiazhuang? Rumors! ● Shenyang closed the city? Dalian mistreats medical staff and lets them squeeze into trucks to go to work? Don’t believe these rumors ● Top 10 recent online rumors, don’t believe them!

I invite you to watch the Convention together.

News recommendation

We all know how important it is to be in the same boat.

In the silent place, winning a thousand miles-"Cyber War" Clear Yanzhao Net, the grassroots are in action!

In 2020, the country accepted 163 million reports of illegal and bad information on the Internet.

Original title: "How many of these vaccine rumors do you believe? 》

Read the original text

Hechuan: Hot pot "scalds" hundreds of billions of industries.

A few days ago, Chongqing Hot Pot Ingredients Industrial Park was officially unveiled in Hechuan District. Hechuan put forward the goal of building a comprehensive service system for hot pot ingredients and building a whole chain industrial ecosystem, striving to achieve the total industrial output value of hot pot ingredients industry of 50 billion yuan by 2030 and drive the total industrial output value of hot pot ingredients industry chain of 100 billion yuan.

Report to the 20th CPC National Congress of the Communist Party of China proposed to build a new service system with high quality and high efficiency, and promote the deep integration of modern service industry with advanced manufacturing industry and modern agriculture.

Hot pot is the business card of Chongqing. Chongqing hot pot is known as "one pot to cook the world", and every ingredient behind it is an industrial chain. Then, why did Hechuan, located in western Chongqing, choose to deeply cultivate the hot pot ingredients industry, and put forward the goal of building the whole industrial chain of hot pot ingredients and building the highland of the national hot pot ingredients industry? Recently, the reporter walked into Hechuan to find out.

Hot pot food industry hidden in boudoir

"Hechuan’s layout of the hot pot food industry is not’ out of nothing’." On October 31, Peng Guangdong, deputy director of the Agricultural and Rural Committee of Hechuan District, told the reporter. In a survey at the beginning of this year, they found that there are more than 100 hot pot ingredients processing enterprises in Hechuan, with an annual output value of 5 billion yuan, accounting for 48.3% of the total output value of agricultural products processing in the whole region. Many of these enterprises are "time-honored brands" in the hot pot ingredients industry and have a certain "Jianghu status".

Why has the ingredient industry of Hechuan hot pot been hidden in the boudoir for many years?

Peng Guangdong introduced that when it comes to hot pot, consumers first think of hot pot stores, and the ingredients behind them, such as butter, hairy belly and duck intestines, are often easily overlooked.

Hechuan’s hot pot food industry started with hairy belly. In the 1990s, a group of Hechuan people engaged in beef omasum wholesale business in Dayanggou Farmers’ Market in Jie Fangbei, and gradually developed into factories and enterprises from carrying backpacks and selling large pots in the street. Later, due to the industrial transformation and upgrading in the central city of Chongqing, they returned to Hechuan for development, which gradually led to the gathering of hairy belly industry, and a number of hairy belly brands such as "Princess Sha" and "Dewei" emerged. According to statistics, in 2021, the annual output of beef omasum in Hechuan will reach 70 million Jin, accounting for about 1/3 of that in Southwest China, and it has great influence all over the country.

Let’s talk about hot pot bottom material. There are 101 processing enterprises in Hechuan, which mainly focus on hot pot seasoning, with an output value of 4.89 billion yuan. The main sales channel is customized or order-based procurement for catering enterprises, so it is not well known to the public.

"Our main business is to customize the production of hot pot bottom materials for catering enterprises." Located in Hechuan Industrial Park, Chongqing Meixiangyuan Industrial Group Co., Ltd. (hereinafter referred to as "Chongqing Meixiangyuan") is an enterprise engaged in the production of compound condiments. Director Zheng Chuanbo told reporters that the company has an annual output of 100,000 tons of compound condiments, of which 60% is hot pot bottom material. According to the requirements of catering enterprises, the company has developed more than 1000 categories of hot pot bottom materials, including many well-known hot pot catering chain enterprises in China.

Not far from Chongqing Meixiangyuan, Chongqing Muge Food Co., Ltd. is an "old brand" that produces hot pot butter. Since 1984, the company has been engaged in hot pot butter, accounting for 20%-30% of the national market share.

At present, Hechuan has formed the whole industrial chain of chafing dish ingredients, from the cultivation and breeding of chafing dish raw materials to the processing of ingredients, distribution and trading, product research and development, inspection and testing, and consumption experience, and has become an important processing and production base of chafing dish bottom materials, condiments, butter and beef omasum in China.

A "pot" drives many industrial chains

Then, how will the development of hot pot ingredients industry drive the development of upstream and downstream industrial chains?

"Chongqing hot pot’ one pot to cook the world’, behind each ingredient is an industrial chain, closely connected to the fields." According to Peng Guangdong, according to the survey, every 10 billion yuan increase in the processing output value of hot pot ingredients is expected to increase tax revenue by 300 million yuan, drive employment by about 10,000 people and increase agricultural output value by about 3 billion yuan.

For example, Chongqing Meixiangyuan alone needs more than 1,000 kinds of raw materials for agricultural products, which has led to the construction of raw material bases in more than ten provinces and cities; Located in Hechuan, Chongqing Dejia Technology Development Co., Ltd. (hereinafter referred to as "Chongqing Dejia") is an enterprise engaged in pig slaughtering and canning, with an annual pig slaughtering capacity of 600,000-800,000 heads, ranking second in the country and first in southwest China. At present, it has developed a 3,000-mu mustard tuber base in Hechuan, driving 3,000-6,000 households of mustard tuber and pig breeding.

"Hechuan is a large agricultural region, and the output of pigs, grain and aquatic products ranks first in the city." Peng Guangdong believes that the development of hot pot ingredients industry has obvious effects on promoting Hechuan agriculture "one after another" and boosting rural revitalization.

In promoting the first production, Hechuan will speed up the development of prefabricated vegetables processing industry such as vegetables, ecological fish and meat products according to the needs of the hot pot food industry. For example, after the vegetables are cleaned and simply packaged in the vegetable base, they will be sold in the form of clean vegetables; Another example is the pig industry, which can finely cut all parts of pigs according to the demand of hot pot, so as to increase the added value.

In terms of connecting the three industries, the district will deepen the development of multi-format integration, such as "industry+tourism", and support the construction of Chongqing Hot Pot Museum, Chongqing Hot Pot Culture Experience Museum, hot pot ingredients image display area, and hot pot food street to develop industrial tourism. At the same time, hot pot ingredients enterprises are encouraged to develop tourism products and cultural and creative products, cultivate brands of hot pot ingredients with regional characteristics, and promote the development of leisure agriculture and experience tourism industry in the upstream raw material supply base of hot pot ingredients.

In addition, the hot pot ingredients industry chain can also promote the development of logistics, packaging boxes, foam products, glass products, display transactions, financial settlement and other industries. Take driving cold chain logistics as an example. At present, 143,000 cubic meters of cold storage has been built in Hechuan. In 2021, processing enterprises will drive the annual shipment of logistics to 1 million tons, resulting in logistics settlement expenses of 600 million yuan and logistics tax of 12 million yuan.

Constructing the comprehensive service system of hot pot ingredients industry

"Just over a month since the inauguration of Chongqing Hot Pot Ingredients Industrial Park, more than 20 companies have expressed their intention and demand for settlement." On October 31, Zuo Li, deputy director of Hechuan Industrial Park Management Committee, kept ringing, mostly asking about the enterprises that settled in the hot pot ingredients industrial park.

Zuo Li introduced that Chongqing Hot Pot Ingredients Industrial Park is located in three industrial zones, namely Wuzun, Nanxi and Longshi in Hechuan District, with a planned total land area of 10 square kilometers, forming a spatial layout of "one park and three groups". Among them, Wuzun Group focuses on developing industrial clusters such as scientific and technological research and development, cold chain logistics, central kitchen, prefabricated vegetables, Nanxi Group focuses on developing industrial clusters such as meat processing, hot pot bottom materials, compound condiments, drinks and wines, and Longshi Group focuses on developing industrial clusters such as vegetable processing, rice and fishery products processing, grain and oil processing, and aquatic products. Hechuan also launched 33 policies and measures in 10 aspects to promote the development of the whole industrial chain, involving R&D platform, industrial development fund, warehousing cold chain logistics, import and export support and other aspects.

Innovation is the first driving force to lead development, and the hot pot food industry is no exception.

The reporter saw in the digital workshop of Chongqing Meixiangyuan pepper production that Chili oil was being fried in a huge oil chili pepper tank. The humidity, moisture, pressure and spiciness in the tank were all controlled by computer, and the company could produce at least 50 to 60 tons of Chili oil every day. Zheng Chuanbo told reporters that the company’s hot pot bottom material has also achieved automatic production. In the display counter of Chongqing Dejia, the canned hot pot specially developed for camping is particularly eye-catching. This canned hot pot is also equipped with a stove rack, solid alcohol blocks, stove windshield and so on, which is very convenient …

"We will focus on brands, standards, systems and safety, focusing on customs, logistics, industry, science and technology, and strive to build a comprehensive service system for the construction of hot pot ingredients industry." Zuo Li introduced that the planning and construction of "two institutes, two museums and eight platforms" with the main contents of hot pot food industry research institute, hot pot museum and quality inspection platform can promote the standardization of hot pot food raw material base, intelligent processing and production, the safety of food products and the construction of cold chain logistics base, which will build Chongqing hot pot food industry research institute and Chongqing hot pot food quality inspection center in advance.

"Chongqing hot pot,’ eat’ in Chongqing,’ taste’ in Hechuan." Jiang Xuesong, the head of Hechuan District, said that Hechuan will focus on "the first in the southwest and the first in the country" and build Chongqing hot pot ingredients industrial park with high standards to help Chongqing develop a nationwide influential hot pot ingredients industry chain.

Great changes have taken place in small towns and villages to "add firewood and raise salary" for county economy

  In Jiaguan Town, Qionglai City, the embroidered mothers embroidered the ordered products in Yang Hua Treasure Qiang Embroidery Studio. Our reporter Yang Shushe

  Wei Qin (middle), deputy chairman of the Yibin Municipal Committee of the Agricultural Workers’ Party and professor of Yibin College, studies the cultivation of Cinnamomum camphora seedlings. Photo courtesy of the United Front Work Department of Xuzhou District Committee, Yibin City (data picture)

  — — A sample survey on the practical innovation of United front work in counties and districts to help the high-quality development of county economy

  In July, the provincial county economic development conference was held in Chengdu. More than two weeks ago, the on-site meeting of United front work in counties and districts of the province was held in Yibin. Two conferences have been held successively, focusing on the same field — — County territory.

  "The development of county economy is a major event related to the overall situation and the long-term. The province’s United front will give full play to its advantages and specialties, focus on the practical innovation of county-level United front work, and help the high-quality development of county economy in the province." The relevant person in charge of the United Front Work Department of the Provincial Party Committee said.

  How can the United front work in counties help the high-quality development of county economy through practical innovation? A few days ago, the reporter went to Xuzhou District, Qionglai City, Shehong County and other places in Yibin City to learn about relevant exploration attempts in various places.

  focus

  □ Yu Shuman Our reporter Fu Zhenqing

  It not only introduces wisdom but also attracts investment. The advantageous industrial chain has become longer.

  Observation point

  Xuzhou District, Yibin City

  Innovation practice

  Set up a think tank of scientific and technological experts to "open the pulse" for the development of characteristic and advantageous industries

  Give full play to the advantages of extensive contacts and "attract investment with emotion" to help complete the last link of the oil and camphor industry chain in Xuzhou

  On July 18th, Wei Qin, vice chairman of Yibin Municipal Committee of the Agricultural Workers’ Party and professor of Yibin College, completed the latest research report "High-quality development strategy of Yibin characteristic agricultural industry — — Present situation and countermeasures of high-quality development of Cinnamomum camphora industry. In recent years, Wei Qin and her research team have been focusing on the efficient cultivation and utilization of Cinnamomum camphora. Cinnamomum camphora is the most important characteristic advantage industry in Xuzhou District of Yibin City.

  There is a long history of Cinnamomum camphora planting in Xuzhou District. There are 370,000 mu of Cinnamomum camphora bases, with an annual output of more than 10,000 tons of Cinnamomum camphora oil, accounting for 70% of the country’s total, and it has the reputation of "Zhanghai in the world".

  However, the development of Cinnamomum camphora industry in Syria is not smooth sailing. According to the reporter’s understanding, the development of Cinnamomum camphora industrial chain is not complete, especially the lack of terminal industries, the low level of management and protection of Cinnamomum camphora planting, and the low oil yield have become bottlenecks for further industrial upgrading.

  Jing Hong, deputy director of the United Front Work Department of the Xuzhou District Committee, told the reporter that in order to help the further development of the oil camphor industry in Xuzhou, the United Front Work Department of the Xuzhou District Committee implemented the "Concentric Helping the Bohai Sea" project and set up a think tank of Bohai science and technology experts represented by Wei Qin. "We bring together non-party experts to build a platform, provide convenient conditions and services for them to carry out research."

  The team of experts has rich scientific research achievements. The research report "Growth Characteristics of Cinnamomum camphora Plantation in Yibin" provides a scientific theoretical basis for the improvement of Cinnamomum camphora planting. By changing the traditional planting method of Cinnamomum camphora, the oil yield is increased by 10%. The team of experts also took the lead in establishing the first pilot extraction point of high-efficiency extraction of crude oil from Cinnamomum camphora and production of biomass fuel from Cinnamomum camphora leaf residue in Xuzhou District, realizing the market-oriented application of research on planting edible fungi from Cinnamomum camphora leaf residue.

  On the one hand, the United Front Work Department of Xuzhou District Committee and the Federation of Industry and Commerce also play the advantage of extensive contacts, "inviting investment with emotion" to help complete the last link of Xuzhou Oil Cinnamomum camphora industrial chain. "Foreign chambers of commerce have played an important role." Jing Hong told reporters that in recent years, Suzhou has set up seven chambers of commerce in different places in Beijing and Shanghai, and established friendly relations with 12 foreign federations of industry and commerce, and collected information on the upstream and downstream industrial enterprises of oil camphor through their strength. After the target was locked, the United Front Work Department of the District Committee, the District Federation of Industry and Commerce and local enterprises in Syria jointly formed a small investment team to conduct an inspection tour of the deep processing project of Cinnamomum camphora at home and abroad and discuss cooperation intentions.

  In the end, five leading enterprises in related supporting industries of Cinnamomum camphora terminal industry chain, including Taiwan Province Yulixing Daily Chemical Company and Indonesian Eagle Label Group, chose Xuzhou, and successively invested 320 million yuan to build two deep processing plants of Cinnamomum camphora, producing 800 tons of handmade soaps, 1,000 tons of shampoo and bath products, 1,500 tons of washing and cleaning products, 300 tons of sesame oil and essential oil products with an annual output value of 1.08 billion yuan.

  [opinion]

  "Consolidating industrial support is an important task for the high-quality development of county economy. The practical innovation of United front work in counties should give full play to the advantages of talent pool, resource-intensive and extensive contacts, and provide intellectual and outreach support for county industrial development." The relevant person in charge of the United Front Work Department of the Provincial Party Committee said.

  Great changes have taken place in the small towns where "concentric mulberry" gathers talents.

  Observation point

  Qionglai city

  Innovation practice

  Create a "concentric mulberry" talent organization, aim at local rural talents and foreign talents, and gather United front talents in farming, cultural tourism and social governance.

  Qionglai City reached a three-year cooperation plan with eight democratic parties, striving for the strength of democratic parties and helping Qionglai rural revitalization.

  On the afternoon of July 22, in Jiaguan Town, Qionglai City, 51-year-old Shi Xiaorong stuck her head in embroidery. "The small pattern on this notebook can be embroidered in two days, and the scarf takes half a month." Shi Xiaorong is already a skilled embroidered mother, and her master is Yang Huazhen, a well-known inheritor of national intangible cultural heritage and a master of arts and crafts in Sichuan Province.

  In Jiaguan Town, Yang Huazhen’s Tibetan and Qiang embroidery studio has become a well-known brand of rural revitalization and cultural creation. Yang Huazhen is from Xiaojin County, Aba Prefecture. Why did he settle in Jiaguan Town, Qionglai, a hundred miles away? This stems from the "concentric mulberry" talent organization created by the United Front Work Department of Qionglai Municipal Committee.

  "What is most lacking in rural revitalization is talent." Chen Jianyuan, executive deputy director of the United Front Work Department of Qionglai Municipal Committee, told reporters that in May last year, the United Front Work Department of the Municipal Committee began to plan "concentric mulberry" and took Jiaguan Town as one of the demonstration bases.

  Choose Jiaguan Town, because it is the most remote town in Qionglai, and its development needs are urgent. Another reason is that there are many rural talents gathered here. For example, Yang Dazhu, an expert in tea planting, led the establishment of Tianguan Tea Specialized Cooperative to lead villagers to grow tea and get rich.

  "We will first organize the local township sages and play a role." Chen Jianyuan said, on the other hand, "Tongxin Mulberry" aims at foreign talents, regardless of occupation, age and education, giving priority to attracting rich experts and characteristic practical and technical talents. Yang Huazhen was attracted to Jiaguan Town in this way.

  In less than a year, the "Tongxin Sangzi" project has gathered more than 80 United front talents in breeding, cultural tourism and social governance for Jiaguan Town, of which 1/3 are from outside Qionglai.

  But this is not the biggest innovation of "concentric mulberry". In August last year, a group of people from the United Front Work Department of Qionglai Municipal Committee visited the democratic parties in Chengdu, striving for the strength of the parties and helping the rural revitalization in Qionglai. After three months of repeated consultations, Qionglai reached a three-year cooperation plan with eight democratic parties.

  "Our cooperation is very pragmatic. According to the advantages of the sector, each party only focuses on one field and takes three years to complete." Chen Jianyuan said, for example, the Chengdu Municipal Committee of the Revolutionary Committee of the Chinese People’s Republic of China, which has a large number of legal professionals, sent 11 lawyers to 11 villages in Jiaguan Town as deputy directors of the rule of law of village committees. The Chengdu Municipal Committee of the NLD gives full play to the advantages of the cultural sector and plans to arrange a program for each of the 11 villages in Jiaguan Town every year. The Chengdu Municipal Committee of the Agricultural Workers’ Party organizes medical experts to sit in Jiaguan Town and give lectures every month. "Every party has a small goal. I believe that after three years, these small goals will make great changes in Jiaguan Town." Chen Jianyuan said.

  [opinion]

  County economy is a regional economy with the county as the center, towns as the link and rural areas as the hinterland. The development of county economy can not be separated from the in-depth implementation of rural revitalization strategy.

  "In the process of promoting rural revitalization, the new United front forces represented by new generations, new rural sages and new literary and artistic groups can play an important role." The relevant person in charge of the United Front Work Department of the Provincial Party Committee believes.

  Serving innovation and starting a business, building a demonstration park for United front work of "new-generation people"

  Observation point

  Shehong county

  Innovation practice

  Create a new demonstration park of United front work for people from all walks of life, which integrates education guidance, social service, innovation and entrepreneurship.

  The new demonstration park of United front work for people from all walks of life has successfully hatched nearly 50 enterprises.

  "Without the help of the United Front Work Demonstration Park, our team would not have developed so fast." On July 22, Huaqiang, member of Jiu San Society and executive deputy general manager of Sichuan Puli Technology Co., Ltd. told the reporter.

  Puli Technology is a scientific and technological enterprise successfully hatched in the new social stratum United Front Work Demonstration Park in Shehong County. A backup power supply product for communication equipment base stations developed by the company has been widely used in 21 cities and states in the province.

  Huaqiang still remembers that at the beginning, a total of six people with his partners came to Shehong to start the journey of innovation and entrepreneurship. "From the beginning, we got the support of the United Front Department and helped us get investment in capital and technology." Huaqiang said, especially the new demonstration park of United front work for people from all walks of life has provided a lot of help for the development of enterprises. "Our team mainly focuses on research and development, and is not good at docking with the government and industrial and commercial finance. These demonstration parks all help us solve it."

  According to the relevant person in charge of the United Front Work Department of Shehong County Committee, in 2017, in order to create better conditions for innovation and entrepreneurship for returnees and corporate executives in the Western International Technical Cooperation Industrial Park, the United Front Work Department of Shehong County Committee was responsible for creating a new demonstration park for the United Front Work of social strata, which integrates education guidance, social services, innovation and entrepreneurship. In the park, innovation and entrepreneurship incubation center, concentric garden, United front knowledge corridor and other functional areas are set up.

  "On the one hand, through the platform of the demonstration park, we will provide innovative and entrepreneurial services for small, medium and small enterprises." The person in charge introduced that on the other hand, the demonstration park has built a platform for communication. In 2018, there were three democratic parties and two social groups in Shehong County to carry out activities here.

  Up to now, Shehong’s new demonstration park of United front work for people from all walks of life has successfully hatched nearly 50 enterprises, including Sichuan Silicon Micro-technology Co., Ltd., Sichuan Alfatek Technology Co., Ltd. and Sichuan Puli Technology Co., Ltd., among which Silicon Micro-technology successfully established a cooperative relationship with German PT Company this year, and promoted the development of wafer-level packaging, semiconductor discrete devices and integrated circuit components production technology in China through international cooperation.

  At the same time, more than 10 enterprise executives and senior technicians in the park were recruited to join the new social stratum people’s association in Shehong County, and 9 new social stratum people with master’s degree or above formed a professional tutor team to actively participate in innovative research and development around emerging industries such as information technology, modern agriculture and new materials, and provide consulting services for the local entrepreneurial teams in Shehong.

  [opinion]

  "The private economy is an important force in the development of county economy. There are a large number of United front objects such as non-public economy and new social strata in small and micro enterprises and innovation and entrepreneurship teams. The practice and innovation of United front work in counties should effectively build a service platform for them and create a good environment. Help them grow up healthily and inject vitality into the development of county economy." The relevant person in charge of the United Front Work Department of the Provincial Party Committee said.

Gansu people’s barbecue is also very curly!

Cookie oven with dipping sauce

Soul barbecue three-piece suit

……

recently

"Zibo Barbecue" fire out of the circle.

Frequent brushing

Gansu people really can’t sit still!

Gansu barbecue application for battle!

On relieving hunger with the tip of the tongue

In the food list of Gansu people

"Barbecue" must be among the best.

Gansu barbecue

What you eat is Jianghu heroism.

Gansu barbecue, according to the calculation, is the heroic spirit of the rivers and lakes. Grilled mutton kebabs are well-deserved kings of meat dishes. Mutton, lamb loin, plate tendons and beef tripe, which are fragrant but not fragrant from Gansu, and which are tight and fragrant with cumin, will reach the extreme with only a handful of salt and a handful of pepper. A more vigorous store directly hangs a fresh leg of lamb at the door, then cuts it on the spot, skewers it on the spot and bakes it on the spot, which is so refreshing.

When people in Gansu eat mutton kebabs, they pay attention to the flavor of the meat and the temperature should be in place. Choose fresh mutton, cut it into pieces of appropriate size, then mix the mutton pieces, meat tendons and other ingredients together and put them on with iron bars. Pay attention to "two thin and one fat", so as to keep a balance at high temperature, neither too greasy nor too firewood. After strict temperature control, the taste of mutton and various ingredients reaches the best state. The mutton skewers made in this way are delicious, rich in taste and golden in color, which makes people drool.

When night falls,

Rows of barbecue stalls become magical.

Was placed in a street

The fragrance is overflowing and steaming.

Three or five friends are sitting together.

Eating barbecue and drinking beer.

Talking about the present and the distance

……

Lanzhou de barbecue

How many "shoulders"

If the life of Lanzhou people begins with a bowl of beef noodles, it can also be said that a steaming barbecue ends the day.

The barbecue in Lanzhou has unique local characteristics, which reduces the hemp flavor and sublimates the flavor of pepper and spiced. The lamb in Gansu is even more famous in the world, which makes Lanzhou barbecue unique. Because of the different proportion of spices, it also shows the characteristics of each family. Barbecue in Zhengning Road, Jiuquan Road and Nanguan Night Market is definitely a "shoulder handle" in a barbecue shop.

To eat barbecue is to eat it one by one, so as to show the "dryness" of the northwest people. The barbecue in Lanzhou, with a piece of fat meat between two lean meats, is shiny and shiny, and red peppers are dotted with meat pieces. It’s full of happiness when you go down!

Eating an oily barbecue with a crisp yellow river beer is the greatest delicious enjoyment of Lanzhou people, and only those who have tasted it know the fun.

Jiayuguan people

How good at eating meat?

Jiayuguan is a famous barbecue city in Gansu, and everyone in the city is a barbecue expert. Roasted sheep’s belly, sheep’s skin and mutton seem unable to show their superb skills, so even the sheep’s bone marrow is dug out and roasted. In Jiayuguan, no sheep can escape the hand of the barbecue chef.

Charcoal barbecue, eating meat.

Mutton into the boiling soup, very graceful; Once the charcoal fire is gone, the taste is even more fierce.

The famous roast mutton in Jiayuguan on the road feels the fusion of time and space and the collision of inspiration and taste buds in the presentation of fresh food with regional colors. Except that wool can’t be roasted, lamb chops, leg of lamb, sheepskin, liver and head of sheep can spoil you.

Jiayuguan barbecue has a secret: the iron barrel next to the barbecue stall is boiling with sheep oil. After the meat is pre-baked for a short time, it can quickly lock the juice in the meat, and then sprinkle with salt and pepper. The mutton is mellow and juicy, which is really "full of happiness." When barbecuing, pay attention to precise control. While roasting with coal fire, sprinkle salt, cumin and Chili noodles while roasting until the surface is crisp and yellow, the meat is ripe and the flavor is strong. After roasting, the mutton is red in color, bright in spicy and fresh sesame oil, not greasy and tender, crisp outside and tender inside, delicious in meat and unique in flavor.

Photo: "Flavor Origin Gansu"

Tracing back to the history of barbecue in Gansu, it is even more "solid". In Jiayuguan, Gansu Province, barbecue has a long history, which appeared as early as the Western Han Dynasty. Archaeologists found portrait bricks painted with kebabs in the "Wei and Jin Tombs in Xincheng" in Jiayuguan City. The figure on the portrait brick skewers meat with two fork-shaped tools and barbecues it on a tripod. As can be seen from these brick paintings, barbecue has been used as a special food to entertain relatives and friends in the Wei and Jin Dynasties.

A handful of oily and fiery "human fireworks" has continued to this day. Because the roast is too good and exquisite, Jiayuguan kebab has been identified as a municipal intangible cultural heritage protection project.

Eating barbecue in Gansu

Eating is friendship, baking is feelings.

Barbecue is a life, an art and a pleasure.

Raising a glass at the barbecue stall makes the atmosphere more relaxed. People who can have a barbecue together at the barbecue stall naturally have a deep friendship. Adding wine to the barbecue, raising kebabs in the left hand and raising a glass in the right hand to respect friendship is another happy life.

In the hustle and bustle, in the square inch of the oven with a strong smell of fireworks, in the light and shade of charcoal fire, and in laughter, diners talked about those parents who were short of food, rice and oil. In the intertwined, tasting the beauty of the world, deducing this ordinary and hot life.

Just like the documentary "A String of Life" said, there are many people who can eat together, but those who can have a string together are real friends. When eating barbecue, we don’t talk about work at all, only talk about friendship.

Wherever Gansu people go,

Memories can’t erase the roadside stalls.

Those vendors who roast kebabs in dialect.

And that string of mutton skewers with fragrant incense into the soul

And those friends who can’t get tired of talking too much nonsense.

In emotional memory

That unique delicacy

Just around.

Never far away

……

Source: New Gansu Client

Original title: "Gansu people’s barbecue is also very curly! 》

Read the original text

Focus on improving the comprehensive grain production capacity (comprehensively promoting rural revitalization)

  Now is the autumn harvest season, and food security is "the biggest in the country". The General Secretary of the Supreme Leader stressed that "to implement the rural revitalization strategy, we must take ensuring the supply of important agricultural products, especially grain, as the primary task" and "we must always give top priority to ensuring national food security, accelerate the modernization of agriculture and rural areas, improve the comprehensive grain production capacity, and ensure that it can be produced and supplied in peacetime, and it can be topped and reliable in extreme cases".

  Firmly hold the bottom line of food security. Since the beginning of this year, all localities and departments have strictly implemented the responsibility of the party and the government for food security, done everything possible to stabilize the area, increase the production of bills of lading, and increase efficiency, and strive to win a bumper grain harvest. According to the agricultural situation dispatch of the Ministry of Agriculture and Rural Affairs, at present, the national autumn grain harvest has reached 80%, and the annual grain production is expected to achieve another bumper harvest.

  Improve quality, ensure quantity and expand space, and the foundation of food security is stable.

  Since the beginning of this year, all localities and departments have put the improvement of comprehensive agricultural production capacity in a more prominent position, earnestly strengthened the protection of cultivated land, made every effort to improve the quality of cultivated land, steadily expanded agricultural production space, and implemented detailed measures to combat disasters and reduce disasters to ensure that grain can be produced and supplied at any time.

  Improve the quality and enhance the ability of farmland to resist disasters and reduce disasters.

  The black land in Northeast China is fragrant with rice. "This year, the yield of rice per mu is 1,200 Jin, and the flood disaster has not reduced production. High-standard farmland can help a lot." Zhang Youguo, a rice grower in Tianmen Township, founder county City, Heilongjiang Province, said that the irrigation and drainage system in the high-standard farmland project area is complete, timely drainage and fertilization, and detailed management and protection measures have ensured the yield.

  This year, founder county implemented 47,100 mu of high-standard farmland projects to enhance the ability of farmland to resist disasters and reduce disasters, and further consolidate the foundation of food security.

  All regions have made great efforts to improve the construction standards and quality of high-standard farmland. The average quality of farmland in the project area has improved by about one grade, and the average grain output per mu has generally increased by 10% to 20%, and the ability to resist disasters and reduce disasters has been continuously improved. By the end of last year, a total of 1 billion mu of high-standard farmland had been built nationwide, and this year’s task is to build 45 million mu and upgrade 35 million mu.

  Ensure the quantity and protect the "rice bowl field".

  "In the autumn harvest season, I have to patrol the fields twice more than usual." Early in the morning, Yang Zhili, "Tian Chang" and secretary of the village party branch in Houzhuang Village, Laocheng Town, Wucheng County, Shandong Province, was busy. "The whole village has more than 1,000 mu of cultivated land, and we have taken good care of the fertile land and ushered in a bumper harvest season."

  At present, Wucheng County has fully implemented the field-length system, established a three-level field-length system at county, township and village levels, divided the grid responsibility area with the administrative village as the basic unit, and set up 453 "field-length" people in the county to ensure that the amount of cultivated land and the area of permanent basic farmland are not reduced, and firmly hold the red line of cultivated land protection.

  Weave a dense cultivated land protection network, adhere to the principle of fertile land and grain use, strictly regulate the balance of cultivated land occupation and compensation, and implement the balance of cultivated land import and export in a safe and orderly manner. The field length system has taken root in 26 provinces (autonomous regions and municipalities). A series of hard measures for farmland protection have continuously consolidated the foundation of granaries in big countries. This year, the intended grain planting area in China is over 1.77 billion mu, increasing for four consecutive years.

  Expand space and comprehensively transform and utilize saline-alkali land.

  In Guanshantun, Beizheng Town, Changling County, Jilin Province, there was a "new green" on the saline-alkali land where nothing could grow. Cao Xiaofeng, an academician of China Academy of Sciences, came to Changling County to demonstrate the improvement and utilization technology of severe saline-alkali land. According to the yield measurement results of saline-alkali land, it is estimated that 620 kilograms of sesbania hay can be produced per mu. "It is different for experts to change the soil, and green manure sesbania can grow in severe saline-alkali land." Ye Shuwen, a farmer, said.

  Saline-alkali land is an important source of "improving quality, expanding capacity and increasing efficiency" of cultivated land. All localities fully tap the comprehensive utilization potential of saline-alkali land and carry out management and improvement of saline-alkali cultivated land in different regions. Since 2020, the Ministry of Agriculture and Rural Affairs has carried out pilot projects for the control of saline-alkali cultivated land in eight provinces, with a total implementation of 2.4 million mu in three years. The quality of cultivated land in the project area has improved by 0.11 to 0.51 grades on average, and the soil salt content has decreased by about 2&permil on average. .

  Strengthen the support of agricultural science and technology, and new agronomy will help grow good grain.

  The fundamental way to solve the problem of eating lies in science and technology.

  All regions and departments are guided by tackling key agricultural core technologies and oriented by industrial demand, focusing on chassis technology, core provenance, key agricultural machinery and equipment, and constantly strengthening agricultural science and technology support. At present, the contribution rate of agricultural science and technology progress in China has reached 62.4%. The villagers’ "golden pole" is more and more stable.

  Adding power to agricultural machinery will turn farming into "smart farming".

  "With a good helper for farming, I feel more at ease ‘ Number ’ 。” Song Yixian, a large grain grower in Lujiaba Village, Baishui Town, wangcang county, Sichuan Province, opened the application program on his mobile phone to check the operation of the harvester. This year, more than 30 mu of rice planted by his family relies on intelligent agricultural machinery to achieve accurate sowing, fertilization, pesticide application, irrigation and harvesting, with an average yield of 1,200 Jin per mu.

  "From Beidou navigation high-powered tractors to riding transplanters, from high-load plant protection drones to self-propelled corn combine harvesters, advanced machinery is an important equipment foundation for storing grain in technology." Ye Xingqing, Minister of Rural Economic Research Department of the State Council Development Research Center, said.

  At present, the comprehensive mechanization rate of crop cultivation and harvest in China has reached 73%, and the harvest of staple crops has basically been mechanized.

  Hold fast to China seeds and ensure food security from the source.

  Special high-quality wheat, high amylose corn, water-saving and drought-resistant rice … … Not long ago, at the 20th National Seed Double Fair held in Hefei, Anhui Province, more than 350 new and excellent varieties of seed enterprises appeared in succession. From "satisfying quantity" to "improving quality", seed industry enterprises continue to exert their efforts around the current demand for seeds for agricultural production.

  "After long-term efforts, China’s seed industry technology is generally at the advanced level in the world." Wan Jianmin, academician of China Academy of Engineering and director of the National Crop Variety Approval Committee, said. At present, the coverage rate of improved varieties of crops in China is over 96%, the area of self-bred varieties accounts for over 95%, and the contribution rate of improved varieties to agricultural production is over 45%.

  New agronomy is applied to the fields to help farmers grow more and better food. Recently, the high-yield demonstration party of 1,000 mu of corn in Zhaijia Town, Linyi County, Shandong Province ushered in a good harvest. The yield measurement results show that the yield per mu reaches 1000 kg. "From sowing to harvesting, at least eight or nine technologies were used in a field." Pang Linmeng, head of the agricultural technology station in Zhaijia Town, said.

  Sending skills to the fields and serving the villages, more than 500,000 agricultural extension workers across the country play an irreplaceable role in stabilizing grain supply, increasing production and income. "Agricultural technology extension system is the main force to promote agricultural technology progress." Cui Jianghao, director of the Technology Extension Division of the Department of Science, Technology and Education of the Ministry of Agriculture and Rural Affairs, said that we will continue to strengthen the training and ability improvement of agricultural technology extension personnel, implement the responsibility of detailed posts, implement the household-linked mechanism, and explore more pragmatic service models.

  Promote green production mode and strive to develop ecological agriculture.

  Green is the background color of agriculture.

  Since the beginning of this year, all localities and departments have accelerated the green mode of agricultural production, made great efforts to develop ecological agriculture, promoted the conservation and efficient utilization of resources, and continuously enhanced the market competitiveness and sustainable development capacity of grain and important agricultural products.

  At present, the output of green, organic and geographical indication agricultural products in China accounts for 12%, and the pass rate of routine monitoring of agricultural product quality and safety is 97.6%.

  Input reduction and efficiency increase, and green production has become a new trend in the field.

  In Shengping Village, Wuliming Town, Zhaodong City, Heilongjiang Province, the harvested corn field was covered with straw. Speaking of green grain planting, Shao Chunyu, chairman of Yuyan Yumi Planting Professional Cooperative, said: "Before sowing, the seeds are coated, slow-release fertilizers are applied to extend fertilizer efficiency, and no-tillage sowing and protective farming mode is adopted, and the straw is crushed and returned to the field. From planting to harvesting, intensive cultivation not only saves seeds and fertilizers, but also increases the average yield per mu by 10%. "

  "Farmland has become greener, and the green and efficient development of agriculture has achieved new results." Yu Fawen, a researcher at the Institute of Rural Development of China Academy of Social Sciences, said.

  At present, all localities are striving to promote the greening of inputs, the cleaning of production methods and the recycling of agricultural wastes, and the formation of a green industrial chain of grain production has accelerated.

  Last year, the utilization rate of chemical fertilizer for rice, wheat and corn reached 41.3%, 1.1 percentage points higher than that in 2020. The coverage rate of unified defense rule was 43.6%, an increase of 1.2 percentage points year-on-year.

  The development of ecological breeding will increase the output benefit.

  "Rice and crabs are raised together, achieving dual use of one water and double harvest in one field." Ren Zhiguo, chairman of Yingtai Agricultural Machinery Farmers’ Professional Cooperative in Daguan Village, Datun Town, Zhenlai County, Jilin Province, introduced that 9 tons of rice are produced in each hectare of paddy fields, and one kilogram of fine rice is sold from 15 yuan to 20 yuan. Adopting the model of "enterprise+cooperative+farmer", the local crab can increase its income by about 7000 yuan per hectare.

  Stabilizing grain and promoting fishing will increase the income of rich farmers. The relevant person in charge of the Fisheries and Fishery Administration Bureau of the Ministry of Agriculture and Rural Affairs introduced that in recent years, the rice and fishery comprehensive breeding industry has developed rapidly, making positive contributions to ensuring food security and aquatic product supply, increasing farmers’ income and promoting rural revitalization.

  Do a good job in intensive processing, and the grain industry chain will continue to extend.

  In the production workshop of Feitian Biotechnology Co., Ltd. in Qixian County, Henan Province, the wheat entering the green processing chain is ground and intensively processed: first, it is processed into flour and bran, and 25% of the tail powder is processed into starch and gluten products, and then further transformed, and high value-added products such as wheat crystalline glucose and crystalline fructose can be obtained. "Every grain of wheat is fully utilized." Dong Deping, general manager of the company, introduced.

  To comprehensively promote rural revitalization, we must firmly grasp the initiative of food security. In the new era and new journey, under the strong leadership of the CPC Central Committee with the Supreme Leader as the core, all localities, departments and hundreds of millions of farmers will work hard together, roll up their sleeves and work hard, and pay attention to production and capacity, quantity and quality, and production ecology. Chinese’s rice bowl will surely get stronger and stronger.

Exclusive: Karry Eleanor Nortel Re-examination Security Upgrade Fans Fall.

1905 movie network news On February 18th, TFBOYS Karry and "Apple Girl" Eleanor appeared in Beijing Film Academy to take part in the second interview of the Performance Academy. Although all parties are blocking the news this time, there are still many fans in Karry crouching at the scene, and some people accidentally fell down during the process of blocking idols. In order to reduce the "riots" index, Karry remained silent that day, and quickly entered and left under the escort of bodyguards. Unlike Karry, another star candidate, Eleanor, played and sang generously, showing his talents on the spot.

 

Karry Nortel’s second interview was followed by fans who entered and left normally, but still said nothing.

 

On February 10th, Karry was besieged by hundreds of fans, media, melon eaters, etc. during the initial test of Nortel. An "art test" was staged on the campus of Beijing Film Academy, and some people were trampled off their shoes and torn their clothes, which caused great chaos at the scene. Fans not only filled every corner of the school, but also squatted on the periphery, surrounded the Beijing Film Academy layer by layer, and finally "scared" Karry to slip away directly from the back door.

 

Recently, the news that Karry entered the second interview of Nortel spread like wildfire, and many fans began to itch to try again. Perhaps because the last scene was too crazy, the time of Karry’s second-round exam was blocked by all parties, but there are still many fans who crouch down every day. It is reported that on the first day of the second test of Nortel on February 17, many media and fans all lost their breath.

 

In the early morning of February 18th, Karry finally appeared at the Beijing Film Academy, and quickly lined up to enter the examination room. About two hours later, Karry finished his exam. Different from the initial test, Junkai baby did not slip away from the back door this time, but walked out of the examination room from the main entrance like other candidates. Karry didn’t respond to the media’s question about "how did you do in the exam?" He remained calm and silent, and quickly left school under the escort of bodyguards. It is worth mentioning that white is really wuli Junkai’s favorite. Just like the first test, Karry chose a different style of white down jacket for the second test. He also continued to wear a black mask, but the red scarf was missing from the first test.

 

On the same day, the Beijing Film Academy also intends to improve the security index, and it needs admission tickets or press cards to enter the school, effectively "shielding" most fans and onlookers and ensuring the safety of the examination room. However, a small number of FANS managed to get into the campus. After seeing the idol Karry, they were quite excited, shooting crazily all the way, and some fans fell down.

 

"Apple Girl" Eleanor played and sang the original song Guizhou Sisters Flower Show Dance Talent.

 

It is worth mentioning that Eleanor, the "Apple Girl", also had a second interview at the Beijing Film Academy that day. This versatile sweet girl is lively and lovely, and she also sang her own song Together on the spot. Her voice is beautiful and full of emotion. For the second interview, Eleanor thinks that he played well.

 

As a Singaporean female singer and actress, Eleanor’s career in performing arts is quite smooth. At the age of 16, she filmed a micro-film directed by the famous director Xu Anhua, and then she appeared in the TV series "Mu Yun Ji on the Sea" and sang the theme song of the hit drama "Qing Yun Zhi", which is well known to everyone. But Eleanor doesn’t see herself as a star. She said, "I don’t think I’m much different from other students. I never see myself as an artist. Of course, I also know that many viewers are supporting me, so I will do my best not to disappoint everyone. "

 

Eleanor revealed that she spent four months preparing for the art test of Chinese Opera and Nortel, and conducted performance training for more than one month. She also admitted that she was still super nervous during the test. "When I was a child, I loved painting and wanted to be a painter or designer. Later, I fell in love with music and wanted to be a singer. Then I had the opportunity to shoot an Apple commercial, and I began to like acting. But I never knew what the art test was like, and I didn’t know that recitation should be exaggerated. I was super nervous when I first tried it, sweating and shivering all the time, and the second interview was more open. At present, I have completed the second test of Chinese opera and Nortel, and now I am waiting for the result. "

 

On the same day, a pair of "sister flowers" from Guizhou, Tang Ziqi and He Hongfo, caught our attention. They were both students from the same training school, and both of them entered the second interview of the broadcasting major of Beijing Film Academy and Zhejiang Media College. When it comes to competing with stars for admission places, the two white candidates said in unison that there is no pressure. "This is a very fair stage to show themselves. Although (star candidates) have more experience than us, we have worked hard and paid a lot for it, so we won’t feel pressured. Everyone just tries their best."
 

Two beautiful candidates also admitted that they had prepared for the art test this year for more than half a year, and worked hard for their dreams every day. "We are going to practice at school at 7: 30 every day, and leg press will open his voice, etc., until 9: 30 in the evening. After returning home, I have to practice, including practicing broadcasting news, script and so on. " He Hongfo said, "After the art test, I found that every star is not easy. The road we are taking now is what they have experienced, and they can achieve today’s height and pay more than us. I admire every artist." Tang Ziqi also has the same feeling. "The actors and stars who have been in Nortel before have achieved such achievements today by their own strength. It is really hard to be an actor!"
 

Tang Ziqi said with a smile, there is a road called "the road to the examination room". As art candidates, they need to take all kinds of examinations for their dreams. Tonight, she will fly to Shanghai to prepare for the second interview of the next day’s play. Let’s wish Tang Ziqi and He Hongfo good results here, and also wish all the art test candidates that their dreams can come true!

Counting Chinese New Year holidays: Where did you spend your money this year?

  Beijing, Feb. 23 (Reporter Zhang Nizhong Qing) The one-week Spring Festival holiday has come to an end. Buy new year’s goods, travel abroad and experience a cultural feast … … This holiday, people’s lives have become more colorful and their consumption has become more diversified. Where did everyone spend their money this Spring Festival? A set of numbers reveals the answer.

  Data Map: Semi-finished dishes launched by a restaurant. Photo by leng Yuyang

  Time-honored catering enterprises have a booking rate of over 95%.

  Bread is the staff of life. During the Spring Festival holiday, eating a new height is a consumer demand that Chinese people attach great importance to. New Year’s Eve dinner, family reunion dinner and family banquet have become the protagonists of the Spring Festival catering market.

  According to the data of the Ministry of Commerce, the booking rate of New Year’s Eve dinner in various places is hot. The booking rate of some time-honored catering enterprises is over 95%, the attendance rate of major hotels in Qinhuangdao is over 90%, and the sales of New Year’s Eve dinner in Shanghai increased by 11% year-on-year.

  During the Golden Week of the Spring Festival, the operating income of key monitoring catering enterprises in Liaoning, Shandong, Shanxi, Hubei, Guangxi and Hainan increased by about 10% year-on-year, while Hebei, Fujian and Inner Mongolia increased by 8.9%, 8.0% and 7.6% respectively.

  Of course, preparing for the New Year’s Eve dinner at home does not lose the "grade".

  According to the statistics of Tmall’s "Buy as usual" during the Spring Festival, the turnover of imported fresh food increased by nearly 300% compared with last year, and Chilean king crab, Boston lobster, New Zealand longevity fish, Canadian Arctic ginseng, Vietnamese black tiger shrimp, etc. are all table favorites of adult goods. In addition, Chilean cherries stand out in the fruit army, and the payment orders increased by more than 400% year-on-year.

  During the Spring Festival holiday, there are many tourists in Sanfang and Qixiang, Fuzhou. Reporter Liu Kegeng photo

  The per capita spending level of outbound tourists exceeds 6,000 yuan.

  During the Golden Week of the Spring Festival, traveling and vacationing has also become an alternative way for Chinese people to celebrate the Spring Festival.

  According to the comprehensive calculation of the data center of the National Tourism Administration, in the Spring Festival of 2018, the country received a total of 386 million tourists, a year-on-year increase of 12.1%, and realized a tourism income of 475 billion yuan.

  Data show that during the Spring Festival, China tourists arrived in 68 countries and regions and 730 cities at home and abroad from nearly 200 major domestic cities.

  In China, Guangdong, Sichuan, Hunan, Jiangsu, Henan, Anhui, Shandong, Guangxi, Hubei, Zhejiang and other provinces receive the top ten tourists. Southeast Asia is still the destination with the most outbound tourists during the Spring Festival, and long-distance outbound destinations such as Argentina and Mexico are also very popular during the Spring Festival.

  According to the Inventory of Tourism and Travel Consumption in the Spring Festival Golden Week of 2018 jointly released by Tongcheng International Travel Service and Tongcheng Yilong, the per capita spending level of outbound travel during the Spring Festival Golden Week exceeded 6,000 yuan.

  From Ctrip’s booking data, outbound and group tours and free travel accounted for 52% and 48% respectively; After 1985 and 1990, tourists accounted for nearly 50% and began to dominate the outbound tourism market.

  In Taiyuan, Shanxi, people are queuing to buy tickets for watching movies. Photo by Zhang Yun

  The domestic box office has broken 5.6 billion yuan.

  During the Spring Festival, watching movies, visiting museums, soaking in libraries and other activities have become the "New Year custom" for many people.

  There are many new films released in the Spring Festival this year, and the market competition is very fierce. According to the preliminary statistics of real-time box office of Cat’s Eye movies, from the first day of the first month of February 16th to the sixth day of the 21st, the domestic box office totaled 5.6 billion yuan, setting a new record for the Spring Festival in China film market.

  In addition to the booming film market, major museums also welcomed an endless stream of visitors this Spring Festival.

  For example, the new Hunan Provincial Museum runs at "full capacity" from the first day of the first month to the sixth day of the first month, and receives more than 100,000 visitors during the holidays.

  In Chengdu, during the Spring Festival holiday, Chengdu Wuhou Temple, Du Fu Caotang and Jinsha Site received nearly 1.4 million visitors.

  In addition, many people chose "keeping company with books" this Spring Festival. For example, during the Spring Festival, more than 60,000 people came to Beijing Book Building, a year-on-year increase of 20%. The National Library has carried out various activities, such as the curator’s New Year greetings and "watching the Yongle Grand Ceremony to celebrate the 1898 New Year".

  Data Map: Citizens buy gold jewelry in Beijing Caibai. China News Service reporter Ren Haixia photo

  The average single purchase of gold in Beijing, Shanghai and other places exceeds 8,500 yuan.

  During the Spring Festival this year, sales of old-fashioned goods, green food, jewelry, seasonal clothing, smart home appliances and digital products maintained rapid growth.

  Statistics from the Ministry of Commerce show that all kinds of gold and silver jewelry with the theme of Zodiac in the Year of the Dog ushered in a sales peak, and the sales of gold and silver jewelry of key monitoring enterprises in Shaanxi, Guizhou and Jilin increased by 43%, 30.6% and 17.8% respectively.

  In addition, the listing of spring clothes boosted clothing sales, and the clothing sales of key monitoring enterprises in Yunnan, Guangxi and Shaanxi increased by 13.2%, 11.3% and 7.2% respectively.

  According to the China Annual Report released by China UnionPay, the theme of Spring Festival shopping is to honor the elderly, which has promoted the sales of household appliances, gold, health care products and alcohol. According to the latest data, the national gold consumption scale increased by 20.4% month-on-month, and Beijing, Jiangxi and Shanghai were the most generous, with an average single purchase of gold exceeding 8,500 yuan.

  At the same time, health care products also ushered in the peak season of sales. During the twelfth lunar month of 2017, the overall growth rate of health care products was over 70% year-on-year. Residents in Henan and Qinghai were most willing to spend money on health care products, with a single person spending over 7,000 yuan; The consumption scale of alcoholic beverages has also increased rapidly. During the twelfth lunar month, the number of people consuming alcoholic beverages increased by over 80% year-on-year. People in Guangdong, Henan, Fujian, Shandong and Jiangsu are the best drinkers, and the consumption scale of alcoholic beverages ranks among the top five in China. (End)

Donnie Yen, Dylan and many other new films are on the line. The 2023 Internet Spring Festival file is hot enough.

Special feature of 1905 film network "People don’t make me, I’m not a prisoner. If someone attacks me, I will fight him. I will fight as long as he wants, and I will fight all the time! "


With the wonderful play of one enemy and one hundred enemies, it was launched on New Year’s Eve, which also officially opened the curtain of the 2023 online movie Spring Festival.



According to incomplete statistics, from Lunar New Year’s Eve to Lunar New Year’s Eve, the number of online movies in the Spring Festival file is 8, covering martial arts, action, comedy, love, family and other types of themes, meeting the different viewing needs of the audience.


At the same time, this year’s online Spring Festival file is also a gathering of stars, with strong strength behind the scenes:


For example, The Biography of Dragon in Qiao Feng is directed by Donnie Yen, supervised by Donnie Yen, starring Donnie Yen,,, with special performance and special guest starring.


The four directors who have been created separately jointly launched by,,,,, and so on.



Nowadays, the online movie Spring Festival file has entered the third juncture. In the general direction of improving quality and reducing quantity, what is the performance of this Spring Festival file?


Box office and word of mouth have risen together.


Comparing 20 films in 2021 with 14 films in 2022, the number of new films in the Spring Festival online movies this year is the least in three years. Although the number is small, the proportion of films with high box office is increasing, and the quality is also developing towards quality.


Qiao Feng Biography of Dragon and Eight Branches, Looking Up to See Happiness, Northeast Farewell to the Celestial Regiment 2, King of Sniper: Assassination, Happy Event … …In particular, from the 27th of the twelfth lunar month, the online Spring Festival file was opened with the animated film "The Shadow of the Westbound Journey", and the cinema comedy was launched on the fourth day of the Lunar New Year.Desperate husband, which constitutes a more complete and rich selection of Spring Festival films and expands the content supply within the schedule.



Qiao Feng Biography is undoubtedly the "leader" of this year’s online movie Spring Festival file, and its theme, production volume and lineup all belong to the blockbuster level.


After the film was broadcast on the three platforms, it won the TOP1 of the three-platform single-chip paid online movie list for many days. The film not only has a prominent box office situation, but also continues to exert its strength during the New Year by virtue of its favorable reputation. The overseas website IMDb scored 6.8, and at the same time it was ranked as the TOP3 in the number of Chinese movie goers in China and Hongkong, with a good reputation and popularity.


According to an interview with Zhu Weijie, the chief producer, the film has also rushed out of the country and landed in overseas cinemas. At present, it has won the box office champion of Malaysian New Year’s film and the first box office of Singapore Chinese New Year’s film. Disney+, a streaming media platform owned by Disney, an American film and television group, announced that it had purchased the film and sold its online rights to more than a dozen countries and regions such as China, Hong Kong, China, Macau, China, Taiwan Province, Singapore, Malaysia, Indonesia, Thailand and Vietnam.



The box office performance of the whole schedule was equally excellent. The Biography of Dragon in Qiao Feng set a new record for the PVOD mode, and the box office of King of Sniper: Assassination, Looking Up and Seeing Happy, and Farewell to Tiantuan 2 in Northeast China all broke through 10 million, surpassing the number of online movies in the Spring Festival in 2022 and 2021.



In terms of word-of-mouth and popularity, "Looking Up and Seeing Happiness" scored 6.4 on Douban, ranking TOP1 in the online movie rating of the Spring Festival. As of February 1, it has accumulated 103 hot search topics in Weibo, Tik Tok and Aauto Quicker, making it the most popular movie in the online movie during the Spring Festival this year.



Northeast Farewell to Tiantuan 2 is the comedy with the highest score of Douban in the Spring Festival. At present, Douban scores 6.3, which is higher than the previous series. Two high-quality comedies have helped to create a new high reputation for online movies in the Spring Festival in the past three years.



Action and comedy IP dominate.


Action films and comedies occupy a dominant position in this year’s online movie Spring Festival, and become the two main forces supporting the whole schedule.


On the one hand, there is a lack of pure action movies in this year’s Spring Festival cinema, and the appearance of the martial arts action movie The Legend of Qiao Feng and the modern action movie The King of Sniper: Assassination has met the needs and expectations of action-loving audiences. On the other hand, comedies are in line with the festive atmosphere of the Chinese New Year, and they are the first choice for most audiences.



Martial arts novels are one of the key development contents in the current online movie market. Last New Year’s Eve, the Jing Wong version took the lead to create a high box office; This year, Qiao Feng Biography of Dragon and Eight Branches was upgraded in an all-round way, and Jin Yong’s IP fever was renewed.


Donnie Yen said in an interview with 1905 Film Network that he likes Qiao Feng, a martial arts figure with strong charm, so he wants to develop new possibilities through him. "If I don’t take it as a remake of Jin Yong, I might make a new martial arts film, a martial arts film in 2023."


Donnie Yen


Qiao Feng Biography of Dragon and Eight Branches has a strong cast. Apart from being able to play Qiao Feng better, A Zi in Liu Yase is different from A Zi’s unruly waywardness in the past, and Ruan Xingzhu in Kara Wai is also different from the previous "silly elder sister" personality. These powerful actors have reshaped Jin Yong’s martial arts role, bringing a different flavor.



The sniper-themed "King of Snipers: Assassination" quickly broke through 10 million in five days, and currently ranks as the single-chip box office champion of this Spring Festival with over 16 million box office. This film revolves around the story of female snipers fighting drug lords, and this achievement also represents the rise of the new IP of military action movies.



As well as the special for the Spring Festival, have become two popular comedy series in online movies.


"I like happy reunion, and I like to make me laugh and make me a beautiful movie." The leading actor of "God of Wealth 4" said that they hope to bring laughter to the audience and have a happy year with this "not too abstruse and simple movie". This is also the reason why this IP is enduring and continues to be loved by the audience.


Actor xiu Rui


Realistic theme, broaden the expression space


In this busy schedule, comedies not only provide the simple function of making the audience laugh, but also have the observation of real life and the in-depth expression of humanistic feelings. This creative route of combining realism broadens the situation that the online movie market is dominated by genre films for a long time.


The reality comedy "The Great Event" starring takes the prospective father-in-law as the starting point of the story, and pays attention to the phenomenon topic in domestic marriage, which resonates with the audience.


The runaway God of Wealth 4 starring Xiu Rui and Sun Yue conveys a positive attitude towards life, which is warm and funny, with a fantasy story of a young man who suddenly meets God of Wealth in his dream, modifies his fate and finds himself again.


"Looking Up and Seeing Happiness" is particularly special, and consists of four unit chapters. This kind of family comedy also focuses on hot topics such as middle-aged crisis, family responsibility, care for the elderly, and children’s education. The director believes that "compressing the perspective and shooting the stories around those very small and delicate people may be a road to promotion for online movies."



Among them, "Looking Up and Seeing the Happy Second Treasure Rescue War" is inspired by the director’s own parenting experience. After "Important Events in Life", the director once again takes family as the cutting-in perspective, telling the story that Dabao’s niece opposed the second treasure foster care and fought bravely with her elders to "win" her younger brother back.


"We have set up several different family states, including two-child families, elderly people with babies, stay-at-home mothers and dads, as well as adult sisters and younger brothers, and children’s sisters and younger brothers. The visibility is very full, and it is also an interesting story with laughter and tears." Liu Jiangjiang said.


Director Liu Jiangjiang


"Grandfather who looked up and saw happiness bravely entered the meta-universe" is also based on the family of director Hu Guohan and his relationship with his grandfather, and tells the warm story that his grandson used meta-universe technology to let his grandfather and his late grandmother meet again.


Hu Guohan once directed "Tough Gun God" and "Dream on! Jingjing, Forensic Medicine Song Ci and other different types of works, The Tough Gun God, which scored 7 points in Douban and was popular at the box office, was a phenomenal work of that year, which improved the quality of online movie action movies. This is the first time to try a comedy film. He thinks that more breakthrough is to tell a family story in this genre, which he has never filmed before.


Director Hu Guohan


This film is also the first time for young actor Dylan to act in a movie, which has brought a lot of traffic and attention. Between the film and the actor, the remarkable effect of mutual addition has been obtained.


Originally, the script was written about the story of old Beijing. Because Dylan was from Sichuan, the director thought of changing the role of grandson to the setting that he grew up in Sichuan and returned to Beijing when he grew up. "He can perform this character more easily, and he can dance two sentences of Sichuan dialect and two sentences of old Beijing dialect appropriately, which also gives this character a thicker display. When he speaks old Beijing dialect, he is lying. When he speaks Sichuan dialect, it means that he is telling the truth. This is an egg. "



Hu Guohan expressed the hope that the audience can pay more attention to the psychological state of the elderly around them through this film, find their own position again through "lying flat" grandchildren, and regain the story of loving their careers, and also hope to inspire the young people at present.


tag


Throughout the Spring Festival of online movies in 2023, box office, word-of-mouth, genre, theme, expression and other aspects have made breakthroughs, and various platforms have continuously upgraded their broadcasting operations and marketing promotion.


During the Chinese New Year, a number of creative live connections were linked to promote the popularity of films, and combined with the interesting content of each film, exclusive barrage special effects were launched to attract audience interaction. In addition, we also cooperated with some cinemas and lifestyle apps to promote online movies to offline scenes and expand the audience range of films.


No matter how to play the propaganda strategy, high-quality content quality is still the core demand of the audience. Entering the third year, the online movie Spring Festival file has ended in a more mature state. The online movie market in the new year is still promising, and we look forward to it together.